Company Q’s attitude toward social responsibility is negative and could use development. Their actions leave the perception to stakeholders that the company is only interested in profitability. In order for Company Q to improve their attitude towards social responsibility, they need to take into consideration their stakeholders, namely the customers, employees and the community. In my opinion, if the company were to make changes in their attitudes towards social responsibility, they could likely see an increase in revenue and a boost in consumer confidence. I believe that consumers will want to support a business with a good attitude towards social responsibility.
An area that could be improved regarding the company’s attitude towards social responsibility is in the matter of the store closings in high crime rate areas. One could argue that closing the stores because of the high crime rate could be a valid business decision, but when the company reported that the closings were due to losing money, it leaves the perception that the company is only interested in generating revenue. It is likely that since these stores were located in high crime rate areas, they were most likely located in low income areas as well. A first step in changing the company’s attitude toward social responsibility would be to re-open the stores. This would show the community and employees that Company Q is concerned with the community and its employees by creating jobs and opportunities in these areas of the city.
Another way that Company Q could change its attitude toward social responsibility is by providing more health conscience and organics products for its customers. The customers requested better healthy eating options, so by granting this request, Company Q is showing that they value their customers. The more health conscience and organic products have a higher margin so Company Q