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Got Mp

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Submitted By TEREEstrial
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This is the marketing plan of_____________________________________
I. MARKET ANALYSIS
A. Target Market - Who are the customers?
1. We will be selling primarily to (check all that apply): | | Total Percent of Business | a. Private sector | | % | b. Wholesalers | | % | c. Retailers | | % | d. Government | | % | e. Other | | % |
2. We will be targeting customers by:
a. Product line
We will target specific lines _________________
b. Geographic area? Which areas? _________________
c. Sales? We will target sales of _________________
d. Industry? Our target industry is _________________
e. Other? _________________ 3. How much will our selected market spend on our type of product or service this coming year? $_______________ B. Competition
1. Who are our competitors? NAME _____________________________________ ADDRESS _____________________________________ _____________________________________ Years in business ___________________ Market share ___________________ Price/Strategy ___________________ Product/Service Features ___________________ NAME ______________________________________ ADDRESS ______________________________________ ______________________________________ Years in business ___________________ Market share ___________________ Price/Strategy ___________________ Product/Service Features ___________________
2. How competitive is the market?

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