GIS and Tourism in Uttarakhand: The way forward

Credits: Deepro Ganguly

Agenda

• Introduction to MapmyIndia • GIS empowering governments • GIS solutions for Tourism

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Started in 1992 by Rakesh Verma and Rashmi Verma, the MapmyIndia team is now 750 member strong
• India’s leader and pioneer in digital maps, geographic business intelligence (Geo-BI) and location-based services • Founded in 1992 • Head-Quartered in New Delhi (25,000 sq ft. facility), with Regional Offices in Mumbai & Bangalore and Area Sales offices in 10 cities across India • ~700 people strong organization, dedicated to India –350 field surveyors, 200 map and data specialist engineers, 120 sales staff and 30 seat customer support call center specialized in sales, training and support • ISO (Indian Standards Organization) 9001:2012 • Leading & most exciting brand for location-based services in India • De-facto licensing partner to the leading players in the country • Possesses IP ownership for the largest and leading digital map and data product of India
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Lines of Businesses (LOB)

GIS Solutions for governments

Web

Mobile

Licensing

GIS Solutions For Enterprises

Navigation

Tracking

Print

Lines of Businesses (LOB)
GIS Solutions Web Mobile Print Licensing Devices

GOVERNMENT CORPORATES

GOVERNMENT CORPORATES CITIZENS

GIS MAP NAVIGATION MAP

TRACKING NAVIGATION

Agenda

• Introduction to MapmyIndia • GIS empowering governments • GIS solutions for Tourism

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Enabling States using GIS - Stakeholders
Master database maintenance by IT department
Forest Department

Health Department

Agriculture, Animal Hus Fisheries

Department Database creation and updating done by Individual departments

Public Works Department Disaster Management Authority Revenue Department

Industries Department

Tourism Dept.

Municipal & PR Dept Education Department

Citizens

Planning & Admin Dept

GIS - Methodology
CONSULTATION, DESIGN AND SRS GROUND CONTROL POINT ESTABLISHMENT PROCURE SATELLITE IMAGES AND READY MAPS

MAINTENANCE OF GIS

GIS
GIS SYSTEM IMPL GIS APPLICATIONS DESIGN AND DEV

GPS/GROUND BASED SURVEYS & INGEST

ORGANISE GIS DATABASE

MAPPING OF VARIOUS LAYERS CADASTRAL MAPS INTEGRATION
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Example: Architecture of Police GIS integrated with FIR Portal
Firewalled gateway

Map Data & API’s Security

Police Portal

Web API Application

User | Police Officer

Position Attributes Databases

Crime Analytics

Example: Architecture of Police GIS integrated with FIR Portal (CAD)

Example: Computer Aided dispatch of Fire services

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Agenda

• Introduction to MapmyIndia • GIS empowering governments • GIS solutions for Tourism

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GIS and Tourism

• The difference of GIS from other info systems are its abilities of representing, storing, managing, analyzing and visualizing spatial and non spatial data in an integrated environment • GIS can be very useful in tourism for facilitating, planning and monitoring the services including facilities, activities and to deliver a prompt response to the tourist needs • It can be also used to determine various tourist destinations • GIS can also be a valuable tool for answering the location, condition of the area, trends and changes, routes for the access site

GIS and Tourism
Common tourism-related issues and GIS applications Problem • • • • • • Database Environmental management Conflicts Tourism behavior Carrying capacity Prediction Data integration given Development control and direction GIS Application Systematic inventory of tourism resources Facilitating monitoring of specific indicators Mapping recreational conflicts: recreation-wildlife; user conflict Perceptions Identify suitable locations for tourism/recreation development Simulating and modeling spatial outcomes of proposed tourism development Integrating socio-economic and environmental datasets within a spatial unit Decision support systems

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Tourism in India: A High level perspective
• Tourism industry is one of the largest job creating industry and accounts for 5.9% of GDP, making it the highest contributor second only to oil and gas industry • Umpteen challenges - the prominent ones being infrastructure, growth in skill, promotion and marketing at global levels, imparting of education related to Tourism, or improving the expertise in service management… • To address all of the above challenges, one of the major needs of tourism is to have accurate and up-to-date information in geospatial platforms on related entities so that different maps, GIS data, and applications can be generated for the tourism industry

Geospatial Travel solutions fulfill several needs of tourism that require accurate info through platforms like print, web, mobile, TV & GIS data

Why GIS for Uttarakhand Tourism? • Uttarakhand is an unique state in India having a diverse range of • Ecology • Significant historical sites • Varieties of Animals and Plant species • Numerous adventurous and recreational activities • Therefore GIS based solutions becomes the ultimate choice to store, manage, analyze and present the geo-information • This would help meeting the preferences of the visitors in discovering various resources available • This would too help Uttarakhand in better planning and optimizing the utilization of the State’s tourist resources

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How MapmyIndia has been helping States realize their potential in Tourism across all media – Print, Web, Mobile and Consumer Electronics
Right Media Print Maps
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Print and online media are particularly important when it comes to promoting tourism opportunities anywhere Best-In-Class Print Maps Based in GIS Data Repository and customized print solutions Web Mapping Using MapmyIndia GIS Dataset in the form of various online offerings The availability of Maps on Mobile for consumers and mobile solutions for enterprises/governments includes a host of different features & functionalities Benefitting the tourist tremendously in the form of India’s best navigation solutions Help make a tourist's travel safe and secure by choosing to travel in vehicles that have tracking Empower the user with rich travel data about states by showcasing tourist attractions, detailed maps, photographs and include tools for trip planning
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Web Right Time Mobile Navigation Solutions

Tracking Solutions Travel Books

Solutions in Print – Single sheet Maps and Travel Books
• For the tourism Industry, MapmyIndia provides Print Maps which are based on its vast GIS enabled all India data repository • The single sheet Maps can be used by States to distribute in events and through its other tourist channels empowering the user with rich travel info • The official state map & travel book will be the ultimate guide and planning tool for traveller to delve into the essence of the state

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Solutions on web – Online Maps and GIS products
• Web Mapping has provided interactive web maps on the internet as a service to general consumers • Tourists are able to go to an online portal and get the directions from any source to any destination • Other than this, they are able to find nearest points of interest in a whole slew of categories such as restaurants, hotels, tourist places • All this helps a tourist in planning his travel, finding out places of interest in a place and also helps convert an internet portal visitor to a tourist thereby promoting tourism

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Solutions on Mobile – Unique Geo mobile applications
• Mobile Mapping has expanded the reach of maps multiple-fold by providing its digital maps and data for mobile • Using these you can not only navigate but do much more with the map such as find places, nearby places, save your favorite places, know the traffic situation or alert others about the incident • Custom Mobile Applications can be made for the states. These will be the official White labeled application on Mobile • This will help travellers explore destinations in the state without the need to hire external guides. • The mobile app will offer all features, currently available on the Tourism website and more • It will be developed keeping tourists in mind, in terms of visual appeal, ease of use and information dissemination • All the while the user will have access to detailed Maps • Professional Guidance provided by the mobile navigation solutions, its Intuitive design, easy to read as you drive, crystal-clear spoken voice instructions and route guidance helps give the user a complete travel experience

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Example: Official White Labeled Mobile Application for a State

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Navigation and Tracking Solutions

Portable Navigation Devices
Vx140 ZX250

Connected Devices

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Navigation and Tracking Solutions

TRACKING
Vehicle Tracking
VT1 VT1 – Track Advanced

Personal Tracking
PT1 – Personal Tracker Solar Tracker

GPS and I/O data acquisition Real Time tracking Easy Installation

Blind Spot Tracking, Multiple Input/ Output Ports, Per Second Update, Internal GSM Antennae + Analog Inputs, CAN, RS232 Interface for Peripheral

Highly Sensitive GPS, Internal GSM/GPS Antennae, SOS Button, Silent Call, Man Down Function

Plug n Play Devcie Highly Sensitive GPS, Two Way Voice Function Flash Light mode. Internal GSM/GPS Antennae, SOS Button

Conclusion • Tourism is a highly complex activity, and thus requires tools that aid in effective decision making to come to terms with the competing economic, social, and environmental demands • Applications of GIS in tourism and recreation planning illustrate that GIS is a strong and effective tool that can aid in tourism planning and decision-making • However, because of the highly data-driven applications of GIS, its use by tourism and have been very limited • The growing worldwide interests in tourism will certainly demand more sophisticated and complex applications of GIS in these fields.