...especially when it comes to a celebration. Of the endless excuses to party year-round in the city, the biggest of all is Chinese New Year. Organized by the Hong Kong Tourism Board (HKTB), the 2013 Cathy Pacific International Chinese New Year Night Parade will live out its theme "World City. World’s Happiest Party", offering spectators a fun-filled, memorable and unique carnival in the first evening of the Chinese New Year. Then, just follow our guide to the festival’s customs and events to make this Hong Kong experience as memorable as can be. Hong Kong enjoys a reputation for its vibrant Chinese New Year celebrations and had been ranked by Forbes magazine as one of the world's 10 best events. The Parade, being one of the highlights, features a total of 35 floats and performing groups from 12 countries and regions. This year's international performing units include the Saga Karatsu Kunchi Sea Bream Float from Japan, which has a history of more than 160 years; the world-acclaimed Guangzhou Acrobatic Troupe of China that assimilate modern dance and artistic gymnastics. Adding more to this world party are cross-over performances by local and international groups for the first time in the Parade, and 12 ornamented and dazzling floats. To facilitate coverage of the event, the HKTB has arranged satellite feeds (free to air) for use by television broadcasters worldwide. Executive Summary The party kicks off with the International Chinese New Year Night Parade on the first...
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...understand what plagiarism is. * I am aware of the penalties for plagiarism as laid down by Whitireia Community Polytechnic. * This is an original assessment and is entirely my own work. * Where I have made use of the ideas of other writers, I have acknowledged the source. * This assessment has been prepared exclusively for this course and has not been or will not be submitted as assessed work in any other course. STUDENT SIGNATURE: Mohan, Apratim. DATE OF SIGNATURE: August , 2011. Analysis Report Case Study: Towards 2040 - A Smart Green Wellington 1. Executive Summary: This report is an attempt to analyse and evaluate, both critically and otherwise, the strategic approach of Wellington City Council towards its endeavour to take the city to a highly elevated level in terms of several such aspects which make a city offer all the amenities and luxuries of a wonderful life. Wellington City Council (referred to as ‘WCC’ hereafter) has well identified and acknowledged the need to adapt and respond to the changing external environment. The WCC has proposed a strategic plan in this direction with a vision: Towards 2040 – A Smart Green Wellington. This report is aimed...
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...49006- Risk Management In Engineering Risk Management Plan * Proposed Darling Harbour Water Feature Prepared by Vipin Appu Parambil Vikraman 11789373 29th March 2015 Executive Summary This report presents the risk assessment and risk treatment plan for the three new water features of Darling Harbour precinct along with the installation of the public realm. This project is a part of the Convention Centre Redevelopment plan and the risk assessment and treatment, is carried out by abiding with the AS/NZS ISO 31000:2009, SA/SNZ HB 436:2013 and IEC/ISO 31010:2009. Firstly, an introduction of the iconic location, Darling Harbour is briefed. The project objectives, scope and boundaries of the new water features installation is explained along with the risk management process adopted for this project. Secondly the context for risk is established inclusive of internal and external context. The stakeholder analysis and communication and consultation stage, explains the various stakeholders of this project and their mode of communication. Thirdly, risk criteria, risk identification, risk analysis and risk evaluation is developed based on the possible risks that may occur with this project. During risk identification potential risks related to the project was generated. The application of risk severity matrix and FEMA analysis were conducted to identify the likelihood and consequence of risks. ALARP principle was used for risk evaluation and identifying possible...
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...Human Resource Management Case Study Report Contents Page Executive Summary Pg. 2 Introduction Pg. 3 Thiess Group Pg. 4 Sectors of Thiess Group Pg. 5 Advertising Pg. 7 Recruitment and Selection Process Pg. 8 Human Resource Department Pg. 10 Challenges/Problems with Recruitment & Selection Strategies Pg. 11 Conclusion Pg. 12 References Pg. 13 Appendix A – Thiess Interview Template Appendix B – Thiess Recruitment Flowchart Appendix C – Thiess Recruitment Job Brief Executive Summary This report explains the recruitment and selection process for the company of Thiess. It will provide information how the human resource practice of recruitment and selection helps the organisation to achieve its goals and objectives. The report will provide you with as much background knowledge of the company and the challenges, problems and recommendations Thiess face today. Although Thiess works in the Construction, Mining and Services Contractors the report will only discuss how the recruitment and selection affects the Construction area of Thiess. Introduction Thiess see every construction project, no matter how large or small, as an exciting opportunity to support their communities, contribute to their country and advance their industry. They work with all stakeholders to deliver the best possible outcomes for their clients, the communities they work in...
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...be taken to avoid a loss for the 2014 fiscal year, and set a 5% net profit margin target to be met, within three years, as a corporate goal. This target was approved by both the Board members and the federal ministers, to whom they report. The following alternatives were identified for consideration: 1. Invest in renovations in order to proceed with the Bitumen Shipping Project. 2. Divest the Cruise Ship Terminal. 3. Operate a Passenger Ferry. Additionally, the following minor alternatives were identified: 1. Allow a local entrepreneur to build a reception centre in the cruise ship terminal and pay a royalty of 8% of revenue to CLPA. 2. Build a fitness facility in order to reduce sick time. As Kyle Wast, CMA, prepare a report for CLPA’s executive team advising them on the opportunities discussed and addressing any other organizational issues and concerns requiring their attention. Include details of your analysis, support for your recommendations, an action plan to implement those recommendations, and a financial forecast. In undertaking this task, you will need to take into consideration your background knowledge of the organization and industry as well as the additional information provided herein. CICA and CMA Canada joined together January 1, 2013, to create CPA Canada as the national organization to support unification of the Canadian accounting...
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...Table of Content 1. Executive Summary 2. Introduction & History of Zara 3. Introduction & History of H&M 4. Products Offered By Zara & H&M 5. Marketing and Communication Strategy of Zara 6. Marketing and Communication Strategy of H& M 7. SWOT Analysis: Zara 8. SWOT Analysis: H&M 9. Conclusion Executive Summary This report will examine and make comparison of the communication strategy between two leading and established fashion brands, Zara & H&M. Through close study of each of their communication strategy we can understand the reasons behind their success in the current dynamic and competitive market. In the Hong Kong market where competition thrives and those that don’t adapt to the ever changing environment gets abandoned, we can understand how Zara & H&M has established as a ‘fast fashion’ boutique chain in this densely populated city. A communication strategy helps to develop brand awareness and product information dissemination [1]. The communication strategy can also help to retain the brand’s current customer base and more effectively reach out to a broader target audience. Introduction & History of Zara Zara is a spanish brand of clothing and accessories retailer based in Arteixo, Galicia, and founded in 1975 by Amancio Ortefa and Rosalia Mera. It is the flagship chain store of the Inditex group. Inditex group is the world's largest apparel retailer, the fashion group also owns...
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...a federation of 13 states operating within a constitutional monarchy using the Westminster parliamentary system and is categorized as representative democracy. The federal government adopts the principle of separation of powers and has three branches: executive, legislature and judiciary. The state governments in Malaysia also have their respective executive and legislative bodies. The judicial system in Malaysia is a federalized court system operating uniformly throughout the country. The federal government of Malaysia adheres to and is created by the Federal Constitution of Malaysia, the supreme law of the land. b) Political parties: Malaysia has a number of parties in operation, while there is only one party holds the true power of the nation. c) Local government: local government of Malaysia is the lowest level in the government system. The local authority has the power to collect taxes, create rules and to grant licenses and permits for any trade in certain areas. d) Stability of government: Since has been introduced above, Malaysia is a one party dominated country, compared with other democratic countries, it has more stable policies (governing party never changes) and has predictable policy trends in the future. e) Summary analysis of domestic, foreign and international political environment: Malaysia is a well trade partner with Australia and has positive trade policies with each other,...
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...UNIVERSITY UTARA MALAYSIA OYA GRADUATE SCHOOL OF BUSINESS MASTER IN BUSINESS ADMINISTRATION (MBA) MANAGERIAL ECONOMICS BEEG5103 PROJECT TOPIC: A STUDY SUPPLY & DEMAND IN BROMMA (MALAYSIA) GROUP MEMBERS: PREPARED FOR, TABLE OF CONTENT I. EXECUTIVE SUMMARY 3 II. BACKGROUND STUDY OF BROMMA (MALAYSIA) 4 III. HISTORY OF BROMMA MALAYSIA SDN. BHD 7 IV. CURRENT TREND OF DEMAND & SUPPLY, FACTOR, ELASTRICITY 9 V. LONG TERM TRENDS IN DEMAND& SUPPLY, SHORT TERM & LONG TERM CHALLENGES IN DEMAND & SUPPLY 11 VI. POSITIONING BROMMA AS RELATIONSHIP MARKETING LEADER 14 A. SWOT ANALYSIS OF BROMMA (MALAYSIA)’S SUPPLY & DEMAND 16 VII. ANALYSIS OF BROMMA (MALAYSIA)’S DEGREE OF COMPETITIVENESS 12 X. CONCLUSION 22 XI. REFERENCES 24 I. EXECUTIVE SUMMARY As defined application of economics theory and the tools of decision science to examine on how an organization can achieve its aims or objective most efficiently. In currently applications, organization construct the event according the demand as forecasted and eventually innovate in order to sustain a constant demand. To better understand the application of managerial economics in an organisation, our group has choosen BROMMA; a well-known brand for automatic crane spreaders and rotators manufacturer and has been in service since the 1960’s; an international company with its headquarters located in Sweden and several branches in Europe, North America and Asia. The study will examined BROMMA’s...
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...Executive Summary Suva is the capital of Fiji. It is located in the southeast coast of Viti Levu Island. The population of this city as in 2012 was 89,038. It is the main spot in Fiji. Sugar and tourism industry are two major industries in Fiji. With a mix of traditional infrastructures and modern architectures and the unique natural scenery, Suva attracts a lot of tourists to visit yearly. The most tourists are from Australia, New Zealand, U.S.A and Europe. When the visa-free policy approved in 2009, the number of Chinese tourists is increasing. And low price also is a reason that tourist choose Suva as a destination of holiday. Even though, the city is with wonderful nature, there are some issues are affecting the development of tourism industry. The increasing crime rate is continuing problem in Suva. The crime occurred frequently in Suva create a sense of fear in the minds of visitors. According to the official crime statistics, a total of 8,012 crimes were recorded. The safety issue is related to whether tourists would choose this place as a destination or not. With the development of tourism industry in Fiji, the environmental degradation is one situation that we need pay more attention. The air pollution caused by increased urbanisation and industrial growth is destroying the nature and damaging the people’s health. And increasing waste disposal make the environment become worse. Poor hygienic conditions are damage to environment as well as stop the tourists to visit...
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...Melbourne as a Sports and Arts Capital Research conducted by: Carthur Wan Daniel Chen Eliza Tong & Karleen Wu Disclaimer: The MBP team has used reasonable care and skill in compiling the content of this material. However, neither the MBP nor the students provide a warranty as to the accuracy or completeness of any information in these materials. No part of these materials are intended to be advice, whether legal or professional. Contents 1. 2. 3. 4. Executive Summary ......................................................................................................................... 2 Background and Objectives ............................................................................................................ 3 General Benchmarking Methodology ............................................................................................. 4 Benchmarking Melbourne's Arts Status ......................................................................................... 5 4.1 4.2 Arts Comparison Cities Overview............................................................................................ 5 Arts Capacity Index ................................................................................................................. 6 Physical Infrastructure - Venue Number......................................................................... 6 Physical Infrastructure - Size .....................................................................................
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...Strategic Report for Ford Motor Company Rhett Dornbach-Bender Bill Slade Joe Thorpe April 20, 2009 Ford Motor Company (NYSE: F) Table of Contents Executive Summary .......................................................................................................................... 3 Company Overview........................................................................................................................... 4 History ............................................................................................................................................... 4 Business Model and Market Overview......................................................................................... 5 Competitive Analysis ........................................................................................................................ 7 Internal Rivalry................................................................................................................................. 7 Supplier Power ................................................................................................................................. 9 Buyer Power ..................................................................................................................................... 9 Entry and Exit................................................................................................................................ 10 Substitutes ....................................
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...is2010 Due Diligence Report - Catania Edward Natour Student ID: 10589796 5/26/2010 Contents 1. Executive Summary ............................................................................................................................................5 2. Market Report ......................................................................................................................................................5 2.1 International Economy ...............................................................................................................................5 2.2 Trade ............................................................................................................................................................6 2.3 National .......................................................................................................................................................6 2.3.1 GDP .........................................................................................................................................................6 2.3.2 Population...............................................................................................................................................7 2.3.3 Interest rates...........................................................................................................................................7 2.3.4 Taxation ............................
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...Environment, Livelihood and Traffic a) Protected Species Endangered by Illegal Tree Felling b) Impact on the Livelihood of Local Communities c) The Impact of Additional Traffic – Congestion in South Mumbai d) Increase in Road Traffic a Source of Pollution 16 17 20 20 22 Undesirability of the Project for the City’s Well Being a) Impact due to Blockage of the Mithi River b) Financial Viability and Absence of Realistic Projections of Cost Recovery c) Problems with the Planning and Implementation of the Project 23 23 24 26 Part 3: Alternatives Part 4: Conclusions and Recommendations Part 5: Annexures Annexure Annexure Annexure Annexure Annexure Annexure I II III IV V VI : : : : : : Table of Abbreviations Chronology of Events Summary of the Depositions Maps of the Project Official Invitations Sent and Replies Received Bibliography 29 31 33 33 34 36 49 51 54 Members of the Tribunal: Justice R. A. Jahagirdar graduated from Elphinstone College, Mumbai and did his M.A. in Economics from the school of Economics and Sociology. Later...
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...A BRAZILIAN MARKETING STRATEGY FOR SKINCARE PRODUCTS International Marketing 2010-2011 1 Content 1. Introduction........................................................................................................................ 4 1.1 1.2 1.3 2. International Marketing .............................................................................................. 4 Company description ................................................................................................... 5 Goal of the study ......................................................................................................... 5 General cultural concepts .................................................................................................. 7 2.1 2.2 2.3 History.......................................................................................................................... 7 Geography and environment ...................................................................................... 7 Demography ................................................................................................................ 8 Basic facts ............................................................................................................. 8 Population density.............................................................................................. 10 Brazilian ethnicity .................................................................................................
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...EXECUTIVE SUMMARY The following report provides an overview of what encompasses a brand, two theories that can be applied in the assessing the effectiveness of a brand, and the application of these two theories in the critical analysis of a branded event with examples given. The aim is to recognize the significance and great importance placed on branding, in relevance to its effects on the creation of value for consumers, and the success of the associated business. Management and careful monitoring of the application of a brand and the responses it generates from consumers is applied through brand management teams; it aids businesses in controlling the images and measures it conveys to consumers in order to create a positive brand image. Tangible products and services do not encompass brands alone; events also work effectively as a brand, through campaigns, fundraisers, and charitable events. The event through which the two theories of Co-branding and Commitment-Trust Theory are applied in this report is World AIDS Day, a globally renowned annual not-for-profit campaign that is driven by the sheer need for awareness and prevention of HIV. Brand strategies that the brand has employed include “Dance (RED) Save Lives”, musical album collaboration with well-known artists, and the World AIDS Day Australia campaign, whereby each individual state and territory conducts its own fundraising and HIV awareness raising events. Through these events, the brand have been able to successfully...
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