...Table of Contents Introduction............................................................................................................................ 7 Welcome to the Wedding Planner's Handbook!....................................................................................7 How to Use This Guide........................................................................................................................ 7 What is a Wedding Planner?................................................................................................................. 8 Chapter 1: A Day in the Life of a Wedding Planner............................................................... 9 What a Typical Weekday Looks Like.................................................................................................... 9 What a Typical Saturday Looks Like.................................................................................................. 10 Take a Break!.......................................................................................................................................11 Should You Be a Wedding Planner?....................................................................................................12 Organization Skills.............................................................................................................................. 12 People Skills......................................................................................
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...Project 592 Project Cost and Schedule Control Course Project Part 2 The Wedding Project Scope Statement Mara Kiasekoka D40194702 marakiasekoka@gmail.com Professor Janet Durgin September 27, 2014 Executive Summary Dream Space has been in wedding and events planning industry for more than 15 years, performing services and providing products to reputable companies and diverse people worldwide. The company is pleased to perform the project of the wedding ceremony of Walter José and Maria Diego that will be realized in January 12, 2015. The company has the necessary resources, qualified personal and systems and processes to perform the service required. The project is estimate in $80. 000, for 300 people within a period of 6 months. Project Scope Statement Project Name | The Wedding of Maria Diego and Walter José | Project Number | 1 | Project Manager | Mara Kiasekoka | Prioritization | 1 | Owner(s) | Dream Space | Statement of Work—Project Description andProject Product | The purpose of the project is to plan and implement a successful wedding reception and ceremony for approximately 300 people on January 12, 2015 within 6 months under a budget of $80.000, 00. This project will create a product which is the wedding ceremony. To work on the project we will analyze the wedding criteria and the budget available; research the actions that have to be taken and the funds that are available at; make some calls and start to order...
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...COMMONLY CONFUSED OR MISUSED WORDS AND SOME SIMPLE RULES TO HELP YOU USE EACH WORD CORRECTLY. CONFUSED WORDS starting with A a, an Examples: Use a before a word that begins with a consonant (a party) or a consonant sound (a one o’clock meeting—“w” sound) a long u sound (a union) or a pronounced h (a history class) Use an before a word that begins with a silent h (an hour) or a vowel or vowel sound other than a long u (an usher) Use of a or an before an abbreviation depends upon how the abbreviation is pronounced (a M .A.D.D. m em ber —pronounced as one word, with an initial consonant sound, m ) or (an M .D.—read as two separate letters, with an initial vowel sound [em-dee]) adapt, adopt, adept Examples: Read the sentence and mentally substitute modify, take over/take on, or skillful. If you can substitute modify, use the word adapt. (We need to m odify/ adapt the rules.) If you can substitute take over or take on, use adopt. (We need to tak e on/ adopt a new policy in the unit.) If you can substitute skillful, use adept. (Sara is sk illful/ adept at handling problems.) adverse, averse Examples: Adverse means opposing or contrary. (Curfews had an adverse effect on crime; the crime rate went up.) Averse means unwilling or reluctant. (Julie will never be promoted; she is averse to working late.) affect, effect Examples: Affect is usually used as a verb; effect is a noun. Read the sentence and mentally substitute the word influence or result. If the...
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...industry. Tiffany recognized the growing number of consumers demanding luxury at mid-level prices and decided to use this trend to its advantage by introducing items at a lower cost to be more appealing to these middle-income families. Upon realizing the strength of its brand and the image its blue box portrays, Tiffany also plans to continue launching new product lines, taking advantage of the growing popularity of branding among jewellery consumers today. However, with all of Tiffany’s current success, some analysts worry that the company may be devaluing their luxury image with the introduction of lower cost products, as this contradicts their “exclusiveness”, which is part of their brand. In order for Tiffany to not dilute its luxury image with its attempts to make the blue box accessible to the lower end the company must focus on assuring customers that the quality of their products have not lessened even though the cost has. This proposal discusses the fine jewellery sector within the luxury goods industry, focusing on Tiffany & Co.’s (“Tiffany”) position among its strongest competitors and fine jewellery consumers. The paper opens with an overview of the specialty retail industry and current trends within the specific sector of fine jewellery. The document progresses by describing the corporate structure of Tiffany, specifically the company’s products, financial situation, store operations and plans for expansion, key publics, brand image,...
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...1.0 INTRODUCTION The dawn of the information and communication technology (ICT) in a business enterprise is inevitable. Companies that follow with the traditional way of doing business and cannot adapt with the times will be left behind, losing market share, facing operational and financial constrains and eventually fold up as a last resort. The company, One2One Wedding Planners Sdn. Bhd. that we are to develop the B2B, is no exception. Therefore the whole wedding planner concept needs to be revolutionalized through the E-business to promote the sale of the company’s products and services, to react to the present fast and ever changing business environment, and to capture a substantiate slice of the market share. Precisely, we are going to propose to the Company to make use of the capabilities of the computer and the Internet to sell its products and services to the general public. By having a web site in the internet, managers and staffs of the Company will be able to manage their daily business activities in an open environment. This means that the internet allows managers and staffs to interact with the company’s customers anytime and anywhere without having to meet up personally. 2.0 FIVE ADVANTEGES OG HAVING BUSINESS TO BUSINESS (B2B) 1. Removes location and availability restrictions The internet reaches across the world and spans all time zones. That means that when businesses take their operations online, they have the same capabilities. With a physical store...
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...Solutions to Accompany Information Technology Project Management, Third Edition ISBN 0-619-159847 Course Technology MIS Series Companion Web Site: www.course.com/mis/schwalbe Kathy Schwalbe, Ph.D., PMP Table of Contents CHAPTER 1 1 CHAPTER 2 3 CHAPTER 3 7 CHAPTER 4 9 CHAPTER 5 13 CHAPTER 6 18 CHAPTER 7 22 CHAPTER 8 27 CHAPTER 9 31 CHAPTER 10 35 CHAPTER 11 38 CHAPTER 12 41 APPENDIX A 44 APPENDIX B 49 APPENDIX C 51 List of solution files available with the Instructor Resource material: CHAPTER 1 Introduction to Project Management Discussion Questions 1. Why is there a new or renewed interest in the field of project management? More and more projects are being done by a variety of organizations. The projects are more complex and often involve the use of new technologies. Organizations are struggling to find better ways to manage their projects. 2. What is a project? How is it different from what most people do in their day-to-day jobs? A project is “a temporary endeavor undertaken to create a unique product or service” (PMBOK( Guide, 2000, p. 4). Projects are different from day-to-day activities primarily because they have focused goals and definite beginning and ending dates. 3. What is project management? Briefly describe the project management framework. Project management is “the application of knowledge, skills, tools, and techniques to project activities in order to meet project requirements” (PMBOK( Guide, 2000, p. 6). The project...
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...University of World and National Economy Department: Economics in English STUDENT PAPER Topic: Old Spice (Social Media Impact on Marketing) Year 2012 Content 1 What is Social Media 2 2 Classification of social media 3 3 How does social media work 4 4 Why is social media so popular 5 5 Social media and marketing 6 6 Old Spice – the Company 7 7 Marketing Strategy 8 8 The beginning of “Smell like a man, man!” campaign 9 8.1 It’s not about Social 10 8.2 Define the right strategy before defining the digital agenda 11 8.3 Leave room for experimentation, even failure 11 9 The Post-Old-Spice principles of social media marketing 11 9.1 Create a persona that is strong and on point 11 9.2 Seed social networks with invitations to interact 12 9.3 Engage the engaged, the famous and the influencers 12 9.4 Personalize the response and people will compete for inclusion 13 9.5 Make it episodic and easy to share 13 9.6 Keep the videos simple and short 13 9.7 Promote it with tie-ins offline 14 10 Conclusion 14 11 Sources 15 What is Social Media It is a revolutionary way of communicating with the audience. It includes web based and mobile technologies, making communities, organizations and individuals interact. Social media is defined by Michael Haenlein and Andreas Caplan as: "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0 and that allow the creation and exchange of user-generated...
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...ChangeThis Y Save to disk Hide/Show menus Guerrilla Marketing Over 90 field-tested tactics to get your business into the frontlines continued > We know this is a gorilla, not guerrilla. But it’s a better picture, isn’t it? by Jay Conrad Levinson Not using Adobe Acrobat? Please go to http://changethis.com/content/reader | iss. 4.04 | i | U | X |+| NEXT f ChangeThis 1. MAKE CUSTOMERS A BIRTHDAY CARD Guerrilla Ray Fisher of Keylock Mini Storage in Pinellas Park, Florida celebrates his tenantsʼ birthdays with a card he creates himself. He prints a poem on the card and gets four cards out of each piece of 8-1/2 x 11 card stock. He goes to Kinkos to have the cards printed and cut. Since sending the cards, Fisher has received a very positive response. One tenant even dropped by office just to say he really appreciated the card. Fisher started a file organized by month to pre-address the cards to make it easy to mail within a week of upcoming birthdays. Any service business can profit from this personal touch. 2. A STICKY SUCCESS STORY Guerrilla Mike Cohen informs us that no one ignores coupons from Captain Tonyʼs Pizza in Cleveland, Ohio. Thatʼs because they are printed on Post-It™ notes and placed each month on every door in their delivery area.The typical response rate is 30%. Cohen honors us by calling this promotional concept, Guerrilla Mail. He attributes the programʼs success to both the look and the feel of the coupon. It resembles...
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...International Public Relations Plan Sally’s Soups & Salad – Expansion to Singapore Public Relations (International) 340 Executive Summary In order for a company to penetrate into a new international market, it is crucial for companies to have sufficient knowledge on the current situation of the particular overseas market. In conjunction with penetration into a foreign market, extensive and thorough market research become essential, together with wise planning to implement the proposed promotional and awareness strategies in the overseas market. This public relations proposal aims to assist Sally’s Soup & Salad (SS&S), one of the most integrated and largest soup and salad restaurant based in Australia to expand into a new foreign market which is Singapore. A brief background description is discussed beginning of the report followed by concise information of SS&S’ vision and mission, corporate goals and objectives to facilitate the company throughout the process of penetration. Upon entering the new market, a thorough country research concerning the targeted market’s (Singapore) current demographics, media, government, special support group, culture, environmental, telecommunications, information technology, and legal environments associated with competitive audit are studied in order for SS&S to be familiar with the particular foreign market before penetrating the Singapore market. SS&S has a strategic vision which is to be recognized as the premier and best soup...
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...Marketing Plan Oliberté International Marketing MIB Front - Team 4 I. Executive Summary II. Concept Statement A. Company Background and Mission B. Products and Services C. Business Model: Sustainability and Uniqueness D. Strategic Intention E. Marketing F. Risk Analysis G. Differentiation H. Evaluation: Factor of success III. Situation Analysis A. Industry Analysis 1. Industry overview 2. Porter five forces 3. Market size 4. Position in the market life cycle 5. Available distribution structure, plus attitudes and practices 6. PESTEL 7. Risk Analysis B. Firm Analysis 1. Brief history of the company and stage of internationalization 2. SWOT Analysis 3. Stakeholder Analysis 4. Product Development and Product Extension 5. Pricing and Financial Policy 6. Internet and E-commerce 7. Organizational Structure C. Competitor Analysis 1. Competitive Positioning: Direct and Indirect Competitors 2. Market Share Distribution 3. Future Competition – Direct and Indirect Competitor 4. Barriers to Entry 5. Competitive Advantages D. Customer Analysis 1. Who are your customers? 2. What do customers want/need? 3. What must be done to satisfy their wants and/or needs? 4. What is the size of the market? 5. What is the growth profile? IV. Strategic Marketing Decision A. Marketing Scope B. Marketing Goals 1. Successfully launch and market the expansion of the product offer 2 Marketing Plan Oliberté International Marketing MIB Front - Team 4 2. Successfully launch and market the...
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...INNO NATOUR. Lesson learnt from Innovation in Nature Based Tourism Services Contact: Faculty of Economics and Public Administration „Stefan cel Mare” University of Suceava Universităţii str., no. 13, Building H 720229 SUCEAVA, ROMANIA Phone: (+40) 230 216147 ext. 294 Erasmus IP web site: www.innonatour.usv.ro Faculty web site: www.seap.usv.ro University web site: www.usv.ro 2012 Subject to the provisions of relevant collective licensing agreements, no reproduction of any part may take place without written permission of the copyright owners. CONTENTS INTRODUCTION............................................................................................................................................ 5 DESCRIPTION OF THE PROJECT.............................................................................................................. 8 STUDENTS OF THE 20112012 ERASMUS IP ...................................................................................... 9 LECTURERS, TUTORS AND EXPERTS OF THE 20112012 ERASMUS IP ................................. 10 RESULTS OF THE ERASMUS IP INNO NATOUR 20112012......................................................... 19 FINAL REPORTS OF THE WORKING GROUPS .................................................................................. 20 INDIVIDUAL POST CASE STUDIES OF THE STUDENTS ................................................................. 44 CONCLUSIONS AND IMPLICATIONS ......................................
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...CONSUMER BEHAVIOUR IN THE INDIAN RETAIL SECTOR CONSUMER BEHAVIOUR IN THE INDIAN RETAIL SECTOR PROJECT REPORT ON Submitted By PATHAN SHAHID KHAN UNDER THE GUIDANCE OF Prof. Rafana Kazi in partial fulfilment for the award of the degree of MMS Anjuman-I-Islam’s Allana Institute of Management Studies Mumbai 400 001 2014-15 APPENDIX 1 Anjuman-I-Islam’s Allana Institute of Management Studies Badruddin Tyabji Marg, OFF. 92, Dr. D.N. Road, Opp. CST, Mumbai 400 001 Certificate This is to certify that Pathan Shahid Zuber Khan, a student of Anjuman-I-Islam’s Allana Institute of Management Studies (AIAIMS) pursuing final year in MMS has completed the dissertation report on Market analysis of LG consumer durables in the 2014-15 Date:__________________ Place:__________________ _____________________Prof. Rafana KaziProject GuideAIAIMS | ________________________Dr. Lukman PatelDirectorAIAIMS | DECLARATION Project Title: Market analysis of LG consumer durables Submitted on: Under the Guidance of: Prof. Rafana Kazi College: Allana Institute of Management Studies (AIAIMS) This is to declare that I, Pathan Shahid Khan, student of Allana Institute of Management Studies (AIAIMS) IVth semester (Marketing) hereby declare that I have completed the project on Market analysis of LG consumer durables in the Academic year 2015 The information submitted is true and original to the best of my knowledge. Date: <Date of Submission> Place: Mumbai (SIGNATURE) Pathan Shahid...
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...formation to recognize the shift in social interactions from real to virtual life. We argue that couples can use internet communications not only to marry when separated by great distance but also to choose which state’s laws will authorize their marriage. In particular, same sex couples could marry under the laws of a state that permit such unions, regardless of where they exchange vows. States inadvertently have created geographic monopolies, requiring each marriage receiving the benefits of their licensing laws to be performed within their borders. This Article’s model builds upon established precedents, such as proxy marriage and choice of law for multijurisdictional and internet contracts. Using the power of internet communications, our proposal allows states to compete over marriage’s procedures and substance. Depending on a couple’s preferences for “e-ritual” and a state’s desired level of regulatory control, couples could consume the trappings of a traditional ceremony before their friends and family, without travelling to another jurisdiction, perhaps with an officiant presiding on-line from a remote location. More simply, couples could have a complete marriage ceremony in the location of their choice, but would receive a license and file necessary papers with a distant state jurisdiction. Some states do not recognize types of marriages that other states...
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...marketing or not. Marketing is part of all of our lives and touches us in some way every day. To be successful each company that deals with customers on a daily basis must not only be customer-driven, but customer-obsessed. The best way to achieve this objective is to develop a sound marketing function within the organization. To be understandable and lively means that we need to communicate you. We start every chapter with learning objectives. The most important thing you will get out of this course is the basic skills required to succeed in today’s competitive environment. Marketing is defined as a social and managerial process by which, individuals and groups obtain what they need and want through creating and exchanging products and value with others. Marketing is a key factor to business success. The marketing function not only deals with the production and distribution of products and services, but it also is concerned with the ethical and social responsibility functions found in the domestic and global environment. Introduction of Marketing What image comes to mind when you hear the word “marketing”? Some people think of advertisements or brochures, while others think of public relations (for instance, arranging for clients to appear on TV talk shows). The truth is, all of these—and many more things—make up the field of marketing. The Knowledge Exchange Business Encyclopedia defines marketing as “planning and executing the strategy involved in...
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...MARKETING Marketing is a very important aspect in business since it contributes greatly to the success of the organization. Production and distribution depend largely on marketing. Marketing covers advertising, promotions, public relations, and sales. Since the goal of marketing is to make the product or service widely known and recognized to the market, marketers must be creative in their marketing activities. In this competitive nature of many businesses, getting the product noticed is not that easy. Strategically, the business must be centered on the customers more than the products. Although good and quality products are also essential, the buying public still has their personal preferences. If you target more of their needs, they will come back again and again and even bring along recruits. If you push more on the product and disregard their wants and the benefits they can get, you will lose your customers in no time. The sad thing is that getting them back is the hardest part. 1. Marketing Promotes Product Awareness to the Public Getting the product or service recognized by the market is the primary goal of marketing. No business possibly ever thought of just letting the people find out about the business themselves, unless you have already established a reputation in the industry. But if you are a start-out company, the only means to be made known is to advertise and promote but the important thing is that product and company information is disseminated to the buying public...
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