...Operation Guide NWZ-B152 / B153 / B152F / B153F ©2010 Sony Corporation 4-185-044-11(1) Table of Contents Home Menu Index Note Table of Contents Depending on the country/region in which you have purchased the player, some models may not be available. Browsing the Operation Guide To use the buttons in the Operation Guide Click the buttons located in the upper right of the pages of this manual to jump to “Table of Contents,” “About the Home Menu” or “Index.” Jumps to the table of contents Find what you are looking for from a list of topics in the manual. Home Menu Index Jumps to the Home menu list Find what you are looking for from a list of the option items in the player’s menu. Jumps to the index Find what you are looking for from a list of key words mentioned in the manual. Hint You can jump to the indicated page by clicking a page number in the table of contents or in the index. You can jump to the indicated page by clicking a page reference indication (e.g., p. 5) on each page. To search for a reference page by keyword, enter the keyword into the find text field on the Adobe Reader window. Operation procedures may differ, depending on your Adobe Reader version. To change the page layout The buttons on the Adobe Reader window enable you to select how pages are displayed. Text field to find text Continuous Pages are displayed as a continuous roll of pages, fitting the page width inside the window. When you scroll, the...
Words: 14421 - Pages: 58
...David Yanich English 202 February 12, 2014 After doing research and realizing how much power and control major companies have in our world, I have come to this main question. How much choice do we really have when we want to purchase goods? Choice is something most people just assume they have when they are picking their cable company, choosing a bank, or even walking through your local food mart. The goal of this essay is to show that while at first glance choices may seem endless, but when you do a small amount of research you can quickly realize that most brands link back to the same parent company. The majority of foods, drinks, and health products we buy trace their way back to 10 major corporations. Society today has this false idea that they have a choice in what they buy at the grocery store. For example you may not like large soda companies and decide to not buy their products. But if you buy bottled water, sports drinks, energy drinks, or fruit juice chances are you are buying a brand from a soda producing parent company. Most retailers charge a fee to get products on the most visible shelves which keeps small companies away from your line of sight. This is because large consumer good companies have a special relationship with retailers. Like an “I’ll scratch your back if you scratch mine ideology”. Many of the products that you see on store shelves are direct competitors that are linked to the same company. “ConAgra sells six varieties of popcorn” (http://www.alternet...
Words: 675 - Pages: 3
...Usage & Attitudes Category | Description | How used | Frequently | Usage Occasion | Everyday | Perceived Attributes | Makes you cool and remove the warmth | Usage reason | Refreshment, chilling mood, hot weather | Brand Communication Brand media history * Polar was 2nd choice in ice-cream in young generation in recent years. * Polar’s mostly communication in the past was TVC, Newspaper ads, Sponsor of renowned of any exibihition or school program etc * Polar is well known for sponsoring school campaigning program. * Besides, Polar gives newspaper ads in renowned newspapers & billboards in all around the country * Polar recently started to give ads in FM radio channels as the listening radio culture emerging in Bangladesh * Polar frequently gives new product offers, promotion of new products. Brand Communication Keya’s initial Promotional campaigns are made by Litmus communications limited. Some of the examples of TVCs are, Polar fresco ice-cream Year: 2011 Agency: Litmus Communications Limited Artist: Pinky Direction: Mahmud Vai Voice: Elita Karim Music: Ripondon a kinofilms production "Utshabay Saradin Polar Ice-cream “Company: Dhaka Ice-cream Industries limited Year: 2010 Agency: Litmus Communications Limited, Dhaka, Bangladesh Concept: Wazir Sattar Polar Ice-Cream (SKU Based) TVC Year : 2009 Agency: Litmus Director: Aadnan Rahaman Music: Fuad Al Muqtadir Models: Bipasha Kabir, Mirazul Islam, Fiton...
Words: 431 - Pages: 2
...1. Chapter 16, Harris CRYSTAL SETS TO SIDEBAND © Frank W. Harris 2006, REV 10 Chapter 16 ANCIENT MODULATION And other topics When I got back into ham radio 9 years ago, my ham friends told me that amplitude modulation (AM) was extinct. I was under the impression that SSB was the only mode of HF phone permitted. Later I learned that AM isn't actually illegal and there are a few diehards using AM on the 75 and 10 meter phone bands. I've also heard AM stations on 15 and 160 meters. In short, you might find a use for it. Besides, it's an interesting challenge to AM-modulate a transistorized transmitter. Homebuilt AM Back in the vacuum tube days many of us built our own transmitters and AM modulators. My first AM transmitter was a Heathkit DX-20. That was a 50 watt, CW, kit-built, vacuum tube transmitter to which I added a homebuilt AM modulator. Unlike SSB, AM could be added onto an existing CW transmitter. Rather than generate a low power AM signal and then amplify it with a linear amplifier, in the old days the usual method was to AM-modulate the final amplifier of the CW transmitter. On an oscilloscope, the hallmark of AM is that, when you are not speaking, the RF carrier wave runs continuously at an average power. That is, in AM the highest peak power and zero power only occur at the very highest voice peaks. Although I could see these transient peaks 2. Chapter 16, Harris on the scope, when I tried to catch...
Words: 3780 - Pages: 16
...Research Article FM RADIO REVOLUTION IN PAKISTAN A case study - By Dr. Ahsan Akhtar Naz* Abstract Introduction Pakistani society is shifting towards change. Media is playing a vital role in this social change. In this regard, FM channels are being considered as more effective medium. These channels are running under the control of Pakistani Government. Now, these are spreading far and wide from metropolitans to towns. Due to this mass acceptance, these channels are acting as leverage of media revolution. The government regulatory authority PEMRA is regulating these channels. PEMRA has issued many licenses to cross media groups, businessmen, advertising agencies, public universities, etc. This analysis is about the popularity of these channels and examines the quality of different programs. This covers maximally the quality of different programs. Covering maximum aspects of FM radio channels in Pakistan as well as focusing on the freedom of information and public right to know. Some details of PEMRA's efficiency in four years have also been discussed. The relevant bodies can improve the role of these FM channels. A task is also added for previous, about FM channels in Lahore . Introduction Social scientists are feeling that Pakistani society is converting into information society, gradually. The majority of Pakistani population is economically poor .The governments have not paid proper attention towards education. As a result, they can't gain education properly. Despite...
Words: 2924 - Pages: 12
...AN EMPRICAL STUDY ON FM RADIO ADVERSITING Advertising of products and services is the route to rope in more customers and improve a company’s image. Radio is an effective, low-cost medium for advertising a company’s products. FM radio has today enabled advertisers to reach out to the audiences cost-effectively. In July 2005, the union cabinet approved the second phase of FM broadcasting in private sector, in which more emphasis was given to the growth of services than generating revenue for the government. The government has allowed foreign companies to venture into setting up of private FM stations within in the present ceiling of 20% foreign capital. Now the Government expects to take a final view in two to three months on the third phase of expansion of FM radio and about 806 radio licences are expected to be issued and the Government plans to take FM radio to about 283 towns. (News from business line New Delhi, March 28 by Mr. Rajiv Takru, Additional Secretary, Ministry of Information and Broadcasting) Currently, as for as advertising is concerned only one –and – a- half % of total advertising spending can be attributed to radio. In other countries around the world, the average ranges from 5-15%.In srilanka, for example, 21% of total advertising expenditure is spent on radio. This shows the vast potential of the radio as a medium of advertising it is said that radio covers almost 89% of country in terms of area and 97% in terms of population. However, this medium...
Words: 691 - Pages: 3
...replacing the radio with a television. Sadly today the radio is mainly used in vehicles. The radio is a great tool for drivers to keep from falling asleep behind the wheel or some radios in new models of cars; they can communicate through their radio speakers. The advances that the radio had during the twentieth century been very important and life changing. When the radio was first invented it was a great success and it did the job it entailed. During the 20th Century the radio made some very important advances, they are advances ranging from transmute radio signals to amplifier levels, and FM radio to HD radio. All these advances made the radio what it is today. Transmatic radio signals are when a wireless receiver can transmit sound from over 2000 miles; this is a new way to send Morse code. FM Radio and HD radio advances came in the late twentieth century yet they were just as important; the FM radio came to solve the static problem that the AM radio was having. Rather than increasing...
Words: 671 - Pages: 3
...SOUND | Alert types | Vibration; Downloadable polyphonic, MP3 ringtones | | Loudspeaker | Yes | | 3.5mm jack | No | | | - DNSe (Digital Natural Sound Engine) | MEMORY | Card slot | microSD, up to 8 GB, buy memory | | Phonebook | 1000 contacts, Photocall | | Call records | Yes | | Internal | 50 MB | DATA | GPRS | Class 10 (4+1/3+2 slots), 32 - 48 kbps | | EDGE | Class 10, 236.8 kbps | | Speed | No | | WLAN | No | | Bluetooth | Yes, v2.1 with A2DP | | USB | Yes, v2.0 | CAMERA | Primary | 2 MP, 1600x1200 pixels | | Features | Smile detection | | Video | Yes, QVGA@15fps | | Secondary | No | FEATURES | Messaging | SMS, MMS, Email | | Browser | WAP 2.0/xHTML, HTML | | Radio | Stereo FM radio with RDS | | Games | Yes + downloadable | | GPS | No | | Java | Yes, MIDP 2.0 | | Colors | Jamaican Yellow, Cupid Pink, Minimal White, and Festival Orange; 2 Fashion Jackets | | | - Social networking integration with live updates - MP3/WMA/eAAC+ player - Find Music recognition service - H.263/H.264/MP4/WMV player - Organizer - Voice memo - Predictive text input | BATTERY | | Standard battery, Li-Ion 960 mAh | | Stand-by | Up to 730 h | | Talk time | Up to 9 h | MISC | SAR US | 0.72 W/kg (head) 0.37 W/kg (body) | | SAR EU | 0.75 W/kg (head) | | Price group |...
Words: 257 - Pages: 2
...There are a total of 232 FM channels, private and government owned in India. The Current size of the radio industry (2009-10) is estimated at over US$ 170.87 million. According to a PwC study, the radio industry is forecast to grow at a compound annual growth rate (CAGR) of 18 per cent over 2009-13, reaching US$ 391.15 million. In terms of its share of the advertising pie, it is projected that the radio advertising industry will be able to increase its share from 3.8 per cent to 5.2 per cent between 2009 and 2013. The government earned US$ 11.05 million from private radio channels during 2008-09. Radio Mirchi, along with its alliances, is number one in the Indian private FM radio industry, with a 46.5million listenership according to Indian Readership Survey (IRS) 2009. The Metro Market Phenomenon 18% of all private FM stations are in Metro markets. Metro markets contribute maximum revenue to the industry, however there is no room for expansion as these markets already have maximum number of permitted stations in operations and are witnessing fierce competition. Competitive analysis We look at two of the major players in this space; one a private network and the other a govt. held entity to understand the difference between their respective content, rating and popularity. Radio Mirchi Entertainment Network Pvt Ltd. ( A Bennett and Coleman Enterprise) FM 98.3 1993 13 cities and 6 major metro's Khoobsurat Total Filmy Sunset Samosa Purani Jeans Dr. Love Rainbow FM All India Radio (A Govt...
Words: 1046 - Pages: 5
...IS FO TR R IB L U IM TI IT O E N D O N LY D Choosing the Channels of Communication A Review of Media Resources for 11 Countries in the Western Pacific Region This document is part of a continuing project of the Tobacco Free-Initiative and the Health Promotion Unit, World Health Organization, Western Pacific Regional Office. Tobacco-Free Initiative & Health Promotion Unit World Health Organization Regional Office for the Western Pacific P Box 2932, 1000 Manila, Philippines .O. Tel: (632) 528-8001 Fax: (632) 521 1036 http://www.wpro.who.int Choosing the Channels of Communication Choosing the Channels of Communication A Review of Media Resources for 11 Countries in the Western Pacific Region Introduction .................................................................................................................................. 1 Key elements in choosing the channels of communication ................................................ 2 Cambodia Summary of media resources ...................................................................................................... 8 Media directory ............................................................................................................................ 10 China Summary of media resources ........................................................................................................ 18 Media directory .........................................................................................
Words: 21258 - Pages: 86
...Kenya Communications Amendment Act (2009) Progressive or retrogressive?1 by ptah Association for Progressive Communications (APC) September 2009 1 This report was written as a part of APC’s Communication for influence in Central, East and West Africa (CICEWA) project, which is meant to promote advocacy for the affordable access to ICTs for all. CICEWA seeks to identify the political obstacles to extending affordable access to ICT infrastructure in Africa and to advocate for their removal in order to create a sound platform for sub-regional connectivity in East, West and Central Africa. This was possible thanks to Canada's International Development Research Centre (IDRC). Contents Preface.................................................................................................................3 1. Introduction.......................................................................................................4 2. Background to ICT policy making in Kenya.............................................................5 3. To regulate or not to regulate the media in Kenya? ................................................6 3.1. A failure of media responsibility? ....................................................................6 3.2. Key media concerns.......................................................................................7 3.2.1. Section 88: Inheriting the problem ..........................................................7 3.2.2. Enforcement...
Words: 7914 - Pages: 32
...Riviera Radio, that is a one of the successful station in Monaco, is not smoothly from the beginning. It established by Princess Grace’s ideal and her friends from 1950’s. They want to offer a radio place for the Anglophone community. In the initial period, it provided to transmit music, and permanent residents, and advertisements to the Anglophone community in the initial Riviera. Nevertheless, it had met several problems. At first, a variety of people, jobs, and lifestyle: The signal from Italian across Monaco to French and there are over 120 nationalities in there, how can it cater for everyone's flavors? Another problem is advertisers: for RR(Riviera Radio), the most important part of money is for advertisers. It needed to find ways to disinter more clients and advertisers. Paul Kavanagh was given this mission in 2003. Besides, he thought the core value of RR is “Anglo”. In addition, he went to RR to be best friend of their clients. In order to fulfill his mission, he offers three orientations for RR. First, the female listeners were decreasing to 40% of total listeners in 2006, so he decided to add one woman, Elizabeth Lewis, with Peter and Rob who are hosts too in the noontime. Furthermore, he provided both female voices to the prime time slot in order to retrieve their female clients. Another orientation is that he tried to increase the listeners of Russian because he found that Russian consumption is a huge part of the industry's revenue Monaco. The last is about the...
Words: 862 - Pages: 4
...Effects of Mass Media Worksheet Write brief 250-to 300-word answers to each of the following: |Questions |Answers | |What were the major developments in the |The major developments in the evolution of mass media during the 20th century were radio, | |evolution of mass media during the 20th |television, Internet, social media, newspaper, and cell phones. Radios were less expensive| |century? |than telephones and had the ability of allowing huge numbers of people to listen to the | | |same event at the same time. Radio use to be transmitted through am and fm. Television | | |during the early decades only had limited numbers of channels. By 2004, cable providers | | |offered a wide menu of choices, including specifically tailored channels. Internet and | | |social media have become large developments in the evolution of mass media. Internet has | | |increased so much that we are able to attend school online. Social media allows people to | | |communicate from all over the world through the Internet. Email also became a major | | |development. It...
Words: 626 - Pages: 3
...The Indian Entertainment and Media Industry Unravelling the potential This report has been prepared on the basis of information obtained from key industry players, trade associations, government agencies, trade publications and various industry sources specifically mentioned in the report. While due care has been taken to ensure the accuracy of the information contained in the report, no warranty, express or implied, is being made, or will be made, by FICCI or PricewaterhouseCoopers Pvt. Ltd., India (PwC), as regards the accuracy and adequacy of the information contained in the report. No responsibility is being accepted, or will be accepted, by FICCI or PwC, for any consequences, including loss of profits, that may arise as a result of errors or omissions in this report. This report is only intended to be a general guide and professional advice should be sought before taking any action on any matter. FICCI and PwC jointly hold all copyrights to this report, and no part thereof may be reproduced or replicated without prior explicit and written permission of both the parties. The Indian Entertainment and Media Industry Unravelling the potential March 2006 Foreword Welcome to the 2005 annual edition of the Indian Entertainment and Media (E&M) Industry Report. FICCI takes this opportunity to thank PricewaterhouseCoopers, our Knowledge Partners, for having devoted precious time and resources to prepare this report at our behest. The E&M industry is at an inflexion...
Words: 7262 - Pages: 30
...CUSTOMERS’ SATI STATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU ) 2 THE IMPACT OF NEWS COMMENTARIES ON RADIO LISTENERS (A CASE STUDY OF FEDERAL RADIO CORPORATION OF NIGERIA ENUGU) 3 HAZARDS OF JOURNALISM PROFESSION UNDER MILITARY REGIME (FROM 1993 – 1998) 4 MASS MEDIA COVERAGE OF RURAL DEVELOPMENT NEWS. A CONTENT ANALYTICAL STUDY OF THE GUARDIAN, DAILY CHAMPION, PUNCH AND DAILY STAR NEWSPAPERS. 5 THE ROLE OF MODERN TECHNOLOGY IN ACHIEVING COMMUNICATION EFFICIENCY IN NIGERIA 6 INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF MASS MEDIA IN NIGERIA A DISCOURSE ON THE IMPACT OF INFORMATION TECHNOLOGY AND MEDIA DEVELOPMENT IN NIGERIA 7 THE ROLE OF THE BROADCASTING MEDIA IN UPLIFTING THE EDUCATIONAL SYSTEM OF ENUGU STATE. (A CASE STUDY OF ENUGU METROPOLIS ) 8 A COMPARATIVE STUDY ON “THE IMPORTANCE OF PIDGIN ENGLISH IN BROADCASTING” (A CASE STUDY OF THE ESBS ENUGU 9 THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS (A CASE STUDY OF KANU NWANKWO IN PEAR MILK ADVERTISMENT) 10 AN A****SMENT OF THE EFFECTS OF TELEVISION PROGRAMMES ON YOUTHS. (A CASE STUDY OF CAMPUS CIRCUIT ON MINAJ BROADCAST INTERNATIONAL) 11 THE ROLE OF RADIO IN DEMOCRATIC SOCIETY (A CASE STUDY OF ENUGU NORTH LOCAL GOVERNMENT AREA) 12 THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PERASTATTALS 13 THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PERASTATTALS 14 THE ROLE OF RADIO IN MOBILIZING WOMEN IN POLITICS IN ENUGU URBAN...
Words: 4339 - Pages: 18