...Individual Marketing Assignment – Consumer Behavior in Group/Individual Contexts For the analysis of consumer behavior, I visited to the local Shoppers Drug Mart on the past Friday, October 14, 2011. I was particularly interested in observing consumers that were making purchase decisions for cosmetics therefore, I went over to the Beauty section of the Shoppers Drug Mart. I was fortunate to witness a group of teenage girls (ages between 16 to 20) who were trying to decide which brand of mascara to purchase. One of the girls expressed her current mascara was not satisfactory, and her friends were there to help her choose the best one. To simplify things, we will call the girl who disliked her current mascara “A” while her friends are referred as “B”, “C”, and “D”. They began by walking along the Beauty section and checking all the different brands. As they passed by each brand, “B”, “C” and “D” would give their own comments of that brand to “A”; they commented on the price, quality, and their overall brand impression of each brand. Although the opinions and preferences of “B”, “C”, and “D” conflicted, they finally came to the same conclusion - that “Maybelline” had the best quality of mascaras with a price that was affordable for “A”. “B”, “C”, and “D” also remarked that Maybelline products are exceptional because they have heard positive reviews from their friends and also because of their cute packaging. Now that they have settled on a brand, they started comparing different...
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...Eberhard Karls Universität TübingenEnglisches Seminar WS 2013/14 Dr. phil. Angelika ZirkerAnglistik/Amerikanistik Drama Essay: As You Like It Characterization:Orlando de Boys Julia LaugMatrikel-Nr: 3824050 julia.laug@web.de For my drama essay, I decided to analyse on of the main characters, Orlando de Boys. Orlando is the youngest son of Sir Rowland de Boys and after his father's death, his elder brother Oliver was meant to care for Orlando's education, but he refuses this and treats Orlando like he was part of the staff. Therfore, Orlando is very angry at his brother, but even though he is not an educated gentleman he still sees himself this way. I picked this character because I think Orlando is a very interesting person and it is fascinating to see the two sides of his character – on the one hand, he seems to be a very self-confident and strong young man, but then again he acts very awkward and naive when he is falling in love with Rosalind. In the following text I will briefly analyse those two features of his character. Orlando's first appearance in „As You Like It“ is also the beginning of the play and we get a first impression of his first part of characteristics. He is incensed about his elder brother's treatment because Oliver refuses him the education and the lifestyle that he deserves. Orlando is aware of the fact that he is from noble blood and he insists on this actuality. We also realize that Orlando is very loyal to his deceased father and that he...
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...Independence after separation Sometimes we don’t realize how much independence we lose when we depend on someone. Five years ago I met my husband and we fell in love. We progressed through the normal steps of a relationship and soon started building a family. We were young and struggled financially, but we always had someone to lean on. Years go by and children grow. There were always enough daily activities and appointments to keep everyone busy. When our two children started school we found plenty of time to reconnect. Reconnecting soon became the problem, more and more everyday were signs that we were drifting apart. I guess we mutually felt that the children were more important than our own happiness, brushing our disinterest in each other under the rug for years, all the while painting a perfect family picture to those peering in. All things eventually come to a climax and our situation could not be ignored any longer. It was going to be difficult to maintain livelihood as a single parent, after being a stay at home mother for five years with no work experience. Logically I told myself that I needed an education. Going back to college gives me hope to better my future as well as my children’s, the education that I should have finished when I was 18. I’m feeling more and more like the person I set aside so long ago. So afraid of failing, I forced myself into independence. Pushing away slowly and defining my goals. We went our separate ways. I can say I am...
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... Both texts explore how perceptions of belonging and not belonging can be influenced by one’s connection to place. This idea is conveyed through changes in place and how the changes can develop a sense of belonging or non-belonging. Setting is used by both texts to convey how the significance of a change in place can affect belonging. In As You Like It Shakespeare juxtaposes the harshness of court life to the freedom of the untainted Forest of Arden. In Act one Scene one Orlando is placed in the orchard outside the house away from everyone portraying his alienation from his brother and household. Shakespeare uses animal imagery to emphasise Orlando’s outsider status through the lines “His horses are bred better” highlighting Orlando’s alienation. Adam, a servant of the family, also feels disconnected from the house as Oliver treats him with disrespect shown through animal imagery - “old dog” which illustrates how Adam’s disconnection to place is affecting his relationship with Oliver. This is then juxtaposed to the Forest of Arden which explores how the country fosters and teaches belonging as it is unrestricted by social constraints allowing relationships to foster. “Are not these woods more free from peril than the envious court” is Shakespeare expressing through the personification of the “envious court” that the forest is a positive place compared to the court. This is explored further through the alliteration of “painted pomp” and the biblical allusion to the forest of...
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...How does CORN PROCESSING EQUIPMENT clean and peel corn? Corn Processing Equipment technology description: Corn Processing Equipment is also called corn kernel processing plant, which adopts dry method of processing technology, and twice emery roll peeling and once iron roll polishing to ensure the complete separation between germs and the albumen. In processing, the air suction system separates corn flour and skin. Corn kernels are classified into different grades by the classifying equipment. And the corn kernels become much brighter after brushing equipment polishing. Corn Processing Equipment has the following features: Advanced technology, strong specificity, reasonable arrangement, low energy consumption, high yield, strong market competitiveness. The end products are widely used in food enterprises, sugar enterprises, feeds enterprises and so on. The core equipments have gained national patents. Corn Processing Equipment Technology introduction: Kernel making section: this section adopts twice peeling and once polishing to ensure the skin and the germs are removed. By effective air suction system, Corn Processing Equipment can separate the flour and the skin. One section of classifying is used to separate suitable size of kernels. One section of brushing is used to remove the skin and flour which adheres to the corn kernel surface and makes the kernels much brighter. Raw grains cleaning section: Corn Processing Equipment adopts one section of screening...
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...Shakespeare: Love and Tragedy The Elizabethan era (1500-1600) was a great age fro poets, artists, and writers to become illustrious around the country and be fortunate enough to entertain Queen Elizabeth. A man from a family of farmers and glove makers didn’t know that his entertain plays for Elizabeth I would one day become a masterpiece in English literature. It was in the 1500 when the Renaissance was in its initiation. The entire world was going through this moment where the rebirth of cultural ideas such as the study of literature and ancient values brought interest to the people living in this era. William Shakespeare became one of the most respected playwrights for his famous plays such as Romeo and Juliet and Macbeth among other respected and famous works. (www.britannica.com/ebc/article-9376718, www.britannica.com/shakespeare) Born the 23rd of April 1564 in Stratford-upon-Avon, England, Shakespeare has captivated reader’s hearts by his romantic, humerous, and historic plays. During the 1500s, the Renaissance was a massive curiosity for everyone. Renaissance era was a period where everyone was interested in the affairs of the Greek and Roman cultures and when William Shakespeare was born. Being the middle brother of the Shakespeare’s, William son of John Shakespeare and Mary Arden was interested in writing since he was a child. Baptized in the Holy Trinity Church, William was raised in a family of seven children in the town of Stratford. Shakespeare...
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...Pride & Prejudice: Marriage Austen uses the marriages of Charlotte, Lydia, Jane, and Elizabeth in “Pride and Prejudice” to show the good and bad reasons behind typical marriages during the late 18th century in England. The marriages of those four characters illustrate the different motives women had behind getting wedded. Charlotte Lucas accepts Mr. Collins’ hand in marriage as soon as he proposed to her even though she had only known him for a short period of time because he was financially stable. Charlotte is described to be simple with no outstanding qualities; as she is twenty-six years of age, she has a different opinion on marriage from the Bennet daughters as they are younger. She marries Mr. Collins for practicality and survival as she tells Elizabeth, “I ask only a comfortable home; and considering Mr. Collins's character, connections, and situation in life, I am convinced that my chance of happiness with him is as fair as most people can boast on entering the marriage state.'” (P&P pg 124) Her family members are happy when they hear the news as they no longer need to support her – her new husband will take care of her and finances. Women married at a young age; Charlotte’s age was considered old, and it being rare to find a groom for an old bride, Charlotte’s brothers were relieved that she would not die unmarried. Austen uses the marriage of Charlotte and Mr. Collins to represent women that marry wealthy men in order to be financially secure, which...
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...“Henry VII’s sole achievement was to pass on the throne peacefully to his son.’ To what extent is this a fair assessment of Henry’s reign? One of Henry VII’s main achievements was creating the Tudor Dynasty. He then secured it by marrying Elizabeth of York, Edward IV’s daughter. By marrying Elizabeth of York, Henry had united the houses of Lancaster and York. Another way that Henry secured his throne was saving as much money as possible. He established a sense of economic order in the kingdom, which can be seen as another achievement, but to do this he enforced a lot of taxes and his council essentially stole money. This made him unpopular. Another reason that Henry VII was unpopular was because he was known to be greedy and cause tension. By gaining finances and securing his dynasty he passed on the throne peacefully to Henry VIII. Henry VII made many political developments during his reign. Source 6, say that Henrys reign ‘must still be regarded as one of the great landmarks in England’s political development’. It also says that it is the ‘watershed between the old and new pattern of political life’. Source 9 also mentions the attempt to ‘centralise’ English politics. Henry was a stable leader. In source 8, it mentions his ‘steady purposefulness that saved England form mediocrity’. The source also says that he was a stabilizer, and that he stands out ‘pre-eminent among British monarchs’. Henry withstood several attempts to challenge his crown. The experiences that he had...
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...1) Jane Austen * Biography Jane Austen is one of the most read writers in England. She was born on the 17th of December in 1775 in Steventon, Hampshire, in a large family with six brothers and one sister, which formed part of the Landed Gentry (well-born and well-bred people of high social class in England). Jane went on with her education by herself by reading books which her father, who supported her a lot, gave her from his large library. Her family produced plays and Jane Austen took part in these. Most of them were comedies which gave Jane the opportunity to develop her comic and satirical senses. During her lifetime she was not famous because she wanted to keep anonymity. So, instead of writing her name on the books, she just put "by a lady". It is only in the 19th century that she got famous when her nephew wrote A memoir of Jane Austen. This book even included some of her writings that were never published before. She never got married, although she was once proposed to and she never had any children. During the year of 1816, Jane Austen’s health became worse and she died in July in 1817 at the age of 41 years old. But the exact reasons of her death remain vague, some say it was Addison syndrome, other say Hodgkin’s disease, there are several hypotheses. The famous English author is buried in the North aisle of Winchester Cathedral. * Main works She started by writing poems when she was 12 years old. By the time she was 18, she started creating longer and...
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...In Act Four of The Crucible, Reverend Hale must confront and overcome his crucible. The magnitude of this is witnessed in his character: “Reverend Hale enters. They look at him for an instant in silence. He is steeped in sorrow, exhausted, and more direct than he ever was.” (pp 128-129, Act 4) Hale’s crucible is whether or not to follow the public and continue forcing people to confess witchcraft or to make known the madness of these hunts, since he knows these witch hunts and trials are irrational. This exemplifies Hale’s personal and gradual movement to candor rather than the accusation of more innocent individuals. Furthermore, it shows Hale’s first steps from the break from conformity. In this essay, I will explain the changes that occur in his character as he struggles with his crucible. Also, I will analyze a crucible that I have faced. Hale grows almost exponentially throughout the duration of Act Four in The Crucible. On page 130, Hale is trying to convince Danforth to postpone the trials of the accused: “Excellency, if you postpone a week… that speak mercy on your part, not faltering.” After Danforth’s response, including a discussion of the trials doing God’s work in Salem, Hale speaks his mind again and announces that Danforth is mistaken in his judgment. At this point Hale begins to realize what he must do. He must attempt to delay, if not halt these trials, in order to prevent people from hanging needlessly. Hale shows outright maturation and grows a backbone, so...
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...daughters have their own unique personalities, but there is one that stands out the most in the novel. The story is concentrated mainly on Elizabeth Bennett, a strong willed and outspoken young lady, and her relationship with Fitzwilliam Darcy (Mr. Darcy), a haughty and extremely wealthy man. Elizabeth is from the middle class and Mr. Darcy comes from a prominent and wealthy family. Elizabeth is conflicted between her prejudices of Mr. Darcy’s behavior and her increasing attraction towards him. It is said that first impressions determine how a relationship will work out. Pride and Prejudice was initially titled First Impressions which is a fitting name because they play a crucial role in the development of the novel. Elizabeth’s first impression of Mr. Darcy is one of contempt and she feels deeply offended by Darcy. At the Netherfield gala, Darcy insults Elizabeth when he exclaims that “she is tolerable, but not handsome enough to tempt [him]” (Austen 9). At this time, during the Regency Era, a dance was intended for women and men to be together and for women to find potential suitors. The fact that Darcy refuses Lizzie when she is sitting alone is extremely disrespectful. Elizabeth hears Darcy insult her and she remembers his arrogance and disdain for others. This initial prejudice of Darcy carries on through some of the novel and Elizabeth unconsciously discovers more reasons that she dislikes Darcy. Most of the reasons that she condemns him are mistakes on her part. ...
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...of England, are presented to the audience in five acts. Richard is secretly aspiring the throne, during which process he decides to kill anyone who stands as an obstacle in his way. For the aim of ascending to the throne he tricks Lady Anne in the second act, into marrying him, even though she knows he murdered her first husband and her father in law. The reigning king Edward dies and leaves the throne waiting for the elder of his two sons, Edward and Richard. The third act sees Richard left in charge until Edward will come of age. Richard has Queen Elizabeth arrested and executed, which leaves the two young princes unprotected.in the fourth act, Richard has lord Buckingham his right hand man campaign to have himself crowned king. He then imprisons the young princes and hires murderers to kill both children. Richard then has his wife Anne murdered, so that he could marry young Elizabeth, the daughter of the former queen Elizabeth and the dead king Edward. The night before the fight, Richard is haunted by ghosts of all the people he has killed. In conclusion, the fifth act, Richard is killed on the battle field and Richmond is crowned king henry VII. The villain finally reaches his...
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...underlying reason for . Elizabeth Bennet, the protagonist of the story, faces many characters who believe that money is the underlying factor to which someone should marry. A main example of this is Elizabeth’s mother Mrs. Bennet, who in fact believes that all of her daughters should get married, however marriage is not entirely about true love; Mrs. Bennet’s view on marriage is that her daughters should chase after a man who have great wealth. Throughout the book, Jane Austen consistently shows the upper class looking down toward the middle class, which is fairly ironic for the fact that they are not that poor if they are considered to be middle class. To continue, Jane Austen’s portrayal of, not all but quite a few, wealthy characters summarize the main theme of the novel, which is the power of societal reputation and money. In Pride and Prejudice nothing was further stressed than having economic power, money, and marriage. The first quote, “It is truth universally acknowledged, that a single man in possession of a good fortune must be in want of a wife.” (Austen 1) establishes what type of book this is going to be. Right out of the gate this quotation introduces the importance of economic power; this also shows the reader(s) that this is the standard at which society, at this time, holds you to if you are a prosperous male. Many times throughout the novel Jane Austen stresses the cultural divide. At the beginning of the book it is established that Elizabeth and Darcy, the second...
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...gripped by the story throughout the whole play. The incident begins with the girls dancing in the forest and soon escalates into a huge witch hunt. There is sufficient conflict to keep the reader or audience member's interest aroused. There is a great deal of of tension and suspense in the story. It essentially covers basic human instincts and qualities. It depicts the human necessity for survival, and the lengths at which a person will go to save his life, and also the treacherous nature of many. There is also the idea of honor and truth. Proctor tries to keep his reputation but gives it up to reveal the truth. Through his struggle he achieves righteousness. All these things keep the plot moving. Proctor's relationship with Elizabeth can be seen to grow and mature. He continually grows more pure in Elizabeth's sight until she is able to forgive him in act four. Proctor character also attains a kind of moral supermeminence - He does not want to get involved in the court proceedings in act two but stands up for the truth in act four, and this was reflected by his wife's final statement which we look at the end of act four: "He has his goodness now. God forbid I take it from him" It is understood that Miller's intent in this was to portray the innocence of those falsely accused in the McCarthy trials. Setting The play takes place in Salem, Massachusetts during the...
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...Bloody Mary Have you ever been told to go in to a dark room with mirrors and chant “Bloody Mary, Bloody Mary. . .” and something bad will happen to you? Many people, including myself, have heard the legend of Bloody Mary as some people would call it the face in the mirror. The version I have been told was that if you go into a bathroom in the dark with a lit candle and say the words “Bloody Mary” 3 to 100 times, you will see her face. There are many possibilities that can happen when you upset Bloody Mary. It has been told that she will kill the person calling her, scratch his or her eyes out, drive the person mad or even bring the person into the mirror with her. If you had seen the movie Candyland or Urban Legend, perhaps, you would recognize the similarities to that of Bloody Mary [Halloween Web]. Teenage girls are usually the ones who call upon Bloody Mary, mostly summoned at sleepovers as a form of entertainment. However, you might wonder why kids might want to call this chilling woman. It may be a safe way to mess with danger. People who think they have seen Bloody Mary have said that she appeared in the mirror with a 1700s-1800s style dress holding her dead baby. Her face seemed decayed and rotten and her eyes were either white or rolled back. Bloody Mary also went by the names Bloody Bones, Hell Mary, Mary Worth, Mary Worthington, Mary Whales, Mary Johnson, Mary Lou, Mary Jane, Agnes, Black Agnes, Aggie and Svarte Madame. It has been rumored that you can also call...
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