...How to Protect Your Image Using Social Media Jordan Holzmacher Hunter Jayne Samuel Schneider Jason Sohan Roberto Vargas Students of the University of Central Florida Introduced in the early 1970’s, a new method of communicating and interacting amongst the general public was developed. Through the technological advances of the internet, social media sites such as Facebook, Google+, Twitter, Instagram, and LinkedIn soon became sanctuaries for everyday users. Since their establishment, concerns regarding undesirable society norms have become progressively transparent. For instance, questions involving a person’s ethical or moral standards start cultivating once numerous undesirable traits are found online about that person. Vital concerns regarding the transparency of personal information existing online have given rise to behavioral studies. These studies such as the one done by the Pew Research Center’s Internet & American Life Project suggested, roughly fifty percent of internet users are worried about information posted online. Additionally the study mentions around eighty-six percent of the people surveyed had partaken in one or more methods for cloaking their online activity (Flaherty, 2013). Without hesitation, businesses adapted to these missteps and started screening their existing and potential job applicant’s online presence. Vital conflicting interests linking businesses and capable job applicants, users of social media sites must now start taking...
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... Interpretation 3 Scope 3 Methodology 4 Project type 4 Models and theories 4 Structure 4 Data collection 4 Criticisms of data 4 Introduction 5 Social media platforms suitable for B2B 6 Benchmark 11 Conclusion 12 Key success factors that affect the social media marketing 13 Industries that can benefit from using social media marketing 15 Parts of the value chain in which SMM could be used 15 Social media in R&D 17 Social media in Marketing and sales 17 Social media customer support and service 19 Costs involved in engaging in social media marketing 20 Measuring the outcome of social media marketing 20 Social media and the future 23 Appendix 24 Linked IN 24 Twitter 28 FaceBook 32 Youtube 34 Blogs 37 Forums 39 Literature list 41 Introduction Chapter Problem statement Motivation Social media has revolutionized the way we communicate with each other. People who previously just was content consumers, now has the possibility of being content producers. New social media brands keep popping up, and people are starting to interact more and more. What is interesting is to see how social media and B2B companies are using social media, why they are using it, and what they are gaining from it. With the introduction of social media, a new marketing term arose: social media marketing. This brings up an interesting discussion, saying that the control has now been taken out of the companies’ hands, and into the consumers and business...
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...FACEBOOK Facebook was founded in 2004 as a hobby of Mark Zuckerberg, in that moment a Harvard student, and as a service to the students of the university. In its first month of operation the subscription Facebook had more than half of Harvard students, and then expanded to universities MIT, Boston University and Boston College and more prestigious U.S. institutions. A year later, Facebook had more than one million users, an office in Palo Alto, California Facebook was created as an online version of the "face-books" of American universities. The "face-books" are publications that universities at the beginning of the academic year, containing the pictures and names of all students and aimed to help students to know each other. In 2006 Facebook was "made public", allowing not only students of certain universities or American schools participate in it, but all the people who have an e-mail can be part of your community. Facebook then became a community of communities, it will connect students, businesses and people can choose to participate in one or more networks. Is a community created by and based on members In February 2007 came to have the largest number of registered users compared to other web sites aimed at upper-level students, having over 19 million members around the world, because it was originally published in English only. TWITTER Twitter is a free microblogging, which serves as a social network that allows users to send micro-text based entries, called "tweets"...
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...aA survey on the implications of social networking websites A Research Proposal Presented To: Dr. Rustico M. Agcaoili Jr. St. Joseph’s College Rodriguez Rizal In Partial Fulfillment of the Requirements for the Degree of Bachelor of Science in Information Technology Rey Nanie C. Guevarra 2nd Semester SY: 2010-2011 Chapter 1 The Problem and Its Background Introduction Every one is going crazy over Facebook and Twitter these days. You may have created an account on one of these websites many months back. Every body is familiar in these social networking websites. The researcher does intend to show and explore how young people use them to communicate, share and show off their identities. The researcher will also explore the risks that have been associated with excessive use of these websites, and also explore the responsibility that lies on the providers of these websites. Facebook is a social networking site for ages 13 and over. You can add friends you know by typing in their name at the top of the screen and if they accept then you can talk to them by clicking on the chat button if they're online.. You can send people private messages or can let everyone know by posting it on their profile. You can dowload photos and play fun games. You can stay in touch with people that you haven't seen in years! While Facebook has been a cause for many terminated employments and rejected job applications due to unsavory content,...
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...Include sources in APA format. All references must be cited in paper. Available Topics: 1. Corporate social responsibility 2. Work-life Balance 3. Leadership 4. Change Management 5. Clean Technology (sustainability efforts) 6. Social Networking tools 7. Healthcare 8. Diversity of employees EXAMPLE OF TOPIC AND SUB-TOPIC SELECTION: Topic: Work-Life-Balance Sub-Topics: Barriers to Creating Work-Life Balance Benefits of Flexible Work Schedule Use of Technology to Promote Work-Life Balance Surviving Holiday Stress Ways Flexible Working Keeps Mothers in the Workplace Each person’s section should cover the following evaluation criteria. 1. Did you provide examples of successful companies that have addressed the selected workplace issue? 2. Did you provide examples of companies struggling with this issue? 3. Did you discuss the cultural and societal implications of this issue? 4. Did you express opinions and ideas in a clear and concise manner with obvious connection to the topic? 5. Did you respond promptly to postings and demonstrate self-initiative? IMPORTANT: In your Group Project Discussion, please inform me who is the team leader and who is assigned to what topics. EXAMPLE: Topic: Work-Life-Balance Sub-Topics: Jane Doe - Barriers to Creating Work-Life Balance Jason Smith - Benefits of Flexible Work Schedule Jonney Apple - Use of Technology to Promote Work-Life Balance Suzanne Hope - Surviving Holiday Stress Jenny Thomas -...
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...world, connecting millions of computers. A network is a group of two or more computer systems linked together. Types of Computer Networks Local Area Network (LAN) - two or more connected computers sharing certain resources in a relatively small geographic location. Wide Area Network (WAN) -two or more LANs. The computers are farther apart and are linked by telephone lines or radio waves. -The internet is the largest Wide Area Network (WAN) in existence. Servers and Clients Server -a computer that "serves" many different computers in a network by running specialized software and storing information. Client -communicates with the server to get the information it requires. Peer-to-Peer (P2P) Network each computer acts as both a server and a client. The World Wide Web (WWW) The internet is the physical network of computers all over the world. The World Wide Web is a virtual network of web sites connected by hyperlinks (or "links"). Web sites are stored on servers on the internet, so the World Wide Web is a part of the internet. HTML The backbone of the World Wide Web is made of HTML files, which are specially-formatted documents that can contain links, as well as images and other media. URL To get to a web page, you can type the URL (Uniform Resource Locator) in a browser. The URL, also known as the web address, tells the browser exactly where to find the page. Did you know that…. The foundation of the internet began in 1969 ...
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...Emerging Trends in Social Networking Sites & Their Applications Social networking sites along with their applications in business, government, education, dating and e-shopping, have tremendous global presence and influence and have positively impacted India also. Social networking is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, who, for example, share interests and/or activities. Most social network services are web based and provide means for users to interact over the Internet, such as e-mail and instant messaging. With the widespread use of the internet, Social Networking Sites (SNS) have become increasingly popular among people. Social networks provide means for enterprises to capture and build collaborations, partnerships and build informal connections between their stakeholders. SNS websites like Facebook, Myspace, Twitter, Flickr, LinkedIn, Google’s g+, etc. have opened a new era of innovative techno-entrepreneurship which has immense potential to sustain growth and unfold business opportunities. The prowess of these websites can neither be ignored nor underestimated as this would mean restricting the business to a limited sphere in a seemingly limitless world. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks. The main types of social networking services are those which contain category places (such as...
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...SETA survey of representatives in Tribunal cases 2008 t Research Paper Workplaces and Social Networking The Implications for Employment Relations ns Ref: 11/11 2000 1 0 Andrea Broughton, Tom Higgins, Ben Hicks and Annette Cox (The Institute for Employment Studies) For any further information on this study, or other aspects of the Acas Research and Evaluation programme, please telephone 020 7210 3673 or email research@acas.org.uk Acas research publications can be found at www.acas.org.uk/researchpapers ISBN 978-1-908370-07-5 Workplaces and Social Networking The Implications for Employment Relations Andrea Broughton Tom Higgins Ben Hicks Annette Cox Prepared for Acas by: Institute for Employment Studies Sovereign House Church Street Brighton BN1 1UJ UK T: 01273 763400 F: 01273 763401 www.employment-studies.co.uk Copyright © 2009 Acas The Institute for Employment Studies The Institute for Employment Studies is an independent, apolitical, international centre of research and consultancy in public employment policy and organisational human resource issues. It works closely with employers in the manufacturing, service and public sectors, government departments, agencies, and professional and employee bodies. For 40 years the Institute has been a focus of knowledge and practical experience in employment and training policy, the operation of labour markets, and human resource planning and development. IES is a not-for-profit organisation which has over...
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...Our updated Terms of Use will become effective on May 25, 2012. Find out more. Social networking service From Wikipedia, the free encyclopedia Jump to: navigation, search This article is about the type of service. For the concept of relationships between people, see Social network. For a list of services, see List of social networking websites. A social networking service is an online service, platform, or site that focuses on facilitating the building of social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections. A social network service consists of a representation of each user (often a profile), his/her social links, and a variety of additional services. Most social network services are web-based and provide means for users to interact over the Internet, such as e-mail and instant messaging. Online community services are sometimes considered as a social network service, though in a broader sense, social network service usually means an individual-centered service whereas online community services are group-centered. Social networking sites allow users to share ideas, activities, events, and interests within their individual networks. The main types of social networking services are those that contain category places (such as former school year or classmates), means to connect with friends (usually with self-description pages), and a recommendation system linked to trust. Popular methods now combine...
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...THESIS SOCIAL MEDIA MARKETING AND THE FASHION INDUSTRY By Lisanne van Rietschoten Amsterdam Fashion Institute GRADUATION THESIS Social Media Marketing and the Fashion Industry WHAT IS SOCIAL MEDIA MARKETING AND HOW ARE FASHION BRANDS APPLYING SOCIAL MEDIA AS A MARKETING TOOL AND COMMUNICATION CHANNEL? By Lisanne van Rietschoten International F&M Student Graduation Coach: Marco Mossinkoff Amsterdam Fashion Institute, May 10,2010. PRODUCT THE PRODUCT IS INSPIRED BY THE DIFFERENT APPLICATIONS OF TACTICS AMONG FASHION SEGMENTS TO ACHIEVE SOCIAL MEDIA GOALS. THE LINK BETWEEN GOALS AND TACTICS IS ACCORDING TO MY RESEARCH AN IMPORTANT PART OF SOCIAL MEDIA SINCE IT PLAYS A CRUCIAL ROLE IN A BRAND’S SOCIAL MEDIA COMMUNICATIONS. MY AIM WITH THE PRODUCT IS TO MAKE FASHION BRANDS AWARE OF MY FINDINGS ON GOALS AND TACTICS. INSTEAD OF GIVING AWAY PRINTOUTS OF MY +15,000 WORD THESIS, THE PRODUCT IS HANDY AND ACTS AS A VISUALISATION OF MY MOST INTERESTING RESEARCH OUTCOMES. MY PRODUCT COMES IN A FORM OF A BROCHURE AND A MAP. IF MY THESIS PROVES TO BE SUCCESSFUL, I AM PLANNING TO SEND OUT THE BROCHURE AND MAP TO COMPANIES ALONG WITH MY CV TO APPLY FOR A FULL-TIME OR PART-TIME JOB IN THE FIELD OF DIGITAL MARKETING. ABSTRACT Social media may sound like a new concept, but it is actually based on the most authentic marketing tool we know: word-of-mouth marketing. The speed of online word-of-mouth goes enormously fast, making social media highly attractive for the use of marketing...
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...English 12.6 2 November 2012 Twitter Addiction Twitter has come to be probably the most commonly used social networking site, nearly half of twitter users view their profiles every day. Some of the users spend an unreasonable amount of their time on twitter, whiling the hours away unnoticed, while chores to go unfinished, and even going to the extent of ignoring family and friends in the real world. Although a majority of the hundreds of millions of people use twitter as a special networking device, it has several of negative impacts such as social isolation, communication problems, and health problems which profoundly impact the lives of the users. "The people drawn to Twitter are people on the cutting edge, the real nerds who are resentful of the fact that the general population have found and taken over Facebook" – (Steve Dotto), host of Dotto Tech. “Twitter lets me hear from a lot of people in a very short period of time.” - Robert Scoble, blogger. While twitter addiction disorder or twitter addiction are not medically accepted terms, the actuality of addictive behavior on twitter is a mounting concern for scores of twitter users, and one that psychoanalysts are seeing more regularly in their patients. “If you have found that sharing, connecting and learning through twitter has replaced all avenues of learning and communicating and in your life, it is a possibility that you have twitter addiction disorder” (Fenichel.) “Using Twitter for literate communication is about...
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...Executive Summary The main purpose of this report is to help the employees find out the problems associated to the topic “should companies monitor their employees’ social media?” and come up conclusions and recommendations. We have separate the report into four parts to discuss, they are employees’ rights, employers’ rights, the impact of social media and the importance of social media. At the end we think employers should only monitor employees if employers have enough reason to believe their employees engaged in illegal posting with inappropriate information about their job. Table of contents Contents Honestly Declaration 1 Executive Summary 2 Table of contents 2 1.0 Introduction 3 2.0 Procedure/methodology 3 3.0 Findings and Analysis 3 3.1 The importance of social media 3 3.2 The impact of social media 5 3.3 Employees’ rights 5 3.4 Employers’ rights 6 4.0 Conclusions 7 4.1 The importance of social media 7 4.2 The impact of social media 7 4.3 Employees’ rights 7 4.4 Employers’ rights 8 5.0 Recommendations 8 5.1 The importance of social media 8 5.2 The impact of social media 8 5.3 Employees’ rights 9 5.4 Employers’ rights 9 6.0 Referencing 10 1.0 Introduction Carole Chamberlain request on March 16, 2015 on research the topic of “should companies monitor their employees’ social media” by written. The report is due on April 7, 2015. 2.0 Procedure/methodology The sources of the report were...
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...INTRODUCTION The main objective of this paper is to explore the scope and usage of social media and social networking sites in recruitment and selection process. It primarily intends to provide an insight into good practices and usage of social networking services in HRM . In addition to this, it aims to identify if social networks can help in cost reduction of an organisation’s HRM activities . .“The Internet has drastically changed the face of recruitment. Employers must now actively market themselves by instituting a well-implemented e-recruitment program to find better quality candidates and improve hiring decisions, all in less time and at a lower cost.” (Smith and Rupp 2004) social networking service (also social networking site, SNS or social media) have revolutionized communication methods, both privately and increasingly, at work. Communication through social media involves the use of an online platform or website (a social networking site) that enables people to communicate, usually for a social purpose, through a variety of services, most of which are web-based and offer opportunities for people to interact over the internet, e.g. via e-mail and ‘instant messaging’ (a form of real-time, direct text-based communication between two or more people using personal computers or other devices). Kaplan and Haenlein (2010) define social media as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0*, and that allow...
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...E-BUSINESS: Company name: Air Central HVAC; this company started about a year ago. Before starting this business the owners (a husband and wife team) stated they did a lot of research and reading before launching their business. A1: The public needs a business with the knowledge and integrity to service their heating and air systems. The company’s mission statement is to provide the highest quality service with integrity as a provider for residential and commercial customers. This company initially did a basic website to start, now they are interested in updating the website and make it more appealing to viewers. The website will also serve as a source for gathering information regarding what the customer wants and will help compete with other competitors as well. Additionally, the website will offer another way to get in touch with us besides calling. The advantages for going online it allows for a broad access to varying populations, especially in this technologic age. One of the challenges for online is how consuming it can be to maintain the website, to make sure pricing is updated, adding any specials or promotions for new or existing customers, and can be costly. A2: Current online competitor assessment a. The trends in HVAC industry depend largely on the economy. The economy influences whether a customer is going to repair or replace problem and in some cases ignore the problem until there is no other choice but to take care of the problem. Another trend...
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...E-BUSINESS: Company name: Air Central HVAC; this company started about a year ago. Before starting this business the owners (a husband and wife team) stated they did a lot of research and reading before launching their business. A1: The public needs a business with the knowledge and integrity to service their heating and air systems. The company’s mission statement is to provide the highest quality service with integrity as a provider for residential and commercial customers. This company initially did a basic website to start, now they are interested in updating the website and make it more appealing to viewers. The website will also serve as a source for gathering information regarding what the customer wants and will help compete with other competitors as well. Additionally, the website will offer another way to get in touch with us besides calling. The advantages for going online it allows for a broad access to varying populations, especially in this technologic age. One of the challenges for online is how consuming it can be to maintain the website, to make sure pricing is updated, adding any specials or promotions for new or existing customers, and can be costly. A2: Current online competitor assessment a. The trends in HVAC industry depend largely on the economy. The economy influences whether a customer is going to repair or replace problem and in some cases ignore the problem until there is no other choice but to take care of the problem. Another...
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