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Global Business

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Submitted By furdaneta77
Words 670
Pages 3
Memo

To: Enrique Urdaneta, SOILTECH Piling C.A Venezuela
Date: March 14, 2012
Subject: My forecast of how Global Business might change in the next 50 years

Founded in 1991, SOILTECH has been one of the best and more solid geotechnical engineering corporations in Venezuela. With the actual economic situation that Venezuelans are experiencing, the demand for construction has decreased and therefore the annual productivity of the corporation. Even though SOILTECH increased its revenue by 15 percent compared to last year, there is many uncertainty and ambiguity regarding the future of the company due to political reasons. The expectations of the people related to the near future are eliminating all kinds of possible investments and as a result the quantity of work and projects have decreased. Venezuela is experiencing a really tough political and economic situation which is leading the most important investors to leave the country and establish somewhere else. In order for SOILTECH to keep their annual revenue increasing in the next 50 years, the executive board should evaluate the possibility of globalizing the company by expanding it to countries in the American Continent such as Brazil, which has been experiencing a very high level of growth in the last few years.
By expanding SOILTECH to other countries in America, the company will be able to increase its revenues and at the same time decrease the risk of being only established at an uncertain location such as Venezuela. By merging this company to another well-known company internationally, SOILTECH would have the opportunity to make new networks and at the same time show to the demanding people that this corporation is completely reliable and that any future project would be satisfactorily done. The idea of globalizing the corporation is risky and demands a lot of investments; however, it is a project that

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