...processing, textiles, insurance, securities and retail. Samsung entered the electronics industry in the late 1960s and the construction and shipbuilding industries in the mid-1970s; these areas would drive its subsequent growth. Following Lee's death in 1987, Samsung was separated into four business groups – Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Since 1990s, Samsung has increasingly globalized its activities, and electronics, particularly mobile phones and semiconductors, have become its most important source of income. Notable Samsung industrial subsidiaries include Samsung Electronics, Samsung Heavy Industries, and Samsung Engineering and Samsung C&T . Other notable subsidiaries include Samsung Life Insurance, Samsung Everland, Samsung Techwin and Cheil Worldwide . Samsung has a powerful influence on South Korea's economic development, politics, media and culture, and has been a major driving force behind the "Miracle on the Han River". Its affiliate companies produce around a fifth of South Korea's total exports. Samsung's revenue was equal to 17% of South Korea's $1,082 billion GDP. In 2013, Samsung began construction on building the world's largest mobile phone factory in the Thai Nguyen province of Vietnam. Samsung has been able to achieve the largest market share of nearly 31% in the global smartphone segment, as of 2013. Name According to the founder of Samsung Group, the meaning of the Korean hanja word Samsung is "tristar" or "three stars"....
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...South Korea is recognised as one of the fastest-growing economies in the world. During the four decades following the Korean War, it evolved from one of the most abject states in the region to one of the most vibrant, a manufacturing powerhouse that has virtually eradicated poverty, malnutrition, and illiteracy. Korea is today among the most advanced automobile-producing countries in the world. The automotive industry is the fifth-largest in the world measured by automobile unit production and the fifth-largest by automobile export volume. Some examples: Hyundai, Daewoo, Kia, Renault Samsung vehicles LG and Samsung – which are the most manufactured foods in South Korea. Both companies have a reputation for quality, innovation and value. Focus: Samsung Less than a decade ago, Samsung Electronics was a maker of lower-end consumer electronics, barely noticeable in global markets. The company figured out how to move up the value chain by building a strong brand image and innovation. Its efforts are paying off: in 2009, Samsung ranked 19th on Interbrand’s Best Global Brands list. Samsung’s rise in ranking over the last decade was the fastest among any of the top 100 brands. It has even surpassed rival Sony with a ranking of 20 and sony 29. Hyundai Motor and LG Electronics are making similar dramatic progress. In 2012, it overtook longtime leader Nokia to become the No. 1 player in cellphones, with 29% market share worldwide. In smartphones, those high-end...
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...unethical practices Lee Kun Hee, Chairman of Samsung Group, owned $4.5 billion worth of stock in Samsung Life and Samsung Electronics that were hidden in 1,200 brokerage accounts in the name of former and current executives (3). Such holdings were kept secret to avoid paying hefty taxes. This example of unethical practice is related to conflict of interest that is one of the four related sources of unethical decision making (Mahzarin R. BanajiMax, 2003). Assessing poor internal control The powerful Samsung’s Strategic Planning Office (SPO) arranged an illegal transaction to give the junior Lee and his sister a combined 64% stake in Samsung Everland, which was made a holding company of Samsung Group. Lee Jae Yong and his three sisters paid $9.9 million to exercise warrants converting bonds they held into shares of Samsung Everland at just one-eleventh of the market value. This illegal transaction was caused by the lack of control system to support the code of...
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...ELECTRONICS INDUSTRY IN ASIA Research Paper Series No 3 In the Belly of the Beast: Samsung Electronics’ Supply Chain and Workforce in South Korea Jiwon Han, Wol-san Liem, and Yoomi Lee Research Institute for Alternative Workers’ Movements, South Korea In the Belly of the Beast: Samsung Electronics’ Supply Chain and Workforce in South Korea © 2013 Asia Monitor Resource Centre Asia Monitor Resource Centre Flat 7, 9/F, Block A Fuk Keung Industrial Building 66-68 Tong Mi Road Kowloon Hong Kong Tel: (852) 2332-1346 Fax: (852) 2835-5319 Website: www.amrc.org.hk The paper may be reproduced in any non-profit publications; credit is requested. In the Belly of the Beast: Samsung Electronics’ Supply Chain and Workforce in South Korea By Jiwon Han, Wol-san Liem, and Yoomi Lee (Research Institute for Alternative Workers Movements) February 2013 Edited by Asia Monitor Resource Centre Research team: Jiwon Han, Wol-san Liem, and Yoomi Lee The Research Institute for Alternative Workers Movements (RIAWM), Seoul, South Korea, was established in 2010 to contribute to the revitalization of the workers movement in South Korea and beyond. RIAWM is working to critically analyse the conditions workers face amidst the structural crisis of capitalism, and develop concrete policy for workers movement that both improves workers’ lives and strives towards an alternative political-economic system. RIAWM is affiliated to the social movement organization People’s Solidarity for Social Progress, founded in...
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...and facilities in 79 countries 141 87 226 Electronics 80 Samsung 22 1997 2005 2012 4 I. Samsung Overview (Leading Products) 5 I. Samsung Overview (Leading Products) 6 I. Samsung Overview (Brand Value) Samsung ranked 9th among global companies in 2012 7 I. Samsung Overview (Total 29 Affiliates Companies) The Samsung Group consists of many different business units Electronics Industry Electronics Engineering & Heavy Industry C&T Corporation Engineering Financial Services Life Insurance Fire & Marine Insurance Samsung Card Securities Asset Management Venture Investment Chemical Cheil Industries Inc. Petrochemical Fine Chemicals BP Chemicals Total Other Companies Cheil Worldwide Everland Inc. The Shilla Hotels & Resorts Economics Research Institute S1 Corporation Medical Center BioLogics SDS Heavy Industries Electro-Mechanics Techwin SDI Display Corning Precision Glass Bioeps 7 Affiliates 3 Affiliates 6 Affiliates 5 Affiliates 8 Affiliates 8 I. Samsung Overview (SEC Biz. Division) HME : Health Medical Equipments 9 I. Samsung Overview (SEC Set Business) Electronics (Set Biz) World Leading Consumer Electronics Manufacturer 10 I. Samsung Overview (SEC Component Business) (Component Biz) Electronics Powering Today’s Devices 11 I. Samsung Overview (Contents & Solution Biz) (Contents & Solutions) Electronics Providing the right content & solutions...
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...Lee Byung-chul Lee Byung-chul was in charge of the prestigious multibillion dollar enterprise Samsung Group. He has been making urgent power moves in his community, making Lee Byung-chul one of South Korea's most prosperous business visionaries. He majorly affected South Korea's economy. Indeed, Samsung is right now the biggest business organization in South Korea. In any case, his come up in fortune and ascend to notoriety didn't come simple everything needed to begin from some place. Lee Byung-chul was conceived in Uiryeong County, South Korea. He was the child of a rich group of landowners who were part the Gyeongju Lee tribe. He went to Waseda University situated in Tokyo, however Lee Byung-chul did not accomplish his higher education because of the lost of his dad. His dad's demise had a noteworthy effect on him, however it didn't moderate down his prosperity. After his dad's passing, the property and cash were given to him since he was the beneficiary of the family. Lee Byung-chul utilize his legacy to open up his own business which was a rice plant. He opened that rice factory in his local town named Gyeongnam. His rice business wasn't extremely effective so he chose to change the way of his business. He shut down his rice factory and this time he opened his new business in Daegu on the first of March 1938. The business he claimed was a trucking organization which he had named Samsung Trading Co., the trailblazer of the Samsung. This business was additionally included...
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...groups – Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Since the 1990s Samsung has increasingly globalised its activities, and electronics, particularly mobile phones and semiconductors, has become its most important source of income. Notable Samsung industrial subsidiaries include Samsung Electronics (the world's largest information technology company measured by 2012 revenues),[2] Samsung Heavy Industries (the world's second-largest shipbuilder measured by 2010 revenues),[3] and Samsung Engineering and Samsung C&T (respectively the world's 15th- and 63nd-largest construction companies).[4] Other notable subsidiaries include Samsung Life Insurance (the world's 14th-largest life insurance company),[5] Samsung Everland (operator of Everland Resort, the oldest theme park in South Korea),[6] Samsung Techwin (an aerospace, surveillance and defence company) and Cheil Worldwide (the world's 16th-largest advertising agency measured by 2011 revenues).[7][8] Samsung has a powerful influence on South Korea's economic development, politics, media and culture, and has been a major driving force behind the...
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...It has always been the most awaited part of the college life of every CTHM student, I guess. Countdown on every calendar, unending shopping of winter clothes and on the making of shopping lists, those are the things that I used to do whenever I daydream and got excited for this trip. Furry boots, trench coat, cute earmuffs, cottony mittens and warm scarf, all of us dreamt of wearing those stuff. But how would that be possible for a weather like this here in the Philippines? That won’t seem cool in here. But finally, here comes the chance for us to be in fashionable winter clothes and experience the cold weather. Anyeong-haseyo Seoul, Korea! The class organizers brought us here with the theme, “1Seoul: A Blissful Wander to the Heart of Korea.” The trip was well organized with a proper itinerary of a 5 days stay in Seoul. It all started on the 1st day of March. I was really not in the mood to dress up for winter because it’s really hot outside. About 30 degrees was the temperature in the Philippines but I have to be prepared for the cold weather in Korea. Seeing my huge 18kgs luggage and a hand carry made me decide to go to the meeting place (Plaza Mayor) earlier than the call time. Upon arriving within the area, many parents were there to take my blockmates to the bus and bade their last goodbye hugs and kisses before leaving the country. It was night then, around 7:00 in the evening, we left UST and proceed to the airport. On the way to the airport, we prayed the Rosary to ask...
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...Final Year Essay Economic development in South Korea First of all, I decided to do my final year essay on South Korea’s marketing because I’m a massive fan of this country. Indeed, I have chosen economics as my study option. Then, it was obvious to talk about the Mark in South Korea during a whole year. I had to answer a question which was “Why South Korea will soon be the most influent country in the world ?”. Through different themes, I’m going to answer to this question again. However, I would like to remind you what the market is. It comes from the verb “to market”. It’s a process of communicating the value of a product or service to consumers, for the purpose of selling that product or service. In my own words, I think the marketing is a market study where people need to find a new product, with its promotion and price and where selling the product is the main goal. To make benefits is the main goal. So, South Korea is a country in East Asia. More than 50 million people live in South Korea. Its surname is “Asian Tiger”. In terms of gross domestic product which is the total amount of goods and value produced in a country each year, South Korea ranks 15th in the world. It is one of the most industrialised country. The south Korean economy is very special because before the sixties, it was one of the poorest country in the world. An employee only gained about 260 dollars a year while today, south Korean have an income of 20 000 dollars a year. Before 2000, S.Korea...
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...Nattharucha Piamsawat Student No: 5303640576 Reaction paper on Gender Studies Gender and happily ever after Ever since I was little, I have been observing cartoon and fairytale, as it is soothing and full of joy. Mother would read me a bedtime story about Everland, the giant, the witches, and the princess. I have grown along all this beautiful dream within me, yet, being reminded regularly when I watched movies emphasizing how important love is to the existence of human beings. The worse thing is, I do not let this stay as childhood thinking. I grow older but I myself try to consume even more movies and literatures about the same old concept of happiness without realizing that these were poison for me to live in reality. To most of the young girl all over the world as well, I assumed, do not care about how time and way of life has changed so much since the first fairytale was written since the same story is told over and over. The new plots and characters may changed but the concept stays the same. The most well known fairy tale for young girls of all time is, of course, the Walt Disney princesses. Disney is one of the largest media companies which was established by Walt Disney back in 1923. The basic elements of Walt Disney are victory of the good over the evil and to finally find true love equals happily ever after. Despite how long time has passed, one of the originals that was created, which is Cinderella, is still being consume moreover influencing children...
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...Contents 1) Executive summary 2) Current marketing i. market description ii. product review iii. competitive review iv. channels and logistic review 3) SWOT analysis i. strength ii. weakness iii. opportunities iv. threat 4) Marketing strategy 5) Conclusion Executive summary In 1969, Samsung Electronics was founded in South Korea. The company originally manufactured consumer electronic appliances such as TVs, calculators, refrigerators, air conditioners, and washing machines. By 1981, Samsung had produced over 10 million black and white TVs. In 1988 it merged with Samsung Semiconductor & Communications and started what would be a most profitable global marketing campaign by sponsoring the Olympic Games. Forty years later, Samsung Electronics celebrated its 40th anniversary in 2009 and has developed innovative products, adding interactive systems to further enhance consumer experience. Earlier this year In March 2010, to stay ahead of its competitors, Samsung introduced its revolutionary line of three-dimensional TVs (3DTV) at a New York event, partnered with Dreamworksanimation. Company background On March 1, 1938, founding chairman Byung-Chull Lee started a business in Daegu, Korea, focused primarily on trade export, selling dried Korean fish, vegetables, and fruit to Manchuria and Beijing. In little more than a decade, Samsung which means "three stars" in Korean would have its own flour mills and confectionery machines, its...
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...1. Introduction For any company, selling is one of the most important jobs (Baer, 1972). A company depends of salesman for the selling. On top of that, selling strategy is also important (Maxwell, 1914). In this report, the selling strategy of a company names Samsung for their product “Galaxy Note II” will be discussed. Basically, the report is divided into 7 parts. In the first part, the profile of Samsung is been discussed. In the second part, the products of Samsung have been discussed. In the third part of the report, the unique features of Samsung Galaxy Note II have been discussed. And then, in the fourth part, target customer of Note II has been discussed. Next discussion is about the selling strategy of the product. After that, four competitor company’s profile has been given. Comparison between 4 mobile sets which has identified as the greatest competitor of Galaxy Note II has been given. The sets are, iPhone 5, Galaxy note III and also Xperia Z. 2. Company Profile (Samsung) Samsung Group (Hangul: Hanja: Korean pronunciation) is a South Korean multinational conglomerate company headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated businesses. Most of them united under the Samsung brand and is the largest South Korean Chaebol (business conglomerate). Samsung was founded by Lee Byung-chul in 1938 as a trading company. Over the next three decades the group diversified into areas including food processing, textiles, insurance, securities...
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...Seoul. Nó bao gồm nhiều công ty con và các doanh nghiệp trực thuộc, hầu hết trong số họ thống nhất dưới thương hiệu Samsung, và là Nam chaebol lớn nhất của Hàn Quốc. Đáng chú ý Samsung công nghiệp công ty con bao gồm Samsung Electronics (lớn nhất công nghệ của thế giới thông tin công ty đo 2011 doanh thu), [3] [4] Samsung nặng Industries (công ty đóng tàu lớn thứ hai trên thế giới được đo bởi doanh thu năm 2010), [5] Samsung Engineering và Samsung C & T (tương ứng trên thế giới 35-và công ty xây dựng 72-lớn nhất), và Samsung Techwin (một công nghệ vũ khí và nhà sản xuất quang điện tử) [6] công ty con khác đáng chú ý bao gồm Bảo hiểm cuộc sống Samsung (14-lớn nhất bảo hiểm của thế giới cuộc sống công ty), [7]. Samsung Everland (nhà điều hành của Everland Resort, công viên lâu đời nhất tại Hàn Quốc) [8] và Cheil Worldwide (lớn 19 cơ quan của thế giới quảng cáo được đo bằng doanh thu năm 2010). [9] [10] Samsung sản xuất xung quanh một thứ năm xuất khẩu tổng cộng của Hàn Quốc [11] và doanh thu của nó là lớn hơn GDP của nhiều nước;. Vào năm 2006, nó sẽ có được nền kinh tế 35-lớn nhất trên thế giới [12] Công ty này có một ảnh hưởng mạnh mẽ Nam của Hàn Quốc phát triển kinh tế, chính trị, các phương tiện truyền thông và văn hóa, và là một động lực chính đằng sau "Kỳ tích sông Hàn". [13] [14] Mục lục [ẩn] 1 Tên 2 Lịch sử 2,1 năm 1938 đến 1970 2,2 năm 1970 đến 1990 2,3 năm 1990 đến 2000 2,4 2000 đến nay 2,5 Mua lại và cố gắng mua lại 3 hoạt động 3,1 Các công ty con và chi...
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...groups – Samsung Group, Shinsegae Group, CJ Group and Hansol Group. Since 1990s, Samsung has increasingly globalized its activities and electronics, particularly mobile phones and semiconductors, have become its most important source of income. Notable Samsung industrial subsidiaries include Samsung Electronics (the world's largest information technology company measured by 2012 revenues, and 4th in market value), Samsung Heavy Industries (the world's 2nd-largest shipbuilder measured by 2010 revenues), and Samsung Engineering and Samsung C&T (respectively the world's 13th and 36th-largest construction companies). Other notable subsidiaries include Samsung Life Insurance (the world's 14th-largest life insurance company), Samsung Everland (operator of Everland Resort, the oldest theme park in South Korea) and Cheil Worldwide (the world's 15th-largest advertising agency measured by 2012 revenues). Samsung...
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...MKT4010 Marketing Strategy For Management Middlesex University Business School Portfolio Handbook 2012 January Start Cohort Module Leader: • Dr. Kinnari Pancholi: k.pancholi@mdx.ac.uk Room W109 |Student Name: | | | OR |Student Number: | | | |Seminar Class Details: | |Name of Seminar Tutor: | |Day: | |Time: | |Room: | Table of Contents: Assessment Brief and Questions 3 Censorship:...
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