...Glenn Rowe solely to provide material for class discussion. The authors do not intend to illustrate either effective or ineffective handling of a managerial situation. The authors may have disguised certain names and other identifying information to protect confidentiality. This publication may not be transmitted, photocopied, digitized or otherwise reproduced in any form or by any means without the permission of the copyright holder. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Business School, Western University, London, Ontario, Canada, N6G 0N1; (t) 519.661.3208; (e) cases@ivey.ca; www.iveycases.com. Copyright © 2014, Richard Ivey School of Business Foundation Version: 2014-06-18 In April 2014, Samsung released its new high-tech flagship phone, the Galaxy S5. The new Android phone came after another successful year for the company. After becoming the leading global mobile phone manufacturer in 2012, 2 Samsung had maintained that lead in 2013 and sold more phones than rivals such as Nokia and Apple. Samsung was also a major player in the increasingly popular tablet computer market. The success of the Galaxy S3 and S4 had created a lot of expectations for the S5 device, but both Samsung and industry analysts were predicting that the new phone would help the company boost sales even further. This success and the ever-changing landscape...
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...Google: “Don’t Be Evil” The World’s Most Admired Company Google: “Don’t Be Evil” The World’s Most Admired Company Admiration is defined by the Webster’s Dictionary as “a feeling of great respect and approval”. With this definition we can begin to look for the company’s that command respect amongst the public, while also gaining the collective approval of their employees. Outside of a fancy definition, we feel that to truly differentiate the most admirable companies from the run-of-the-mill companies as in-depth analysis must be done. In our analysis we focus on four major categories: the company’s history, how did this company rise to the current level of prominence?, product, why is the company held in such esteem by the public?, company culture, how does culture promote employee morale and approval? and lastly, current and future status, where is the company now and how will it remain relevant in the future? History/Foundation Sergey Brin and Larry Page adopted the name Google in 1997. Sergey and Larry developed “a formula to rank the order of random search results by relevancy.” (McLellan, 2014) By 1998 the two had gone to the World Wide Web Conference with their idea of the Google search engine. It wasn’t until 1999 that they had raised about 30 million dollars in funding and later launched the site. In 2001 Eric Schmidt was appointed as Google’s CEO. Google launched advertising services in 2001 and 2002. In 2001 they launched AdWords; which is a search...
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...Google, the world's most powerful brand, endeavors to purchase Netflix, the largest U.S. based online movie rental service provider. This acquisition is consistent with the Google focus on improving how people connect with information. The acquisition will address a strategic opportunity to deliver more diverse online content to the world, where the graphical and video display-ad market is estimated to grow to $200 billion (Efrati, 2012). It will also further build on the expansive Google acquisition model strategy and use of capital (Rosoff, 2012). Google enjoys proven success and market dominance in online advertising. With its graphical and video advertising successes through its YouTube platform and thousands of other sites, the company has established a significant competitive advantage in the market of display-advertising. With Netflix, Google would leverage its ad expertise to pair advertisements with video search requests and video themes/genres. This acquisition will continue the Google growth model of winning loyalty across every facet of the internet experience which translates into "overall time spent on Google services,[...]more time (for consumers to be) exposed to ads, [and] increased brand loyalty (Young, 2011). The acquisition would provide a diversified monetization model of membership/fee based service which provides strong direct customer and revenue competition to Hulu (streaming video currently offered only to users in Japan and the USA and its overseas...
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...SM0374 – The Introductory Articles (2010-11/ Semester Two) Sources: 1. “Hewlett-Packard to buy Palm for $1.2 Billion” (Bloomberg news, 29th April, 2010) 2. “Actual Analysis: HP buys Palm, and the Earth does Move” (Betanews, 28th April, 2010) 3. http://www.hp.com 4. http://www.betanews.com 5. http://www.palm.com Hewlett-Packard to Buy Palm for $1.2 Billion By Connie Guglielmo and Ari Levy /Apr 29, 2010 Hewlett-Packard Co. agreed to buy Palm Inc., the money-losing handset maker that was once a Silicon Valley icon, for $1.2 billion to challenge Apple Inc. in the smartphone market. Palm’s common shareholders will receive $5.70 a share in cash, a 23 percent premium over the closing price, Hewlett- Packard said in a statement today. Elevation Partners LP, Palm’s biggest investor, gets $485 million for its preferred shares and warrants. The Palm deal moves Hewlett-Packard back into contention with the world’s biggest smartphone makers, including Nokia Oyj, Apple and Research In Motion Ltd. Hewlett-Packard’s current iPaq device hasn’t kept up with competitors. The company also gets a team headed by ex-Apple engineers and a Palm patent lineup that spans mobile hardware, software and power-saving technologies. “This is a low-price, low-risk way for them to at least attempt to penetrate the smartphone market,” said Brian Alexander, an analyst for Raymond James & Associates Inc. He has a “strong buy” rating on Hewlett-Packard’s stock, which he doesn’t own. “We always...
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...FLIPKART’S MOU WITH MINISTRY OF LABOUR AND DGET SUBMITTED BY: CHINMAYEE SHARMA-13BSPHH010156 KULJEET KAUR CHHABRA-13BSPHH011068 ANITHA M-13BSPHH010061 DIVYA SREE B-13BSPHH010149 CHETIKA GUPTA-13BSPHH010154 ABHIDHA-13BSPHH010011 ARYAMITA MOHANTY-13BSPHH010121 SUBMITTED TO: Dr. PURNAPRABHAKAR NANDAMURI DATE: 31-8-2014 Background Flipkart is an e-commerce business founded by Sachin and Binny Bansal in 2007 both are not related to each other and alumni of IIT Delhi. It is a Singapore holding based company and the most of investors are from foreigners, the business was incorporated as a company in October 2008 headquarters Bangalore, Karnataka .During its initial years Flipkart focused only on books and soon as it expanded, Today they are present across categories including movies, music, games, mobiles, cameras, computers, healthcare and personal products, home appliances and electronics, stationeries, perfumes, toys, apparels, shoes and eBooks. They both pooled in Rs 2 lakh each and with two computers launched the site from their two-bedroom apartment in Koramangala, a primarily residential locality in Bangalore where the company now has multiple offices. For 10 days, the site did not see a single sale and then a customer VVK Chandra from Andhra Pradesh placed the first order for the book 'Leaving Microsoft to Change the World’. Now the Flipkart has more than 10000 employees. Flipkart initially had spent 4lakhs to set up the business but it has...
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... | |Day: | |Time: | |Room: | Table of Contents: Assessment Brief and Questions 3 Censorship: Gulf states put the squeeze on BlackBerry: UAE and Saudi Arabia cite security to justify ban Blackout on device will extend to visitors 5 BLACKBERRY LOOKS TO UNCERTAIN FUTURE 6 Students power BlackBerry growth 9 Evolution of the mobile 10 Google issues challenge to Apple with new mobile: Nexus One launched as latest rival to iPhone: Internet search giant looks for phone...
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...Motorola, Inc. 2008 Annual Report About Motorola We are a global communications leader powered by a passion to invent and an unceasing commitment to advance the way the world connects. Our communication solutions allow people, businesses and governments to be more connected and more mobile. Motorola (NYSE: MOT) has been at the forefront of communication inventions and innovations for more than 80 years. We have achieved extraordinary accomplishments along the way – such as making the equipment that carried the first words from the moon and leading the cellular communication revolution with the development of the world’s first handheld cellular phone, the DynaTAC 8000x. More recently, Motorola has staked out a position at the forefront of 4G telecommunications. We hold a market-leading position in WiMAX deployments around the world. In 2008, we demonstrated the world’s first WiMAX 802.16e mobile handoff and the industry's first over-the-air data sessions in the 700 MHz spectrum using the Long Term Evolution standard, the next evolution of mobile broadband. With the rapid convergence of fixed and mobile broadband Internet and the growing demand for next-generation mobile communication solutions, our mission is to lead the next wave of innovative products that meet the expanding needs of our customers around the world. The trends toward media mobility, ubiquitous connectivity, and wireless flexibility coupled with mobile lifestyles and business continue to expand. Today, Motorola...
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...Microsoft to acquire Nokia’s devices & services business, license Nokia’s patents and mapping services Sept. 03, 2013 Send EMail inShare1,157 REDMOND, Washington and ESPOO, Finland – Sept. 3, 2013 – Microsoft Corporation and Nokia Corporation today announced that the Boards of Directors for both companies have decided to enter into a transaction whereby Microsoft will purchase substantially all of Nokia’s Devices & Services business, license Nokia’s patents, and license and use Nokia’s mapping services. Under the terms of the agreement, Microsoft will pay EUR 3.79 billion to purchase substantially all of Nokia’s Devices & Services business, and EUR 1.65 billion to license Nokia’s patents, for a total transaction price of EUR 5.44 billion in cash. Microsoft will draw upon its overseas cash resources to fund the transaction. The transaction is expected to close in the first quarter of 2014, subject to approval by Nokia’s shareholders, regulatory approvals and other closing conditions. Building on the partnership with Nokia announced in February 2011 and the increasing success of Nokia’s Lumia smartphones, Microsoft aims to accelerate the growth of its share and profit in mobile devices through faster innovation, increased synergies, and unified branding and marketing. For Nokia, this transaction is expected to be significantly accretive to earnings, strengthen its financial position, and provide a solid basis for future investment in its continuing businesses...
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...Research report on “COMPARATIVE STUDY OF NOKIA MARKETING” Submitted In Partial Fulfillment of Requirements for the Award of the Degree Of BBA Of Punjab Technical University Under The Guidance Of MR. JAGJIT SINGH Submitted by Bhupinder Narang Roll no.104142461752 B.I.S GROUP OF COLLEGE GAGRA (MOGA) Certificate of supervision This is to certify that Mr. Bhupinder Narang S/o S. Ram Nath Narang Roll No 104142461752 has completed the research project “COMPARATIVE STUDY OF NOKIA MARKETING” under my supervision in partial fulllfilment of BBA degree approved by ACITE of PTU. Signature of supervision Place: SHRUTI BATRA Date: Seal of Dean Declaration I hereby declare that the research project “COMPARATIVE STUDY OF NOKIA MARKETING” titled is my own original work and this report has not been submitted to any university and institute for award of any professional degree/diploma. Date : Place: Signature of candidate Bhupinder Narang Roll No: 104142461752 Table of Contents 1. | Declaration | | 2. | Preface | | 3. | Acknowledgement | | 4. | Introduction to the Organization A brief history of Nokia | Nokia Introduction | SCOPE | PAKISTAN DRIVEN STRATEGY | S.W.O.T | Accessories and Features | | | 5. | Maketing Objectives | | 6. | Organization’s Network: | | 7. | List Of Nokia Products | | 8. | | | 9. | Consumer Buying Behaviour | | ...
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...GBUS-180 Case Synopsis Candidate Name: Harshit Bhalla Session: Spring 2015 Subject: GBUS-180 Due: 4/30/15 Professor: D. Flynn Candidate Name: Harshit Bhalla Session: Spring 2015 Subject: GBUS-180 Due: 4/30/15 Professor: D. Flynn 1. Historical Analysis: - A. Business In: * Overview: * Apple Inc. “is an American multinational corporation headquartered in Cupertino, California, that designs, develops, and sells consumer electron1ics, computer software, online services, and personal computers. Its best-known hardware products are the Mac line of computers, the iPod media player, the iPhone smartphone, and the iPad tablet computer. Its online services include iCloud, iTunes Store, and App Store. Apple's consumer software includes the OS X and iOS operating systems, the iTunes media browser, the Safari web browser, and the iLife and iWork creativity and productivity suites.” * Apple generates revenue through many mediums. Consumer electronics is by far generating most of its revenue. Of course, it’s worth mentioning that with just one of its products, the IPhone, generating 50% of its revenue. It also generates revenue through its Apple Mac Sales, IPad, and IPod, IPod accessories, ITunes and App store and of course it’s AppleCare services. We will focus mainly on the specific consumer electronics mentioned below when describing its financial, competitive, and environmental areas. * Products & Services: ...
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...dual-touchscreens, and can be used as a notebook by displaying a virtual keyboard in one of them. An early information tablet concept, named the Dynabook, was described by a Xerox scientist Alan C Kay, in his Aug 1972 paper: A Personal Computer for children of all Ages, the paper proposes a touch screen as a possible alternative means of input for the device. The first commercial portable electronic tablets appeared at the end of the 20th century. In 2010, Apple Inc. released the iPad which became the first mobile computer tablet to achieve worldwide commercial success. The iPad used technology similar to Apple's iPhone. Other manufacturers have produced tablets of their own including Samsung, HTC, Motorola, RIM, Sony, Amazon, HP, Microsoft, Google, Asus, Toshiba, and Archos. Tablets use a variety of operating systems such as iOS (Apple), Android (Google), Windows (Microsoft), and QNX (RIM). As of March 2012[update], 31% of U.S. Internet users were reported to have a tablet, which was used mainly for viewing published content such as video and news. Among tablets available in the market in 2012, the top-selling device is Apple's iPad with 100 million sold by mid October 2012 since...
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...BUSINESS ORGANIZATION MANAGEMENT NOKIA NAME: SHALINI DEVI A/P MANOHARAN ID NUM: DCA 07-04101148 LEC NAME: MR SELVAMATHAN SUBMISSION DATE: 28 MAY 2012 TABLE OF CONTENT INTODUCTION Nokia is a multinational corporation engaged in the manufacturing of mobile phones devices, in converging internet and communication industries, having about 132,000 employees working worldwide. The organization is the World’s largest mobile manufacturing company and is operational is 150 different countries having an approximate global annual sales revenue of ¼ 42 billion and operating profit of ¼ 2 billion in the preceding year 2010. The organization has a market share of about 28.9% as of the preceding year 2010 and is still the market leader in the world of mobile phones. Nokia Corporation has a history of 146 years and it wasn't the way it is today, it took Nokia decades to reach at this point. The first Nokia century began with Fredrik Ides tam’s paper mill on the banks of the Nokian virtual River. Between 1865 and 1967, the company would become a major industrial force, but it took a merger with a cable company and a rubber firm to set the new Nokia Corporation on the path to electronics. From 1968-91, the newly formed Nokia Corporation was ideally positioned for a pioneering role in the early evolution of mobile communications. As European telecommunications markets were deregulated and mobile networks became global, Nokia led the way with some iconic products. In 1992, Nokia decided...
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...Homework assignment Alberto Pietrobon Homework assignment, question 1 Economies of Scale means that when the production of a product increases, the fixed costs are divided by the th number of units produced, therefore the average unit price decreases (Ross; Corporate Finance, 6 ed, p 825). Moreover, by producing large quantities a firm will also buy supplies in large bulks, and will obtain discounts for that reason. In other words, more a firm produces, less the cost for the single units is, allowing a higher profit, or a lower price for the final consumers. My company SAP achieves economies of scale in terms of dividing the fixed costs for a large amount of products sold, but SAP does not actually achieve it in terms of buying bulks of supplies, since it is a software company that does not manufacture physical products. The most important supplies for the creation of the software are the skills and knowledge of the software engineers. The concept of Economies of Scope is described by Mishkin with the fact that business people describe economies of scope by saying that there are “synergies” between different lines of business, and information technology is making these synergies more likely (Mishkin; The economics of money, banking, and financial markets, 2004, p 248). SAP does achieve economies of scope because the software skills of the engineers can be applied to different products. In fact, SAP can transfer engineers to the development of different software solutions...
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...renowned for their intuitive ease of use. Though battered by bad decision-making during the 1990s, Apple continues to exude the same enviable characteristics in the 21st century that catapulted the company toward fame during the 1980s. The company designs, manufactures, and markets personal computers, software, and peripherals, concentrating on lower-cost, uniquely designed computers such as iMAC and Power Macintosh models. Origin: Apple was founded in April 1976 by Steve Wozniak, then 26 years old, and Steve Jobs, 21, both college dropouts. Their partnership began several years earlier when Wozniak, a talented, self-taught electronics engineer, began building boxes that allowed him to make long-distance phone calls for free. The pair sold several...
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...of the United States and Europe in light of interviews and secondary data covering years 2002 - 2011. The framework used for the analysis is founded on concepts drawn primarily from industrial organization (IO) economics, IB theory and microeconomics. The first part of the thesis gives an overview of the U.S. and European mobile phone markets and the second part focuses specifically on Nokia, its actions and performance on the U.S. market. The findings reveal that the U.S. and European mobile phone markets are fundamentally different. Firstly, while in Europe several parallel sales channels exist, the U.S. market is dominated by mobile operators that control access to the end customer. Secondly, in the U.S. market phones are generally sold heavily subsidized and bundled, and either under the operator brand or co-branding agreements. In addition, the U.S. market has historically split in...
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