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Flash Memory

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Submitted By Jaeltt
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Pages 3
Ernesto Trejo
817268979
Finance 423
Tuesday & Thursday 2pm
Flash Memory, Inc.
Strategy Paper 1
For this company of Flash Memory Inc., there are a couple of problems the CFO must face. This company that is in the computer and electronic device market within the memory industry faces a problem with a growth rate within their company that is in result to the growing rate of the market and a result to constantly changing technologies. The other problem the company faces is the probability of accepting or rejecting an investment decision that it is faced with, that promises returns over five years, but not being able to obtain a loan from a bank. To further analyze the situation appropriately I would follow the following evaluation.
Firstly Flash Memory Company must consider just how they will choose to raise funds for their possible investment, with their projected growth rate over the years they for saw a fast growing segment in market. Unfortunately they cannot issue out a loan from the bank, therefore they must come up with the sufficient funds from within. The options that they have is to either issue a form of securities to sell to the public or to contain retained earnings and reinvest into this new project line. In order to determine which is to be used they need to calculate the NPV of the future investment before they can determine how to invest in it. But the problem with Flash is that their sales are so high that more working capital is needed for the investment opportunity, to maintain their current growth rate. They need to finance the forecasted sales for years after 2010.
Firstly a pro forma statement must be computed for the years 2010-2012 and through the use of balance sheet. This will determine how much more funds Flash company must acquire in order to keep up with growth. Based on these statements it will show if in order for the flash

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