... is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings and corporate actions, providing a 360° view of the company. Features: - Detailed information on BSH Bosch und Siemens Hausgerate GmbH required for business and competitor intelligence needs - A study of the major internal and external factors affecting BSH Bosch und Siemens Hausgerate GmbH in the form of a SWOT analysis - An in-depth view of the business model of BSH Bosch und Siemens Hausgerate GmbH including a breakdown and examination of key business segments - Intelligence on BSH Bosch und Siemens Hausgerate GmbH’s mergers and acquisitions (M&A), strategic partnerships and alliances, capital raising, private equity transactions, and financial and legal advisors - News about BSH Bosch und Siemens Hausgerate GmbH, such as business expansion, restructuring, and contract wins - Large number of easy-to-grasp charts and graphs that present important data and key trends Highlights: BSH Bosch und Siemens Hausgerate (BSH or ‘the group’) is one of the largest home appliance manufacturers in Europe. Its major appliances include dishwashers, ovens, microwaves, washers and dryers, refrigerators, freezers, and vacuum cleaners. The group also makes consumer products such as coffeemakers, as well as motors and pumps. BSH operates in Europe, the Americas and Asia. It is headquartered in Munich, Germany, and employs around 40,936 people...
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...Chaudhary Charan Singh University ,Meerut. (DEPARTMENT OF FOREIGN LANGUAGE) PROJECT ON GERMANY AUTOMOBILE INDUTRY CERTIFICATE OF PROFICIENCY IN GERMAN LANGUAGE SUBMITTED TO: DEPARTMENT OF FOREIGN LANGUAGE SUBMITTED BY: SHIVANK KAUSHIK ROLL NO. - 111754 INTERNAL EXAMINER EXTERNAL EXAMINER INDEX 1.GERMANY 2.GERMAN GEOGRAPHY 3.AUTOMOBILE INDUSTRY HISTORY 4.PRESENT DAY 5.CURRENT MANUFACTURERS(MAJOR/ MINOR) 6.REFRENCE/SOURCES GERMANY Germany officially the Federal Republic of Germany is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate. With 81.8 million inhabitants, it is the most populous member state and the largest economy in the European Union. It is one of the major political powers of the European continent and a technological leader in many fields...
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...Emirates Motor Company in the Importation of Automobiles from Germany to UAE Name of Student Name of Instructor Name of Institution Date of Submission Executive Summary There are a number of challenges faced by organizations wishing to conduct business with other firms in a foreign country. The reason behind this is that the organization will be required to engage either in the importation or exportation of goods or services. The Emirates Motor Company has for many years engaged in the importation of Mercedes Benz from Germany into the UAE. One of the major challenges that the organization has suffered is lack of sufficient funding. As such, the organization has not been in a position to fully exploit the UAE market. The company also has to deal with high cost of operations. Importation activities require firms to pay for shipping and loading charges for the goods. The importer also has to incur insurance charges. The costs result in an increase in the cost of commodities making them undesirable to customers. Delays in payment also make it difficult for the company to replenish its stock. Outline 1. Executive Summary 2. Introduction 3. Literature Review a) An Overview of the Emirates Motor Company’s Import Business b) History of Importation of Mercedes Benz Automobiles from Germany to the UAE c) External Analysis of the World Automobile Industry d) External Analysis of the Trade between the UAE and Germany in Automobiles e) Internal...
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...place is a great idea you came up with in our last meeting. It will allow our automobile company to grow and expand. Germany is a top candidate I would consider doing foreign direct investments in. Germany has the best automotive industry in Europe. They have social stability and the currency is strong. Their automobile manufactures produce 17% worldwide. The automobile industry is thriving in Germany and our company can participate in the thriving. They have the world’s most auto industry patents. Germany’s Gross domestic product in 2012 is predicted to be .7% and in 2013 it is predicted to be 1%. It is Europe's number one automotive market. At least 35% of all passenger cars manufactured and almost 30% of all new registrations come from Germany. Germany has the most OEM (original equipment manufacturer) plants in Europe. 30 of the OEM plants produce for major brands. In 2009, the German auto industry exported auto products worth over EUR 150 billion. Refer to Figure 3. Competition Our main competition in Germany would be Audi, BMW, Daimler, Iveco, Ford, Opel, MAN, Neoplan, Porsche, Volkswagen. It would be in our best interest to become partners with one of these companies if we enter into the German market. Foreign direct investments will be discussed in the “Recommendation” section of the paper. Refer to Figure 2 for the worldwide competition. Workforce and Labor Germany’s automobile workforce is around 723,000. That is a large number for one industry. If the...
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...immensely growing and becoming one of the strongest revenue generating market around the world. As the German car manufacturing industry is the third largest in this business sector and therefore it is not surprising that the well known German companies with Volkswagen leading the way want a big market share. According to this initial situation this paper should show up the actual situation of the Chinese markets and their own brands compared to the German and other manufacturers 1.0 Introduction of the market situation The market for automobiles in China has been the largest one in the whole world for now more than 8 years, as they overtook the leadership from the US market in 2008, measured by the total amount of units produced within a year. Since 2009 the numbers for the total production of automobile units exceed the ones of the total European Union or every other comparable market. Worth to say is the special situation of the Chinese market which has a broad variety in manufacturers and different models. So there are in general many foreign brands and a lot more Chinese brands which are mainly known in the Chinese market. As it is easy to recognize, the Chinese car manufacturers are not able to compete with the western quality, companies like General Motors, Volkswagen, Mercedes, BMW and others have great opportunities to challenge indigenous brands and catch a great amount of the market share. 1.1 Statistics Since 1992 the Chinese automotive market experienced and enormous...
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...Honda in Europe( INTRODUCTION The Honda Motor Company first entered the European market in the early 1960s through the sale of its motorcycles. The company’s motor vehicles were introduced into Europe at a much later date. Honda’s motor vehicle sales in Europe have been relatively poor, especially in the previous five years. Despite its huge success in the North American market, Honda is struggling to gain a significant foothold in the European market. Honda executives wonder why their global strategy is sputtering. Is global strategy just a pipedream, or is something wrong with Honda's European strategy? History of Honda In 1946 Souichiro Honda founded the Honda Technology Institute. The company started as a motorcycle producer and by the 1950s had become extremely successful in Japan. In 1956, Honda entered the US market and was able to position itself effectively, selling small sized motorcycles. In the early 1960s, the company commenced automobile manufacturing and participated in Formula-1 racing (F-1) to assist its technology development. Thanks mainly to its F-1 efforts, Honda became recognized, not only in Japan but in the rest of the world as well, as a technological savvy company. Up to the early 1990s the company had experienced serious organizational mismanagement resulting from tension between the technology side and the marketing-sales side. The situation became so dire, that the technology biased president and founder, Souichiro Honda, was...
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...for the purpose of satisfying the needs of individuals and organizations. Some of the well known International businesses (MNE’s) are Wal-Mart, Toyota Motors, General Motors and Volkswagen for their performance, moreover annual revenue. Decisions with regard to movement in to global arena should be taken with care as there is certain degree of risk involved. There should be value in moving to different markets (eg- An organization may lack the skills needed to make use of the potential-Integrate R&D activities or incompatible cultures The cost of managing complex infrastructure should not –outweigh the benefits of increased scale Some industries posses’ particular globalization challenges for example companies operating in the manufacturing sector (automobile makers) often faces complexities in integration and particularly vulnerable to economic slowdowns which reduces their ability to expand. (Alexander & Korine, 2008) According to Wall & Rees (2004) the factors to be considered when investing abroad can be classified in to four areas-Supply factors, demand factors, Political factors and others. Under supply factors, production costs, Distribution costs and access to key technologies are key considerations. When it comes to production costs foreign locations may be more attractive due to lower costs of skilled or unskilled labor, lower land prices, and tax rates. Furthermore some locations are popular as low cot centers of production. A major factor in distribution...
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...Introduction : The automobile evolution from traditional fuel gasoline cars vehicles to electric vehicles has been for long time a focal point in the industry . The shift wasn't prompt , it was a combination of gradual steps from conventional , hybrids till full electric cars. With increasing innovation and environmental concerns and with the growth of the social responsibility of companies and individuals toward our planet , the EV might cars gain attraction and popularity. Nissan got the signal early and decided to develop its full electrical car as first mover and technology leader supported by the CEO ( Carlos Ghosn ) vision that EV cars will become soon the dominant auto technology. Nissan strategy was to make a significant change in the industry and start pushing for electric cars that are “affordable, cool, attractive and fun to drive.” After years of research and a large R&D investment the result was the Nissan LEAF , A medium sedan 5 seats car boasting features like immediate torque, silent ride, premium performance, lower fuel and maintenance costs. The vehicle was about the size of a Volkswagen Golf or a Renault Megane , It had an 80 kilowatt electric motor with about 110 horsepower powered by lithium battery that can provide 140 km/h speed. Nissan took a very challenging approach to launch the vehicle , for them to secure a good penetration to the European market , Germany should be the gate , if the company can make it in Germany , it will succeed to lay the foundation...
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... Country or countries where the business operates pg. 2 Stock exchange identifier and listing pg. 3 Description of the products and services (4 P’s) pg. 3 & 4 SWOT analysis pg. 5 & 6 BMW Competitors pg. 6 Demographics of consumer’s pg. 7 Organization structure pg. 7 & 8 Entrance and exit strategies pg. 8 Government structure and economic indicators pg. 8&9 BMW stands for Bayerische Motoren Werke, an automobile manufacturing company that is based in the country of Germany. BMW is a publicly traded and multinational company in the automotive industry. BMW headquartered is located in Munich, Germany and is well known as one of the best luxury brands in the automotive market. BMW logo is a blue-and-white circle in alternating quarters is represented of an airplane propeller on a blue sky, which is the color of the Bavaria flag. Karl Friedrich Rapp is a German engineer who founded Rapp Motorenwerke in 1913, which was an airplane manufacturing company. After realizing the company was struggling, Rapp reconstructed the company as the Bayerische Motoren Werke GmbH, which was the first use of BMW as a corporate logo. Gustav Otto was the second aircraft engine maker who merged with BMW, a founder of Bayerische Flugzeugwerke AG (BFW) in 1916. Assisted by large government contracts to supply military aircraft engines to the Prussian army, BMW became an innovator in the engine design. Due to one of central Europe richest men Camillo Castiglioni, BMW begin to...
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...Elevator Pitch....................................................... .................................................. 3 2. E-Mail............................................................................................................................ 4 3. Business Plan........................................................................................................... 5 4.1 Executive Summary......................................................................................... 5 4.2 Financial Considerations.............................................................................. 6 3.2.1 Expected Net Present Value.............................................................. 7 4.3 The Company................................................................................................... 7 4.4.1 Mission.................................................................................................... 7 4.4.2 Key to Success...................................................................................... 8 4.4.3 Products and Technology Overview.......................................... 8 4.4.4 Competitive Edge............................................................................... 8 4.4.5 Deployment Plan................................................................................ 9 4. Market Analysis Summary..............................................
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...Ford and the world automobile industry in 2012 At the beginning of 2012, the Chief Financial O cer of Ford Motor Company, Lewis Booth, was reviewing his nancial forecasts for 2012-16. Ford’s turnaround since the crisis of 2007-8 had been remarkable. After a loss of $14.7 billion in 2008, Ford earned net pro ts of $6.6 billion in 2010, and it looked as though Ford’s pro t for 2011 would exceed this. The recovery had been much more rapid than Booth had expected. Ford’s business plan of December 2008 projected that it would not break even until 2011.1 Booth attributed the speed of the turnaround to three factors: rst government measures in North America and Europe to stimulate demand through incentives for scrapping old cars and subsidies for purchasing new, fuel-e cient models; second, the recovery of demand in several major markets including China, India, Brazil and the US; third, Ford’s own restructuring. The “One Ford” transformation plan introduced in 2006 had closed plants, cut Ford’s workforce from 295 000 at the beginning of 2006 to 148 000 at the end of 2011, sold Jaguar, Land Rover and Volvo and a large chunk of Mazda; integrated Ford’s global activities; and accelerated product development including an increasing emphasis on smaller cars. Despite these successes, Booth looked to the future with much trepidation. Ford’s performance over the next ve years would depend on three main factors: Ford’s ability to continuing success with its One Ford strategy, the state of the...
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...Brown ECON220-Q2FF Introduction to Macroeconomics. Germany as a federation is a polycentric country and does not have a single economic center. Only 3 of Germany's 100 largest companies are headquartered in the capital Berlin. The stock exchange is located in Frankfurt Am Main, the largest Media Company Bertelsmann AG is headquartered in Gutersloh; the largest car manufacturers are in Wolfsburg, Stuttgart and Munchen. Germany has a social market economy characterized by a highly qualified labor force, a developed infrastructure, a large capital stock, a low level of corruption, and a high level of innovation. It has the largest national economy in Europe, the fourth largest by nominal GDP in the world, and ranked fifth by GDP (ppp) in 2009.The service sector contributes around 70% of the total GDP, industry 29.1%, and agriculture 0.9%. Industry and construction accounted for 29% of gross domestic product in 2008, and employed 29.7% of the workforce. Germany excels in the production of automobiles, machinery, electrical equipment and chemicals. With the manufacture of 5.2 million vehicles in 2009, Germany was the world’s fourth largest producer and largest exporter of automobiles. The Gross Domestic Product (GDP) in Germany expanded 0.20 percent in the third quarter of 2012 over the previous quarter. GDP Growth Rate in Germany is reported by the German Federal Statistical Office. Historically, from 1991 until 2012, Germany GDP Growth Rate averaged 0.3 Percent reaching an all-time...
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...Model introduced by Michael Porter in 1990. This essay triesto determine its advantages and disadvantages as a tool for the examination of firm‟s home and host location decisions by focusing on two major MNEs: ikea and audi..Porter ‟s Diamond Model(1990: 73) argues that “nation‟s competitiveness dependson the capacity of its industry to innovate and upgrade and therefore is determined by a nation‟s level of productivity. From an organisational perspective this means that national competitive advantage depends on the nation’s ability to provide a home base for companies to sustainably improve their products and services in terms of quality, features, technology and so to successfully compete in highly productive industries internationally. Audi, a German automobile company, is a part of the Volkswagen group which is one the leading automobile manufacturers and the largest car maker in Europe. Ikea, Swedish furnishing companies known worldwide operating in 42 countries, started during the 1940, offer a wide range of well designed furnishing products at low prices making it affordable for everyone. Porter’s diamond model focuses on the competitive advantage of nation which helps to understand the competitive nation in a international market competition that, “it does not grow out of the country’s natural endowments, its labor pool, its interest...
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...An automobile, autocar, motor car or car is a wheeled motor vehicle used for transporting passengers, which also carries its own engine or motor. Most definitions of the term specify that automobiles are designed to run primarily on roads, to have seating for one to eight people, to typically have four wheels, and to be constructed principally for the transport of people rather than goods.[3] The year 1886 is regarded the year of birth of the modern automobile - with the Benz Patent-Motorwagen, by German inventor Carl Benz. Motorized wagons soon replaced animal-drafted carriages, especially after automobiles became affordable for many people when the Ford Model T was introduced in 1908. The term motorcar has formerly also been used in the context of electrified rail systems to denote a car which functions as a small locomotive but also provides space for passengers and baggage. These locomotive cars were often used on suburban routes by both interurban and intercity railroad systems.[4] It was estimated in 2010 that the number of automobiles had risen to over 1 billion vehicles, up from the 500 million of 1986.[5] The numbers are increasing rapidly, especially in China, India and other NICs. ------------------------------------------------- Etymology The word automobile comes, via the French automobile from the Ancient Greek word αὐτός (autós, "self") and the Latin mobilis("movable"); meaning a vehicle that moves itself. The loanword was first adopted in English by The New...
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...changes of the new car industry within Germany and China Over 2007-2012 For this assignment I’ll be using information drawn upon findings from such sources as Keynote, Mintel and other online formats. The type of research that will be conducted will be secondary research, this will allow me to evaluate the key changes observed over a period of five years from 2007- 2012 of the new car industry; within Germany and China. Items that will be covered will be, commenting on similarities or differences observed between China and Germany’s car industry. By implementing two of the PESTLE (environmental and technological) the essay will give a significant overview of the changes observed within the two dynamic countries. Germany is one of the world leaders in the automotive industry, and is the biggest exporter within the EU for automotive vehicles by far. With a vast interest in the high quality products and excellent services that the Germany car industry has to offer they are benefiting from impressive figures as shown (Mccarthy, 2013) “Germany is the chief exporter by some distance. Europe’s economic powerhouse exported an impressive $245.4 billion worth of automobiles in 2011. During the same year, Germany reported $104.1 billion of vehicle imports.” This is bringing great amounts of wealth into the nation. By having seven of the world’s most popular brands (Audi, BMW, Ford Germany, Mercedes-Benz, Opel, Porsche, and Volkswagen) Germany are able to offer a vast range of luxury...
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