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Socio-cultural Issues

Perhaps the most enriching and obvious societal change influenced by the web is education. The Internet is a library of infinite knowledge, and like all knowledge, some can help us and some can hurt us. Although there are numerous beneficial effects that the web has on education, I will address three: research, interactivity, and advancement.

Research
Having a virtual library with the ease and convenience of the Internet, students can be more efficient, resourceful, and creative in their schoolwork and research. Schoolwork can be submitted legibly by electronic mail, saving paper, time, and difficulty. The mere understandable, clear, and consistent typography of electronic media is a benefit in itself. Marshall McLuhan, author of Understanding Media: The Extensions of Man, explains that typographic extensions brought man universal literacy and education (McLuhan 235). Furthermore, primary and secondary research can be conducted through the web. A student can interview a foreigner or visit the Library of Congress, the Smithsonian, the White House Archives, and libraries from all over the world, traveling to places their circumstances might prevent. I know personally that when I was in high school, research on the Internet was almost mandatory. Most schools were taking a proactive approach to the integration of technology in the education system. Teachers would research and find articles from the Internet to incorporate into the lesson for the day. I must point out that although I attended high school in the late 90s, the school I attended was very small (population about 500), rural, and by no means wealthy.

The primary negative consequence of research on the Internet is plagiarism. There are websites that sell or give research papers away on the web, allowing students to pass the work off as their own. It is also possible that a student may steal information and claim it as original, which is another form of plagiarism. This is a violation of both legal and ethical affairs. Other consequences involve the knowledge of sufficiently retrieving knowledge through search engines, the credibility of the sources used for research, and equal access to students around the nation and world.

Interactivity
Another major benefit from the web is interactivity through hypermedia. The web provides “forms of interactivity impossible with video and film” (Farkas 116). In Principles of Web Design, David and Jean Farkas explain that:

Websites can adaptively employ numerous instructional strategies, for example, pacing instruction in response to the student’s performance on quizzes, and can support virtual learning communities through message boards, real-time chat, and even video-conferencing. Students across a city or across the planet can work closely on group projects, with the active involvement of the instructor (116).

The web provides students with a variety of hands-on activities that maintain attention. Students become more curious, involved, interested, creative, and adaptive.

Principles of Web Design presents an optimist point of view by Douglas Rushkoff, who suggests that those raised on the web may achieve a higher level of literacy and consciousness. He believes that they will be “better able to synthesize knowledge from many sources and […] more successful in dealing with complexity and change” (118). However, a negative look at integration of hypermedia is the expense and equality of it. Software is not cheap, and poorer communities and schools may not be able to afford it. This would make hypermedia available to some, those who can afford it, and create an inequality in these integrations within national and global education systems.

Advancement
The third major benefit is the advancement of education. Nearly every university, college, or advanced institution has a promotional website, which not only presents the visitor with information about the specialties and structures of that institution, but also gives the visitors variety, helping them make more informed choices. There are also special programs that allow people to take classes over the Internet, allowing money, time, and convenience to be less determining factors.

A negative aspect of advancement of education over the web is that these amenities are not available to those without access to the Internet. Significant choices can reflect this deprivation, and individuals may be limited by ignorance or inconvenience.

Summary
In summary, the following table identifies the positive and negative influences the web has on each of these educational elements.

In each of these cases, web writers/developers must be consistently aware of both the positive and negative aspects identified in the societal-influence of education from the web. The extent of concern for web writers/developers should be moderate to heavy. We must remember that everything on the web is property and has certain rights. It is especially important to create this awareness to those within education systems, especially students. The promotion of heavier use of copyright warnings and penalties may be a simple step for web writers/developers to create this awareness.

This is all personally relevant to me since I plan on entering a rapidly changing career field. Publishing is expanding its range and will soon include electronic books (e-books). The web will become the medium in which these books will be read, so it is vital that I remember issues of property, equality, and ethics when contributing to this field.

Works Cited

Farkas, David K. and Jean B. Farkas. Principles of Web Design. New York: Pearson Education, Inc., 2002. p. 116-118.

McCluhan, Marshall. “The Printed Word: Architect of Nationalism.” Understanding Media: The Extensions of Man. Critical ed. Ed. W. Terrence Gordon. Corte Madera, CA: Gingko Press, 2003. pp. 235.

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