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Dreams Botswana- Feb 2015 Edition
Men’s Column
Cars are a man’s best and most favorite accessory or some may even refer to them as toys. Since 1335 when the first ever man made care was created by a gentleman called Guido Da Vigevano, an influential culture of men’s style and fashi0n paired with the car has been an important aspect in commanding and the demand of respect as well as recognition. This has evolved with time, new & modern technologies, fashion, grand car designs and the different types of acquired and preferred tastes in choices of fashion brands & class.
Social situations make some of the greatest influences in fashion, style, accessories as well as the type of car you are to purchase. In ‘todays’ era we have an amazing range of cars to choose from and our intrinsic motivation comes from affordability, durability, brand communications, neediness, technology, social media as well social status. As I took a visit to GM Motors in Gaborone to look at some of the most popular car brands & style that Batswana men love to own, The General Manager ‘ Daryl’ described to me 3 different types of drivers we have in Botswana;
The Family man; The young and aspiring youthful gentleman and the locally travelled gentleman. This made perfect sense to me because I realized how everyone of those gentlemen are different and part of where their influence in style and fashion may be derived.
Fashion and style for men in Botswana used to be one of the nonfactors in consideration, how ever taken back 20 years ago, I remember Batswana men to have been a lot more fashion conscious and forward than women. For example, the infamous farmers kaki jacket is a must have for every farmer whether he is in town for a business meeting with colleagues over the weekend, is driving around the city with family, headed to the wild or moraka. Our politicians have always been dressed to kill and it only gets better, most of our fashion designers and stylists are men, this tell me that Botswana men’s fashion is definitely onto something. One would wonder how our choice fashion may influence the car we buy or how the car we chose influences our choice of fashion, there wouldn’t have been any other way to find this out either than pair 3 modern cars sponsored by GM motors with 3 Batswana Gentlmen with each possessing a unique style and need.

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