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The director, producer, screenplay, and star of the film, Morgan Spurlock, effectively uses logos to increase the validity and accuracy of the documentary Super Size Me. At the beginning of the film the narrator works to establish why the film is necessary, naming statistics one after another to establish a strong foundation in which to build the documentary. It is pointed out by Spurlock that America had just become the fattest nation in the world, and that 100 million American are overweight or obese; 60% of all U.S. adults. It is then reinforced that one in four Americans eat fast food each day- approximately 80 million every single day. These facts form a basis that not only intrigues the reader but firmly establishes the film’s statistical

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