...Innovation, design, and Creativity Gonzalo Martinez OI/361 February 24,2014 Alfredo Rodriguez Innovation, design, and Creativity Either through television, internet, new papers or magazine, media is on a constant campaign with new and improved ways of accomplishing a task, whether it be making toast or losing weight, words like Innovation, Design, and Creativity, are constantly placed in front of consumers in the attempt of sell an idea or product. This paper will make an attempt to present an argument that the three, although many times used interchangeably, and usually need to be used concurrently, are not the same. Innovation at it defined by Webster online Dictionary “a new idea, devise or method; the act or processing a new idea devise or method” Merriam-Webster Dictionary. (June 2011). Google has taken the act of looking for information and complete let transformed it. Back in the day of the encyclopedia, if a salesman skipped a home for a sale, information was only readily available at the public libraries; making Google, very innovative when it comes information gathering. Google changed the way search happens. Type in any topic on the Google search bar and even if it is spelled wrong, it gets corrected and the right search happens. Creativity on the other hand although a large part of the innovation process, creativity is also a process on its own. Different from innovation, creativity “ In her Article ‘Making sense of Creativity’ Jane Henry (1991) summarizes...
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...world, the growing competition increases the relevance of innovation for companies, institutions and even countries in order to stay competitive. It could be shown that any human being is capable of creative thinking and that results of creative processes can be improved both in quantity and quality by applying creativity techniques (Isaksen, 1998) (Diehl et al. 1987). Computer-based Creativity Support Systems (CSS) are being developed in order to level out some drawbacks of group creativity processes, such as production blocking, evaluation apprehension or social loafing (Nunamaker et al. 1991). While there is reasonable amount of research that clearly reveals the performance benefits from the usage of electronic creativity support tools (CST), they have not yet displaced nor joined the usage of non-electronic creativity support tools and in particular verbal brainstorming (Dennis et al. 2004). Alan R. Dennis and Bryan A. Reinicke (2004) point out that there are a variety of stakeholders with different interests, goals and incentives on the usage of creativity support systems, such as the organization as a whole, group leaders, managers or the participants of creativity processes. They present arguments and empirical evidence that not all users are primarily concerned with the productive performance (for example the number of ideas generated) when deciding on the method and tools for idea generation but other criteria as group and individual wellbeing are taken into account...
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...Revolution. The technology and production methods so common in the world today are all relatives of the original Industrial Revolution that was born in Europe. Creativity and innovation are key components in successful business and needed to solve many of our world’s problems. Tools for communicating ideas are important and can encourage new innovation from those who may not have otherwise been involved. The innovation that produced new technology two hundred years ago is still evident today in the amazing applications of technology brought to much of the planet’s population in the form of Rummler 2 personal technology devices we take for granted. As a tool for creativity, an iPhone offers many ways for the users to express themselves. If we only consider the ability to capture both still and moving images this creates the ability for anyone, anywhere to capture something and broadcast it out to multitudes of others for viewing, commenting and sharing. This outlet of personal expression offer someone who has never explored creativity an brand new understanding of their own abilities as well as a forum in which to develop them. In the past most of us did not make it out of kindergarten or first grade without feeling we were not one of the few and talented “artists” in class. In considering the value of supporting creativity, it is common to think of being creative as a rarity in the world. It seems less so in the last few years with the increased access to technology and ...
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...Creative Talk and Analysis Doug Edwards PHL/458 3/7/2016 Bennigna Jenkins Sir Ken Robinson Feb, 2006 Monterey, California Creating an Education that Nurtures (rather than undermines) Creativity From the onset Ken addresses the audience and soon after jokes with the crowd (which he does through out his speech) this gets the audience engaged and focused on what he is about to say to them. He then tells the audience what he wants to talk to them about and says he wants to talk about three themes; one is the extraordinary evidence of human creativity the variety and arrangement of it. Second is it puts us in a place where we have know idea what is going to happen in terms of the future and how it may play out. Everybody has an interest in education partly it is because it takes us into the future that is unknown. He states a few stats on education and the unpredictability of it as soon as five years down the road. The third part is the extraordinary capacities that children have towards innovation. Kids will take a chance at creativity they are not afraid of mistakes at being creative. For example if they are in a play that they have lines to say and forget their line they will say something because they are not afraid of making a mistake. Saying something wrong does not mean you are being creative but if you are not prepared of being wrong you will never come up with anything original. Most people that...
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...Fire guts out in a classroom with a teacher and 7 year old children. Everybody starts rushing through the door resulting in a stampede. A child quickly runs to the window and uses that for escape. Such display of intelligence displayed by the child is referred to as creativity. Defining creativity, much as describing intelligence, is difficult to do. Creativity is a term that is open to many interpretations. Creativity is more than art, music and poetry; it is much broader and more encompassing than just the arts. Creativity is more about a thought process; it is about having a questioning mind, an exploring mind, and a mind that embraces imagination and new ideas. An interesting painting, a thought provoking writing, a unique comment, these may be examples of creative work, but the decision people make as they paint, sculpt, write and think are at the core of the creative process. Creativity is the ability to produce ideas that are both novel and valuable. The forms for creativity vary by culture. Samoan culture encourages creativity in dance, Balinese culture in music, the Africa Ashanti culture in wood carvings (Lubart, 1990). In each, creativity means expressing familiar themes in novel and valuable ways. Creativity creates balance and order, it gives a sense of control over external word, it helps make something positive out of a loss, bad experience or depression, maintains an individual’s integrity, helps make thoughts and feelings clear among others. Children who amaze their...
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...many various variables that would affect the HR department as well as how it will affect managing /leading employees. In addition, indicate how you would change or improve your topic choice if you feel it needs changing. You will need to format the paper APA style, double spaced, 12 pt font, with a minimum of six (6) pages of research. You will need a cover page, summary page, conclusion page and reference page bringing the total number of pages to 10. All of your references need to be from credible sources. You should be using your text book, websites and articles to support your comprehension and application of your topic. Remember to cite all your sources and use in text sources where applicable. A presentation on your paper, five (5) minutes maximum, on the evening of the due date of the paper is required as well. This presentation should have a minimum of 4 power point slides. Feel free to present your topic in an original, creative format. Be sure to choose a topic that grabs your attention and have fun with it!! Quality | 20 Points – Full Credit | 6-19 Points – Weighted Credit | 0-5 Points –...
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...BRAINSTORMING The Co-Creativity Institute v 551 Roosevelt Road v Suite 112 v Glen Ellyn, Illinois 60137 USA v (630) 221-9456 Brainstorming is a term which was coined to describe a very powerful method for getting groups to develop creative ideas. Not everyone who uses the term actually understands how to make the method work most effectively. Flexibility and Fluency One way researchers look at the creativity of ideas is by measuring fluency (how many ideas are generated per unit of time) and flexibility (how different those ideas are from what most people think up). The underlying assumption is that those with the greatest flexibility and fluency of thinking are the ones most likely to find new and better alternatives. While the most effective creativity may occur when people with the right combination of knowledge push hard for insight into the real problem before seeking ideas for solutions, the flexibility and fluency of that interaction is critical. An Environment ALEX OSBORN'S FOUR BASIC RULES: 1. Criticism is ruled out . Adverse judgment of ideas must be withheld until later. 2. "Free wheeling" is welcomed. The wilder the idea the better; it is easier to tame down than to think up. 3. Quantity is Wanted. The greater the number of ideas, the more the likelihood of useful ideas. 4. Combination and improvement are sought. Suggest how ideas of others can be turned into better ideas or how two or more ideas can be joined. Applied Imagination...
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...MGT 573: Creativity in Business Prof. L. Gundry Paper 1: “Myths of Innovation” Reflection Sean W. Campbell Overall, I found the book very insightful, creative, and thought provoking. Ultimately, it confirmed thoughts we already had about innovation and how novel ideas were born, it merely highlighted them for amplified recognition. We know that ideas do not just come from nothing, it is a product of our experience in every-day life and work. Innovation and inventions usually attribute their beginnings to already existing ideas and methods. The author, Scott Berkun, provides detailed ideas on how to foster innovation and creativity within the workplace. It’s also interesting to also realize Berkun’s own ideas about innovation came from past experience and knowledge of the process of creation. By studying how inventors and innovators worked and thought in the past, he was able to make educated and well-thought arguments towards the creation of the “myths.” So, what is Berkun’s message for managers? As Socrates once said, “The only true wisdom is knowing you know nothing.” This definitely applies to managers: the myth that managers know what to do. Subordinates take for granted that their superiors know what they are doing in the context of their business. While it is true that managers have the power to accomplish decisions others can’t, there exists the myth that they have the wisdom or experience to to do it effectively. We often place faith in our supervisors...
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...Running head: Organizational Behavior and Communication Paper Organizational Behavior and Communication Paper Jeffrey Kernag University of Phoenix COM/530 Communications for Accountants July 23, 2013 Organizational Behavior and Communication Paper In this paper I will discuss Google’s values, both espoused and enacted. I will also discuss the role communication plays in perception and organizational culture as well as identifying the role of conflict in group communication and how Google could use conflict to improve communication within and among groups. Google’s espoused values are made up of the “Ten things we know to be true” (Google, n.d.) and their mission statement. The ten things they know to be true are: 1. “Focus on the user and all else will follow. 2. It’s best to do one thing really, really well. 3. Fast is better than slow. 4. Democracy on the web works. 5. You don’t need to be at your desk to need an answer. 6. You can make money without doing evil. 7. There’s always more information out there. 8. The need for information crosses all borders. 9. You can be serious without a suit. 10. Great just isn’t good enough.” (Google, n.d.) They use these ten statements as an outline on how to conduct their day to day business for their customers. The other part of their espoused values is their mission statement. The mission statement is defined as “a written declaration of an organization's core purpose and focus that...
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...should come first - creativity or the customer? What are the most salient features of the creative process at elBulli? First of most salient features comes the principles of the "molecular gastronomy". Adria created a creative approach where ingredients are reassembled and assembled in another way. World famous restaurant as “The Fat Duck” and “The French Laundry” also joined to that movement. These following restaurants are opened by former student of chief Adria. elBulli focus on the five senses of the customers. The main thing is to engage patron’s the sixth sense, so you can introduce emotions such as humor, irony, provocation and childhood memories. Provocative and unique dishes, Lab-like kitchen, full of immaculate stainless steel utensils. They saying “Cooking it is like chemistry”. And the last thing from the salient features is a “building recipes”. elBulli trying to build recipes with a minimum items, trying to offer the maximum of magic. What should come first - creativity or the customer? Generally restaurants are expected to focus on customer service and profits. Customer service is essential for any business. But as Adria said: “elBulli have a best team in the world and that should be enough to determine what makes sense. I don’t give a damn whether people like what we do or not. I am pleased if they like it but elBulli is not a service operation”. "Creativity comes first," concluded Adria ", and then comes the customer". Creativity and customer service...
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...practice of creativity. Western logic reflects its Cartesian heritage of a clear, linear path of reasoning or the “scientific method”. The western approach to creativity is innovation through sponteneous originality. The Japanese approach, by contrast, is through the adaptive process. Implementing the innovation for effective production and marketing is their greatest strength. Japanese value the consensual more than differences. Proposes that US-Japanese partnerships would be the merging of opposites, the perfect complement of two diameterically opposite ways of creative thinking. If these partnerships are properly conceived and implemented, a highly efficient combine would result. Article Type: Conceptual Paper Keyword(s): Creativity; Japan; Methods; USA. Journal: International Marketing Review Volume: 13 Number: 2 Year: 1996 pp: 63-71 Copyright © MCB UP Ltd ISSN: 0265-1335 Creativity may be the most important tool in a marketer’s arsenal. Without creativity, the firm becomes predictable. The predictable firm may be at a competitive disadvantage. Creativity goes further than creative managers seeking new solutions to product problems. Creativity can also lead to new and better solutions to business and customer problems. Thus creativity may be the key to market success and improved operating efficiencies. This article concentrates on the business aspects of creativity. What is creativity? Webster’s...
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...ATTITUDES AND SOCIAL COGNITION The Dark Side of Creativity: Original Thinkers Can Be More Dishonest Francesca Gino Harvard University Dan Ariely Duke University Creativity is a common aspiration for individuals, organizations, and societies. Here, however, we test whether creativity increases dishonesty. We propose that a creative personality and a creative mindset promote individuals’ ability to justify their behavior, which, in turn, leads to unethical behavior. In 5 studies, we show that participants with creative personalities tended to cheat more than less creative individuals and that dispositional creativity is a better predictor of unethical behavior than intelligence (Experiment 1). In addition, we find that participants who were primed to think creatively were more likely to behave dishonestly than those in a control condition (Experiment 2) and that greater ability to justify their dishonest behavior explained the link between creativity and increased dishonesty (Experiments 3 and 4). Finally, we demonstrate that dispositional creativity moderates the influence of temporarily priming creativity on dishonest behavior (Experiment 5). The results provide evidence for an association between creativity and dishonesty, thus highlighting a dark side of creativity. Keywords: creativity, ethics, morality, moral flexibility, unethical behavior Evil always turns up in this world through some genius or other. —Denis Diderot (1713–1784) The ability to generate...
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...Creativity In Schools: A Maltese Perspective Paper presented during the First International Conference on Strategic Innovation and Future Creation, Malta, March 2009 Shirley Pulis Xerxen 1 The knowledge and skills needed in the future may not even be known at the time a person attends school or university. As a result, these institutions cannot limit themselves to the transmission of set contents, techniques and values, since these will soon be useless or even detrimental to living a full life. (Cropley, 2006, p. 136)1 Introduction In this paper I attempt to provide some insight about the teaching of thinking and creativity in schools by drawing parallels between what is found on this subject in the literature, my experience as a teacher of thinking skills in Primary schools in Maltai and from findings that emerge from a questionnaire that I conducted with Maltese Primary and Secondary school teachers to analyse their perceptions on the teaching and learning of creativity, compatible with the educational values of current pedagogical practices. Facing today’s challenges Educators are being increasingly faced with the ever-growing call for entrepreneurial citizens who value openness, diversity and creativity, who are able to design the future in all areas of their life. This demands that a school’s curriculum must be open and flexible enough to accommodate these new perspectives. This paper focuses on the need for a holistic approach to creativity in education, an...
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...research and literature on CREATIVITY IN EDUCATION Report prepared for the Qualifications and Curriculum Authority by Anna Craft March 2001 2 Contents Page Numbers 1.0 Introduction 1.1 Aims and purposes 1.2 Approach taken and areas covered 4 2.0 A summary of the research and literature on creativity 2.1 Historical overview 2.2 The early part of the twentieth century 2.3 More recent directions in creativity research 2.4 Lines of study stemming from the 1950s 2.4.1 Personality 2.4.2 Cognition 2.4.3 Ways to stimulate creativity 2.4.4 Creativity and social systems 2.5 Background to creativity in education 2.6 Broader claims for creativity in the curriculum 5-12 3.0 What do we mean by creativity? 3.1 Definitions or descriptions of creativity 3.2 High creativity 3.3 Ordinary, or ‘democratic’ creativity 13-15 4.0 The development of creativity in education 4.1 Research into the development of creativity in education 4.1.1 Comprehensive approaches 4.1.2 Educational approaches 4.1.3 Psychodynamic approaches 4.1.4 Humanistic approaches 4.1.5 Behaviourist approaches 4.2 Teaching approaches to developing creativity 4.2.1 ‘Creative cycle’ approaches 4.2.2 Single-strategy approaches 4.2.3 Multi-strategy approaches 4.2.4 System approaches 4.2.5 Overall pedagogic criteria approaches 16-22 3 5.0 Assessment and creativity 5.1 Recording and assessing creativity 23-24 6.0 Conclusions and key findings 6.1 High and democratic creativity 6.2 Domain-specific and...
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...Find your dream What is creativity? Most people associate creativity with music, art, and writing. Some people describe creativity as a process of producing new tools, services, or creating something original.. Creativity expert Sir Ken Robinson introduces his idea of creativity through people’s misconceptions. First, Robinson suggests that creativity does not correlate only to “special people”; who have extraordinary or unique natural capabilities. Robinson holds the view that creative people are individuals who have achieved high levels of performance throughout their life. Moreover, Robinson suggests that creativity doesn’t have to be associated with particular activities such as the arts. He states, “Scientists, technologists, business people, educators, anyone can be creative in the work they do.” Additionally, he claims that in business people frequently equate creativity to problem solving skills. Yet, Robinson states, “Creativity can be as much a process of finding problems as solving them.” After reflecting on the traditional beliefs regarding creativity, the author establishes his own definition which is “Imaginative processes with outcomes that are original and of value.” He says that any creative process has to have outcomes or products that are novel and unique. In order to approach a new product or give rise to creative insights, Robinson suggests incorporating prior experiences and ideas into a new form, and looking at opportunities from different angles...
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