...4. General Electric Company’s Aircraft Engine Business Group (AEBG) develops and produces aircraft engines for the airline industry. The airline industry demand is driven by safety, efficiency, and economic effect. The Unducted Fan Engine (UDF) design must meet this industry’s needs and expectations. The airline industry has three main players to consider, Boeing, McDonnell Douglas, and Airbus Industrie. The UDF can provide an economic advantage to the industry. The propeller design makes small-middle sized planes more fuel efficient. Planes will require 70 percent less fuel while carrying the same number of passengers, so in turn will be able to travel farther distances. This will provide the airlines with an opportunity to offer new travel routes to their customers. These passengers of the airline industry are the UDF’s real customers; however they are removed from the decision process by several steps. The UDF design will provide them an advantage of smoother travel with a reduce vibrations from the fan. The opportunity for the airline industry to offer new travel routes will also carry over for an advantage to passengers to plan new trips. The negatives associated with the UDF design, is the look of the design itself. The visible blades give an appealing look that does not provide passengers with a reassuring feeling. With safety being a key demand aspect in the airline industry, the blades do not satisfy this need. Demand for 150 seat airplanes, that would use the UDF...
Words: 1075 - Pages: 5
...Bogazıcı unıversıty executıve mba program | ADEX 509 STRATEGIC MANAGEMENT SEMINAR | GENERAL ELECTRIC VS WESTINGHOUSE CASEPOSITION PAPER | | OZDE KARAKAS | 03/03/2012 | ADEX 509: STRATEGIC MANAGEMENT SEMINAR Ozde KARAKAS / Position Paper This position paper aims to illustrate the competitive environment in large electric tribunes market in 60’s between General Electric and Westinghouse and will be evaluating the competitive positioning of both companies. BRIEF SUMMARY Market Turbine generators produced over 80% of the US power supply. Tribunes were the major cost item of the electrical utilities. Therefore any reduction in the prices of turbines increased market share. The buyer of turbines was electric utilities which are owned by the government – federal, state or local – and private investors. The top 25 utilities accounted for 55% of the US demand for turbine generating capacity. The demand for turbines was depended on the peak electricity demand forecasts, which tended to be highly cyclical, of utilities. Furthermore utilities bought large units infrequently rather than purchasing smaller units more regularly since there are rapid advances in turbine technology and turbines require high capital cost. There was two months lag between the order and the shipment due to engineering and manufacturing of the product. The procurement process of government electric utilities was composed of a sealed bids submitted to their specifications. On the other hand procurement...
Words: 1085 - Pages: 5
...MGT430 Business Government & Society Mr. Burt Case Study 2 Please read Case Study: The Jack Welch Era at General Electric in Chapter 5 and answer questions 1 & 3. Please submit the answers by the end of week #3. At least one page is required. Answer Did GE in the Welch era fulfill its social responsibility duty? Could it have done better? What should it have done? Chapter 5 in the text, Business, Government, and Society by John F. Steiner and George A. Steiner, corporate social responsibility is defined as the corporate duty to create wealth by using means that avoid harm to, protect, or enhance social assets. General Electric in the Jack Welch Era fulfilled its corporate social responsibility but by marginal measures. Yes, GE fulfilled its economic responsibilities to society but it is a corporation’s duty to go beyond the lawful execution of their economic functions. Thus, in my opinion, GE could have done better, much better considering its huge financial successes from 1981 through 2001. According to the text, in spite of GE’s financial net earnings of $12.7 billion in 2000, it only donated less then 0.003% of its earnings towards grants for colleges, universities, and nonprofit groups. Additionally, GE won political campaigns to lower taxes in the states in which they operated; this ultimately lowered school budgets, negatively impacting resources available for education. This is further illustration that GE could have made more contributions to society...
Words: 999 - Pages: 4
...General Electric Case Study Company Overview Bryan Sitka SUNY Empire General Electric Case Study Company Overview According to their website, General Electric, also known as GE, is a multinational corporation who traces its beginnings to Thomas Edison who in 1878, created Edison Electric Light Company. In 1892, Edison Electric Light and Thomas-Houston Electric Company merged and created General Electric Company. GE is headquartered in Fairfield, Connecticut, but has operations all over the globe in more than 170 countries. As of December 2013, GE employed 307,000 people worldwide. In 1900, General Electric created the first voice radio broadcast, changing the face of the speed of information sharing. Furthermore, the company is also credited with the creation of such things as the first electric toaster, as well as the first electric range oven. Needless to say, General Electric has been a pioneer in technological advancements that have reached nearly every corner of the world. According to the GE website, General Electric has moved into different industries in an attempt to broaden their overall reach and company profile. GE does business not only in the electric and lighting industry but also in aviation, Capital, Energy Management, Healthcare, Oil & Gas, Power & Water, and even transportation (General Electric Corp., 2015). General Electric has been a household name for generations, with light bulbs, electric fans, refrigerators and other appliances...
Words: 2029 - Pages: 9
...GE’s Two-decade Transformation: Jack Welch’s Leadership « We Bring Good Things To Life ». This is how General Electric (GE) defined its activity, in general terms, between 1979 and 2003. During this period, and more precisely from 1981 to 2001, Jack Welch was the company’s CEO. This previous advertising slogan, designed by the advertising firm BBDO, largely contributed to GE corporate identity; indeed, according to Baer Performance Marketing, “When you hear the name General Electric, […] “We Bring Good Things to Life” is also brought to mind” (baerpm.com). Furthermore, it didn’t have for only purpose to promote the firm’s products and services, but it also emphasized their high quality, and as a result, it highlighted GE’s will to improve consumers’ lives. In other words, the slogan had more than communication purposes: it would lead the entire process of value creation; it summed GE’s strategy up. General Electric was created by a merge between two electricity-related companies – Edison General Electric Company and Thomson-Houston Electric Company, in 1892, from Thomas Edison and Charles Coffin initiative. Widely considered as one of the most successful corporations of the 20th century, recognized by Fortune to be the “Most Admired Company in the United States” and named Financial Times’ “Most Admired Company in the World” in 2001, the firm has dramatically grown from a merge between two electricity enterprises to an American multinational conglomerate corporation...
Words: 2848 - Pages: 12
...STRENGTHS Global recognition: General Electric has ventured into the world market thus gaining global recognition for its unique goods and services. In the year 2009, Forbes magazine ranked GE as the world's largest company. Hurbert (2007) notes that General Electric's brand is the world's most recognized brand. This kind of recognition has given it a competitive edge over other companies due to its ability to attract more customers. Global strength and competitiveness:The Company’s products have been recognized for their quality and the company is known for meeting customer-specific needs (General Electric, 2009). As a result, it has attracted numerous clients including corporations and government agencies and its competitive position is quite favorable. GE is the biggest lender in many of the countries where it invests with exception of the United States (Hurbert, 2007). Its power generation equipment generates a quarter of the world's electricity everyday. Excellent Management: GE utilizes a unique management style, whereby business operations are divided into business units. Each business unit plays a distinct role within the company and has its own independent management. Examples include GE Commercial Finance, GE Equipment Services, GE Energy, GE Insurance, and GE Consumer Finance among others. This kind of management style increases productivity due to the high level of accountability and efficiency that business unit managers are expected to maintain. Diversified...
Words: 1057 - Pages: 5
...GE Oil and Gas General Electric is a diversified industrial corporation. The company maintains a huge variety of products and services such as aircraft engines, oil and gas production equipment, power generation, household appliances, medical imaging, business and consumer financing and industrial products. The company primarily operates in North America, Europe, Asia, South America, Australia and Africa. GE headquarters is located in Fairfield, Connecticut and employs approximately 307,000 people (General Electronic SWOT Analysis, 2014). GE’s oil and gas business has been the focal point of the company for the last few years; at least since 2011. The company has put together a $17 billion division to take advantage of global demand for new energy resources. GE has built up its oil and gas business by doing more than $14 billion worth of acquisitions since 2007 and putting one of its most promising young executives, Lorenzo Simonelli, in charge of the unit. According to Simonelli, the current plunge in oil prices is giving GE cause to question if they should switch focus onto one of its other businesses. The oil’s plunge to approximately $60 a barrel from $100 a barrel has thrown the company’s economic assumptions into question. (www.wsj.com). Oil & Gas is GE’s fastest growing business. It competes in high-growth markets and creates products like the recently launched first subsea compressor that utilizes GE’s broad technical capabilities. Measurement and Control, a division...
Words: 795 - Pages: 4
...Kanwei Pang UG8723 MGMT 4500 Case Report: The Jack Welch Era at General Electric During Jack Welch’s two decade tenure as CEO of General Electric that started in 1981, he had many notable accomplishments in GE's history; he fulfilled the company's primary economic responsibilities to society by serving customers worldwide and stimulating the economy. But as such big company, there were opposing views to his social responsibility tactics, many supported him and many did not agree with him. According to the article, I believe GE’s CSR can be analyzed from following aspects. First of all, GE in the Welch era sustained exceptionally high rate of profitability to its shareholders that boosted economic growth- market actions. “Earnings per share rose from $0.46 in 1981 to $1.07 in 2000, his last full year as CEO, the total return in GE share averaged 21.5 percent”. These high figures turned GE in to a glorious era, and definitely enriched its investors by high rate of dividends. Secondly, GE in the Welch years also fulfilled its economic responsibility to society by paying huge amount of taxes. As a result of GE’s remarkable success and profitability at the time, they paid out a significant sum of money in the form of taxes which contributed to improving the basic needs of society. The company also pressured government to lower taxes and lower budgets for schools. Moreover, GE engaged a lot of social activities – voluntary actions that clearly fulfilled its duty. The GE foundation...
Words: 1179 - Pages: 5
...FINAL PROJECT: GENERAL ELECTRIC MGM 6110 Sección 80 Engineering Management I 16 de Febrero de 2010 Profesor: Table of Contents I II Intructions ............................................................................................................... 2 Introduction ............................................................................................................. 4 III Definition of key topics ........................................................................................... 6 IV Current Applications/Examples ............................................................................. 9 V Discussion............................................................................................................. 10 VI Bibliography .......................................................................................................... 13 1|Page POLYTECHNIC UNIVERSITY OF PUERTO RICO GRADUATE SCHOOL GRADUATE PROGRAMS IN MANAGEMENT MEM 6110 – ENGINEERING MANAGEMENT I WINTER 2010 TRIMESTER Final Project Instructions & Guideline I. Instructions for Final Project: 1. Conduct a literature research including but not limited to text books and journals on the following topic: i. Conduct a critical analysis of the following company (REFER TO THE PROJECT LIST “ON NEXT PAGE” FOR YOUR SPECIFIC TOPIC). The critical analysis should be from the managerial standpoint describing the company origins, operations and their correct or incorrect application...
Words: 2786 - Pages: 12
...General Electric: Branding in Business to Business Teaching Notes Summary This case focuses on the marketing and advertising efforts that have been done by General Electric throughout the years to build a corporate brand and establish a personal brand identity. Immelt- General Electric ninth CEO- has to decide on the direction of General Electric within the coming years. Immelt who has officially held the position of General Electric’s CEO few days before September 11, 2001 has been faced with a lot of challenges since day one. These challenges are mainly a struggling economy, rising fuel costs and global warming. The main issue at the current time is what other extensions or modifications to General Electric’s brand strategy could be done in order to maintain its position within the global market. Class discussion can revolve around the following questions that students should consider before class: 1. Discuss the importance of B2B marketing and a strong B2B brand. How does it differ from consumer marketing? 2. Did Jeff Immelt and Beth Comstock do the right thing by dropping “We Bring Good Things to Life” for “Imagination at Work”? Why or why not? 3. Has “Imagination at Work”, “Ecomagination”, and “Healthcare Re-Imagined” changed GE’s brand? If so, how? Is it a good change or not? 4. Can Immelt transform GE’s approach of innovation (risky, unknown areas like fuel cells, solar energy, hydrogen storage, and nanotechnology) versus past strategies of improvements...
Words: 1214 - Pages: 5
...| Case Study: General Electric Company | GE’s Strategy Equates Longevity | | For so long, General Electric has provided the world with pioneering products and superlative services. How does a company endure the economic cycle for over a century and continue to make headway? In this paper I intend to discuss some of the aspects that have enabled GE to have fruitful success for over one hundred-thirty years. I will briefly discuss the overall strategy of the company and the approaches they employed to attain success implementing that strategy. I will examine the corporation’s value proposition and comment on current event(s) that influence the business. I will present a brief SWOT analysis and state my general impression of their management style. Finally, I will express my thoughts on their future, where they can be more effective, and what changes should be put into action. The topics covered depict how General Electric has and will maintain and upper hand in corporate world. | | Michelle Jones | 12/12/2012 | | Table of Contents I. Introduction, Meet GE pg. 2 II. The Company’s Overall Strategy and Their Approaches to Attain Success pg. 2 III. The Company’s Value Proposition pg. 3 IV. Event(s) that are Affecting the Company pg. 3 V. SWOT Analysis pg. 4 VI. Impression of the Management Style pg. 5 VII. The Company’s Future and Opinions on How They Can be More Effective pg. 5 VIII...
Words: 1350 - Pages: 6
...firm’s history, its recent and current operating results, and the economic, social, and political forces that affect it most. B.Present a brief SWOT analysis (Strengths, Weaknesses, Opportunities, Threats). C.Discuss the factors it will need to predict, plan for, and adjust to in the future. INTRODUCTION GE is an American Multinational corporation established in 1892 by the amalgamation of Thomas Alva Edison’s Edison General Electric and Thomson-Houston Electric Company .GE at present operates at the same time in five varied business segment namely: Media (as NBC Universal in cable and film), Energy (e.g. oil and gas), Infrastructure (e.g. Aviation and Healthcare), Home and Business Solutions(Appliances platforms) and Finance ( as GE Capital commercial and consumer finance). GE now has businesses in about 160 countries and approx. 300,000 human resources worldwide. The company’s head office is situated at Connecticut, USA. General Electric is one of the world’s leading diversified business firm widely known for its high quality, advance and technical expertise, leadership, and brand name. Under Welch’s (CEO of the company) leadership, it has undergone enormous reorganization efforts (i.e. divestitures, acquisition, influential GE’s culture) – the support for its accomplishment today. As a international corporation GE has had a contentious history with view to air and water pollution late 1940s and had forever been...
Words: 1888 - Pages: 8
...Case Study 1 Are Workplace Romances Unethical A large percentage of married individuals first met in the workplace. A 2005 survey reveled that 58 percent of all employees have been in an office romance. Given the amount of time people spend at work, this isn’t terribly surprising. Yet office romances pose sensitive ethical issues for organizations and employees. What rights and responsibilities do organizations have to regulate the romantic lives of their employees? Take the case of former General Electric CEO Jack Welch and Suzy Wetlaufer. The two met while Wetlaufer was interviewing Welch for Harvard Business Review article, and Welch was still married. Once their relationship was out in the open, some accused Wetlaufer of being unethical for refusing to disclose the relationship while working on the article. She eventually left the journal. Other accused Welch of letting his personal life get in the way of the interest of GE and its shareholders. Some even blamed the scandal for a drop in GE stock. Welch and Wetlaufer didn’t even work for the same company. What about when two people work together in the same work unit? Chicago advertising firm, started dating Kevin, one of her account supervisors. Their innocent banter turned into going out for drinks, and then dinner, and soon they were dating. Kevin and Tasha’s bosses were in house competitors. The problem: Sometimes in meetings Kevin would make it seem that Tasha and Kevin were on the same side...
Words: 786 - Pages: 4
...General Electric Supply Chain in Radiology Jose Luis Rodriguez II Our Lady of the Lake University Abstract General Electric has continued to be a leader in the industry over the last hundred years. General electric not only works in the energy field, but in transportation and healthcare as well. The company has made a name for itself by providing high quality products. General Electric has been able to innovate and develop radiology equipment that has evolved with technology. The supply chain management for General Electric is an integral part in ensuring high quality is delivered to the customer in a timely manner. From idea conception, to planning, development, and delivery of product, General Electric makes sure that not only are their products a step above the competition, but also evolving as society’s needs continue to evolve. Imagination at work. Since 1878, General Electric (GE) has been one of the leading companies in innovating technology in appliances. GE continues to offer breakthrough technology not only in appliances, but in transportation, energy and in healthcare industries as well. This paper will analyze General Electric’s total quality management (TQM) processes with respect to the advances made by General Electric in the healthcare industry. Discussion will also be made about the impacts and advances General Electric has made to the healthcare industry. General Electric evolved from Thomas Edison’s home laboratory (General Electric...
Words: 5001 - Pages: 21
...General Electric April 1, 2005 Benjamin Stokes: April Harris: Chase Kochwelp: Will Whitsitt: unclebenny223@yahoo.com Krzape@hotmail.com fijick@hotmail.com William.G.Whitsitt@ttu.edu -2- TABLE OF CONTENTS Executive Summary.................................................. 4 Business & Industry Analysis................................... 6 Industry Overview ........................................................ 6 Five Forces Model.......................................................... 8 Industry Analysis ..........................................................14 Key Success Factor………………...................................... 15 Accounting Analysis ................................................ 19 Accounting Analysis Steps .........................................…..19 Screening Ratios ........................................................ .28 Ratio Analysis & Forecast Financials....................….31 Financial Ratio Analysis.........................................…..... 31 Cross Sectional (Benchmark) Analysis ................……..... 32 Financial Statement Forecasting Methodology……....….... 51 Valuations Analysis..................................................52 Method of Comparables............................................... 53 Calculation of WAAC and Cost of Equity……………………….56 Altman’s Z-score……………………………………………………….57 Discounted Dividends.............…………………………………. 58 Abnormal Growth Earnings......................................... 59 Discounted...
Words: 12673 - Pages: 51