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Office of Public Relations Director

Reports to the Board of Directors and is responsible for the general oversight and day to day operation of the Public Affairs Office of Touching Lives Crisis Center (TLCC).
The Public Relations Director serves as the organization’s face (Ambassador) and primary point-of contact in the State of North Carolina and public as a whole. The PR Department fills a vital leadership role with the organization enabling Touching Lives Crisis Center to operate with a compelling and consistent external message, while significantly increasing the awareness and presence of the organization, programs, its mission and goals, while promoting community involvement in events and corporate participation.
The PR Department will seek to develop or when amongst an audience highlight TLCCs mission and goals throughout Cumberland County, to volunteers, media outlets, corporate and Governmental representatives.
The PR Director may meet with corporate clients, political representatives, and various media representatives to promote TLCC’S community involvement, speak in front of TV cameras, and meeting in an official capacity with state and local representatives on behalf of TLCC if needed. The PR Department participates in community outreach events, and occasionally attends local consumer trade shows to conduct networking activities.
The PR Director summit’s timely press releases to appropriate venues using clear concise communication skills, written or oral, with a good sense of decorum as an ambassador for TLCC, and develops and executes effective PR strategies for promoting organizational programs, and events.
The Associate Director of Public Relations will assist the Director of Public Relations for the public relations initiatives within State of North Carolina. He/she will primarily work with the Director in creating, managing, and

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