...Our updated Terms of Use will become effective on May 25, 2012. Find out more. Social networking service From Wikipedia, the free encyclopedia Jump to: navigation, search This article is about the type of service. For the concept of relationships between people, see Social network. For a list of services, see List of social networking websites. A social networking service is an online service, platform, or site that focuses on facilitating the building of social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections. A social network service consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web-based and provide means for users to interact over the Internet, such as e-mail and instant messaging. Online community services are sometimes considered as a social network service, though in a broader sense, social network service usually means an individual-centered service whereas online community services are group-centered. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks. The main types of social networking services are those that contain category places (such as former school year or classmates), means to connect with friends (usually with self-description pages), and a recommendation system linked to trust. Popular methods now combine...
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...History The potential for computer networking to facilitate newly improved forms of computer-mediated social interaction was suggested early on.[8] Efforts to support social networks via computer-mediated communication were made in many early online services, including Usenet[9], ARPANET, LISTSERV, and bulletin board services (BBS). Many prototypical features of social networking sites were also present in online services such as America Online, Prodigy, CompuServe, and The WELL[10]. Early social networking on the World Wide Web began in the form of generalized online communities such as Theglobe.com (1995),[11] Geocities (1994) and Tripod.com (1995). Many of these early communities focused on bringing people together to interact with each other through chat rooms, and encouraged users to share personal information and ideas via personal webpages by providing easy-to-use publishing tools and free or inexpensive webspace. Some communities - such as Classmates.com - took a different approach by simply having people link to each other via email addresses. In the late 1990s, user profiles became a central feature of social networking sites, allowing users to compile lists of "friends" and search for other users with similar interests. New social networking methods were developed by the end of the 1990s, and many sites began to develop more advanced features for users to find and manage friends.[12] This newer generation of social networking sites began to flourish with the emergence...
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...momentum of social media and social networking, technology-enabled social commerce has emerged to combine the power of online social networking with shopping. This study examines an emerging area in E-commerce, i.e., social commerce. Extending the online consumer behavior typology, this study categorizes online consumer behaviors into three types: transactional, informational, and social. While traditional E-commerce supports the transactional and informational aspects of online shopping, social commerce fulfils the social aspects of shopping, and potentially enhances the informational aspect as well. This research examines the online shopper as a prospective user of an emerging social commerce platform, the social shopping website, which are sites designed specifically to support social interactions while online consumers shop. The study augments the Technology Acceptance Model with constructs that enhance the specificity of the model to the social shopping application of social commerce. The model was empirically tested and supported. The results provide empirical evidence to support the importance of distinguishing the social aspect of shopping from the information and transactional aspects, as well as the potential advantage to using technology to promote social interactions on E-commerce sites. Implications and future research are discussed. Keywords: E-commerce, internet, shopping, social networking Ecommerce and the Internet Social networking...
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...#what is social networking? Social Networking - perhaps you've heard of it before, but are not quite sure what it means. Social networking is the grouping of individuals into specific groups, like small rural communities or a neighbourhood subdivision, if you will. Although social networking is possible in person, especially in the workplace, universities, and high schools, it is most popular online. This is because unlike most high schools, colleges, or workplaces, the internet is filled with millions of individuals who are looking to meet other people, to gather and share first-hand informationand experiences about any number of topics . . . from golfing,gardening, developing friendships andprofessional alliances. A broad class of web sites and services that allow you to connect with friends, family, and colleague's online, as well as meet people with similar interests or hobbies. When it comes to online social networking, websites are commonly used. These websites are known as social sites. Social networking websites function like an online community of internet users. Depending on the website in question, many of these online community members share common interests in hobbies, religion, or politics. Once you are granted access to a social networking website you can begin to socialize. This socialization may include reading the profile pages of other members and possibly even contacting them. The friends that you can make are just one of the many benefits to social networking...
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...IMPACT OF SOCIAL NETWORKING FOR ENTREPRENEURS IN SINGAPORE By Student’s name Code+ course name Instructor’s Name University Name City, State Date of Submission Table of Contents Introduction 2 Academic and theories’ reviews that consolidate and strengthen service creation by social networking in Singapore. 3 Internet overtakes print in 2015 4 Critically explicate and argue the theoretical contribution that is relevant to social networks in Singapore. 6 Critically review the impact and rationale of using social networks to solve challenges faced by entrepreneurs in Singapore. 7 Critically examine the causes that render social networking not a medium of choice for entrepreneurs. 10 Define the meaning of eight key terms that you have used in this paper. 13 Overall Summary. 15 Reference list 17 Introduction Social networking involves grouping of individuals in specified groups such as neighborhood subdivisions or small rural communities. It is possible to network in person, especially in places such as universities, workplace, and high schools (Agosto & Abbas 2011, p.68). However, social networking has more online popularity than the universities, high schools and workplaces because the internet has millions of individuals seeking to meet others, in order to share and gather first-hand experiences and information about cooking, gardening, golfing, developing friendships, professional alliances, business to business marketing and finding...
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...give the company a competitive edge. Adopting a proven technology there is less risk of the company losing money but competitors would have taken advantage of that technology already. Cost is also a factor that needs to be taken before the company could adopt a certain technology; cost benefit analysis should be done. In the report the following topics will be discussed: * The new trends in software and service distribution * Social networking tools * Virtual reality * Biometrics * The new trends in networking and * Nanotechnology The report aims to advice Eskom on what actions should be taken with regards to the above technologies. Eskom is a state owned utility that supplies about 95% of electricity in South Africa. The company owns massive assets such as power stations (coal fired, nuclear, hydro, pump storage and wind turbines), transmission and distribution equipment. Eskom is currently building two coal fired power station. 2. The new trends in software and service distribution Bidgoli (2010:4), has classified software and service distribution into two trends which are pull and push technologies. According to O’Brien (1999:312), pull technology is a process whereby a user with a web browser gathers information from a...
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...Facebook’s growth in user base and web integration has created a massive platform that reaches over a billion people. Facebook has been successful driving revenue by developing algorithms and application programming interfaces. These revenue drivers turned their social networking platform into an advertising tool, connecting third-party businesses to quality consumers. Although Facebook’s user base and revenue are growing at very rapid rate, there is concern with their future strategy. This paper addresses that concern and the doubt that the revenue streams the company has developed will be sustainable in the long-term. Examining Facebook’s history, competition, financials and target markets will reveal a direction for the future. Recommendations are made for a long-term strategy to diversify revenue streams and maintain year over year growth in profitability through: global markets, emerging technologies and integration. Keywords: Facebook, social networking, technology, advertising, data, Internet user, global market, application development, mobile, beacon Analysis of Facebook to Develop a Business Strategy Maintaining Revenue Growth in the Future Mark Zuckerberg created Facebook in a dorm room at the campus of Harvard University in February 2004. Its initial purpose was to form a social network exclusive to Harvard, allowing the viewing of students’ personal details to the entire student body and to create a platform for communication. Within four months, Facebook had expanded...
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... THE CONSUMER ON THE INTERNET India is emerging as a strong economy and has become a prominent player in the domain of business, entertainment, social groups, etc. The rise of the Internet usage has helped India explore new frontiers to support the growth in various sectors. The number of the unique individuals in India who have used the Internet at any point in the past has crossed the landmark 100 million mark in September (I-cube 2011 Report). Out of the 112 million users, the urban population dominates the usage at 88 million, whereas the 24 million users constitute the rural population. Another notable fact has been that 90 million users are active Internet users, which means that they have used the Internet at least once every month over the previous year. The youth have dominated the scene in terms of the Internet usage pattern with about 75% of the Internet population majorly driven by school children (21%), college students (27%) and young men (27%). The increasing usage of this segment has been propelled by the advancement of e-learning services, social networking sites and other online educational examinations. India has shown tremendous growth rate over the years due to the arrival of networking sites, emails, ecommerce etc. According to a report by the International and The Internet and Mobile Association of India, an average Indian Internet user spends about 3.5 hours a week. Also, the activity on social networking sites increases gradually through the week and...
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...data sharing site with multiple functionality. The product will be new feature on Surreylearn platform. The marketing plan will have a market summery to introduce the market. The potential and key trends of the market will be evaluated. A consumer analysis and industry analysis using Porters Five forces will look into the external factors and the SWOT analysis will examine the idea of Gerraroom. A marketing strategy including a product positioning and a pricing strategy will be comprised. Further a communication strategy consisting of personal selling and events will show an overview of the action plan that the compa 3. Consumer analysis 3.1 Key figures, Trends and movements Almost 65% of the online population (54 million) (Wiki) have used faced book in the past month, (95%) and (74%) between the ages of 16-20, 21-24 respectively in the younger generation category. Youtube comes second with (50%), twitter (23%) windows live (14%), Linkedin (13%), google+ (12%) and Spotify (10%). Moneysavingexpert.com has as many users as Twitter. Spotify primarily a music service provider with users now able to see friends listing habits and share music via face book with 10% of their users spending 14 hours a week using their service. (YouGov.2013) About 25% of Facebook users have said that they use Facebook less compared to 12 months ago, with a further 19% expected to use the site less in the coming year, however 53% of Linkedin customers are more positive about the site and 30% of...
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...Social Media Marketing Strategy as a Form of Direct Marketing, Today’s Emerging Trends and Tomorrow’s Implications. Ahmad Jan 120070118 Hussam Alowaibeel 120070103 Marketing 420 - Direct Marketing Dr. Mikhail Zenchenkov ABSTRACT While firms strive to survive by gaining a significant market share and to position their products in the market with the ultimate aim of generating sufficient profits to sustain their survival, research has demonstrated that the marketing approach adopted by these firms underlies the strength of their positions in the market today. That has driven a significant number of firms in the world to invest a significant share of their revenues to conduct the marketing of their product using direct marketing strategies on the best media that has in the recent past unveiled itself, social media. Typically, that is because the internet has virtually merged the real world with the virtual world and its presence in the whole world is overwhelming. Unlike, therefore, the traditional marketing strategies that focused on segmentation with the 4Ps underlying concepts, a radical departure in the recent past where social media is increasingly taking the place of social media has been the trend. However, the implications and future trend share that firms have to fully get into the internet and use social media as one of the best strategies of direct marketing to reap the benefits of direct marketing...
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...Social Computing: Study on the Use and Impact of Online Social Networking IPTS Exploratory Research on the Socio-economic Impact of Social Computing Romina Cachia EUR 23565 EN - 2008 1 The mission of the IPTS is to provide customer-driven support to the EU policy-making process by researching science-based responses to policy challenges that have both a socio-economic and a scientific or technological dimension. European Commission Joint Research Centre Institute for Prospective Technological Studies Contact information Address: Edificio Expo. c/ Inca Garcilaso, s/n. E-41092 Seville (Spain) E-mail: jrc-ipts-secretariat@ec.europa.eu Tel.: +34 954488318 Fax: +34 954488300 http://ipts.jrc.ec.europa.eu http://www.jrc.ec.europa.eu Legal Notice Neither the European Commission nor any person acting on behalf of the Commission is responsible for the use which might be made of this publication. Europe Direct is a service to help you find answers to your questions about the European Union Freephone number (*): 00 800 6 7 8 9 10 11 (*) Certain mobile telephone operators do not allow access to 00 800 numbers or these calls may be billed. A great deal of additional information on the European Union is available on the Internet. It can be accessed through the Europa server http://europa.eu/ JRC 48650 EUR 23565 EN ISSN 1018-5593 Luxembourg: Office for Official Publications of the European Communities © European Communities, 2008 Reproduction is authorised provided the...
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...Internet has grown rapidly, it is continuously and exponentially evolving, both in terms of number of users and applications. By the year 2006, there were 1,093 million internet users and according to 2014 statistics, this figure has grown to 3,035 million. Two things have marked its evolution; the social web and mobile technology (Miniwatt Marketing Group, 2015). Just to give you the sneak peek of what's internet is becoming now a days with the latest news from last two days. Facebook organized the developer conference "F8" on 26th March. It revealed an unmanned air craft (HARDY & GOEL, 2015) which will help connect the people by beaming down internet to the areas where internet was a problem in past. On the same day, Google also released its Google’s Cloud Platform (Lardinois, 2015) which will help developers to install 120 open source software in cloud. Hence, big companies like Google and Facebook are spending a lot of money on developers and making internet accessible. Now a days, Internet of Everything (IoE) is evolving in developed countries which connects everyday devices in order to give them special functions. Hence, development of such applications is also of interest. “Smart cars, smart appliances, smart watches and more all end up with the “smart” moniker in front of them when they become tied to the Internet and interconnect to ecosystems of devices, software and services. The company behind the Sleep Number beds even announced a smart bed that monitors...
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...Azimuth Information Systems PEARSON feerttifie tall Pearson Education International Brief Contents Part One Chapter 1 Chapter 2 Chapter 3 Chapter 4 Part One Project Organizations, Management, and the Networked Enterprise 1 Information Systems in Global Business Today 2 Global E-Business: How Businesses Use Information Systems 38 Information Systems, Organizations, and Strategy 80 Ethical and Social Issues in Information Systems 124 Analyzing Business Processes for an Enterprise System 165 Part Two Chapter 5 Chapter 6 Chapter 7 Chapter 8 Part Two Project Information Technology Infrastructure 167 IT Infrastructure and Emerging Technologies 168 Foundations of Business Intelligence: Databases and Information Management 222 Telecommunications, the Internet, and Wireless Technology 260 Securing Information Systems 312 Creating a New Internet Business 351 Part Three Chapter 9 Chapter 10 Chapter 11 Chapter 12 Part Three Project Key System Applications for the Digital Age 353 Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 354 E-Commerce: Digital Markets, Digital Goods 388 Managing Knowledge 428 Enhancing Decision Making 470 Designing an Enterprise Information Portal 508 Part Four Chapter 13 Chapter 14 Chapter 15 Part Four Project Building and Managing Systems 509 Building Systems 510 Project Management: Establishing the Business Value of Systems and Managing Change 552 Managing Global Systems 592 Redesigning Business...
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...Goussous Senior Associate +971-4-390-0260 amr.goussous@booz.com Booz & Company EXECUTIVE SUMMARY In 2010, as the recession begins to lift in earnest, telecom operators in the Middle East will face a very different world. New business models, new strategies, new technologies, stronger competitors, more demanding customers—all will pose real challenges. The winners will be those with the vision and agility to respond quickly and flexibly to rapidly changing market conditions, developing the capabilities needed to respond to four strategic imperatives: 1. The Middle East and surrounding emerging markets are continuing to grow, and the region’s operators must reestablish the momentum they had before the recession if they are to capture their fair share of that growth. In developed markets, they must develop new value-added services that can differentiate them from competitors. In emerging markets, they must continue to gain share as quickly as possible. 2. As large sections of the telecom value chain become commoditized, operators must work to derive value through innovation. Simply copying competitors’ services and pricing plans will not work. Instead, operators must look outside their markets—and even their industries—for ideas, and create the means and the culture to promote internal innovation. 3. Demand for high-speed broadband is increasing all over the world, and the Middle East is no exception. Customers are looking both to improve their Internet experience and to make...
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...50 Billion dollars is opportunist. The reason for this discrepancy could be a conflict of interest as the company gets a priority while going public. This could also be because of the information limitation. Likelihood NPV (CF) NPV (TV) Facebook Valuation Optimistic Scenario 25% 50.31 10 Pessimistic Scenario 25% 27.68 2 Given the latest improvements and introduction of Facebook email and deals in April, 2011 and also potential talks of evolving it as a search engine with a one stop availability, the company can be valued up to 100 Billion dollars. Realistic Scenario 50% 33.02 5 41.51 *Values in Billion $s The scenarios are created on the basis of previous experiences with other such social networking website. Optimistic Scenario: This scenario is based on the last 2 year performance of Facebook and assumes that the company will have the same growth patterns for the next 5 years as well. However, the occurrence of this scenario has a lot of ifs and buts therefore the likelihood of this rated at a...
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