...Q-1: How has indian film industry evolved through ages? A : Indian Cinema has completed 100 years of its inception in this very year. In the last 100years, the cinema has evolved genre wise and also technologically from black and white and silent to coloured and with special sound effect. When we talk about Indian film industries, the current scenario is very different from past due to change in technology. Today Indian film industries playing an important role in Indian economy. We can divided Indian film industries into four major parts according to ages. 1. 1920-1950 (The early days of Indian cinema) 2. 1950-1960 (A golden age of Indian cinema) 3. 1970-1980 (The angry young man awakens) 4. 1990-2000 (Bollywood gains global popularity) 1- 1920-1950 Those days was starting days of Indian cinema. At that time in 1913 the first Indian silent film Raja Harishchandra´ was produced by Dhundiraj Govind Phalke who is known as Dada Saheb Phalke. The most remarkable thing that happened in Indian film industries was in 1931 ,when india‘s first talkie , Alam Ara ´,directed by Ardesh Irani was realesed. Ist colour film was Kisan Khaniya´ in 1937. 2- 1950-1960 All time most popular films was produced during this period like Rajkapoor’s Awara in 1951, Guru Dutt’s Pyaasa in 1957, Kagaj ke Phool in 1959. Also some most momentous films of this period were Mughaleazam, Sahib Biwi aur Ghulam, Guide, etc. 3- 1970-1980 This decade was dominated by artist like Rajesh...
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... Introduction: The entertainment industry is in the race to embrace corporates, and the production houses today are vying with each other to reach out to the global markets. With increasing incomes of the common man and broad room for expansion, industry representatives and analysts say that the film and entertainment sector has remarkable potential for growth. Movie production tycoons are aiming to develop content and partnerships to conquer both domestic and international audiences. Demand and Supply The Indian film industry produces roughly twice the number of movies as the American film industry, and sells 2.5 times the number of box office tickets as the U.S market. However, the Indian film industry box office revenues have been under the scanner; in 2008 Indian films earned only USD 1.6 billion compared to Hollywood's USD 9.7 billion, though ticket prices in India are less expensive than those in the U.S. or Europe. Factors affecting the mismatch: This scene is attributed to screen penetration and consumer spending still being considerably less as compared to the global scene. India is still a very price-conscious market. Also, cinema business is a tertiary demand and is the last in the chain of decision-making from a consumer’s perspective. However, demand for luxury goods, cinema tickets are said to be extremely elastic – consumers like to cut down on expenses on these when the prices rise. Demand also largely depends on the current market...
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...Major Essay: Question One Musical films have been present in Hollywood since The Jazz Singer (1927) premiered. Mast states that a film is a musical when the primary entertainment and investment lie in the musical numbers (p. 309, Wood, 2008). Musical films are often a beloved or hated genre due to the unrealistic nature of characters erupting into song and dance. This essay analyse four main conventions of the musical genre the spectacle, the narrative, the adaption of established stories and the power the combination of lyrics and music can achieve on screen. Examples from different periods in Hollywood will be used to explore these conventions and how they apply and have evolved to suite conventions of modern cinema. Kellner (2005) explains spectacles have been present in different cultures since pre-modern times. Examples of these spectacles include plays, the Olympics of Ancient Greece, in Ancient Rome public offerings of bread, circuses and gladiator games (Kellner, 2005). The human desire for the spectacle has not fallen into extinction but rather evolved with society and technology. Entertainment has always been a prime field of the spectacle and film has been one of the most productive industries to utilise the spectacle (Kellner, 2005). Hello Dolly (1969), My Fair Lady (1964) and Rodgers and Hammerstein’s Cinderella (1997) are three examples of film musical spectacles. All three of these movies contain elaborate costumes, bright colours and large dance...
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...JULY 9, 2010 WHITE PAPER INDIA’S SOFT POWER – “THE ENTERTAINMENT INDUSTRY” Abstract The Entertainment Industry in India is on the verge of emerging as a potential market globally. By attracting a large mass of International audience, it has earned for itself a global interest which is expected to fuel the growth of the Industry. This report presents an analysis of the recent development, both international and domestic, in the Industry which have come as a result of intensive adaptation to the latest technologies and the care it has taken to ensure that it always move towards globalization and corporatization .It also experiences the entry of major corporate companies, thus expanding the current size. INTRODUCTION The Indian Entertainment Industry has become one of the fastest growing sectors of the country’s economy. Over the past decade, India has been the second fastest growing economy in the world. The major global corporations opine that it will become a key market in the years to come, sweeping the global Entertainment world with its unlimited potential. As the Indian economy continues to perform strongly, the Indian middle class will also expand significantly. It is the growing consumer class with an increasing affinity to Entertainment that drives the Industry. This has resulted in an increase in the expenditures on entertainment. As a result of which the advertising revenues have also been on the rise. India is witnessing the growth of multiplexes...
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...Can Bollywood Go Global? Case Analysis: Managerial Communication II Section A Submitted By Ankur Jain 0069/52 Executive Summary The movie Industry came into being towards the end of the 19th century and it has grown steadily over the years, incorporating several changes in its outfit and presentation. From the French beginnings, to the British influence and then the American dominance after the 2nd world war, the entertainment industry has seen it all. Bollywood, the Hindi-language industry in Mumbai is considered by many to be the heart of the Indian film industry. Although the format of Bollywood films has changed over the years, a typical film is melodramatic; long (three to four hours); filled with song and dance numbers, elaborate sets, and brightly colored costumes; and based on traditional values such as family and religion. India is the largest producer of films in the world and very old film industry in the world which originated around about 103 years ago. In 2009 India produced a total of 2,961 films on celluloid that includes a staggering figure of 1,288 feature films. Indian film industry is multi-lingual and the largest in the world in terms of ticket sales and number of films produced. However, due to high taxes and low prices, It ranks 5th largest in terms of revenue. The industry is supported mainly by a vast film-going Indian public, and Indian films have been gaining increasing popularity in the rest of the world—notably in countries with large...
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...Experience May 8, 2012 Abstract AMC Theatres began upgrades in their theatre technologies in 2009. Their project objective was to gain status as the number one movie exhibition industry in the world. The scope of the project would upgrade all of their facilities to incorporate 3D technologies, premium viewing, and state-of-the-art sound systems. This project would immerse the movie viewer into a real-life experience, thereby enticing the viewer to return satisfied, and become a steady patron of the company. Their estimated timeline for completion on technology upgrades for its remaining theatres is 2014. AMC Theatres, which stands for American Multi-Cinema was founded in 1920 when a father and his two sons purchased the Regent theatre in Kansas City, Missouri. AMC is second only to Regal Theatres, as a leading global movie theatre chain. The company gives credit to one particular son named Stanley Durwood. He believed that playing a multiple selection of movies in one movie house would in-turn lead to more guests, and more profits. This simple idea revolutionized the movie exhibition industry and became a blueprint for the industry. The concept for the movie theatre was born. It is this kind of inspiration that has encouraged the AMC Corporation to introduce more industry firsts. AMC was looking for a way to bring in new customers and refresh old patron relationships. Movie sales had begun to slump in the early 90’s as new competitors in the movie industry flooded the...
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...and Entertainment Report 2012) 1. Largest Industry - The Indian film industry is one of the largest globally with a history of steady growth. With films being the most popular form of mass entertainment in India, the film industry has witnessed robust double-digit growth over the past decade. Industry Structure & Development 2. Demographic scenario supports long-term fundamentals: Due to favorable demographics (75% of the country’s population is below the age of 35) and economic conditions in India, coupled with consumers willing to spend more on a variety of leisure and entertainment services, the filmed entertainment business is set to grow in the years to come. 3. Under screened market: When compared to global benchmarks such as USA, UK, France, Spain, India is a significantly under screened. Mumbai and Bangalore have a higher number of screens per million at 23 and 21 respectively, while cities such as Hyderabad and Chennai have only about 8, indicating a huge opportunity. 4. Expansion to tier II/III cities: Having established a foothold in most metros, multiplex chains are now moving to tier II/III cities to create a better viewing experience and cash in on the increased disposable income...
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...movie magazines and marketing journals are used. Abstract: Bollywood, which contributes 27% of entertainment revenues, is changing from a fragmented industry to a few stalwart organisations who occupy all parts of the value chain starting from production to distribution. The article explores the new emerging trends in innovative movie promotions in the industry. The changing paradigm of its viewer ship and the increased role of NRI clusters is leading to a structural change in the way business is done in ‘Bollywood’. Overview of Indian Film Industry and Market India is the world's largest producer of films by volume - producing almost a thousand films annually. However, revenue-wise, it accounts for only 1 percent of global film industry revenues. Components of the Indian film industry The Indian film industry comprises of a cluster of regional film industries, like Hindi, Telugu, Tamil, Kannada, Malayalam, Bengali, etc. This makes it one of the most complex and...
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...Can Bollywood Go Global? Submitted By: Divyanshu Rastogi 0134/52 Abstract The case talks about the opportunities and problems that the Indian film makers face in reaching out to the international film business and market. It provides a historical view by detailing the journey of the cinema and how Hollywood emerged as the global leader in the film industry worldwide by the 1920’s. Although some movie industries were sustained in other regions including the United Kingdom and France, their films and offerings had restricted international appeal and audience. It also focuses on the rise and development of the Indian film industry and the entire industry as well. Bollywood films, which are made in Mumbai usually are the most famous and acknowledged amongst the Indian film industry which also includes other genres like Tollywood, which constitutes of the movies made in the state of Andhra Pradesh (and now Telangana as well) and caters to Telugu films. The Bollywood movies are generally melodramatic and musical. There are other local language films made in Tamil Nadu and West Bengal as well. Bollywood films in specific have done well in Southeast Asia and are fairly popular amongst the Indian populace. It also brings to light the challenge of whether Indian content films can rival with Hollywood in international markets and to how extensively a modification in content is required for this approach to be successful. History of the World cinema The Cinema first came into existence...
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...in conversation with the best minds in the world for the second consecutive year. BLF bridges the gap between English literature and other regional languages also helping youth to clasp the idea in understanding the power of sound knowledge. The event was spread over for three days at Crowne Plaza, Velankani Park, Electronic City, Bangalore. The Festival was fusion of folk performances, celebrating 100 years of cinema in India, workshop from many renowned speakers and literates -talking about the blend of culture, Classical music and much more. BLF gave the opportunity to mingle with the finest minds of India from inspirational master like Gulzar, Prasoon Joshi to hearth throbbing Farhan Akthar. The Festival endeavors to become an annual flagship event in the Indian and international literary circuit and would provide an ideal platform for urban young thinkers, writers, authors and lovers of literature to meet, discuss and exchange thoughts and views thereby enlarge the scope of literature. DAY-1 A new track this year is one commemorating 100 years of Indian cinema with a discussion on the adaptation of biographies to bio-pics. This track features actor Farhan Akhtar, director Rakeysh Omprakash Mehra and lyricist-writer Prasoon Joshi. Film critics such as Baradwaj Rangan, M.K. Raghavendra and Bhawana Somaaya also participated. Like last year, this time too a section of panel discussions are focussed on Kannada literature, with a “special focus” on oral literary languages...
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...COMPETITION CONCERNS IN FILM INDUSTRY 2013 A RESEARCH PROJECT ON COMPETITION CONCERNS IN FILM INDUSTRY UNDER THE GUIDANCE OF DR. K.D. SINGH DEPUTY DIRECTOR (LAW) COMPETITION COMMISSION OF INDIA BY TULIKA SINGH, VTH YEAR STUDENT OF B.A. L.L.B. (HONS.) AT CHANAKYA NATIONAL LAW UNIVERSITY, PATNA COMPETITION COMMISSION OF INDIA Page 1 DISCLAIMER COMPETITION CONCERNS IN FILM INDUSTRY 2013 This project report has been prepared by the author as an intern under the Internship Programme of the Competition Commission of India for the period of one month from 7th January 2013 to 31st January 2013, for academic purposes only. The views expressed in the report are personal to the intern and do not reflect the views of the Commission or any of its staff or personnel and do not bind the Commission in any manner. This report is the intellectual property of the Competition Commission of India and the same or any part thereof may not be used in any manner whatsoever, without express permission of the Competition Commission of India in writing. COMPETITION COMMISSION OF INDIA Page 2 ACKNOWLEDGEMENT COMPETITION CONCERNS IN FILM INDUSTRY 2013 This research project is undertaken by me as a part of Internship programme of Competition Commission of India. Dr. K. D. Singh, Deputy Director (Law) at CCI guided me through this project. His invaluable inputs and suggestions are deeply acknowledged. Library Staff of CCI also helped me throughout the internship period...
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...Digital transformation [pic] Summer 2008: Dramatic developments in digital technologies and the diffusion of the Internet protocol as an open and efficient communication standard are wiping out the specialized symbiotic link between content and technology. That’s how Gianvito Lanzolla and Jamie Anderson see the digital world, and here they reveal three trends that companies need to prepare for. Comments In the past, media and technology industries operated through specialized value chains with clearly defined boundaries. Mobile phones were used to make simple voice calls, Walkmans were used to play cassette tapes, and computers existed mainly to crunch data. But new technologies have made it possible to convert different kinds of content – a radio programme, a book, a magazine, a song, a phone call – into digital data; in digital terms, there is little difference between them. At the same time, the Internet and other communication networks based on Internet protocol have made it possible to distribute this digitized content in costeffective and ubiquitous ways. The extent and nature of these changes and their consequent strategic implications remain substantially misunderstood. While some studies have been made, they have mainly had an industry-specific focus, with the consequent limitation of overlooking the systemic effect of ongoing transformations. In order to address this limitation, we researched current transformations in media, telecommunications and technology...
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...Dissertation : Impact of the Digital Cinema in the INDIAN CINE INDUSTRY. Aims of the Dissertation : To investigate the current trends of digital cinema in Indian Cine Industry. To demonstrate the latest standards used in the digital cinema globally. To compare and contrast the modern digital cinema with previous methods used in the cinema industy. Background of the Dissertation : Indian Cinema Industry is currently one of the largest producer of films in the world wide in terms of ticket sales and no. of films produced. In recent years , there has been tremendous increase in the establishment of digital cinema due to latest technology and commercial institutions of film making. Possibly promoted by recent global business trends , more and more large business cine companies are providing their own production services. If we take past 5 to 10 years back , it is very hard to bring the movies into cinema theatres due to insufficient availability of technology. It is the intention of this dissertation to examine impact on Indian cine industry approach to the implementation of digital cinema. Relationship to Previous Work : One of the multinational Company dealing with digital cinema was by Cineworld where internal management of all the movies was modifying into the new mode of digital phenomenon. Over the years , no. of movies have developed and release which shows the clear understanding of new digital cinema. It has now become professional , highly...
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...BOM 7094: Operations Management Digital Cinema – Changing the Supply Chain Management of the Movie Industry BOM 7094 Term Paper Dzulhafidz Bin Dzulkifli - 1091200147 10 Table of Contents Introduction ...................................................................................................................................... 2 Literature Reviews ........................................................................................................................... 4 Digital Cinema – The New Challenge for the Movie Industry ..................................................... 4 Security and Rights Management in Digital Cinema................................................................... 4 Digital Cinema Business Model – The Global Outlook ............................................................... 5 Summary of Literature Review ............................................................................................... 6 Operation Management: Supply Chain Management ..................................................................... 7 Motion Picture Supply Chain Management – The Conventional Way ............................................ 8 Ownership Chart: The Big Six ..................................................................................................... 9 The Management of the Chain of Supplies for Digital Cinema. .................................................... 10 Digital Cinema Process ...................................
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...Indian Entertainment & Media Industry Literature review Methodology Research Instrument Data Analysis Conclusions Limitations Page No. 03 04 07 09 10 15 49 50 2 Introduction We all watch TV, read newspapers and magazines, and we also go to see films. These are different types of communication with our fellow human beings. Beyond the physical requirements of food and shelter, man has now another fundamental need that is the need to communicate. The urge for communication is an important one and in our contemporary civilization, it has become necessity for survival. Films are considered to be an important art form, a source of popular entertainment and a powerful method for educating or indoctrinating peoples. The visual elements of cinema give motion pictures a universal power of communication. In India films are the main source of entertainment since it commercially started from the 1940‟s, since then Indian films have been keep on growing in...
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