...Information Systems Case: Apple Inc. 1 Executive Summary It is said that luck follows determination and courage in business. Apple Inc. is one of global giants that has proved this correct – it has completely taken a U-turn in the IT business. Renowned around the world for innovation and quality finishing of its products, Apple Inc.’s humble start as a computer manufacturer has not deterred it from ruling the world of technology and entertainment in a market where giant names like IBM and Microsoft also thrive. The financial position of Apple has become very strong over the past three years. Growing 15% from 2007 to 2008 and 20% from 2008 to 2009, Apple Inc. has maintained a steady and rapid pace that few other companies as innovative as Apple can match (Annual Report, 2009, p.19). The launch of the iTunes music store, that later expanded into a comprehensive online store for videos, books and audios, was a different business model altogether that reaped success within the first week of its launch. However, the subsequent events that occurred in the market and the various risks that are associated with Apple Inc.’s strategy for iTunes are some of the reasons that warrant a revision of the operational strategy, partially, if not altogether. The issue of digital rights management (DRM) and software piracy propped up and Apple has ever since paid out to artists and record companies more than it has pocketed itself. There are several lessons that Apple can learn from...
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...9-510-055 REV: MARCH 17, 2010 JOHN DEIGHTON LEORA KORNFELD Ne ettwerk Digita Mark k: al keting in the M Music Indust try Fo fifty years the goal of a or aspiring musi icians was to be signed to a major record label. Su o upport from one of the la arge music lab bels had been essential to the success of an artist. By 2009, how n o wever, major label profits and power were declin r s r ning. Had the point been reached wh n here a band could prosp without th support of a major label per he l? Ne ettwerk was an independ dent music la abel, publish and mana her agement firm In July 2009 its m. found Terry Mc der, cBride, joined forces with Brian Messag a partner in the comp d ge, pany that man naged Radio ohead, to offe the indust a new ide Under th name Poly er try ea. he yphonic they would inves $20 st millio of seed cap on pital to put ba ands in charge of their own careers. “It’ pretty much a venture capital n ’s h firm f bands,” on of the partn for ne ners told Billb board magazi 1. ine Al lternate structures for fina ancing and p promoting rec corded music such as art c, tist-run labels had s, been tried before without much success. Wh gave thes investors h w h hat se hope in 2009 w the belie that was ef digitiz zed music an the Intern would com nd net mbine to cre eate new, low cost ways t promote m w to music. McBri and his partners were ready to put what they had learned ab ide p t bout digital m music marketi to ing work in a vehicle that could attr t ract investors...
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...Lady Gaga BSAD 685: Services Marketing Byron Emerson 06/09/2012 Summary: Lady Gaga, an artist that was finally getting a break and beginning to make a name for herself in this hectic, vicious shark tank Americans call the music industry, had a very tough decision to make for her upcoming tour. Her singles, visuals and social responsibility were major drivers to her building success and she was becoming very marketable as far as image goes. The public accepted her amazing voice, talented dancing, and loved how active she was in communities around the world. It attracted the idea to co-headline a tour with one of the most influential and pioneering sound and figure in urban music. The best of both worlds would tour the world and sell out venues. It was a perfect match because both were monster names, well-known in fashion, complete opposites, but complemented one another in such an artistic way. Kanye West has been known for his public outbursts and arrogance towards the media/paparazzi when his life spiraled with the sudden death of his mother, Donda West. Even though it was a half-decade ago, Kanye was also still repairing his image for his outburst on MTV in 2005. West, stood along-side with Mike Myers in a relief campaign on national television and uttered “George W. Bush doesn’t care about Black people.” This was in response that the then President and federal relief team reacted to Hurricane Katrina in a form that didn’t seem efficient. Fast forward to the 2009...
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...Table of Contents I. Mission Statement II. Executive Summary III. The Business • Strengths and weaknesses • Legal Structure • Business Description • Organizational Structure • Service Description • Objectives • Keys To Success • Company Summary • Company Ownership • Location • Management and Personnel • Litigation • Risk Factors IV. The Marketing • Markets (Segmentation) • Overall potential market • Competition • Distribution and Sales • Marketing Strategy • Overall Industry Analysis • Market Analysis • Strategic Alliances • Technology • Future Products/Services • Industry and Market Trends • Sales (Strategy) V. The Financials • Uses of Funds • Income Statement • Cash Flow Statement • Balance Sheet • Income Projection • Break-Even Analysis VI. The Supporting Documents Mission Statement: Globally equalize the entertainment playing field by giving every individual an unbiased opportunity at accessing the right doors and taking control of their destiny. Executive Summary: MusXtreme LLC is an Internet company that embodies one of the four main facets of the entertainment industry, music. Musxtreme.com connects musical talent to the industry...
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...HIGH FOR THIS (A. Tesfaye, A. Gough, H. Walter) SOCAN, Oneirology Publishing/ Prescription Songs/ Kobalt (ASCAP). Produced by Dream Machine. Recorded by Henry Walter at Dream House, Toronto ON. Mixed by Illangelo at Liberty Studios, Toronto ON. All Instruments by Adrien Gough & Henry Walter. WHAT YOU NEED (A. Tesfaye, J.Rose) SOCAN, SOCAN. Produced by Jeremy Rose & The Weeknd. Recorded by Jeremy Rose. Mixed by Illangelo at Liberty Studios, Toronto ON. All Instruments by Jeremy Rose & Abel Tesfaye. HOUSE OF BALLOONS/ GLASS TABLE GIRLS (A. Tesfaye, D. McKinney, C. Montagnese, S. Ballion, P. Clarkex, J. Martin, S. Severin) SOCAN, MyKai Music (SOCAN), Hear The Art (SOCAN), Chrysalis Music (ASCAP), Domino Publishing (ASCAP). Produced by Doc McKinney & Illangelo. Recorded by Doc McKinney & Illangelo at Site Sound Studios, Toronto ON. Assistant Engineering by Matthew Acton. Mixed by Illangelo at Liberty Studios, Toronto ON. All Instruments by Doc McKinney & Illangelo. Contains elements of “Happy House” written by S. Ballion, P. Clarkex, J. Martin, S. Severin and publishing by Chrysalis Music (ASCAP), Domino Publishing (ASCAP). Used by permission. This track contains a sample of the recording “Happy House” as performed by Siouxsie & The Banshees. Courtesy of Polydor Records under license from Universal Music Group. Used by permission. All rights reserved. 001 002 003 THE MORNING (A. Tesfaye, D. McKinney, C. Montagnese) SOCAN, MyKai Music (SOCAN), Hear The Art (SOCAN)...
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...Atlantic Record label is a widely recognized Music label for its many artist and also a timely figure in the music industry. Its best known for its recording of rhythms and blues, also rock and roll. After its fist 20 years in existing as a record label it was also recognized as one of the most important labels for independent African-American artist.In 1967 the Atlantic Music label expanded into rock and pop music by becoming a subsidiary owner of Warner bros-Seven Arts now known as the Warner Bros Music Group. This Record Label company was a partnership between Ahmet Ertegun And Herb Abramson. I agree with this type of ownership choice because when you go into the music industry its also good to have some that you trust to check over your decisions and make sure that you might not be making a mistake. Ahmet Ertegun was born in 1923 in Turkey and came into the U.S. at the age of 11. He went to college in St. Johs University to study philosophy, afterwards he the work in Georgetown in Washington D.C. Herb Amramson is the Co-founder to Atlantic Records and was born in 1917. He went to High school in Brooklyn. In 1944 Herb became a part time record producer for National Records. At this same time Herb was attending New York University to become a Dentist. Herb actually started his own record label before he started Atlantic, called Jublie Records. He had a partner Named Jerry Blaine, but shortly after he become uninterested in what the Record label was becoming and asked Jerry...
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...Over the past decade, the music industry has experienced extreme change due to digitization. Not only has it affected the way that music is recorded and produced, but it has also affected the entire business model of how music is promoted and distributed to the public, as well as how revenue is earned. Prior to the digital era, major labels were one of the primary distributors of music, and physical record sales were the one of industry’s main revenue sources. But when recordings were transformed to electronic format and free music sources such as illegal downloading and streaming evolved, this main revenue source was taken away. However, music digitization also opened many doors for artists, allowing them the tools and capabilities to promote and distribute their own work, as well as exposing their music to a wider audience. Digitization began to cause problems for major labels for two reasons – the first being that free music services such as peer-to-peer file sharing and music streaming caused a large decline in album sales. This revenue loss caused music industry professionals to seek revenue elsewhere, such as in concert sales. The second problem digitization caused for record labels was that artists no longer relied on labels for their music promotion and distribution, as they now had these tools at their own disposal. In the old business model, before the Internet and music digitization evolved, the primary way for music distribution was through a record label. But in...
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...University of Phoenix Material Article Review Format Guide MEMORANDUM UNIVERSITY OF PHOENIX DATE: 11/10/2014 TO: Michael John FROM: Jaime Quintero RE: Apples Eat Themselves (Macklem, 2006) (Klodt, 2001) ARTICLE SYNOPSIS Despite the competitive social and economic benefits brought by modern technological advancements such as the internet, their continued growth in terms of capabilities and use in the society has brought notable challenges is the areas of rights protection. Of particular concern is the provision of reliable legal protection to internet-based innovations rights (Klodt, 2001). The argument provided by Macklem offers a strong insight into the complex nature of intellectual property right issues on the e-business arena. On the one hand, just like is the case in the physical world, the laws of our society acknowledges and provides for the protection of trademark rights as an intellectual property right in the internet world. LEGAL ISSUE In 1 to 3 sentences, identify the legal business issues raised in the article. This is evident from the previous successful court challenges filed by Apple, the Beatles' record company against Apple, the computer company over the use of the Apple domain. Indeed, previous court challenges on trademark rights witnessed the computer company incur substantial economic liabilities in addition to the entering into an agreement with the record company on the scope of their individual...
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...Blue Door Recording Business Plan January 2010 Disclaimer: This document is for information only and is not an offering for sale of any securities of the Company. Information disclosed herein should be considered proprietary and confidential. The document is the property of Liquid Smoke, LLC, and Blue Door Recording and may not be disclosed, distributed, or reproduced without the express written permission of Liquid Smoke LLC. Copy #1 Table of Contents Executive Summary…………………………………………… 1 Company Description…………………………………………. 2 Industry Analysis………………………………………………. 3 Target Market…………………………………………………… 5 Competition……………………………………………………… 6 Strategic Position………………………………………………... 7 Marketing Plan…………………………………………………... 8 Operations and Technology…………………………………… 10 Management Plan………………………………………………. 12 Community Involvement & Social Responsibility…………… 13 Development, Milestones, & Exit Plan……………………….. 13 Financials……………………………………………………….. 15 Appendix………………………………………………………… 21 (Appendix will contain all forms, company policies and documents for the business. Forms have not yet been developed.) Executive Summary The Company Blue Door Recording is a dba of Liquid Smoke Entertainment, a Limited Liability Company based in Atlanta, GA. Its primary reason for existing is to record music. Over the last six years Atlanta has dominated the market in recorded hip hop and R&B. This area has a large number of recording artists...
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...“The Importance of Music Publishing in Artist Management” Dr. Mary Conwell BUL 2241-102 G. Jay Lee 1/28/2009 Cover Page...............................................................................................1 Table of Contents…………………………………………………….....2 Abstract Summary...................................................................................3 Introduction……………………………………………………………..4 Integrity………………………………………………………………..5-8 Identity………………………………………………………………..….9 Self perception is equitable to self promotion………………...........10-11 Ideology …………………………………………………......……….….12 Conclusion…………………………………………………………….…13 Glossary………………………………………………………………….14 Annotated Bibliography………………………………………………...15 Appendix A…………………………………………………………..16-18 Appendix B ………………………………………………………….…..19 Appendix C…………………………………………………………..20-22 Abstract summary As youngsters, children are taught that they are all very special, and are told to reach for stars. Summarily, most people think that in order to become the next “pop star”, all anyone needs is a little talent and a lot of luck. However, in today’s business climate, in order to be considered a bankable investment, artists must possess talent, kiss lady luck square on the lips, and have the business acumen garnered towards dealing with the confines of the recording industry. The primary purpose of this document is to help artists discern the steps necessary to attain music publishing...
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...Cd/EMI industry and My future predictions By: Stephen Brown Table of Contents Chapters Page Chapter-1 Introduction pgs 1-2 Chapter-2 History and changes of EMI pgs 2-4 Chapter-3 History of Music Industry pgs 4-6 Chapter-4 Negative effects on Music Industry (past and present) pgs 6-8 Chapter-5 Conclusion pg 8 References pg 9 1 In recent years and in the past there have been constant changes in the selling of music cds by corporations within the industry. Over the years many different situations have caused music corporations abroad to be faced with negative results and now just as before new problems exist which must be analyzed and corrected or the industry will suffer. In the nineties events such as mega retailers undercutting prices of the industry contributed to what was considered as the major music selling problems them. Within the last several...
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...MIS 446 Unit 2 Review Music 1. Review the evolution of the music industry. a. Old Model: Go on tour for free (or little) in order to achieve higher sales with record label. i. Record Labels had all power in contracts, musicians made very little in all reality ii. Originally only way to hear music was live, so records were a big deal to be able to listen at home iii. Bundling in albums iv. Record companies had the power, tried to sue customers b. Newer Models: v. Promoting self as a brand, like “Kanye” vi. Use of video as a medium: YouTube (allows for long tail content) vii. Internet breaks the bundle, people can buy single songs viii. Give away music for free or very little (Spotify, iTunes, YouTube, Pandora) in order to make money on mega tours, on merchandise, on brand itself ix. Avoid record deals/buy out of record deals x. Capitalize on people paying for the experience, you can’t download or torrent the experience xi. Use of metadatamakes iTunes work (crowd sourcing of track names) c. General Trends: xii. Listening to music at home has become private, go to shows for actual crowd experienceUsed to be records with speakers in order to listen, group activity xiii. Music is now an experience/service/information goodUsed to be a physical commodity 2. How did the internet force the music industry to change? What are...
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...e-sonic: Strategic Analysis Team Number One: Dillon Cortez Maryssa Dupre Derek Hobby Courtney Wells Fall 2014 MNGT 475 - EM Executive Summary In an attempt to regain profits and to continue establishing themselves as a market leader, Sonic Records formed a subsidiary company named e-sonic. This company is responsible for creating an online music store to compete with the established players in the industry and includes key executives from Sonic Records. Founded after the Record Industry Association of America (RIAA) initiated several hundred lawsuits against individuals and pirate file-sharing websites, e-sonic has the potential to grow and expand into its goal of becoming the world’s leading market for online music. Despite fierce competition from Apple’s iTunes, Rhapsody, Napster, Google Play, and others, e-sonic will find more than enough room to enter the market and succeed. By understanding their customers and learning from other online music giants, e-sonic will be able to maximize upon the factors that customers want. It is also suggested that with the development of a mobile application and a competitive business strategy, e-sonic can increase their chances of being profitable in the market. Growth in foreign demand will allow e-sonic to market itself to countries outside the United States and thereby increase profits. Furthermore, a labor market assessment and learning about the internal capabilities of e-sonic has revealed a need in the technical aspects...
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...Will the Web Kill Colleges? In this paper I will examine the article written by Zephyr Teachout entitled “Will the Web Kill Colleges”. The key point of Teachout’s argument is whether or not the Web will kill Colleges. According to the author Zephyr, “undergraduate education is on the verge of a radical reordering” (Chaffee, p.91, para 2). Zephyr states that colleges will be torn apart by the Internets new ways of sharing information. Classes are slowly changing from an in class setting to an online setting that may become permanent over the next 15 years. The author also states “colleges are becoming more virtual” (Chaffee, p.91, para 3). Traditional Colleges will experience a decline in enrollment and since they are depending on tuition this will hurt them tremendously. You don’t have to be in a classroom to do research, ask questions and receive lectures to gain a full learning experience. “The funding of academic research, the culture of the academy and the institution of tenure are all threatened” (Chaffee, p.96, para 4). The evidence used by the author to support his argument is the cost of getting a online degree are relatively inexpensive compared to traditional college. For example, “in state online undergraduate completion degree offered by the East Carolina University costs only $99 per credit hour which is a base of $1200 a year” (Chaffee, p.92, para 2). And the author also believes that the price will “only dive in coming decades as more universities compete...
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...CASE STUDY: EMI Group, PLC CD Pricing in the recorded music industry Company Overview Electric & Musical Industries (EMI) was established in 1931. EMI Group, PLC is the world 3rd largest music company which based in London. It is the world largest independent music company, not being a unit, subsidiary or division of a larger conglomerate corporation. EMI’s business is comprised of two main group; EMI Recorded Music and EMI Music Publishing. EMI Recorded Music accounted for 81.6% of EMI Group, PLC sales and 59.3% of the company’s operating profit in fiscal 2003. EMI Recorded Music has over 100 recording labels featuring some of the greatest rock and pop artists in recorded music history. Its major recording label includes: Capital Record and Capital Record Nashville, Chrysalis, EMI Classics, Java Records, Mosaic Records and many more. Its artist with major albums in 2002 and 2003 included: David Bowie, The Beatles, Blue, Cold play, Norah Jones, Queen and many more. EMI Music Publishing owns the rights to more than one million musical compositions, which its market, licenses and sell. Royalties derived from EMI-owned compositions for the sale of music in the CD format comprised 53% of EMI Music Publishing revenue in fiscal 2003. Performance income derived from the public performance of song in EMI catalog, accounted for 25% of EMI Music Publishing revenue. Among the major music compositions and catalogues is “getting better” (The Beatles),...
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