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External Environment

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Chapter 2—The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis

TRUE/FALSE

1. The health-related concerns in the general environment facing Philip Morris International are part of the physical segment.

ANS: F PTS: 1 DIF: Medium REF: 36 OBJ: 02-01 TYPE: comprehension NOT: AACSB: Ethical & Legal understanding | Management: Ethical Responsibilities | Dierdorff & Rubin: Managing the task environment

2. The external environment facing business stays relatively constant over time.

ANS: F PTS: 1 DIF: Easy REF: 34-35 OBJ: 02-01 TYPE: comprehension NOT: AACSB: Business Knowledge & Analytical Skills | Management: Environmental Influence | Dierdorff & Rubin: Managing the task environment

3. Demographic, economic, political/legal, sociocultural, technological, global, and physical are the seven elements comprising the industry environment.

ANS: F PTS: 1 DIF: Hard REF: 38 (Table 2.1) OBJ: 02-02 TYPE: knowledge NOT: AACSB: Business Knowledge & Analytical Skills | Management: Environmental Influence | Dierdorff & Rubin: Managing the task environment

4. Firms can directly control the elements of the seven segments of the general environment.

ANS: F PTS: 1 DIF: Easy REF: 37 OBJ: 02-01 TYPE: comprehension NOT: AACSB: Business Knowledge & Analytical Skills | Management: Environmental Influence | Dierdorff & Rubin: Managing the task environment

5. To successfully deal with today’s external environment and to achieve strategic competitiveness, firms must be aware and fully understand the different segments of that environment.

ANS: T PTS: 1 DIF: Easy REF: 36 OBJ: 02-01 TYPE: comprehension

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