GHANA BREWERIES LIMITED Ghana brewery limited is a highly production industry which sells and deals in all kinds of soft and alcoholic drinks. This include :Club beer, Stout, Malta Guinness, Guinness, Star beer etc. Our main aim is to provide quality drinks to our consumers. Our objectives is to meet the quality preferences of our customers. We foresee our strength as the ability to respond quickly to what the market dictates and to provide quality brewing growing market. In addition, through aggressive marketing and quality management we intend to become a well respected and known entity in our respective industry, our key personnel thorough knowledge of the local manufacturing market and expertise, which will result in penetrating the market.

STRENGTHS * Strategic market segmentation and implementation strategies: thus all product are being segmented or grouped in division based on the type of market available. Example non alcoholic drinks will be separate from alcoholic drinks during distribution. * Diversified market segments (variety product): ensuring the lack of dependency on one particular market but rather expanding to other parts of the country. * Combination of skills in directorship intended