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Gekko

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Submitted By mayqee20
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The Gekko was used influence tactic to Bud in the movie. Such as influence tactic about the film is push pressure tactic, upward appeal, exchange, pull the inspirational appeal, pull the personal appeal, pull ingratiation, and pull conclusion.
The first influence tactic type was pushed the pressure Bud. For example, Bud had a lot of responsibility. Gekko pressured him to find out insider information that he needed to make specific decisions. Without those information, Gekko was not happy because he didn’t generate money from it.
The second influence tactic types were upward appeal. Bud’s didn’t report anything to his boss. Also, Bud provides Gekko some inside information. For example, Bud pitches him stocks, but is unimpressed. Desperate, Bud provides him some inside information about Bluestar Airlines.
The third influence tactic types were exchange. When began Bud told to him inside information, so Gekko wants Bud to spy on British CEO. Because he wants to make big money, if Bud don’t want to join him. Bud will be lose anything.
The four pull influence tactic types was inspirational appeal. Just like movies Bud always looked up to Gekko before even meeting him. He aspired to be as successful as Gekko was in Wall Street. Because of this, Bud was easily influenced to go against his father’s beliefs became of he will success from knowing inside information. Bud would stop at nothing to impress the one who inspired him.
The influence tactic types were pulled personal appeal. For example, Gekko was in a position that all “Wall Streeter’s” would have loved to be in. He had the nice cars, houses and anything one could ever ask for. This appealed to others. People like Bud wanted to get close with Gekko because of who he was and the power he held.
The influence tactic types were pulled ingratiation. For example, Gekko gave Bud praise when he provided information that led to more money being made. He used his position to get Bud a new corner office and gave him gifts to “praise” Bud for the good information he was extracting illegally.
The conclusion about this film was Gekko used both Push and Pull tactics to influence Bud. Ultimately, Power and Influence was portrayed throughout the entire movie. Gekko used his power to influence Bud into doing illegal activities. Bud’s father didn’t even believe in gaining success from Wall Street and insider trading. Gekko was able to get Gekko passed that hurdle and influence him to get the information he needed to make decisions.

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