...External and Internal Environmental Analysis STR/581 April 17, 2014 Cheesecake Factory External and Internal Environmental Analysis A very small number of people have succeeded in their lifetime what the Overton’s accomplished through theirs. By way of a countless work hours, audacity and willpower, Oscar and Evelyn Overton became conscious of their vision - to possess a fruitful small-business such as the Cheesecake Factory. Cheesecake Factory customer base: The average customers to this restaurant are middle to upper class families; business owners and their clients conducting deals in professional yet relaxed setting. Additionally, tourists that have heard of the great cuisine and customer service offered are patron at this establishment. Founded in 1972 by the Overton’s son David the Cheesecake Factory made its home in Beverly Hills CA. With very little notion of a business plan David set to provide the best dining experience offered to the Cheesecake Factory’s customers. Mission statement: “To create an environment where absolute guest satisfaction is our highest priority”. Vision statement: “Through a shared commitment to excellence, we are dedicated to the uncompromising quality of our food, service, people and profit, while taking exceptional care of our guests and staff. We will continuously strive to surpass our own accomplishments and be recognized as a leader in our industry”. The restaurant business is perpetual, and in today’s economy it is also challenging...
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...External and Internal Environmental Analysis Apple Inc. is a computer product company that was launched into the market through the collaborative efforts of Steve Jobs and Steve Wozniak in the year of 1976 and is aimed at reaching the diverse global community. The changes in the external environment of the company determine the decisions that the corporation will make. Apple Inc. has reputable frameworks that have been developed to assess the external environments of the company. The company has identifies the specific domains that affect the operations of the company from the outside. These forces on the organization enable the operations of the company to be influenced. In a broader sense, the entities that fall outside the operations of the Apple Inc and relate to the company are the external environment. These are the elements that exist outside the company confines and still affect the organization and its operations. The fast expansion of e-commerce in the business realm is one of the major external factors that affect the operations of Apple Inc. The company will hence have internal adjustments of its systems so as to keep up with the changing e-commerce. Apple Inc interacts with its external environment to accomplish it set goals. Apple Inc is aimed at creating value and competition that is sustainable for the company to attain great profit maximization levels. Through the following internal competitive environments, Apple Inc can remain top in the computer market. The...
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...Environmental Scan Paper The business environment of an organization reveals much about its competitiveness and the possible influences on the success of its strategies. The focus of this paper will be an environmental scan of the internal and external environments of two real-world firms, their competitive advantages and company strategies for creating value and sustaining competitiveness, measurement guidelines for verifying strategic effectiveness and their evaluation. Internal and External Environments Environmental scanning of the internal organizational environment focuses on company culture, employee-employee, manager-employee, and manager-manager, manager-shareholder interactions, in addition to organizational structure, natural resources’ access and brand awareness, among others (Schneider, 1995, p.70). Environmental scanning of the external organizational environment focuses on the analysis of the industry/immediate environment, national, and macro-environments. Analysis of the industry environment appraises the competitive Environmental Scan Paper The business environment of an organization reveals much about its competitiveness and the possible influences on the success of its strategies. The focus of this paper will be an environmental scan of the internal and external environments of two real-world firms, their competitive advantages and company strategies for creating value and sustaining competitiveness, measurement guidelines for verifying strategic...
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...Business Environment Analysis Background Environmental analysis is a systematic process that starts from identification of environmental factors, assessing their nature and impact, auditing them to find their impact to the business, and making various profiles for positioning. A common process of environmental analysis or scanning is discussed in the following section. Environmental Analysis Process A business manager should be able to analyze the environment to grasp opportunities or face the threats. Organizations need to build strength and repair their weakness available in the business environment. Therefore, this process consists not only a single steps but a process of various steps. Environmental analysis comprises scanning, monitoring, analyzing, and forecasting the business situation. Scanning is to get the relevant information from the information overload. It is to focus on the most relevant information. Monitoring is to check the nature of the environmental factors. Analyzing requires data collection and use of different required tools and techniques. Forecasting is to find the future possibilities based on the past results and present scenario. Environmental analysis process is not static but a dynamic process. It may differ depending on the situation. However, a general process with few common steps can be identified as the process of environmental analysis these are a) Monitoring or identifying environmental factors, b) Scanning and selecting...
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...M4-Assignment 2: Internal Environmental Scan/Organizational Assessment https://homeworklance.com/downloads/m4-assignment-2-internal-environmental-scanorganizational-assessment/ M4-Assignment 2: Internal Environmental Scan/Organizational Assessment This section provides the opportunity to develop your course project. Conducting an internal environmental scan or organizational assessment, provides the ability to put the strategy audit together. In this module, you will conduct a comprehensive assessment of the internal environment at your business unit or organization you are working with for this project, also known as an organizational assessment, and present your findings in a report. In your report, you should analyze the operating characteristics and assets of your business unit. The SWOT model is one of the most common business tools used during organizational assessment. Another is developing a balanced scorecard based on a prescribed or planned set of performance objectives that will be measured and evaluated regularly. In this assignment, based on the external environmental scan you conducted in M2: Assignment 2 and the internal environmental scan in this assignment, you will develop a SWOT analysis and a balanced strategic scorecard. Part I: Internal Environmental Scan (2–3 pages) The internal environmental scan or organizational assessment should include the following: • Mission, vision, and values: Assess the organization’s understanding of the mission...
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...Environmental Scan Paper Environmental scans are critical to have in the business industry. An environmental scan is an examination of the internal and external environment of the organization. It is necessary to conduct an environmental scan in order to determine the organization’s goals and what steps to take to reach those goals. Environment scanning is processed to determine development and forecasts of elements that will influence the success of the business. According to an article by (Environmental Scanning - Internal & External Analysis of Environment, 2013). Environmental scanning refers to possession and utilization of information about occasions, patterns, trends, and relationships within an organization’s internal and external environment. Organizations can identify any competitive advantages with an environmental scan. The environmental scan can also help guide in creating a business strategy in which it will help add value to the company and overcome competition by identifying opportunities and minimizing threats. Internal and External Environments Organizations should focus first on the internal analysis of the environment. Internal scan involves observation of teams, employee interaction, brand awareness, organizational structure, operations, training, etc. The internal analysis helps to identify strengths and weaknesses of an organization. Internal factors can be controlled by the business; some factors include business image, reputation, management structure...
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...SIMILARITIES BETWEEN SWOT AND PEST ANALYSIS SWOT and PEST analyses are similar both focus on environmental factors that may affect a company. Both types of analysis use group brainstorming to identifying environmental factors. However, there are several important differences between the analysis frameworks that must be understood before either can be used effectively. PURPOSE Both SWOT and PEST have become components of a good business plan and are key in evaluating environmental factors. In order to understand how these analysis frameworks are similar, it is important to fully understand each framework individually. FEATURES OF SWOT SWOT analysis is a simple framework for evaluating the internal and external environments affecting a company. These environmental factors can be divided into four categories, from which SWOT analysis derives its name. The categories are: strengths, weaknesses, opportunities and threats. Strengths and weaknesses represent the internal environment, whereas opportunities and threats represent the external environment. FEATURES OF PEST PEST is a type of analysis used in strategic management that takes into account Political, Economic, Social and Technological factors. PEST analysis is a useful tool for understanding market demand/decline, current business position and potential opportunities/obstacles. The factors it analyzes should not be solely at the company level. Rather, these external factors must be examined at a company,...
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...based in Singapore. DBS is one of the largest financial services groups in Asia, with operations in 16 markets. It’s the largest bank in Singapore as measured by assets and a leading bank in Hong Kong. DBS has the largest retail network in Singapore with 79 Branches Island wide. DBS has leading positions in consumer banking, treasury and markets, asset management, securities brokerage, equity and debt fund raising in Singapore. DBS Singapore claims to have in-depth knowledge of global market and financial expertise and offer products and services in corporate banking, Private banking, personal banking and enterprise banking. 1.2 Research title, questions and research objectives. The proposed research title chosen for this project is “Analysis and review of organizational environment at DBS”. This project would outline the following objectives: i) Outline the influence of organizational environment on the company. ii) The role of organizational environment on company’s growth process. iii) Review the impact of change in organizational environment. 1.3 Research Rationale. Firstly, cross cultural management and managing change is becoming increasingly important in today’s world where company’s trying to expand globally are associating people, organization and countries together and this is where management across culture comes into play. The main concern for an organization is its environment as it exerts variety of pressures on organization and managers. This pressure’s...
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...Defining the Business Environment - A Thorough Analysis of External and Internal Environment! Successful Business Planning Defining the Business Environment - A Thorough Analysis of External and Internal Environment! Defining the Business Environment - A Thorough Analysis of External and Internal Environment! Successful Business Planning To succeed in business, you need a persuasive and strategic marketing plan. Find out how you can develop a Marketing and Sales Plan that drives sales and generates your business the profit it deserves. Click here Business firms wishing to adopt an open system of management approach, find it difficult to define the business environment. The management has to limit its consideration of the environment, only to those aspects of the outside world which are of major importance to the success of an organization. The concept of business environment is too broad and it would be hopelessly confusing to consider each and every aspect in it. Customers, competitors, government units, suppliers, financial institutions and labor pool are part and parcel of the external environment, and available resources, be it physical or human, behavior, synergy, strengths and weaknesses and distinctive competence determine the nature of the internal environment of a business firm. Defining the Business Environment - A Thorough Analysis of External and Internal Environment! Successful Business Planning Further, you can divide the business environment...
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...the functional role that our organization plays in our competitive environment (Mintzberg, Lampel, Quinn, & Goshal, 2003). All will be reviewed to certify that they accurately reflect our current status, competencies, and future direction as well. A focus group representing a cross section of employees will be convened to review these statements, with final approval for changes coming from the executive board. * External Environmental Analysis By conducting an external analysis, my goal is to identify the critical threats and opportunities in my company’s particular competitive environment. To a firm seeking a competitive advantage, an environmental threat is any individual, group, or organization outside the firm that seeks to reduce the level of that firm’s performance. Threats can increase a firm’s costs, decrease the willingness of a firm’s customers to pay, or in other ways reduce a firm’s performance (Pearce & Robinson, 2011). A considerable amount of collected works on techniques for and approaches to conducting an external analysis has evolved over the last several years. Therefore, I will examine how competition in this environment is likely to evolve and what implications that evolution may have for present and future threats and opportunities I am likely to face. To accomplish this, I will gather all of the competitive...
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...STR 581 WEEK 3 EXTERNAL AND ENVIRONMENTAL ANALYSIS A+ Graded Tutorial Available At: http://hwsoloutions.com/?product=str-581-week-3-external-and-environmental-analysis Visit Our website: http://hwsoloutions.com/ Product Description PRODUCT DESCRIPTION STR 581 Week 3 External and Environmental Analysis, Introduction The organization considered in the present situation is Verizon Wireless. An environmental scan of this organization is to be carried out. Regarding the environmental scan, there are certain points which are to be taken into consideration. The most important environmental factor, in the industry shall be considered. Most important internal strength and weakness of the organization shall also be considered. Competitive position and possibility of organization and its organizational structure shall be included in the present paper. Most Important External Environment Factor Here, most important external environment factor of Verizon Wireless is to be taken. For Verizon Wireless, most important external environment factor in industry is the factor of competition. The organization does face a lot of competition from other organizations. Verizon Wireless is the second US telecom service provider after AT & T. The top competitors of this organization are AT & T, T-Mobile US and Sprint Corporation. These organizations have an important place in the market (Jones, 2012). Regarding these organizations, Verizon Wireless has to ensure that it provides high...
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...A report of environmental cost on high-speed railway Introduction Environment is important to the survival of human; people’s living activities can not be separated from the environment. The purpose of Environmental Engineering is to reduce human damage to the environment, and improve the quality of the environment. Governance environment requires not only technology and management, but also the analysis of the environmental costs. We should also take environmental costs into account appropriately when conducting environmental governance. We should seek the balance of the environmental benefits and economic benefits. Nowadays, the environment of the railway project has drawn increasing attention of many countries. The high-speed rail construction in recent years, make the topic of environmental costs gradually be put on the agenda. The origin of the world's high-speed railway is in 1964, Japan has built the world's first high-speed railway, operating speed at that time is about 210 km / h, and now its speed is 270 km/h. Japan has researched the environmental impact of the high-speed railway, and has got great achievements. United States, Japan, Canada have done many research on environmental impact, and founded a mature system to evaluate the environmental effects of high-speed railway. Evaluating environmental impact is inevitable in the feasibility study stage. High-speed rail construction has produced a series of effects on human living environment. We need to reduce these...
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...Ryanair Strategic Analysis And Recommendations For The Future Ryanair is the first budget airline in Europe. Based on the case study of Ryanair by Eleanor O’Higgins, a role of a management consultant is assumed to conduct a strategic analysis on the company. The report consists of the initial Environment Analysis conducted on Ryanair prior to the detailed strategic analysis that will be conducted in the future in order to provide the company with strategic recommendations for the future. The Environmental Analysis conducted consists of both an extensive analysis on the external environment and the internal environment. The external environment analysis is conducted in order to identify the nature of the environment Ryanair operates in and its impact on the strategic situation of the company. Through PESTEL, External factor and Industry analysis conducted, rejection of Aerlingus offer and rules and regulations imposed by governments etc. are recognized as the critical external environmental factor affecting Ryanair’s strategy. An analysis of the internal environment through Value Chain model and SWOT analysis reveals the key issues hindering the strategic success of the firm; poor customer service and human resource problems. While this initial environmental analysis is used to assist the strategic analysis that is to be conducted on Ryanair, the importance of taking necessary actions regarding the critical issues is highlighted, CONTENT EXECUTIVE SUMMARY 1 CONTENT 2 1INTRODUCTION...
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...plan for expansion purposes. Additionally, this report will consider the following information; environmental scanning of the current conditions in the selected country of expansion, it’s economic and competitive environments, and it’s political stability. Moreover, this report will also address internal resource analysis as it relates to financial and managerial strengths and weaknesses. Also, long-term and short-term strategic goals will be listed. Finally, the benefits and limitations of expansion into a foreign market will be noted. Managing Resources and Operations Introduction PPQ Parts is considering expanding internationally and is looking to develop a four year strategic management plan. A strategic management plan is essentially an analysis process in which external and internal environmental factors are evaluated in order to provide the foundation for upholding best management practices. These external environment factors include competitors and consumers, while the internal environmental factors include the business itself. The purpose for a strategic management plan is for the achievement of improved alignment of corporate policies and strategic priorities (Strategic Management, 2012). Environmental scanning is important because it is used to detect early indicators of opportunities and threats which may influence current or future plans. Provide environmental scanning of current conditions in the area of expansion including economy, competition, political...
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...Environmental Scan Paper MGT/498 January 25, 2016 Environmental Scan Paper A critical part of the strategic planning process is to perform a scan of the internal and external environment. Environmental factors internal to the firm usually can be classified as strengths or weaknesses, and those external to the firm can be classified as opportunities or threats (QuickMBA, 2010). The analysis of the strategic environment is also known as a SWOT analysis. The SWOT analysis will be used for both AT&T and Sprint Company and will evaluate the following topics: internal and external environments; competitive advantage of each company; strategies each company use to create value and gain advantage; and the measurement guidelines each company uses to verify its strategic effectiveness. Strengths & Weaknesses A firm’s strengths are its resources and capabilities that can be used as a basis for developing a competitive advantage (QuickMBA, 2010). AT&T key strengths are top leading market and financial position, dominant brand image, and strong nationwide coverage. Sprint key strengths are technology and innovation, product performance, and customer satisfaction. Weakness occurs in the absence of certain strengths and in certain instances weakness may be the opposite side of strengths. AT&T weaknesses are lack of geographical concentration and lack of content. Sprint’s weaknesses are integrating two companies, lack of branding, and shareholder’s equity. Opportunities & Threats ...
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