In Mark Coleman’s review of Elizabeth Royte’s Bottlemania: How Water Went on Sale and Why We Bought It, he had successfully discusses the author’s strong view and use her valid arguments to addresses the consumer about his view on the dangerous increase pollution and consumption of bottled waters. In his evaluation of Elizabeth Royte’s piece, Coleman had started off his review with facts from Royte’s book, “In 2006, Americans consumed, per capita, more than 25 gallons of bottled water…in 1987,” to help him explain the amount of bottled water that had been purchase in the past few year had dramatically increased. Coleman had pointed out that Royte display negative emotions to the large volume of water is bottled and buy for the same water…show more content… The element that sticks out the most in his work is his use of logos. Coleman neatly organize the uses of logos throughout his review and uses them to show his thoughts about the book. He tried to get the readers attention first, then he started to states the facts from the book to back up his opinions. The use of logos to make his argument very strong and established a strong ethos for him. If a person, who is friendly to the environment, read this article, it is very possible to affect them emotionally and this makes his argument stronger for those people, due to the fact that he used the good points, indicating a strong ethos, and can connect all his arguments. He tried to catch the eye of those who love the earth and draw them into reading. Coleman uses a series of excerpts from the book to make a realistic assumption that he was aware of what he is talking about. His argument that the US should stop allowing ourselves to be drawn and blind by what is happening, which is the mad consumption of bottled waters, and try harder to know when to or not to allow ourselves to be included in a situation that we does not really know much