...The Technologies of Google For this case study I will go over five technologies by the mega search giant that is Google. I will cover the Android OS, Maps, Glass, Chrome OS and YouTube. Android OS The Android OS is Google’s premier and vast reaching technology. What started out as a more or less a BlackBerry clone from a search engine company turned into the most popular OS in the world from one of the biggest titans in the tech industry. It is have reach a chart topper as the most popular OS in some of recent devices out there today. As of 2013 study Android devices have out sold more than other including Windows, iOS, and Mac OS X devices combined. Android's source code is released by Google under open source licenses which is popular with technology companies which require a low-cost, customizable operating system and is ready-made for high-tech devices. The rest of the industry by comparison is behind the power curve for example Microsoft updates its desktop OS every three to five years and Apple is no better as they update on a yearly cycle for OS X and iOS which has one major design revision in seven or so years. The Android is a lite mobile operating system that is based on the Linux kernel and. The operating system user interface is based on direct input manipulation, Android is designed primarily for touchscreen mobile devices such as smartphones and tablet computers, The OS uses touch inputs that loosely correspond to real-world actions, like swiping, tapping, pinching...
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...5.0 Important of technologies for the Google 5.1 Page Rank technology It is easy to find from the history of Google Company ,Although now Google's business is Multifarious ,but only the Search engine is magic weapon of google company during the grow , The search engine business support the entire Google empire. However, Page Rank is one of the search engine core,"keyword", search of innovation, propose the importance of the page analysis techniques "page ranking". The most important pages priority presented to the user Benefit for google company: Page Rank is the most basic and core in the google search algorithm , result the google company became the most famous company in the world , by the network look as a whole pages links and voting ideological construct the initial ranking system, cause Google beat Yahoo search , achievements today's standing ,This is the power of the patent , did not have Gunpowder, do not move guns and knives , Page Rank achievement google company to become one of the world's greatest empire of IT. Internet market search firm said :" In April 2008 ,the share of google has increase slightly in the search market of US, the share of Yahoo and Microsoft still decrease , Google in the U.S. Internet search market share from 67.25%( in March) rose to 67.9 percent (in April) Page rank Important in google It was originally introduced only for the number of links. So, some webmaster advantage of the loophole, Use of link farms and visitors...
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...GOOGLE VERSUS MICROSOFT: CLASH OF THE TECHNOLOGY TITANS The growth and advancement in technology has continued to create competitions among its users. This case study between Google and Microsoft, two of the most prominent companies clearly illustrates this fact. The struggle continues to increase and fierce too as each day passes by. While Google has dominated the internet, Microsoft has dominated the desktop. Comparing the business strategies and business models of Google and Microsoft, one can clearly see the sharp dichotomy and why this conflict will shape our technological future. “Google began as one Search Company among many. But the effectiveness of its PageRank search algorithm and online advertising services, along with its ability to attract the best and brightest minds in the industry, have catapulted Google to global prominence. The company’s extensive infrastructure allows them to offer the fastest search speeds and a variety of Web-based products” (cf Lauderion MIS Pg 253). Google simply put has pioneered cloud computing. Microsoft on other hand, through its Windows operating system and office desktop productivity applications which are used by millions of people has achieved unimaginable success. Basically, Google is a multinational public cloud computing, internet search and advertising technologies corporation. Google hosts and develops a number of internet-based service and product, and generates profits primarily from advertising through its Ad Words...
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...GOOGLE GLASS- FUTURISTIC GADGET A SEMINAR REPORT ON “GOOGLE GLASS” A Seminar report submitted in the partial fulfillment of the requirements of IEEE format 2013. k.syndy k.kittu SUBMITTED TO: JAWAHARLAL NEHRU TECHNOLOGICAL UNIVERSITY QUEST2K13 DEPT. OF CSE UNDER THE ESTEEMED GUIDENCE OF: Prof. T. vykunt DEPT. OF INFORMATION AND TECHNOLOGY CONTENTS * INTRODUCTION * DESCRIPTION * TECHNOLOGIES USED * APPLICATIONS * BENEFITS * COST * DISADVANTAGES * OVERVIEW * FUTURE SCOPE * CONCLUSION GOOGLE GLASS ABSTRACT: A sleek technology designed for the human face, Google Glass delivers a killer augmented reality experience that will undoubtedly have profound implications on how we interact with the world around us. Google Glass is a research and development program by Google to develop an augmented reality Head-Mounted Display (HMD). The intended purpose of Project Glass products would be the hands-free displaying of information. Google Glass is as futuristic a gadget we’ve seen in recent times. A useful technology for all kinds of people including handicapped/disabled. It is a project glass. INTRODUCTION: Google is currently in the phase of testing their new augmented-reality head-mounted display, known as Google Glass. Essentially, its a pair of glasses, with a camera...
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...Organizing Paper; Google MGT/330 Management Theory, Practice, and Application Preface Google is one of largest search engine organizations in the world. What began as a small search engine within Stanford University grew into the multi-million dollar company Google. The company began as the brainchild of two Stanford Computer Science student, Larry Page and Sergey Brin. Originally, the search engine was named Backrub (Google, 2011). After graduating, the pair changed the company name to Google. In 1998 the first Google website went live. Aside from the relatively quick rise of the company, the organizational structure of the company is impressive. Google is number four on Fortune’s “100 Best Companies to Work For” in 2010 (CNN, 2010). Two areas in which Google’s leadership has succeeded are technology and human resources. The following is an in-depth look at how Google has organized the human resources aspect and how this organization has affected the company’s culture and employees. In addition, the company’s use of technology is analyzed and how this use has contributed to the success of the organization. Organizing People There are four functions of management: Planning, organizing, leading, and controlling (Bateman and Snell, 2009). The way an organization organizes the people it employs and how the company’s human resource department deals with the employees is a huge portion of the organizing function of management. Without people there would likely not be a company...
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...Changnoi and I am a second year Ph.D. Student in the School of Remote Sensing -The topic of my talk today is “The Birth of Google” 1 Outline Introduction Founders of Google Technology of Google Citation and BackRub project Crawler and PageRank Conclusion Today I would like to discuss four main areas. -Firstly Introduction -Secondly Founder of Google -Thirdly the Technology of Google ,this is subdivided into 2 parts. -And Finally my conclusion and summary, If you have any questions I will be glad to answer them at the end. 2 Introduction The most popular search engine Technology Introduction -Nowadays Google is currently the most popular search engine. -We can say Google has a priority on the Internet. 3 Moving on … Information and webs on Internet - Google search - G-mail - Google map - Google video - So no… And Google has new technology or software to helpful people for examples .. -Google search engine: -this engine has more functions to find information such as files, images, video. -G-mail -Free electronic mail. -Google map -Mapping service. -Google video -Video service about stores, publications, and videos. 4 Founders of Gooooooogle Larry Page (American) Surgey Brin (Russian) In 1995 At Stanford University •You want to know •Who are the founders of the Intelligent search engine ? •About Founder of Google. •When Surgey Brin first met Larry Page in the summer of 1995. -Surgey Brin was a second year grad student in the computer...
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...The latest technology is causing controversy all over the world, the newest being the Google Glasses. The purpose of this is to show what the glasses are. There are parts of the world that are against the glasses, either by Google itself or the glasses. Then how Google has been at at the front of new technology. Even though people are just seeing the problems with privacy, it was there way before the glasses were even made. First the reader should know what the Glass looks like. According to Google, they have “adjustable nose pads and a frame that allows a one-size-fits-all offering and two extra nose pads are included. The display is said to have the appearance of a 25-inch HD screen viewed from eight feet away. As expected, image capture is a key feature, with 5MP stills and 720p video supported. Also integrated is 16GB of total flash memory, of which 12 GB is usable and synchronised with Google-supplied cloud storage.... The battery allows one day of typical use, but is reduced by power-hungry operations such as video capture.(Google)” If you wear regular prescription glasses, "‘The Glass design is modular, so you will be able to add frames and lenses that match your prescription,’ the Glass team said in a Google+ post. ‘We understand how important this is and we've been working hard on it.’(Albanesius)” Google+ is the social network work site within Google. “Google glasses that overlay the Internet on daily lives should hit the market in a little more than a year -- technology...
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...Learning Outcomes and Assessment Feedback |Name of the Assessor | | | | | | |Learning Outcomes |Assessment Criteria (AC) |Assessor Feedback | |LO 1 |TASK | | |Understand the importance of |Evaluate current creative and innovative | | |creative and innovative management |management processes in an organization | | |in organizations | | | | |Explain how to lead others to positively | | | |embrace innovation and change | | |LO 2 | | ...
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...article is about the corporation. For the search engine, see Google Search. For other uses, see Google (disambiguation). Google Inc. | | Type | Public (NASDAQ: GOOG, FWB: GGQ1) | Industry | Internet, Computer software | Founded | Menlo Park, California (September 4, 1998 (1998-09-04))[1][2] | Founder(s) | Sergey M. Brin Lawrence E. Page | Headquarters | 1600 Amphitheatre Parkway, Mountain View, California, United States | Area served | Worldwide | Key people | Eric Schmidt (Chairman and CEO) Lawrence E. Page (Co-Founder and President, Products) Sergey M. Brin (Co-Founder and President, Technology) | Products | See list of Google products. | Revenue | US$23.651 billion (2009)[3][4] | Operating income | US$8.312 billion (2009)[3][4] | Profit | US$6.520 billion (2009)[3][4] | Total assets | US$40.497 billion (2009)[3][4] | Total equity | US$36.004 billion (2009)[4] | Employees | 24,400 (2010)[5] | Subsidiaries | YouTube, DoubleClick, On2 Technologies, GrandCentral, Picnik, Aardvark, AdMob | Website | Google.com | Google Inc. is an American multinational public corporation invested in Internet search, cloud computing, and advertising technologies. Google hosts and develops a number of Internet-based services and products,[6] and generates profit primarily from advertising through its AdWords program.[3][7] The company was founded by Larry Page and Sergey Brin, often dubbed the "Google Guys",[8][9][10] while the two were attending Stanford University...
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...reveals the story of Marissa Mayer’s life and work experiences at Google and how she dealt with different challenges confronting Google, specifically the gender issue which is the crucial point of the case. She was able to identify the problems and offered creative solutions. She was striving to bring more females into the field of technology and to Google in order to balance the working atmosphere and to create an environment where women and men can equally share their ideas. We will point out and analyze the major issues presented in the Marissa Mayer’s case, and evaluate how effective her ideas were and how the need for integrating women into the workforce will become beneficial to Google. She said, “…I think you build a better product for a mixed gender audience if you have a mixed gender team.” Marissa Mayer was also very successful at advocating the empowerment of women inside and outside of Google. She was calling all the young girls to embrace their inner geek, and promising them that they can stay “feminine” working in the technology field. Identification Google is one of the fastest-growing companies in the world which had turned a $1.5 million investment into $209 billion and had never encountered any problems recruiting the best of the best, but what appeared to be a major problem at Google is the small fraction of women engineers. Marissa Mayer, who holds a very important position at Google, believed it was a missed opportunity and that it was a recruitment...
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...Google Glass and its implications: It is slated for release in the second half of 2012, Google had created its own brand of smart style Wraparound glass. Google mirror right in front of online interactive activities the user with the Search function. Depending on the success of the product, the potential social impact can be huge. If it was successful, smart Google Goggles prices as cheap and smart technology of the future can be used to change the way society perceives. The field of smart wearing glasses vision of Google in front of mirrors made to display information in Real time. Google X, Google owns and operates a secret place in a laboratory created. Glasses are not sure of the exact details, but rumours and leaks to collect information from Google based on images captured by the camera attached to them, do not work. Information is one of objectives in a smaller screen. Smart wear glasses, even in places where people used to gather information. The Android operating system is based on a version of the glasses and the ability to provide Internet connectivity and GPS. Users of the device can be controlled by gestures and voice commands. (Gorman, 2006) Smart features for the arrival of the opportunity to have both positive and negative effects on society. On the positive side, wearing glasses and cannot use their hands, especially when the information is always there when you need it, you can win. Slightly negative impact on the effectiveness...
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...1) In 2013 Google was the leading Internet search firm. Google owned 67 percent market share in search from home and work computers and a 97 percent share of searches performed by mobile devices. The two main competitors for Google in the search engine industry for market share is Microsoft Corporation’s Bing and Yahoo Inc.’s search. (Blystone, 2015). Google is well known and a leader in the search engine industry that the company became a verb. When people search for something on the Internet such as for a recipe they say, “ I goggled the recipe” (Blystone, 2015). The competition in the search engine industry for Google does come from the two related search engines yahoo search and Bing. However, the major competition in the search engine industry stems from searches with in websites and apps that offer more than just searches, such as Amazon, Inc. and Facebook, Inc. For example, Facebook Inc.’s CEO Mark Zuckerberg articulated that the company’s assets could be used to compete with search engines. Facebook Inc. can compete with search engines by the website uniquely being positioned to answer questions people may have such as, what sushi restaurants my friends have been to recently and liked? These query-based searches that can be done on Facebook potentially offer consumer something they could not do anywhere else (Blystone, 2015). Apple Inc. also created feature and operating system on their iPhone, iWatches, and Apple TV Siri that acts as a virtual personal assistant. With...
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...4 1.1. GOOGLE EXPANSION IN BRIEF… 4 1.2. HOW GOOGLE BENEFIT US? GOOGLE PRODUCTS… 4 2. GOOGLE IS INNOVATION & COMPETITIVE FORCE 5 3. GOOGLE TRANSNATIONAL GLOBALIZATION 6 3.1. GOOGLE ADAPTING “FLAT WORLD” 6 3.2. GLOBALIZATION CHALLENGES 6 3.3. GOOGLE VS. GLOBAL ECONOMY 6 4. GOOGLE SERVICES SECURITY 7 5. REFERENCES 8 Abstract In the following report I analyzed the case study in discussion – Google Inc. – from the prospective of Information Systems related topics studied during this semester. These data represented in order to reach for better understanding of the relation between the success of Google & the Information system setup, infrastructure & strategy implemented in Google. 1. Introduction 1.1. Google expansion in brief… Founded by to colleagues “Larry Page & Sergey Brin” Google started in 1996 with the name of “BackRub”, it was a search engine that meant to use links to determine the importance of an individual webpages. (Google Mission 2012) In 1998; this search engine that they built was renamed to “Google” which is extracted from the word “googol,” the mathematical terminology for the number “one” followed by hundred zeros! And from that time it was registered as Google Inc. (Google Mission 2012) This company stated mission is “to organize the world’s information and make it universally accessible and useful”. (Google Mission 2012) 1.2. How Google benefit...
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...theory does Google controvert? what principles are employed? Google’s Innovation Machine In the pantheon of internet-based companies, Google stands out as both particularly successful and particularly innovative. Not since Microsoft has a company had so much success so quickly. Google excels at IT and business architecture, experimentation, improvisation, analytical decision making, participative product development, and other relatively unusual forms of innovation. It balances an admittedly chaotic ideation process with a set of rigorous, data-driven methods for evaluating ideas. The company culture attracts the brightest technical talent, and despite its rapid employee growth Google still gets 100 applicants for every open position. It has developed or acquired a wide variety of new offerings to augment the core search product. Its growth, profitability, and shareholder equity are at unparalleled levels. This highly desirable situation may not last forever, but Google has clearly done something right. Indeed, Google has been the creator or a leading exponent of new approaches to business and management innovation. Much of what the company does is rooted in its legendary IT infrastructure, but technology and strategy at Google are inseparable and mutually permeable—making it hard to say whether technology is the DNA of its strategy or the other way around. Whichever it is, Google seems to embody the decades-old, rarely fulfilled vision of IT pundits that technology should do...
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...Searching for Internet Freedom in China_GALLEYED (Do Not Delete) 3/18/2013 9:19 PM SEARCHING FOR INTERNET FREEDOM IN CHINA: A CASE STUDY ON GOOGLE’S CHINA EXPERIENCE JYH-AN LEE,* CHING-YI LIU,** AND WEIPING LI*** ABSTRACT ........................................................................................ 406 INTRODUCTION ................................................................................. 406 I. THE NATURE OF THE INTERNET AND GOOGLE’S BUSINESS ............ 408 A. The Evolving Nature of the Internet................................. 408 B. The Study of Google and its China Experience................ 409 II. GOOGLE.CN AND CHINA’S INTERNET POLICY ............................... 412 A. The Story of Google.cn .................................................... 413 B. China’s Internet Policy in the Case of Google.cn............. 419 1. Technological Control of Search Engines .................. 419 2. Legal Control of Search Engines................................ 421 III. POLICY IMPLICATIONS FROM THE CASE OF GOOGLE.CN .............. 423 A. Global Network, Local Internet........................................ 424 B. Leveraging Commercial Power to Regulate the Internet . 426 IV. THE ACCOUNTABILITY CRISIS IN INTERNET GOVERNANCE ......... 428 A. The Problem of Internet Accountability ........................... 428 B. Solutions to the Digital-Accountability Problem ............. 431 CONCLUSION.......................................................................
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