...Society, and masterminded by Mr Michael Marland, CBE, a retired London headteacher and keen admirer of Tagore. There were readings of poems from Gitanjali and other texts; a performance of Frank Bridge’s gloriously passionate settings for tenor voice and piano of two poems from The Gardener (composed in 1922: the poems are Nos. 29 and 30, ‘Speak to me, my love’ and ‘Dweller in my deathless dreams’); a presentation on Sriniketan and Dartington (Tagore and Elmhirst) by the The Tagoreans, an old-established London-based group; and a song and dance sequence called ‘The Golden Boat’, designed and performed by the Tagore Centre UK. Also, poem No. 9 from ‘Prantik’ was read in the original Bengali and in English, French, German and Slovenian, to illustrate the ‘third Tagore’ – not the Bengali Rabindranath, not the English Tagore, but the new and fuller impression that is emerging the world over through new translations. One particular memory I shall keep from the evening is the way the two poems I chose from Gitanjali came wonderfully alive as read by my PhD student Mayurika Chakravorty. Listening to her highly dramatic reading in her Calcutta-accented English of Nos. 48 (‘The morning sea of silence’) and 57 (‘Light, my light, the world-filling light’), I realised for the first time that the rhythms of Tagore’s English Gitanjali are Indian rhythms. They need to be read by an Indian voice, with an accent and intonation similar to Tagore’s own, as those were the rhythms...
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...Jewellery & Gems Industry * Group 10 * K Ashwin * Himanshu Raj Gupta * Lalit Mittal * Kaustav Ghosh * Meghna Singh * Kishan Khedia * Gunjankumar Solanki Table of Contents Executive Summary Situation Analysis Climate (PEST) Company Gitanjali Gems Tribhovandas Bhimji Zaveri Titan Industries Ltd (Tanishq) E-commerce in Jewellery Customer Analysis Collaborators Porter’s 5-forces analysis Problem Brand : TANISHQ Executive Summary According to a report by Research and Markets, the Jewellery Market in India is expected to grow at a CAGR of 15.95 per cent over the period 2014-2019.The Gems and jewellery sector in India plays a significant role in the Indian economy, contributing around 6-7 per cent of the country’s GDP. One of the fastest growing sectors, it is extremely export oriented and labour intensive. India is deemed to be the hub of the global jewellery market because of its low costs and availability of high-skilled labour. The gold jewelry exports from India were US$ 554.45 million in December 2014, while silver jewellery exports were US$ 148.49 million, according to the latest data released by the Gems and Jewellry Export Promotion Council (GJEPC). The cumulative foreign direct investment (FDI) inflows in diamond and gold ornaments in the period April 2000-December 2014 were US$ 476 million, according to Department of Industrial Policy and Promotion (DIPP). The sector is witnessing changes in consumer preferences, as the westernisation...
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...very convenient for the target groups and are in prominent locations of the cities. 4. Promotion: * Persona is mainly promoted through word of mouth. It is well known to the beauty lovers of the city and the CEO Kaniz Almas Khan is a celebrity make up artist which makes persona a very trusted name. * However, in the early stages it had promotional offers in 1st Boishakh and ads published in newspaper. Nowadays the ad is no longer to the news paper, rather places in special news features of the Booishakhi preparation tips of the Dailies and internal branding of the outlets. These are mainly discount offers: discount in complete make over for st Boishakh and this yer there was discount offer in hair rebonding. * Persona ties up with Gitanjali Diamonds as...
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...ACKNOWLEDGEMENT . I hereby express deep gratitude to all those who have helped us directly or indirectly in completing this work and who have encouraged and inspired us all through the project. Words are inadequate to express our deep sentiments and gratitude towards my project mentor and guide, …………………., for her zeal and scholarly guidance during this pursuit in spite of her multifarious responsibilities. The word of acknowledgement is an expression of heart-felt thankfulness for her inspiration. Finally, we would like to thank the people who have taken time off from their busy schedule to help by providing us with their valuable inputs. OBJECTIVE OF STUDY The objective to study the “A comparative study on the consumer’s preference among Branded and non branded jewellery” is to find out: 1) To compare between the consumer preference among the branded and non branded jewelery. 2) To know consumer perception towards branded jewellery. 3) Brand awareness of various brands in the jewelery market. 4) To have an idea about the parameters the consumers consider while buying jewelery SIGNIFICANCE OF THE STUDY The gems and jewellery industry occupies an important position in the Indian economy and is one of the fastest growing industries in the country. Hence the research conducted would help us to: 1) Understand the consumers preference while purchasing jewellery. 2) How much impact does a brand/ retailer has on their purchase decision...
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...------------------------------------------------- Rabindranath Tagore Rabindranath Tagore, also written Ravīndranātha Thākura[1] (7 May 1861 – 7 August 1941),[b]sobriquet Gurudev,[c] was a Bengali polymath[3] who reshaped Bengali literature and music, as well as Indian art with Contextual Modernism in the late 19th and early 20th centuries. Author of Gitanjali and its "profoundly sensitive, fresh and beautiful verse",[4] he became the first non-European to win the Nobel Prize in Literature in 1913.[5] In translation his poetry was viewed as spiritual and mercurial; however, his "elegant prose and magical poetry" remain largely unknown outside Bengal.[6]Sometimes referred to as "the Bard of Bengal",[7] Tagore introduced new prose and verse forms and the use of colloquial language into Bengali literature, thereby freeing it from traditional models based on classical Sanskrit. He was highly influential in introducing the best of Indian culture to the West and vice versa, and he is generally regarded as the outstanding creative artist of the modern Indian subcontinent. A Pirali Brahmin from Calcutta with ancestral gentry roots in Jessore, Tagore wrote poetry as an eight-year-old.[8] At the age of sixteen, he released his first substantial poems under the pseudonym Bhānusiṃha ("Sun Lion"), which were seized upon by literary authorities as long-lost classics.[9][10] By 1877 he graduated to his first short stories and dramas, published under his real name. As a humanist, universalist...
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...strategies With respect to Fashion Industry in India -By AMEYA DESHMANE PGDM-RM-(54) ACKNOWLEDGEMENT I would like to thank Prof. Thomas Matthew for his valuable guidance and advice. He not only suggested the Country Evaluation & Market entry strategies for the project but also contributed to the various attributes to be added in order to make a successful report. Index | Contents | Page number | 1 | Introduction | 4 | 2 | Country Evaluation | 5 | 3 | Market Entry Strategies- Definitions and Types | 7 | 4 | Joint Venture- Burberry India with Genesis Colors | 8 | 5 | Licensing- Tommy Hilfiger with Arvind VF | 9 | 6 | Franchising- Stuart Weitzman with Reliance Brands | 10 | 7 | Mergers & Acquisitions- LVMH & Gitanjali Jewels | 11 | 8 | Conclusion | 12 | Introduction International expansion for fashion companies presents an opportunity for the multinational companies to expand their growth. This may be due to an increase in the local or international competition in the domestic market for the company. In India the recent relaxation in the entry of FDI for single brand and multi brand retailing have prompted us to re-examine some of the market entry strategies that would be appropriate to enter into a country like India. For this purpose initially we will have to evaluate the market scenario in the country after which we will examine the various market entry modes which the companies in Fashion Industry have used to get into the country. Country...
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...A Project Report on Consumer Buying Behavior for Branded & Non-Branded Jewellery Items Submitted By Krishnakali Sengupta – 14202083 Nikita Neha – 14202141 Navin Kanshi – 14202044 Raman Singh – 1121023 Sneha – 14202138 Under The Guidance of Dr. Arvind Tripathy Asst. Prof. (Marketing) KIIT University, Bhubaneswar Email Id - arvind@ksom.ac.in SCHOOL OF MANAGEMENT, KIIT UNIVERSITY BHUBANESWAR – 751024 (September, 14th, 2015) Table of Contents: 1. Introduction 2. Objective 3. Limitations 4. Research Methodology 5. Introduction: As India makes rapid progress in the retail arena, the Indian Jewellery market is undergoing a gradual metamorphosis from unorganized to organized formats. The jewellery business in India is estimated to beat Rs. 50,000 crores. According to the independent estimation studies conducted by World Gold Council & Mckinsey, out of the overall market share, the share of organized jewellery market is less than Rs. 1,000 crores. This accounts to about 2-3% of the total market share. But given that this is a relatively new segment of the market, it is poised to grow. Jewellery retailing is moving from a “Storehouse of value” to a “Precious fashion accessory”. Plain gold is gradually easing its stranglehold on the Indian consumer psyche to give way to diamonds, platinum and colored gemstones. The way jewellery was worn before is undergoing a tremendous change. Traditional designs are yielding to modern jewellery...
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...The ability to create or discover something that is novel and has some value for the society is called creativity. For example, the discovery of penicillin is formulation of the concept of relativity, creation of television, Tagore's work Gitanjali and the link are acts of creativity. The definition of creativity stated that something that is created should be novel and of some value. Novel means the unusual nature of the thing that is created whether it is penicillin, the concept of relativity or Gitanjali. The emphasis is on the production of something new. Equally important is the value which means that products of creativity should be of some value to human beings. Creativity can bring forth new products and procedures, remedy conflict and even create opportunity where none exists. Thus, creativity is and always be the most valuable asset. In general, every person is creative to a certain extent. However, everyone does not have the same ability to come up with better ideas provided by a more economical use of time. It is fine to have the ability to count on our creative subconscious for an occasional idea or solution. But to develop spontaneous creativity, we need to do away with assumptions, boundaries and unspoken rules, which are taken for granted. Often, finding a creative solution to a problem requires a creative look at the definition of the problem in hand. Hence, we need to look and think of the problem in different ways and from different angles before we start...
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...for the target groups and are in prominent locations of the cities. 4. Promotion: * Persona is mainly promoted through word of mouth. It is well known to the beauty lovers of the city and the CEO Kaniz Almas Khan is a celebrity make up artist which makes persona a very trusted name. * However, in the early stages it had promotional offers in 1st Boishakh and ads published in newspaper. Nowadays the ad is no longer to the news paper, rather places in special news features of the Booishakhi preparation tips of the Dailies and internal branding of the outlets. These are mainly discount offers: discount in complete make over for st Boishakh and this yer there was discount offer in hair rebonding. * Persona ties up with Gitanjali Diamonds as Persona Membership Card holders will get a...
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...DARA & SON PVT. LTD Rohini, Sec. 29, New Delhi Research Paper by Manish Bhatt and Prabhudas Lilladher ATTRACTIVE MIDCAPS AMONGST RECENT IPO ISSUES:- [pic]Tech Mahindra and GMR Infrastructure have once again raised interest in the IPO segment. While Tech Mahindra and GMR Infra are obvious choices experts are also bullish on Nectar Life sciences, Unity Infra, All cargo Global and…With over subscription of Voltamp Transformer recently experts give attractive midcap picks from this fraternity for the long-term. Future business model, sound managements, availability at prices below their issue price, attractive valuations, niche positioning within their industry and future growth are important reasons why investors should log on to these IPOs feel a bevy of experts Money control spoke with. Apart from that Keynote Capitals in its report titled ‘Attractive Recently Listed Midcap Stocks’ have mentioned names like Nectar Life sciences, Repro India, Talbros Automotive and K Sera. While a number of them are available at a substantial premium to their offer price, six of them are still quoting at a discount to their issue price. Everest Kanto looks pretty good at current levels for the long term. All cargo Global also looks good in the recently listed midcap IPOs. Both the companies are in a niche segment and have done quite well on the fundamentals post-listing. Everest Kanto ranks first as far as LPG cylinder manufacturing is concerned. It posted fairly...
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...mmnhghgjMythily Sivaraman Wrote A Book Haunted by Fire Essays On Caste, Class, Exploitation And Emancipation Published on: 01-OCT-2013 The book titled Haunted by Fire: Essays on Caste, Class, Exploitation and Emancipation authored by Mythily Sivaraman Ramchandra Guha Wrote a Book Titled ‘Gandhi Before India’ Published on: 25-SEP-2013 Historian and author Ramchandra Guha wrote a book on early years of Mahatma Gandhi. Book Entitled Ikea on the Road to the Future Revealed about Ikea’s Family Fued Published on: 21-SEP-2013 A book entitled Ikea on the Road to the Future revealed how the founder of the company was compeled to hand over billions of Dollars to sons. Vice President of India Released a Book Entitled India and Malaysia: Intertwined Strands Published on: 10-SEP-2013 The Vice President of India M. Hamid Ansari released a book entitled India and Malaysia: Intertwined Strands by Veena Sikri at New Delhi on 9 September 2013. Vice President of India Released the Book Titled Ahmev Radha, Ahmev Krishnah Published on: 05-SEP-2013 The Vice President of India M. Hamid Ansari released the book titled Ahmev Radha, Ahmev Krishnah at New Delhi on 4 September 2013. Raj Kundra wrote a book entitled How Not to Make Money Published on: 04-SEP-2013 How Not to Make Money is a book written by Raj Kundra the British-Indian businessman. The book narrates, story of three friends and their plans to be rich. Graphic Biography on Dhyan Chand Launched:Dhyan Chand-The Wizard of...
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...convenient for the target groups and are in prominent locations of the cities. 4. Promotion: * Persona is mainly promoted through word of mouth. It is well known to the beauty lovers of the city and the CEO Kaniz Almas Khan is a celebrity make up artist which makes persona a very trusted name. * However, in the early stages it had promotional offers in 1st Boishakh and ads published in newspaper. Nowadays the ad is no longer to the news paper, rather places in special news features of the Booishakhi preparation tips of the Dailies and internal branding of the outlets. These are mainly discount offers: discount in complete make over for st Boishakh and this yer there was discount offer in hair rebonding. * Persona ties up with Gitanjali Diamonds as Persona Membership Card holders will...
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...India by Amartya Sen* Voice of Bengal Rabindranath Tagore, who died in 1941 at the age of eighty, is a towering figure in the millennium-old literature of Bengal. Anyone who becomes familiar with this large and flourishing tradition will be impressed by the power of Tagore's presence in Bangladesh and in India. His poetry as well as his novels, short stories, and essays are very widely read, and the songs he composed reverberate around the eastern part of India and throughout In contrast, in the rest of the world, especially in Europe and America, the excitement that Tagore's writings created in the early years of the twentieth century has largely vanished. The enthusiasm with which his work was once greeted was quite remarkable. Gitanjali, a selection of his poetry for which he was awarded the Nobel Prize in Literature in 1913, was published in English translation in London in March of that year, and had been reprinted ten times by November, when the award was announced. But he is not much read now in the West, and already by 1937, Graham Greene was able to say: "As for Rabindranath Tagore, I cannot believe that anyone but Mr. Yeats can still take his poems very seriously." The Mystic The contrast between Tagore's commanding presence in Bengali literature and culture, and his near-total eclipse in the rest of the world, is perhaps less interesting than the distinction between the view of Tagore as a deeply relevant and many-sided contemporary thinker in Bangladesh and...
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...relativity. While we say that both positivity and negativity are part of creation, the nature always tends to settle towards a state of equilibrium. It is only that, given a particular time span & a specific geography, dominance of one of these manifestations ‘Ambition’ or ‘Aspiration’ is prevalent. It only seems that the time span is increasingly widening particularly for negativity. For a larger time span and a larger geographical area ‘ambition’ is prevailing amongst the youth. The equilibrium still is getting maintained by the manifestation of ‘aspiration’ in a lesser span of time but at an increased intensity. As an illustration of this: * In the pre-independence era, ‘Awakening of our country into that Heaven of Freedom’ (Gitanjali: Tagore) was an ‘aspiration’ in the minds of people across the Himalayan Sub-continent. This ‘aspiration’ of the people manifested itself for almost a century as their struggle for freedom and as the spirit of humanity called ‘Mahatma Gandhi’. * Once that freedom was attained, perhaps, the ‘ambitions’...
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...Higher standards............making a difference for you INDIAN JEWELLERY INDUSTRY The gems and jewellery industry occupies an important position in the Indian economy. It is a leading foreign exchange earner, as well as one of the fastest growing industries in the country. The two major segments of the sector in India are gold jewellery and diamonds. Gold jewellery forms around 80 per cent of the Indian jewellery market, with the balance comprising fabricated studded jewellery that includes diamond and gemstone studded jewellery. Besides, India is world's largest cutting and polishing Industry for diamonds, well supported by government policies and the banking sector with around 50 banks providing nearly $3 billion of credit to the Indian diamond industry. A predominant portion of the gold jewellery manufactured in India is consumed in the domestic market. However, a major portion of the rough, uncut diamonds processed in India is exported, either in the form of polished diamonds or finished diamond jewellery. The largest consumer of gold worldwide, India is also the leading diamond cutting nation. Gold and precious gems have played a pivotal role in the Indian social fabric and economy. Precious gems and jewellery are a part and parcel of Indian traditions and customs. Gold has traditionally been valued in India as a savings-andinvestment vehicle and even today, continues to be the second most popular instrument after bank deposits. Gems and jewellery is one of the fastest...
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