...CASE 7 CHICK-FIL-A: BIRD OF A DIFFERENT FEATHER STRATEGY MANAGEMENT COMPETIVENESS AND GLOBALIZATION, CONCEPT AND CASES BY 02/23/2016 Executive Summary. This case analysis evaluates Chick-fil-A. It is designed to show the Strength, weakness, opportunities and threat. It delineates how the founding principles have guided the company over the years, and how it has responded slowly to change over the years. CFA has grown to be a force to reckon with in the industry with strength in customer experience and sandwich trademark. However, the emerging markets, social changes, economic issues and intense rivalry will continue to pose threat to this strong cultured company. At the end of the case analysis, we would have been able to devise possible solutions for the present and future times. Background. The story of Chick-fil-A will be incomplete without the man who turned a dwarf house into a giant brand. Samuel Truett Cathy was born in 1921 into a religious family and in fact was named to honor a Baptist evangelist. These factors would plan a significant role in Cathy’s life. At an early stage, Cathy developed entrepreneurial skills; he delivered papers and sold Coca cola and helped with the meals. And at the age of 25, he and his brother opened their first restaurant- Dwarf House. Cathy soon realized he could prepare chicken faster and insert between two buns. He went ahead to trademark the name Chick-fil-A borrowed from the then steak fillets. Cathy explored expansion...
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...una tabla dinámica se muestra en la parte derecha de la hoja la lista de campos disponibles y por debajo las áreas donde podemos arrastrar dichos campos. Estas áreas denotan cada una de las partes de una tabla dinámica. * Filtro de informe. Los campos que se coloquen en esta área crearán filtros para la tabla dinámica a través de los cuales se podrá restringir la información que se ve en pantalla. Estos filtros son adicionales a los que se pueden hacer entre las columnas y filas específicas. * Etiquetas de columna. Esta área contiene los campos que se mostrarán como columnas de la tabla dinámica. * Etiquetas de fila. Contiene los campos que determinan las filas de la tabla dinámica. * Valores. Son los campos que se colocarán como las “celdas” de la tabla dinámica y que serán totalizados para cada columna y fila. Una vez especificados los campos para cada una de las áreas, la tabla dinámica cobra vida. Se puede tener una tabla dinámica funcional con tan solo especificar las columnas, filas y valores. Los filtros son solamente una herramienta para mejorar el análisis sobre los datos de la tabla dinámica. Funcionamiento de las tablas dinámicas Las tablas dinámicas en Excel permiten agrupar datos de maneras diferentes para poder obtener la información que se necesita Supongamos que se tiene una tabla de datos que contiene mucha información sobre las ventas de la compañía entre las cuales se encuentra...
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...not including Nike inc. is trying to make rushes to be number one, two, and three. Another rush the industry is making, is the rush for the deadline of sports shoes. In other words coming up with shoes for the sports that are in season. The difficulties the shoe industry has are making shoes that all people wear such as setting a style for both inner city people and suburb people. Another difficulty the shoe industry has is getting its stock value to rise again because all but Nike and Fila's stock has dropped. This is what the shoe industry is all about and the difficulties, problems, and advances it has. There are four major companies in the shoe industry. The dominant industry is Nike inc.. Then going down the line is Reebok, Fila, and Adidas. Nike being the superpower has been in front of all the other industries for many years. Right now Reebok is the closest company to Nike and is $2,459 behind in value in MIL. Nike's earnings in the last quarter leaped 24% which has pleased Wall Street investors. With such earnings Nike announced a 2-to-1 stock split, its second in many years. Nike and Reebok are far ahead than the other companies because there factories are already in the far east, and other companies are just starting to build them. With Nike's earnings so high it'll be very hard for any of the...
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...For unit 7, I decided to use the 2012 Chick-Fila PR disaster as my subject for this assignment. Chick Fila by definition have been a very conservative family business and follow a very biblical definition. Dan Cathy, the COO of Chick Fila sparked massive outrage on their views regarding gay marriage and this questioned their sales, products and services they provide to the fast food industry. From Jeff Swartz, Dan Cathy could have utilized some diplomacy. Rather than leaving the issue to government and politics, Dan Cathy when asked about his views, he said “guilty as charged” which made the situation worse. Just as Jeff Swarz was open to the idea of change and he personally responded to each one of his angry protestors, Chick Fila could have easily practiced good PR considering their position in the fast food industry. In the aftermath, many government officials and public got involved which included protestors and supporters, which hampered but also at the same time grew sales of Chick Fila. Unlike Swartz’s issue, which included supply chain and international suppliers of leather, Chick Fila didn’t have to deal with the issue of operations. There wasn’t strong lobbying for or against Chick Fila’s issue. However, at the same time the Supreme Court of the U.S struck down the Defense of Marriage Act. Afterwards, Dan Cathy tweeted: "Sad day for our nation; founding fathers would be ashamed of our gen. to abandon wisdom of the ages re: cornerstone of strong societies." This shows...
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...AMITY INTERNATIONAL BUSINESS SCHOOL AMITY UNIVERSITY UTTAR PRADESH BRAND JOURNAL SUBMITTED TO- PROF. KOKIL JAIN SUBMITTED BY- ANUJ DIWAKAR ENROLLMENT NO- A1802011097 SECTION-C * Will Cinthol's new ad campaign be able to capture youth's attention? If Karen Lunel bathing under a waterfall gave Liril a shot in the arm, Vinod Khanna running on the seashore did the same for Cinthol. After Khanna, the other heartthrobs who lent their face (and other body parts too) to Cintol were Imran Khan, Shah Rukh Khan and Hrithik Roshan. However, what Lunel did for Liril, Cinthol could not quite duplicate with all the hunks put together — perhaps because shopping trips in large parts of India are still a male domain. But times have changed and so has Cinthol. The new advertising campaign for the brand, conceived by Creativeland Asia (CLA) is devoid of any wellknown face but has a bunch of young people bathing in several unlikely, improbable parts of the world. There's a good reason for that. "Our consumer research showed shifts in lifestyle and that every individual wants to live life to the fullest. Personal grooming plays a very important role in a person's life, and we found a good opportunity there," explains Sunil Kataria, EVP - marketing & sales, Godrej Consumer Products LtdBSE -1.12 % (GCPL), which owns Cinthol. Launched in 1952, Cinthol was...
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...Desarrollar un plan de base de datos El primer paso al crear una base de datos consiste en elaborar un plan que sirva de guía para la implementación de la base de datos y, al mismo tiempo, como especificación funcional después de su implementación. La complejidad y los detalles de diseño de una base de datos dependen de la complejidad y el tamaño de la aplicación de bases de datos, así como de los usuarios. La naturaleza y complejidad de una aplicación de bases de datos, así como el proceso de diseño, pueden variar significativamente. Una base de datos puede ser relativamente sencilla y estar diseñada para que la utilice una sola persona, o bien ser grande y compleja, y estar diseñada para procesar, por ejemplo, las transacciones bancarias de miles de clientes. En el primer caso, el diseño de la base de datos puede consistir en poco más que unas anotaciones en un papel. En el segundo caso, el diseño puede ser un documento formal de cientos de páginas que contenga todos y cada uno de los posibles detalles relacionados con la base de datos. Al diseñar la base de datos, independientemente de su tamaño y complejidad, lleve a cabo los siguientes pasos básicos: * Recopile la información. * Identifique los objetos. * Cree modelos de los objetos. * Identifique los tipos de información para cada objeto. * Identifique las relaciones entre los objetos. Recopilar la información Antes de crear una base de datos, debe conocer con detalle el cometido previsto de la...
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... Cada hoja de cálculo es una cuadrícula que está conformada por Filas y Columnas. Cada cuadro de esta cuadrícula se denomina Celda y su nombre esta dado por la columna y la fila donde se ubica. Ej: La celda B3 se encuentra destacada en esta imagen. Muchas de las funciones que realiza este programa pueden resolverse con una calculadora; sin embargo, la posibilidad de desplegar la información en una hoja de trabajo en pantalla nos permite comparar y analizar datos, establecer relaciones, realizar proyecciones y estimaciones, además de generar mayor impacto visual y facilitar la comprensión de la información gracias a la presentación gráfica de los datos. Al iniciar Excel 2010 accedemos a un nuevo libro que contiene, de forma predeterminada, tres hojas de trabajo, aunque esta cantidad de hojas se puede modificar, eliminando las que no necesitamos o agregando hojas adicionales. Las celdas de la hoja de cálculo son unidades de información independientes entre sí, en las que es posible escribir texto, números, fechas, etcétera. Para realizar diferentes tipos de operaciones podemos relacionar a las celdas utilizando fórmulas y funciones a través de operadores aritméticos, tales como =, +, -, etcétera y operadores lógicos o de comparación, como por ejemplo, >, =, entre otros. Elementos de Excel 2010 A continuacion se muestra una imagen de los elementos del programa Excel con sus descripciones: 1. Filas: cada uno de los espacios horizontales en los que se divide una hoja...
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...2013 - MEN'S AGE DIVISIONS and WEIGHT CLASSES AGE DIVISIONS BANTAM INTERMEDIATE NOVICE SCHOOLBOY CADET (Men) FILA CADET (Men) JUNIOR (Men) FILA JUNIOR WORLD (Men) UNIVERSITY (Men) SENIOR (Men) USA WRESTLING VETERANS (Men—All Styles) * Not a FILA weight BIRTH DATES Born 2005-2006 Born 2003-2004 Born 2001-2002 Born 1999-2000 Born 1997-1998 Born 1996-1998 Born 9/1/1993 & after, plus enrolled in grades 9-12 Born 1993-1995 1996 with medical certificate Born 1989-1995 & athlete must have graduated from high school Born 1993 or before 1994-1995 with medical certificate Div. A: Div. B: Div. C: Div. D: Born during the years of 1981 and 1988 Born during the years of 1973 and 1980 Born during the years of 1965 and 1972 Born during the years of 1958 and 1964 Div. E: Born 1957 and before. FREESTYLE/GRECO MATCH TIME LIMITS Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second rest between periods Best out of 3 two-minute periods with 30 second...
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...Footwear Industry Local Vs Global Footwear Industry Local Vs Global A Secondary Research and Analysis on Local and Global Brands in the Indian Footwear Industry Submitted to: Prepared By: Chirag Bansal Deepti Tripathi(IMT-G) Saurav Mishra (IIM-L) Contents 1. Industry Highlights………………………………………………………………………………………………………3 2. Timeline of the Global Footwear Industry……………………………………………………………………....4 3. Categories in Footwear Industry………………………………………………………………………………….… 6 3.1. Trends…………………………………… ……………………………………………………………………………6 4. Porter’s Five Force Analysis….………………………………………………………………………………….8 5. Market & Competition Analysis……………………………………………………………………………12 6. Success Factors of Global Brands Vs the Failure Factors of the Local Brands………………......17 7.References………………………………………………………………………………………………………………………19 1. Overview FOOTWEAR INDUSTRY SPECIFICS: Primary activities of industry: | Major products and services in industry: | • Athletic shoes manufacturing• Ballet slippers manufacturing• Children's shoes manufacturing• Cleated athletic shoes manufacturing• House slipper manufacturing• Infants'...
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...Ejemplos de sistemas de colas • Características y elementos de un Modelo de Colas • Tipos de los Modelos de colas básicos • Nomenclatura • Desempeño de los Modelos de Colas • Medidas del desempeño • Canal Único • Múltiples canales • Análisis económico de los Modelos de Colas Definición Modelo de colas Es un sistema en el que los clientes o los productos llegan a una estación, esperan en una fila (o cola), obtienen algún servicio y luego salen del sistema Se refiere al estudio matemático de dichas colas, permitiendo así el análisis de varios procesos como: llegada, espera en la cola etc. Definición Modelo de colas Algunos ejemplos: Los clientes llegan a un banco, esperan en una fila para obtener un servicio de uno de los cajeros, y después salen del banco Las partes de un proceso de producción llegan a una estación de trabajo particular desde diferentes estaciones, esperan en un compartimiento para ser procesadas por una máquina, y luego son enviadas a otra estación de trabajo Después de hacer sus compras, los clientes eligen una fila en las cajas, esperan a que el cajero les cobre y luego salen de la tienda Las llamadas telefónicas llegan a un centro de reservaciones de una aerolínea esperan al agente de ventas disponible, son atendidas por ese agente y dejan el sistema cuando el cliente cuelga. Ejemplos Sitio Sitio Colas formadas por Prestador de servicio Servicio Supermercado Compradores Cajera ...
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...crear usuarios. Panel Frontal. El panel frontal cuenta con dos botones para ir a las ventanas de configuración de ventanas y a crear usuarios y un botón que permite retornar a la autenticación de usuario. 4 Programación del VI. El VI cuenta con una estructura de 3 cuadros en los cuales se carga la configuración de la ventana guardada en Excel, una acción para los botones, una acción para el botón de retornar y un cuadro para cerrar el VI. Cargar información de configuración de Excel. Mediante la utilización del sub-VI SOP_Excel a Labview celdas espec.vi se especifica el nombre del archivo la página y las celdas que se desean obtener de el archivo de Excel en el cual se encuentra almacenada la información. En cada fila del archivo de Excel se encuentra información de la configuración de un elemento de la ventana: Fila1: Información del banner. Fila2: Información del botón 1. Fila3: Información del botón 2. Fila4:...
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...Religious Diversification Today Religious diversification in the workplace is an issue employers will always face. Management of this diversity is necessary so that employees can reach their full potential, maximize productivity, and create a positive work environment by which everybody is accommodated. By understanding the positives and negatives of having religion and spirituality in the workplace, it is clear that there are advantages and disadvantages. Positive aspects of integrating religion or spirituality into the workplace may include improved worker performance and better relationships between management and employees. There are disadvantages as well, such as discrimination, and resistance to religious culture, which can reduce productivity and may lead to legal issues. Law and Regulation The most common way a company integrates religious views into their work place would depend if the company were public or privately held. For example, if the CEO of a private organization was Christian there might be rules for allowing extra prayer time at the work. Under federal law, regarding religious expression in private work areas, “Employees should be permitted to engage in private religious expression in personal work areas not regularly open to the public”(Earp, 2008). Publicly held organizations must allow for prayer during the day and if the other employees are atheist or another religion they must be respectful. As long as work is being completed during work hours all...
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...To what extent do basketball advertisements portray stereotyping? Varieties of advertisements These advertisements are all linked to basketball and sports. They feature the products made by Adidas, FILA, Nike, Gatorade, McDonalds and the Beijing Olympics. The Nike and FILA advertisements focus on shoes. Varieties of images Africa Americans are elite basket ballers and they are recognized around the world and NBA league is the top league in the world and all the young basketball player want to be like Michael Jordan and LeBron James. As the result, the Nike and FILA advertisements feature black American in the center of the ads to attract potential customers. People believe that if they buy Nike shoes they will be able to play very well. Each image is of a very strong, muscular, leaping athlete who looks...
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...ESAME DI ECONOMIA DEGLI INTERMEDIARI FINANZIARI APPELLO DEL 15 DICEMBRE 2011 – CORSO A FILA “A” Un gestore di un fondo comune detiene in portafoglio una obbligazione decennale con TRES del 4,80% e Duration pari a 7,76. Calcolare quale effetto avrebbe sul patrimonio del fondo comune l’aumento di un quarto di punto percentuale del tasso d’interesse di mercato. Descrivere brevemente il significato dei seguenti termini (massimo due righe per definizione): contratto a termine zero-coupon Bond dividendo mercato secondario - market maker Accettazione bancaria: definizione, funzionamento, utilizzo e vantaggi. A) Spiegare a cosa serve il patrimonio di vigilanza. B) Immaginate di essere azionisti della banca “ContiCorrentipertutti S.p.a” il cui totale attivo ammonta a 48.500 milioni di € e il patrimonio netto è pari a 6.800 milioni di €. Sapendo che il ROA della banca è pari allo 0,49 % calcolate il ROE e indicate se vi sembra adeguato. In data odierna, l’impresa nipponica Ipso ha esportato macchinari per un valore di 250.000.000 dollari statunitensi. L’incasso dell’importo avverrà fra 3 mesi. Sapendo che le condizioni proposte all’impresa per coprirsi dal rischio di cambio sono le seguenti: tasso d’interesse sullo ¥ a 3 mesi 0,20% – 0,25% tasso d’interesse sul $ a 3 mesi 0,52% – 0,58% cambio spot 1$ = 78,30 – 78,36 ¥ a) Indicare l’operazione di copertura realizzabile con...
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...gaUniversidade Lusofona de Humanidades e Tecnologias Caso de estudo m-Commerce Tiago Banha 20085961 LEI 28-10-2011 Universidade Lusofona de Humanidades e Tecnologias O que é a regra '8-segundos' da Internet e porque é tão importante para a tecnologiado m-commerce? R: A regra dos “8 segundos” diz respeito ao tempo da comunicação da acção, isto é, o tempo que a acção do utilizador leva a ser recebida. Claro que é uma regra bastante importante, pois é na base da rapidez que o cliente toma preferençia pela tecnologia m-Commerce. Porque poderá ser útil que os fornecedores de m-commerce ter registos históricos das compras dos seus utilizadores? R: Ter registos de compras dos utilizadores pode ser util e importante para o melhoramento dos serviços e ofertas, pois esses registos ajudarão a ter um maior conhecimento da ultilização dos clientes, ajustando assim os seus serviços as necessidades dos clientes. Qual é a maior preocupação que a maioria dos utilizadores de telemóveis têm acerca da utilização dos serviços de m-commerce? Que outras preocupações têm? R: A maior preocupação dos utilizadores de telemoveis que utilizam serviços mCommerce é a segurança, tais como tambem a fiabilidade e velocidade. São estes os maiores ‘medos’ dos utilazadores destes serviços. Porque motivo são os avanços tecnológicos como os “pseudo-wires” e tecnologia MPLS importantes para aumentar a capacidade de “backhaul”? Tenta pesquisar estas tecnologias utilizando outras fontes para...
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