...before you begin but you begin anyway and you see it through no matter what. You rarely win, but sometimes you do.” That is Atticus's definition of heroism from To Kill A Mockingbird. Heroism is many things but there are a few things that really show people heroism. Qualities like being able to show restraint and do what needs to be done, being able to control your gifts that you can use to help people instead of hurt them with it, or to be able to keep going even all the odds are stacked against you. Those are just a few qualities of heroism, now let's expand our horizons on these ideas. One the biggest traits of heroism is being able to show restraint, because if you don’t show restraint there isn’t many things separating you from becoming a not so great person. For example if you have a gift to be a marksmen you have an unfair advantage over every living person and if you can’t show restraint things could go horribly wrong. Along with showing restraint you have to do what needs to be done because if you had given up shooting because you would loose control of something or other you still might be the only one in the room that can deal with the...
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...Every year on September 11, the country mourns a terrible tragedy that happened in America. A tragedy that changed America forever and brought attention to the importance of the need for strong emergency services. America lost nearly 4,000 people that day and 400 of them were firefighters and police officers. They represented on that day what the definition of a hero is. A hero is somebody who puts their life before others, who shows bravery in time of trouble and who didn’t ask for recognition for their heroism. With two buildings going down and civilians still inside, the New York Firefighters and Police Officers put their lives on the line. Their responsibility was to make sure they could get as many people out as to the best of their ability. The Officers and Firefighters had to come to terms with the fact that their chances of getting out of this was not very high. Even though they could not save everyone, the emergency service tried to complete their job to the fullest. They were going to make sure as many people could get out of the building and be taken care of by the paramedics down below. Without their bravery and courageous acts many of the people that survived would...
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...The first time we saw each other after seeing Spike Lee's movie Do the Right Thing, my sister and I had a fight over lunch. It was one of those things you do with a lover, or sometimes with a close friend about politics, where the terms you disagree on are too buried to perceive or even to guess, at the time, that they're there. You can be agreeing about all the superficial details and about the largest of generalizations all along--my sister and I both found the film powerfully moving--and still wind up fighting about ... something--one of those disagreements that leave you dissatisfied and unexplainably angry. Her arguments weren't unfamiliar. I had run into very similar concerns, interpretations, and vocabulary in some of the mainstream criticism on the film. But it was only after stewing about our lunch for a couple of days that I began to figure out how completely at odds with the movie I saw was the one she--and those critics--had seen. The more I thought about it, the more I could see that these were no idiosyncratic subjective responses. Rather, our differences were bound up with Spike Lee's mix of styles of representation, which my sister and I responded to selectively and from very different perspectives. While Lee's representation of the Italians was moving and meaningful to her, she could find nothing in his portrayal of the black community that would provide for the same feelings. For, I came to see, while Lee uses to elaborate his white characters methods and narrative...
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...More Doctors Smoke Camels Than Any Other Cigarette! An Unbelievable Slogan! For many centuries tobacco mass-produced cigarette has been identified with the New World of the United States as the virtual international symbol of American modernity. However, the last half of the twentieth century saw the U.S. tobacco industry come under pressure from the demonstrated health hazards of smoking and the subsequent steady decline in smoking in the United States. In response, the industry aggressively pursued expanding their markets, and initiated major new advertising campaign targeted to appease the rising public anxiety about the health risks of cigarette smoking. One of the most used strategies in the early 1950s, is to use the doctor’s image to assure the consumer that their respective brands were safe. For the purpose of a rhetoric analysis I picked an ad about “Camels cigarette “made by The RJ REYNOLDS Tobacco Company. In 1946 this company launched a campaign with a slogan, “More doctors smoke Camels than any other cigarette“. The ad I picked has this slogan centered in bold capital letters, on top of it a big picture of a middle-aged doctor in bed wearing his pajamas. He appears to be waking up in the middle of the night to answer an emergency phone call .On top of the night stand next to him is his doctor’s black bag showing that he was ready for any emergency .Above that picture to the right an expression of the doctor in bold saying: I’ll be right over “and to the right...
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...Bugs Bunny has and continues to be a standing favorite all, his popularity spans generations crossing over form one millennia to the next, he is iconically global and can be viewed in many languages in thousands of homes. True to form the creation of this character has spawned within our culture a love for such a character that he has become not only a welcomed spokes person but an undying legend whose roots can possibly be traced back hundreds of years he is everybody’s hero we laugh and cheer when he is victorious and are shocked and somewhat upset when he “loses.” Warner Bros., released his first cartoon over sixty years ago. Since “There have been over 150 Bugs Bunny cartoons, and all but about twelve are still shown rather frequently on television today. Bugs has had a more diverse and accomplished career than many Hollywood actors ever have, and some of the zaniest and funniest performances ever in film history. This did not happen overnight, by any means. Bugs Bunny's cartoons were directed over the years by such creative geniuses as Tex Avery, Chuck Jones, Friz Freleng, Bob Clampett, Robert McKimson, Frank Tashlin, and others, all of whom left their mark in film history with these animated films, and Bugs was only one of the dozens of classic creations these men worked with and created. Also not to be forgotten are the creators of the Warner cartoon soundtrack, Mel Blanc (the voice of Bugs) and musicians Carl Stalling, Milt Franklyn and William Lava” (Hunter). ...
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...Reading Section Directions: These sample questions in the Reading section measure your ability to understand academic passages in English. You will read one passage and answer questions about it. In a real test, you would have 20 minutes to read the passage and answer the questions. Candidates with disabilities may request a time extension. Meteorite Impact and Dinosaur Extinction There is increasing evidence that the impacts of meteorites have had important effects on Earth, particularly in the field of biological evolution. Such impacts continue to pose a natural hazard to life on Earth. Twice in the twentieth century, large meteorite objects are known to have collided with Earth. 5 If an impact is large enough, it can disturb the environment of the entire Earth and cause an ecological catastrophe. The best-documented such impact took place 65 million years ago at the end of the Cretaceous period of geological history. This break in Earth’s history is marked by a mass extinction, when as many as half the species on the planet became extinct. While there are a dozen or more mass extinctions in the geological record, the Cretaceous mass extinction has always intrigued paleontologists because it marks the end of the age of the dinosaurs. For tens of millions of years, those great creatures had flourished. Then, suddenly, they disappeared. The body that impacted Earth at the end of the Cretaceous period was a meteorite with a mass of more than a trillion tons and a diameter of...
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...Reading Section Directions: These sample questions in the Reading section measure your ability to understand academic passages in English. You will read one passage and answer questions about it. In a real test, you would have 20 minutes to read the passage and answer the questions. Candidates with disabilities may request a time extension. Meteorite Impact and Dinosaur Extinction There is increasing evidence that the impacts of meteorites have had important effects on Earth, particularly in the field of biological evolution. Such impacts continue to pose a natural hazard to life on Earth. Twice in the twentieth century, large meteorite objects are known to have collided with Earth. 5 If an impact is large enough, it can disturb the environment of the entire Earth and cause an ecological catastrophe. The best-documented such impact took place 65 million years ago at the end of the Cretaceous period of geological history. This break in Earth’s history is marked by a mass extinction, when as many as half the species on the planet became extinct. While there are a dozen or more mass extinctions in the geological record, the Cretaceous mass extinction has always intrigued paleontologists because it marks the end of the age of the dinosaurs. For tens of millions of years, those great creatures had flourished. Then, suddenly, they disappeared. The body that impacted Earth at the end of the Cretaceous period was a meteorite with a mass of more than a trillion tons and a diameter of...
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...change). Many consumers now display concern about environmental deterioration. Increasingly often they ask how much impact a product will have on the environment during its lifespan or during its disposal. This is the major impetus for green products and green marketing. A closely related reason is the competitive advantage or sales potential that some corporations now see in green products. Green Marketing is an attempt to characterize a product as being environmentally friendly. In general green products are made from recycled content and/or designed for reuse, recycling, or remanufacturing. They are usually non-toxic, energy efficient, and durable. However, green is a relative term and depends on the individual situation. 2. DEFINITION: Green or Environmental Marketing consists of all activities designed to generate and facilitate any exchanges intended to satisfy human needs or wants, such that the satisfaction of these needs and wants occurs, with minimal detrimental impact on the natural environment Conventional marketing involves selling products that satisfy consumer needs at affordable prices. Green marketing must also satisfy customer needs at affordable prices, but green marketing has the additional challenge of defining what is green and developing and selling products that consumers will like. Green products balance environmental compatibility with performance, affordability, and convenience. They are typically durable, non-toxic, recyclable, and...
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...widespread in the Philippines, especially amongst the poor. It is a story that may not be too pleasant, but one that is repeated all too often. Teen pregnancy is an obvious rising issue in our society. Teenage pregnancy is seen as the result of early sexual activeness. Teenage pregnancy is defined as a teenage girl, usually within the ages of 13-19, becoming pregnant. It is one of the most difficult issues that teenagers, their family and communities face today. Teenage pregnancy is widespread in the Philippines, especially among the poor. The Philippines is experiencing a crisis of overpopulation which have consequences on the quality of life of the Filipino people. Here in the Philippines, we believe in the saying of our national hero Dr. Jose P. Rizal that “Youth is the hope of our Mother land”. In their hand lies the future generation to follow. But as we see from the situation nowadays, what we’re expecting from the youth is the contrary of the saying. Teenagers are prone to pregnancy. Almost every year there is a rapid increase on the number of pregnant youths. One of the major causes of this problem is that most of the youths nowadays grew up in broken homes. Parents either the father or mother of the youths chose to leave their children behind because of the fact that they cannot handle anymore their obligation as parents (Giddens 2001). Teenagers prefer to go with their peers rather than with their parents due to strong peer pressure. (Calcedo Lucila, pg.87 Social...
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...Beginning theory An introduction to literary and cultural theory Second edition Peter Barry © Peter Barry 1995, 2002 ISBN: 0719062683 Contents Acknowledgements - page x Preface to the second edition - xii Introduction - 1 About this book - 1 Approaching theory - 6 Slop and think: reviewing your study of literature to date - 8 My own 'stock-taking' - 9 1 Theory before 'theory' - liberal humanism - 11 The history of English studies - 11 Stop and think - 11 Ten tenets of liberal humanism - 16 Literary theorising from Aristotle to Leavis some key moments - 21 Liberal humanism in practice - 31 The transition to 'theory' - 32 Some recurrent ideas in critical theory - 34 Selected reading - 36 2 Structuralism - 39 Structuralist chickens and liberal humanist eggs Signs of the fathers - Saussure - 41 Stop and think - 45 The scope of structuralism - 46 What structuralist critics do - 49 Structuralist criticism: examples - 50 Stop and think - 53 Stop and think - 55 39 Stop and think - 57 Selected reading - 60 3 Post-structuralism and deconstruction - 61 Some theoretical differences between structuralism and post-structuralism - 61 Post-structuralism - life on a decentred planet - 65 Stop and think - 68 Structuralism and post-structuralism - some practical differences - 70 What post-structuralist critics do - 73 Deconstruction: an example - 73 Selected reading - 79 4 Postmodernism - 81 What is postmodernism? What was modernism? -...
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...NOKIA’S MARKETING STRATEGIES IN INDIA by Nikunj Daga 2006-2007 A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation is always the most challenging part of a student’s life. It was definitely the most important academic contribution by me. This however would not have been possible without the encouragement and of a few people. Here I take this opportunity to display my gratitude towards them, First and foremost, I would like to thank my professor, Dr Heidi Winklhofer for being a source of support and encouragement, guidance and persistent help. Thank you ma’am for your time, support and patience. My Sincere thanks to both academic and non-academic staff of the Nottingham University Business School, for all their assistance. I would like to thank my parents for love and support bestowed on me. Thank you for your blessings. Also I would like to thank my friends for staying by me during the difficult parts of life. Thanks for help and love irrespective of the situations. I would also like to thank all my respondents for taking out time from their busy lives to help me with my research. Last...
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...NOKIA’S MARKETING STRATEGIES IN INDIA by Nikunj Daga 2006-2007 A dissertation presented in part consideration for the degree of MA in Marketing No portion of the work referred to in the dissertation has been submitted in support of an application of another degree or qualification of this or any other university or other institution of learning. 2 ACKNOWLEDGEMENT _________________________________________________________________________________________________ Writing a dissertation is always the most challenging part of a student’s life. It was definitely the most important academic contribution by me. This however would not have been possible without the encouragement and of a few people. Here I take this opportunity to display my gratitude towards them, First and foremost, I would like to thank my professor, Dr Heidi Winklhofer for being a source of support and encouragement, guidance and persistent help. Thank you ma’am for your time, support and patience. My Sincere thanks to both academic and non-academic staff of the Nottingham University Business School, for all their assistance. I would like to thank my parents for love and support bestowed on me. Thank you for your blessings. Also I would like to thank my friends for staying by me during the difficult parts of life. Thanks for help and love irrespective of the situations. I would also like to thank all my respondents for taking out time from their busy lives to help me with my research. Last...
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...QUALITY MANAGEMENT MBA 453 PAPER 453 : QUALITY MANAGEMENT Unit – 1 Concept of Quality – Quality as customer delight – Quality as meeting standards – Actual vs Perceived quality – Concept of total quality – Design, inputs, process and output – Need for Quantity – Function of quality – Philosophy of quality – Old vs new – Quality as a problem and as a challenge – 6 sigma concept. Unit – 2 Quality Management : Fundamentals evolution and objectives – Planning for quality – Quality process – Statistical Process Control – (SPC) and acceptance sampling – Quality assurance – Total quality management. Unit – 3 Quality and Productivity – Quality and cost – Is quality of cost – Benefits of quality – Competition in quality – Role of MNCs in emergence of global quality. Unit – 4 Quality System – Total quality control system vs total quality management system – Total Quality Control (TQC) in Japan, US, Europe – Elements of TQC – Just in time, quality circles, quality teams. Unit – 5 Total Quality Management (TQM) – Elements – TQM in global perspective – Global bench marketing – Business Reengineering – Global standards – ISO 900 series – quality manual – Barriers to TQM. Unit – 6 Total Quality Management and Leadership – Implementing TQM – Market choices – Marketing customer requirements – Maintaining competitive advantage - Core competence and strategic alliances for ensuring quality – Quality review, recognition and reward – Quality awards. QUALITY MANAGEMENT UNIT...
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...| | |Services Marketing in Theme Parks | |MGMT E-6020 | Fall 2011 | | | | | | | Submitted on Dec 12, 2011 by: Zeynep Belge Ellen E. McCarthy Hassan Osman Raghunathan T. Saranathan | | Table of Contents I. Overview 3 II. Positioning and Value Proposition 3 III. Brand Identity 13 IV. Market Segmentation 19 V. Financial Information, Industry Reports and Recent Press 26 VI. 7 P’s: What to emulate, what to improve 30 VII. Appendices 35 VIII. Endnotes 37 Overview According...
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......... 27 Chapter 4 - Project Definition ........................................................................................... 45 Chapter 5 - Risk Management ......................................................................................... 57 Chapter 6 - Estimating ..................................................................................................... 66 Chapter 7 - Planning ........................................................................................................ 79 Chapter 8 - Stage Agreement ........................................................................................ 101 Chapter 9 - Project Support ........................................................................................... 110 Chapter 10 - Tracking, Controlling and Reporting .......................................................... 122 Chapter 11 - Change and Issue Management ............................................................... 144 Chapter 12 - Quality Management ................................................................................. 156 Chapter 13 - Stage and Project End .............................................................................. 179 Chapter 14 - Project Management Routemap ............................................................... 196 Appendix 1: Project Management Rules ........................................................................ 209 Appendix 2: Project Definition Document...
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