...Downloaded from mtq.sagepub.com at Glasgow University Library on July 5, 2011 Volume 8(4): 339–366 Copyright © 2008 SAGE www.sagepublications.com DOI: 10.1177/1470593108096540 articles Marketing the hegemony of development: of pulp fictions and green deserts1 Steffen Böhm University of Essex, UK Vinícius Brei Pontifícia Universidade Católica do Rio Grande do Sul (PUCRS), Brazil Abstract. In this paper we analyze the role of marketing in the construction of what can be called the hegemony of development. Through an investigation of the marketing practices of the pulp and paper industry in South America and the resistances that are articulated by a range of civil society actors against the expansion of this industry, we problematize marketing as a political and contested discourse and practice. By using Laclau and Mouffe’s (1985, 2001) theoretical framework, which is centered on the concept of ‘hegemony’, we highlight the crucial role marketing plays in the social and cultural legitimation of the highly controversial development of the pulp and paper industry – regarded as one of the most polluting industries in the world – in South America. We build on...
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...but one that stands out to me is the eucalyptus tree. Growing up as a kid, I always wondered how a plant could grow so tall towering over everything else and lasting for years and years through severe weather changes. Eucalyptus is flowering tree with several different types of species. The name is actually derived from the Greek word “eucalyptos,” which means “well covered,” and refers to the cuplike membrane that covers the budding flowers of the tree.2 They are mostly found in the continent of Australia, and few parts in Africa as well. The wood from eucalyptus trees are very hard and they are used to make furniture, fences, canoe boats and picture frames. These trees can grow really tall usually over 80 meters in height towering into the sky with wide spread leaves. Because of its large geographic range the genus exhibits many habits, from tall trees to multistemmed, shrubby species called mallees. The mountain ash (Eucalyptus regnans) of Victoria and Tasmania is the tallest hardwood in the world, reaching heights over 330 ft (100 m); only the coast redwoods of California are taller. Having epicormic buds in branches and stems, and lignotubers in the roots, many species are well adapted for surviving fire and drought. Some species have smooth bark, in which case they are referred to as gum-barked, while others have rough bark.1 To begin, the scientific name for the eucalyptus plant is Eucalyptus Globules. The Eucalyptus originated from the continent of Australia...
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...loss of habitat as people encroach on their living areas. When a species is listed as endangered or threatened, it is not a death sentence. Many animals, like the bald eagle and the American alligator, were on the brink of extinction and are now recovering. Many species, however, will not recover, and could be lost forever. Throughout time, animal species have been going extinct (long before people evolved); paleontologists estimate that well over 90 percent of all plant and animal species that ever existed have gone extinct. The Koala is a small marsupial that lives in eucalyptus trees in Australia. These nocturnal (most active at night) animals spend 18 to 20 hours each day resting and sleeping. They are social animals. Koalas are not bears; their closest relative is the wombat. The genus and species of the koala is Phascolarctos cinereus. These herbivores (plant-eaters) eat eucalyptus leaves. Koalas have a keen sense of smell which they use to make sure the gum leaves are edible and not poisonous. They store food in cheek pouches. Human exploitation is the primary reason penguins are endangered. The decline of the Humboldt penguin began in the mid-19th century when the intensive activity of guano collectors disturbed and damaged nesting areas. Guano, the excrement of animals such as birds and bats, is much sought after for fertilizer. Penguins were heavily hunted for their meat, oil, and skins. Adult penguins and chicks were captured for zoos and private collectors...
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...The Leadbeater's possum and reasons for endangerment. Its common name is Leadbeater’s Possum, and its scientific name is Gymnobelideus leadbeateri Well the leadbeater’s possum is a small, speedy, nocturnal possum that is distinguishable by being smaller than the palm of your hand and having a club-shaped tail, which helps the possum carry bark to make is nest for itself and its family. Although they may have the same appearance as a sugar glider, they however are not related. The leadbeater’s possum is the only one of its genus, which makes it so unique. Its fur coat is off-white on the belly and chest area and has a grey back with a dark strip running down the centre of its back to its tail. They are mainly found in the South eastern parts of Australia (Central Highlands of Victoria) in Temperate forests and woodlands. The Leadbeater’s possum was first discovered in 1867, along the Bass river in south Gippsland, and was originally given the name of the Bass River possum. The possum was then later on named by Professor McCoy, after John Leadbeater, who was a taxidermist for the Nation Museum of Victoria, and was the first to preserve leadbeater’s possum specimens. In 1909 it was believed that the Leadbeater’s possum had become extinct after no longer being able to be spot in the environment. However, in 1961, Eric Wilkinson rediscovered the Leadbeater’s possum near Marysville, after 52 years of being thought to be extinct. In 1971, 10 years after it was rediscovered...
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...Essential Oils and Plant Extracts Five-Year R&D Plan 2008 – 2013 RIRDC Shaping the future Essential Oils and Plant Extracts Five-Year R&D Plan 2008 to 2013 May 2008 RIRDC Publication No 08/053 © 2008 Rural Industries Research and Development Corporation. All rights reserved. ISBN 1 74151 642 0 ISSN 1440-6845 Essential Oils and Plant Extracts R&D Five-Year Plan 2008–2013 Publication No. 08/053 The information contained in this publication is intended for general use to assist public knowledge and discussion and to help improve the development of sustainable regions. You must not rely on any information contained in this publication without taking specialist advice relevant to your particular circumstances. While reasonable care has been taken in preparing this publication to ensure that information is true and correct, the Commonwealth of Australia gives no assurance as to the accuracy of any information in this publication. The Commonwealth of Australia, the Rural Industries Research and Development Corporation (RIRDC), the authors or contributors expressly disclaim, to the maximum extent permitted by law, all responsibility and liability to any person, arising directly or indirectly from any act or omission, or for any consequences of any such act or omission, made in reliance on the contents of this publication, whether or not caused by any negligence on the part of the Commonwealth of Australia, RIRDC, the authors or contributors. The Commonwealth of...
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...[pic][pic]2012 Embassy of Brazil- Islamabad SECOM PULP AND PAPER INDUSTRY IN PAKISTAN General information on the Pulp and Paper Industry in Pakistan. Research and Compilation by the Commercial Section of the Embassy of Brazil in Pakistan. [pic]Pulp and Paper Industry in Pakistan Table of Contents 1. Pakistan’s Economy 2 2. Industry overview 2 2.1 Current Status of Pulp and Paper Industry in Pakistan 3 2.2 Types of papers produced 4 2.3 Method of Producing Paper 4 2.4 Raw Material Availability 5 3. Current status of Trade and Potential of Pak- Brazil Trade Cooperation in this sector 7 3.1 Potential of Export to Pakistan 8 4. Future Outlook 10 5. Companies and Useful Links 11 1[pic] SECOM-Islamabad, Pakistan [pic]Pulp and Paper Industry in Pakistan 1. Pakistan’s Economy Pakistan economy is positioned at 27th largest economy with 488 (1) billion USD in term of Purchasing Power Parity. Pakistan has a semi-industrialized economy, which mainly encompasses textiles, chemicals, food processing, agriculture and other industries. Growth poles of Pakistan's economy are situated along the Indus River, diversified economies of Karachi and...
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...matter of life. We are thankful to our respected Principal, Dr. Dean and our Head of the Department, Dr. Shahnaz Choudhry, who permitted us to avail the opportunity of working in such a helpful and cooperative environment. We greatly wish to acknowledge Dr. Amir Saeed, the Manager of R & D for allowing us to work in Packages Limited, Pakistan and Mr. Ishtiaq ur Rehman, the Senior Research Chemist (R&D) for providing us the opportunity of this work and encouraging & appreciating us at every step. He not only permitted us to undertake this important part of internship work but also helped us a lot in conducting this study as a Supervisor. We felt motivated and encouraged every time we attended his meeting, Mr. Imran Khan, the incharge of Paper and Pulp Laboratory, Mr. Zafar Hussain (working staff) and the members of Physical Laboratory in Packages Limited, Pakistan who helped us throughout the work & shared their experiences & knowledge with us. The success of this project depends largely on the encouragement and guidelines of many others, apart from our efforts. We take this opportunity to express our gratitude to the people who have been instrumental in the successful completion of this project. Thanks to our parents whose prayers are always with us to achieve our goals in our whole life. Also, we would like to extend masses of gratitude to R & D Department for facilitating us with their leadership. Anam Nawazish Mahrukh Saleem Khan Sadaf Sherwani ...
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...India's pulp and paper sector PESTLE Analysis PESTLE analysis is a useful tool for understanding the industry situation as a whole, and is often used in conjunction with a SWOT analysis to assess the situation of an individual business. PESTLE stands for “Political, Economic, Sociological, Technological, Legal and Environmental” factors. The questions to ask are: § What are the key political factors likely to affect the industry? § What are the important economic factors? § What cultural aspects are most important? § What technological innovations are likely to occur? § What current and impending legislation may affect the industry? § What are the environmental considerations? Political Factors The Political factor refers to the governmental policies which are much influenced by the economic situation in a country. It is a macro aspect of analyze which deal with major changes to the government policies of a country. It has great influence to the business outlook and confidence. Political factors often comprises of - Current taxation policy - Future taxation policy - The current and future political support - Grants, funding and initiatives - Trade bodies - Effect of wars or worsening relations with particular countries Economic factors The Economic factor is an area where macro economic environment can affect the outlook and competitiveness of any business sectors in the country. Economic factors comprises of - Overall economic situation - Strength of...
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...Harvard Business School 9-297-005 Rev. October 18, 1996 D O Private Equity Investment in Russia: Alliance Cellulose Limited N In April, 1995, portfolio managers were reassessing the investment climate in Russia. Since the disintegration of Communism and the Soviet Union in 1991, western investors had been intrigued by the potentially huge returns that could be gained by participating in the restructuring of the Russian economy. Russia’s transformation to a market system, however, had been highlighted by missteps and disappointments. Foreign investors who had jumped into the market only eight months earlier were burned badly by a general market collapse in October. Furthermore, Russia’s political and economic future were uncertain. O Nevertheless, Russia possessed many attractive features that could reward those with the courage to invest at this early stage of market development. Russia’s natural resources accounted for significant portions of the world’s proven oil and gas, timber, coal, and minerals reserves. In addition, the privatization process, lack of internal capital, and country-specific risk resulted in valuations for Russian companies that seemed to be small fractions of their world peers. T Russia in 1995 was frequently compared to America’s “Wild West,” when the search for riches and general lawlessness combined to create very volatile conditions. While western money managers were drawn to Russia by tantalizing asset valuations...
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...writing. In fact, the three universities that I have attended in the past have all required me to use the APA style of writing. As I recall my high school years, the APA style of writing also seemed to be a favorite amongst my high school teachers. They all required that term papers be written in APA style as well. This type of writing actually does not differ much from the ones included in the text reading. The text mentioned the APA style of writing several times. In my opinion, it appears to be the most popular style of writing, especially amongst college students. Based on the results of the quizzes, my grammar skills were actually a little better than average. I actually had expected to do better, but I guess my grammar skills are not as good as I thought they were. In any event I feel very confident when it comes to spelling, as I have always been a great speller. Even in grade school, I was a good speller. I learned at a very young age to challenge myself when it comes to spelling. Challenging my-self in that area really paid off as I became older, as I’ve never had a problem with spelling. However, I feel that I need more help with run on sentences and with thought patterns. Though I proof read my paper several times, it’s hard for me to see that I have several run on sentences until after I get my grade back. In general, I feel that my writing is just mediocre. However, I also believe that when it comes to writing, I am my own worst critic. Reason being, I am never...
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...computer and communications equipment (owned by MIS) magnetic media (owned by Manager) power supplies and plant, such as air-conditioning units (owned by MIS) Software assets (owned by MIS) • • • • application software system software development tools utilities Information assets (owned by Manager or MIS) ‘Information’ means information held by the Company on its own behalf and that entrusted to it by others. The following are examples of the media which may contain or comprise information assets. • • • • • • • • • • databases and data files system documentation user manuals training material operational or support procedures continuity plans and fallback arrangements back-up media on-line magnetic media off-line magnetic media paper Services • • computing and communications services (owned by MIS) heating, lighting and power (owned by Manager or Building Services Manager) 1 17/01/03 First•Base Technologies Town Hall Chambers High Street Shoreham-by-Sea West Sussex BN43 5DD UK Tel: +44 (01273 454 525 Fax: +44 (0)1273 454 526 info@firstbase.co.uk Guidance on Information Classification Categories for classifying document security Category 1 : Routine (non-confidential) documents Description: All documents of a routine nature. Effects of disclosure: No measurable damage to the company or a department. Examples: Normal memos, routine reports, circulars. Estimated occurrence of this classification: More than 80% of all documents would be within this class...
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...TO: FROM: SUBJECT: DATE: CC: [CLICK HERE AND TYPE NAME] SAMUEL NEWMAN-BREMANG [CLICK HERE AND TYPE SUBJECT] OCTOBER 22, 2013 [CLICK HERE AND TYPE NAME] C R E A T I N G W A T E R M A R KS I N M I C R O S O F T W O R D [Note: Some steps may vary in Word 97. For additional help, search for “watermark” in the product help or on the Microsoft support site at http://support.microsoft.com.] A watermark is any text or graphic image (such as the “Draft” in the background of this document) that is printed to overlap existing text in a document. A logo printed lightly behind a letter or the word "Confidential" printed lightly on a contract are other examples of watermarks. The rotated “Draft” watermark on this page was created using the Word Art feature. You can insert pictures (such as a logo) from a file or using Clip Art. All three features can be found by clicking on Picture in the Insert menu. To view a watermark as it will appear on the printed page, click Print Layout on the View menu or click Print Preview on the File menu. The watermark will print on every page of this document, just like headers and footers. To edit the watermark or insert a new one, you need to click Header and Footer on the View menu. TO FORMAT A WORDART WATERMARK (LIKE THIS “DRAFT” EXAMPLE): Use the WordArt… command on the Format menu to choose your desired settings for your watermark. There are multiple tabs in that dialog. Use the “Colors and Lines” tab to set the color and transparency. (This “draft”...
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...How to Write a Good Academic Paper? That is a question which most students ask and most of them are new to academic writing. Academic writing if taken as a whole, then it would help you figure its significance and what is more important is, it would help you understand the purpose of it. Any good academic writer’s quality is his/her mind is loaded with creative set of ideas that help him navigate through the whole topic of academic paper. Ideas lead you to somewhere and only a few good students are gifted by nature and if you are not then you can also build up a good rhythm of academic writing. Secondly, you should also have a good sense of your audience; you should know what element of your academic writing would entice them and also create some space for your write-up for reading in their schedule. You then research for resources and data that would be of great use to enlighten your readers. Knowing what you audience wants, should be in your priority because readers enjoy what they seek in your writing. Usually what they look out for is something that could either bring them a smile or get them to think over the subject. Having creative ideas doesn’t guarantee a good and well-researched academic writing. You need to able to figure out ways of putting your research in a proper format so that readers don’t feel deviated from the focal point of your write-up. You should use your sources with proper attentiveness else it would completely ruin your efforts from top to bottom....
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...Hey Jessica, I’m glad your interested in attending the University of Phoenix let me tell you about some of the great resources that are available. First of all they have all kinds of hands on workshops that you can sign up for. They have ones for writing, math, computer skills, exam prep and plenty more. Some other resources are the Center for writing excellence and the Center for mathematics, there are grammar tutorials and plagiarism tutorials and a plagiarism checker as well to help make sure your papers have the proper grammar and the plagiarism checker reviews your paper and tells you how much similarities there is with your paper and other papers so you don’t accidentally plagiarize your paper. Riverpoint writer is a tool to help make sure you are citing your papers properly. In the center for mathematics center they have running start which gives you a review of math concepts to help you brush up on your skills, build math confidence gives you tips to deal with math anxiety it also has study tips, test tips, worksheets and videos. They also have live online math coaching which is only available two weeks before your math class starts through the end of your class. Hope reading about all these resources makes you want to come to the University even more. gotta go talk later. Hello Everyone, I want to review some of the great resources available here at the University of Phoenix. First off I want to go over the workshops that are available to you. There are all...
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...Joe Polce English 015 Mrs. Wickman How To Roll Your Own Cigarette Is anyone in your life a cigarette smoker? Do you often notice that they are always complaining about their ever-rising price? According to the U.S Census Bureau, out of the 6.7 billion people in the world, 2 billion are smokers of cigarettes or some other form of tobacco. Almost 75% of these 2 billion spend between $1000 - $1500 yearly on their favorite packs and cartons that they just cannot resist. We know its a habit, right? Its also an expensive habit. I am going to show you a quick and easy way to not only cut the cost of cigarettes in half, but also save you hundred of dollars. A select few smokers of the modern world have been fortunate enough to find the solution to the climbing prices of cigarettes. This solution is actually very simple. Why don’t we, instead of spending the $6 plus on an already produced pack of Marlboro Lights, make and produce our own pack of very similar cigarettes? Herein lies the solution; roll your own cigarettes. Most people shy away from such an idea claiming that they would never know where to start, or have no idea where they would buy the equipment, but on contrary the first steps to this new lifestyle are very easy, and the tools needed are readily available. The benefits of rolling your own cigarettes are numerous. First off, its inexpensive. GS Hammack, a man who writes for a website called AssociatedContact.com, said that “smokers that are looking for...
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