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Fin 370 Week 3 Strategic Initiative Paper

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Submitted By waupan44
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Strategic Initiative Paper
June 9, 2014
John Wetherington

Strategic Initiative Paper
Harley-Davidson’s strategic plan is to improve the quality, accurately forecast the associated costs of returns and allowances, and to maintain the firm’s reputation of satisfying customers. Their financial plan involves taking steps to make sure the company can grow and be profitable in the future. There are plenty initiatives that affect the organization’s financial planning and costs and revenue of the supply chain. It is important to stay ethical when trying to supplant other motorcycle companies as the world’s number-one motorcycle when taking these initiatives.
Strategic Planning Initiative
Harley-Davidson’s 2013 annual report discusses several strategic initiatives. Specifically, their quality control initiative will require financial planning to support successful implementation of the initiative and add value to the company. Harley’s alignment of strategic planning and financial planning will affect costs, sales, and Harley's ability to finance future capital projects.
The 2013 Harley-Davidson Annual Report identifies their quality control initiative as an effort in early detection of quality issues, and improvement of manufacturing processes to avoid recalls, legal costs, and delays in introducing new products to the market. Furthermore, the company wishes to improve its methods of estimating potential costs associated with warranty claims, recalls, and class action suits. Under their current methods, they are likely to underestimate these costs, which affect the accuracy of their financial forecasts. The company also expresses concern that sending defective product to dealers will compromise the reputation of Harley-Davidson (Annual report from 10-K, 2014).
Harley’s strategic plan is to improve the quality, accurately forecast the associated costs of returns

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