...from the media specifically from Magazines. Boles (2012) believes that each magazine uses linguistic techniques these language features are creatively used in magazines by the writers to attract and entertain the target audience as they only have a small space and time to get the attention of the potential buyer of the product. Bell (2010) emphasizes the importance of the processes which produce media language, as stories are molded and modified by various hands. He stresses it is indeed stories that journalists and editors produce, not articles. These stories have viewpoint, values and structure that can be analyzed. He is concerned, too, with the role of the audience in influencing media language styles, and in understanding, forgetting or misconceiving the news presented to it. A feature story is a special human interest story article that is not closely tied to a recent news event. It focuses on particular people, places, and events, and it goes into great detail regarding concepts and ideas of specific market interest. The study primarily aims to provide a contrastive analysis between the use of the variety of english in love songs. The study specifically aims to (1) determine the commonality and differences between American and Philippine English magazine feature articles, and (2) determine the moves present in the sample feature articles. 1.2. Research Questions * What are the commonality and difference of the use of the variety of...
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...complete. Each feature intern will produce four complete feature stories of approximately 500 words by the end of one month, plus a second, revised version of one of those stories (edited by a partner). During the Feature Writing 101 Workshop, interns will prepare four feature story ideas that they would like to pursue over the course of the evaluation. The ideas should include these four types of stories: a reportage, a profile/interview, a how-to story and a trend story. Your final paper will be a complete revision of one of these pieces. Feature 1: Reportage Go to a specific event and write a 500-word reportage based on your reporting and research. Interview and quote at least two sources for the story and include their contact information on a separate sheet. Feature 2: Profile/interview Identify someone you think is important and interesting—a professor, a businessperson, a community leader, etc…—and write a 500-word profile of that person. Your feature should include quotes based on your interview with the person plus biographical and professional background as well as an exploration and analysis of why this person is important and interesting. Feature 3: How-to story Identify an interesting process you’d like to share to the public—how to survive an earthquake, how to enjoy the rainy season, how to prevent hair-loss, etc…—and write a 500 to 800-word story about that process. Your feature should include factual basis on every step in the process. Your feature must also...
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...are communicated through three basic categories that make up a newspaper's front page; the layout, the stories, and the aim of the advertising of those stories. The front pages that I have chosen to analyze show three different aims for their region of emphasis; the New York Post, Hartford Courant, and Boston Globe. The first aspect of each front page that I noticed was the layout, and it is obvious that the Post takes a drastically different course than the other two. Their arrangement has one story with a very large color picture and even larger white lettering than the picture. There are no links to any other stories elsewhere in the paper except the feature story however on the first page in there is a more traditional front page layout. But there is also a reason that this front page should be visible on the outside and it relates to the aim of the paper. It is obvious that the Post wishes to grab its readers' attention with this type of layout. The Courant and the Globe have a similar layout with a large color picture in the upper center and a smaller graphic or picture in the lower right. The Globe has a column on the left side that provides links to about ten stories elsewhere in the paper and both have a horizontal column on the very top that also serves this function, but with fewer links. It is obvious that these two papers do value the content of their stories and many of their readers do not...
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...April 17, 2012 Dear Exceptions Committee, I would like to be accepted into the Communications Program at Wichita State University. I took the G.E.D. test in 1995 and one of my scores did not meet the admissions requirements. I am currently working in the television field. I have worked at two local television stations. I am seeking to expand my knowledge of the television industry in order to further my career. The Communications Program at WSU offers me the best chance of succeeding in a field that I am passionate about. The Broadcast Journalism Program excites me to no avail. I will be able to learn the ins and outs of journalism which includes reporting the news, advanced feature writing, and live television news. The Electronic Media Program will teach me how to edit audio, do studio production, and write for electronic media. This opportunity will allow me to gain valuable hands on experience. The experience and knowledge that I will gain by obtaining a degree in communications will allow me more opportunities to advance in my career field. I also became a father for the first time to identical twin boys four months ago. I would like to have a career that will make them proud of me. I also want to be a good role model for them by inspiring them to pursue their dreams. I write this letter asking the Exceptions Committee to please allow me the opportunity to better myself by accepting me into the Communications Program at Wichita State University. Thank...
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...arranged, taking into account the different time needed for preparing publications for different customer groups so that a demand for the new products, as a result of the promotion efforts, occur after the dealer showroom had already had the products available for sale. b) Publicity, such as news releases, feature story or a press kit, (as mentioned in the text,) should be carried on continuously and frequently although it might be difficult to do so in order to keep a campaign going. c) All promotional activities sponsored by large companies have helped the name, brand products and the visual image of these companies stand out from those of the competing ones. d) It is important to develop direct contact with government authorities, so that the special events and activities can both help the country attain its policy aims and the company fulfill its marketing objectives. IV TRANSLATION 1) 专业受众 (para.1) speciality audiences 2. 全承包通讯宣传代理公司 (para.4) turkey communications agencies 3. 首轮放映故事片 (para.5) a first-run feature film 4. 娱乐特别节目 (para.6) entertainment special 5. 准备期 (para.7) lead time 6. 特辑片段 (para.13) a feature clip 7. 记者参考资料 (para.13) a press kit 8. 流动（交通工具上的）广告 (para.14) transit advertising 9）（访谈录等播放时的）原话片段(para.19) sound bites 9. 保本廉价奖品 （para.20）a self-liquidating premium Key to Exercises: Tylenol II EXPLAIN THE FOLLOWING SENTENCES a) James Burke, who had led the company to success through...
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...Workshop 08:00 Lecture on Photo Journalism - Vinn Lecture on News & Sports Writing - Vinn Lecture on Feature Writing - Earl Lecture on Editorial Writing - Mae 09:45 Break 10:00 Activity 1 10:45 Activity 2 11:30 Lunch/ End of Workshop 01:00 Lecture on Editorial Cartooning - Vinn Lecture on Copy Reading and Headline Writing-Orson & Mae Lecture on Lay-Outing - Earl Activity 1 02:45 Break 3:00 Activity 2 04:00 Closing Program Awarding Giving of Certificates Closing Remarks University of the Philippines Los Baǹos UPLB Ugnayan ng Pahinungod Going UP! Arts, Literary and Campus Journalism Workshop Program of Activities Mabini Central School | June 26-27, 2014 Day 1 07:30 Registration 08:00 Opening Program Invocation Opening Remarks by Mr. Joel L. Caserial, Ed. D. Introduce UPLB Pahinungod 08:30 Proceed to Desired Workshop Arts Workshop 08:30 Activity 1 Learning to Learn 09:15 Workshop 1 Create-Your-Own-Creative-Name Tag 09:45 Break 10:00 An Introductory Lecture on Arts 11:30 Lunch Break 01:00 Short introduction of the activity Activity 1 Individual Artwork 02:45 Break 3:00 Short introduction of the next activity Activity 2 Poster Making by Group 05:00 End of Day 1 Literary Workshop 08:30 Lecture on Short Story Writing Short Story Writing Activity 10:00 Break 10:15 Cont. of Short Story Writing Activity 10:45 Lecture on Essay Writing Essay Writing Activity 11:30 Lunch Break 01:00 Cont. of Essay...
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...Journalism Workshop 08:00 Lecture on Photo Journalism - Vinn Lecture on News & Sports Writing - Vinn Lecture on Feature Writing - Earl Lecture on Editorial Writing - Mae 09:45 Break 10:00 Activity 1 10:45 Activity 2 11:30 Lunch/ End of Workshop 01:00 Lecture on Editorial Cartooning - Vinn Lecture on Copy Reading and Headline Writing-Orson & Mae Lecture on Lay-Outing - Earl Activity 1 02:45 Break 3:00 Activity 2 04:00 Closing Program Awarding Giving of Certificates Closing Remarks University of the Philippines Los Baǹos UPLB Ugnayan ng Pahinungod Going UP! Arts, Literary and Campus Journalism Workshop Program of Activities Mabini Central School | June 26-27, 2014 Day 1 07:30 Registration 08:00 Opening Program Invocation Opening Remarks by Mr. Joel L. Caserial, Ed. D. Introduce UPLB Pahinungod 08:30 Proceed to Desired Workshop Arts Workshop 08:30 Activity 1 Learning to Learn 09:15 Workshop 1 Create-Your-Own-Creative-Name Tag 09:45 Break 10:00 An Introductory Lecture on Arts 11:30 Lunch Break 01:00 Short introduction of the activity Activity 1 Individual Artwork 02:45 Break 3:00 Short introduction of the next activity Activity 2 Poster Making by Group 05:00 End of Day 1 Literary Workshop 08:30 Lecture on Short Story Writing Short Story Writing Activity 10:00 Break 10:15 Cont. of Short Story Writing Activity 10:45 Lecture on Essay Writing Essay Writing Activity 11:30 Lunch Break 01:00 Cont. of Essay...
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...BMW Case Analysis BMW Films Case Analysis Statement / Cause of the Problem The critical problems that seem to be facing BMW in the case are that BMW needs to continue to find ways to continue being the number one luxury import in the United States and continue to find ways to stand out amongst all the other luxury car competitors in the market with their innovative advertising campaigns. It has become increasingly harder and harder for BMW because of how many competitors have emerged in the market, thus making it diluted and making BMW struggle to find the right identity for marketing. Brands like Acura and Lexus have appeared as luxury cars but ones that are affordable and come with many more specs that BMW would charge their customers extra for. These affordable luxury cars, especially Lexus, pushed their way ahead of BMW because they were giving their consumers the message that everyone could have a great looking luxury car without having to drain your wallet or run up your debt. This message made cars like Lexus incredibly popular amongst consumers and caused Lexus to become the number one luxury import in the United States in 1992. Not only were affordable luxury cars a problem for BMW, but their brand image seemed to take a turn for the worse. BMW cars were being seen as cars for middle aged men, as a status symbol, or just as a “yuppie machine”. Without attracting more youthful consumers to their product, BMW would surely fail. BMW needed to find ways to revive...
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...radi An analysis of storytelling and Joseph Campbell’s universal themes and their role in animated films. Theodore Hicks Word count: 1,711 Feedback: quite broad terms. Where there is some analysis it is very short and this needs developing further. Much of this is down to Analysis, Argument There is some analysis here but it is very limited. ON the whole you are describing events and stories in animation in quite broad terms. Where there is some analysis it is very short and this needs developing further. Much of this is down to your choice of question. If you had picked a couple of Disney/Pixar films and analysed them in more detail in relation to Campbell, your essay would have been more focused. Outlining this narrowing in the question will help with this, as reading the essay, this is where the topic really lies. You need to be able to show Campbell’s theories working across more than one film for it to be a successful piece of analysis at this stage, and in doing so, it will help you reach a central argument about the use of Campbell’s theories in discussing these films – at the moment this doesn’t happen. This is the section you need to work on the most, to increase your word count and extend the overall discussion. Structure, communication, referencing/bibliography The structure is generally ok, with an introduction, and a conclusion. You need to work on some of the in between sections as the essay jumps between ideas of outlining theories, linking some...
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...difference between still photography and video may be more slight, but there is still a level of knowledge on the mechanics of film and movement necessary for making this transition. However, now more than ever, the film industry is seeing a rise in the number of filmmakers with a fine arts education. Due to the exclusive nature of the Hollywood film industry, it is clear that what these artists are producing is not the typical low-budget, unrefined student film. Oftentimes, there is a very evident influence based around Andy Warhol's career path and individual works that these artists tend to follow and become successful in doing so. Andy Warhol produced radical mixed medium photography, moved on to installation motion picture art, and then feature films. Perhaps artists like Warhol have always been best at pushing the limits – they are not afraid of breaking the rules, trying something different or shocking, and taking a risk upon exhibiting the results. Linda Yablonsky in her contribution to ARTNews credits Andy Warhol as the specific artist, and reason, that has convinced current artists to make their way into film; this movement is surprising audiences with the compositions produced. Yablonsky compares and contrasts such artists' work from before and after this transition and states that generally, “their movies are extensions of their usual work, with one difference: the films are based on screenplays that have a fairly conventional narrative bent” (Yablonsky, 1). Warhol's...
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...gigantic elaborate sets * Stories and legends about ancient Rome * Movies can last for up to 2 hours * The feature films do not qualify for nickelodeons because they are too long and they are worth more than a nickel, which is the maximum price of movies on nickelodeons. * George Kleine adopts the movies and charged an admission price of around $0.50-$1.00, calling them special films. Gaumont-Palace, Paris, France Adolph Zukor * Early 20th century – Nickelodeon * Knows that people would be willing to pay more than a nickel to watch. Brought from outside the states the Passion of Christ from Germany which has multiple reels. With special advertising in Church magazines, charge $0.50-$1.00 for the tickets. * 1912 – American Film Rights for Queen Elizabeth with Sarah Bernhardt (45min-1hr) * Company in 1912: Famous Players to open the movie Queen Elizabeth. * Promised starting 1913 every week will be new movies * Notices that the best selling movies are the stage play movies starring 19-year-old newbie Mary Pickford. He sweeps all the old stars and stars Mary Pickford in more movies. * Mary Pickford becomes world’s famous actress. * Average ticket price is pretty low up to the 20th century. The Feature Film * Books and plays filmed The Deluxe Theatre * To show feature films * Popularity features and a steady supply of them * Admission $1-2 * Capacity up to 6000 * Feature with live music * Weekly...
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...HAIL The movie that I watched was “Hail” which is directed by Amiel Courtin Wilson. He is one of the famous innovative director and movie makers of Australia. The movie is about an old man who just out of jail “Dan” and his relationship with his long-term girlfriend “Leanne”. Actually through the movie, we have seen that effort of Dan to be integrated into his normal life.I think the characters in the movie are very realistic because Amiel Courtin-Wilson used non – actor Daniel P. Jones as his leading man and the story also based on the real life of Daniel P. Jones, in other words, Daniel sort of plays himself in the movie. In addition to Daniel, Leanne Letch also non-actor and plays herself, indeed I think “Hail” is a love story because in the real life they are also lovers and in the movie even though there are items such as murder, drugs and revenge, characters made many things because of love that they feel against each other. The film passes through the state of Melbourne and starts with scene of get out of jail of Dan. After leaving prison, in the second scene, Dan goes to his longtime girlfriend’s house and we see that they hugging to each other and talking to each other in a romantic manner. In these scenes, their conversations it seems to me like improvisation because their gestures and forms of longing each other were very natural. In the later scenes, we see that Dan is trying to find a job in order to go back his normal life. Firstly, he makes job interview with...
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...and to quit will just make the time they’ve spent useless. And so the show must go on, clad in their black stockings they dance the cabaret to a German song, Hitler’s insignia behind them, it is a show of brotherhood but amidst the fun, there are dangers ahead. A rival fraternity wants a fight and the AKΩ masters agree to it, the night ends with some of the members dead but the their brotherhood grows closer. The wait has been harsh and unforgiving but the 5 left of the neophytes finally become the masters they wished to be and the AKΩ brotherhood sings to their success. Batch ’81 is a feature length film directed & written by Mike De Leon with Clodualdo Del Mundo Jr. and Raquel N. Villavicencio. The film reflects the reality and metaphors of living under the horrors of that time. Conformity, freedom, loyalty, identity and tyranny are seen throughout the narrative style of presenting the story. Mark Gil as Sid Lucero is remarkable and brings the hardness and tenacity of a man who wants to succeed but does not see how it sacrifices his individuality in the process, the...
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...night. Yasmin began her career in advertising as a copywriter at Ogilvy & Mather and in 1993 she moved to Leo Burnett as joint creative director with Ali Mohammed, eventually rising to executive creative director at the firm's Kuala Lumpur branch. Her first feature length film was Rabun in 2002. Mukhsin won an international children's best feature film award and special mention under the children's jury awards. Most of her commercials and films have been screened at the Berlin, san Francisco, Singapore international film festivals and the Cannes Lions International Advertising Festival (not to be confused with the other Cannes Film Festival). Her films were featured in a special retrospective at the 19th Tokyo International Film Festival in October 2006. An April 2007 retrospective of her feature films was sponsored by the Center for Southeast Asian Studies, University of Hawaii, and the Honolulu Academy of Arts. In Singapore, Yasmin is best known for the pro-family commercials she did for the Ministry of Community Development, Youth and Sports. Yasmin was inducted into the Malaysian Advertising Hall of Fame by the Association of Accredited Advertising Agents Malaysia in November 2008. Yasmin was working on her first feature film to be filmed in Singapore titled, "Go, Thaddeus!" when she died. This was to be an inspirational film for the 2010 Youth Olympic Games, based on the book, "Running the full distance: Thaddeus Cheong" by Belinda Wee about Singapore's 17 year old National...
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...Marketrix Round 2 Short films, online THE CONSUMER ON THE INTERNET India is emerging as a strong economy and has become a prominent player in the domain of business, entertainment, social groups, etc. The rise of the Internet usage has helped India explore new frontiers to support the growth in various sectors. The number of the unique individuals in India who have used the Internet at any point in the past has crossed the landmark 100 million mark in September (I-cube 2011 Report). Out of the 112 million users, the urban population dominates the usage at 88 million, whereas the 24 million users constitute the rural population. Another notable fact has been that 90 million users are active Internet users, which means that they have used the Internet at least once every month over the previous year. The youth have dominated the scene in terms of the Internet usage pattern with about 75% of the Internet population majorly driven by school children (21%), college students (27%) and young men (27%). The increasing usage of this segment has been propelled by the advancement of e-learning services, social networking sites and other online educational examinations. India has shown tremendous growth rate over the years due to the arrival of networking sites, emails, ecommerce etc. According to a report by the International and The Internet and Mobile Association of India, an average Indian Internet user spends about 3.5 hours a week. Also, the activity on social networking sites...
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