Chapter-1

Introduction

(1.1)Unilever Bangladesh Limited(UBL)

The origin dates back to 1964, when the first Manufacturing Operations were set up as a part of Lever Brothers Pakistan operations. After independence, it was incorporated as a separate Company under the laws of Bangladesh. Later on the Company diversified into different categories.

Over the the last four decades, Unilever Bangladesh has been constantly bringing new and world-class products for the Bangladeshi people to remove the daily problems of life. Over 90% of the country’s households use one or more of our products. It’s a Fast Moving Consumer Goods company with local manufacturing facilities, reporting to regional business groups for innovation and business resultsUnilever contains 60.75% shares,and The Government of Bangladesh-39.25% of total shares. The company has a Soap Manufacturing factory and a Personal Products Factory located in Chittagong. Besides these, there is a tea packaging operation in Chittagong and three manufacturing units in Dhaka, which are owned and run by third parties exclusively dedicated to Unilever Bangladesh. The main products which are famous in Bangladesh are: Wheel, Lux, Lifebuoy, Fair & Lovely, Pond's, Close Up, Sunsilk, Lipton Taaza, Pepsodent, Clear, Vim, Surf Excel, Rexona, Dove, Vaseline & Lakme. And these products are categorized into 8 divisions: Household Care, Fabric Cleaning, Skin Cleansing, Skin Care, Oral Care, Hair Care, Personal Grooming, Tea based Beverages.
Unilever Operations in Bangladesh provide employment to over 10,000 people directly and through its dedicated suppliers, distributors and service providers. 99.5% of UBL(Unilever Bangladesh Limited) employees are locals and it have equal number of Bangladeshis working abroad in other Unilever companies as Expatriates.

(1.2) Objectives of the Study

The report contains the