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General Motors Sec 10-K

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General Motors

I. Background and Industry
General Motors, along with its competitors, are part of the Automotive Manufacturer (Major) industry of the Consumer Goods economic sector. Companies in this industry make passenger cars and light trucks, as well as chassis for those vehicles. Demand is driven by employment and interest rates while the profitability of the individual company depends on manufacturing efficiency, product quality, and affective marketing. Large companies have economies of scale in purchasing and marketing while smaller companies can compete by focusing on specialized markets. The U.S. industry alone is highly concentrated with the top four companies account for about 75 percent of sales.
General Motors Company is one of the world’s largest auto manufacturers which designs, manufactures, and markets cars, crossovers, trucks, and automobile parts worldwide. It operates in five segments: GMNA (GM North America), GME (GM Europe), GMIO (GM International Operations), GMSA (GM South America), and GM Financial. Financing activities are primarily conducted by General Motors Financial Company. The company markets its vehicles primarily under the Buick, Cadillac, Chevrolet, GMC, Opel, Holden, and Vauxhall brand names, as well as under the Alpheon, Jiefang, Baojun, and Wuling brand names. It also sells cars and trucks to dealers for consumer retail sales, as well as to fleet customers, including daily rental car companies, commercial fleet customers, leasing companies, and governments. In addition, the company offers connected safety, security and mobility solutions, and information technology services. The company, through its subsidiary, General Motors Financial Company, Inc., provides automotive financing services and lease products through GM dealerships in connection with the sale of used and new

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