...BANGLADESH RESEARCH PUBLICATIONS JOURNAL ISSN: 1998-2003, Volume: 3, Issue: 4, Page: 1171-1180, March-April, 2010 AN ANALYSIS OF THE SERVICE GAP OF ADVERTISING AGENCIES IN BANGLADESH: AN EMPIRICAL STUDY ON AD AGENCY CLIENTS Farhana Khan∗ Farhana Khan.(2010). An Analysis of the Service Gap of Advertising Agencies in Bangladesh: An empirical Study on Ad Agency Clients. Bangladesh Res. Pub. J. 3(4): 1171-1180. Retrieve from http://www.bdresearchpublications.com/admin/journal/upload/09138/09138.pdf Abstract An Advertising Agency or ad agency is a service provider that works for clients to create an effective and goal oriented advertising campaign aimed at representing the Company positively in the eyes of its target customers. Businesses hire advertising agencies to connect with their target customers. In the face of stiff competition, every Co / brand wants to break through this clutter and create a favorable space for itself. Ad agencies help clients to do just this by creating attention grabbing, persuasive and unique ad campaigns that make the brand stand out in the minds of customers. Many businesses organizations are involved with different advertising agencies in order to maintain their activities effectively and efficiently. But till now, this sector has not developed their service up to level of expectation of user. There are plenty of reasons behind such condition of this sector, but one of the important reasons is that Ad agencies failed to meet the expectations...
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...Nhóm thực hiện: 1.Lê Thị Thuận 32k13 2.Trần Thị Huyền Trang 32k13 3.Nguyễn Hồ Quyết 32k13 4.Nguyễn Cương Quyết 32k02.1 I. Giới thiệu chung về công ty: 1. Hình thành: Mead Johnson Nutritionals là một công ty hàng đầu thế giới về dinh dưỡng, được thành lập trước đây gần 1 thế kỷ, do ông Edward Mead Johnson sáng lập và tên của ông cũng được dùng để đặt cho tên của công ty. Năm 1888, cuộc sống của bé trai Ted, con của E. Mead Johnson, lâm vào nguy khốn vì bé không lớn lên khi được nuôi dưỡng bằng chế độ bình thường mà phải nuôi bằng hỗn hợp nấu bằng lúa mạch. Nhiều năm sau, ký ức về kinh nghiệm nuôi ăn này có lẽ đã gợi cho E. Mead ý tưỡng phát triển nên một sản phẩm mà ngày nay đã đứng đầu doanh thu toàn thế giới về công thức sữa trẻ em, đó chính là Enfamil ®. E. Mead đã cùng với anh trai mình sáng lập ra công ty Johnson & Johnson. Sau khi người em trai thứ 3 gia nhập công ty, E. Mead quyết định theo đuổi những mối quan tâm khác và thành lập công ty American Ferment. Đến 1905, ông đổi tên công ty lại thành Mead Johnson & Company. Khi mới bắt đầu lập công ty, E. Mead kinh doanh nhiều loại sản phẩm. Tuy nhiên, quan tâm lớn nhất của ông vẫn luôn là các sản phẩm dinh dưỡng dựa trên nền tảng khoa học. Năm 1911, thắng lợi quan trọng đầu tiên đến với công ty với sự ra đời của DextriMaltose®, sản phẩm khơi mào cho công thức sữa trẻ em hiện đại. Sản phẩm ban đầu này được tạo ra để đáp ứng yêu cầu của các bác sĩ nhi khoa khi hàng ngàn trẻ em dưới 1 tuổi chết dần chết mòn do các vấn đề về...
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...University of Phoenix Sanaz Peykari Hcs/320 Dr. Baker Communication and Crisis Paper September 10, 2012 Communication and Crisis Paper 2 On August 28, 2005 a nuclear reactor that malfunctioned, in the Three Mile Island created a release of radiation into the environment which caused a crisis. However, it drew a lot of media and created concerns in the local area. There were traditional form of technology by which was used to notify the public, television networks and local radio stations were also used. Compared to the crisis that took place in 2005, Hurricane Katrina, which devastated the New Orleans area, immersing many parts of the city under water causing trauma to families, the strategy for communication that was used are the internet, which reached a greater number of the public. As a director of a regional Emergency Management office if I started receiving official reports that the public water supplies of several towns in the area have become exposed with a life-threatening biological agent, the strategy I would use to start a contingency plan that would address my organization and the public without creating panic would be to send an immediate email to all staff to attend an emergency, mandatory meeting. Employees who are unable to attend because of emergency...
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...Indian Civilizations, Islamic Civilizations and Roman Civilizations. And there was and there was and there wad and there was and there was and there was and their was and their was and their was and their was and their was and their was and their was Indian Civilizations, Islamic Civilizations and Roman Civilizations. And there was and there was and there wad and there was and there was and there was and their was and their was and their was and their was and their was and their was and their was Indian Civilizations, Islamic Civilizations and Roman Civilizations. And there was and there was and there wad and there was and there was and there was and their was and their was and their was and their was and their was and their was and their was Indian Civilizations, Islamic Civilizations and Roman Civilizations. And there was and there was and there wad and there was and there was and there was and their was and their was and their was and their was and their was and their was and their was Indian Civilizations, Islamic Civilizations and Roman Civilizations. And there was and there was and there wad and there was and there was and there was and their was and their was and their was and their was and their was and their was and their was Indian Civilizations, Islamic Civilizations and Roman Civilizations. And there was and there was and there wad and there was and there was and there was and their was and their was and their was and their was and their was and their was and their...
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...Issue of Shares MODULE - 5 Accounting for Shares and Debentures 23 ISSUE OF SHARES Notes In the preceding lesson you have studied about the company, its meaning, characteristics and its various types. You are also familiar with share capital, and its various kinds. Share capital is one of the main sources of finance for a company. In this lesson we shall study the procedure of issuing shares for raising capital and its accounting treatment in the books of the company. OBJECTIVES After going through this lesson you will be able to explain the procedure of isssuing shares; explain that the share money may be called in lump sum or in two or more instalments; state that shares may be issued at par, at premium, and at discount; make journal entries to record the isssue of shares; explain the terms calls in arrears and calls in advance. 23.1 PROCEDURE OF ISSUE OF SHARES Face value of a share is the par value of the share. It is also known as the Nominal value or denomination of a share. To issue shares a company follows a definite procedure which is controlled and regulated by the Companies Act and Securities Exchange Board of India (SEBI). There are different ways of issue of shares which may be: (A) For consideration other than cash (B) For cash (A) Issue of shares for consideration other than cash Sometimes shares are issued to the promotors of the company in lieu of the services provided by them during the incorporation of the 255 ACCOUNTANCY MODULE - 5 ...
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