Green Management Businesses in the recent days are concerned to go green. Green business is basically the business that has less negative impact on the environment and helps to preserve the nature. Pangea Organics is a good example in the real estate of internationalized green business. As the vision goes, the firm always Pangea Organics has been emphasizing the neutrality of their products throughout the years and deployed green management in the business. The greenness of the business starts from its production to every aspects of their operation. The entrepreneur has found that it is beneficial upon applying the green concept in his business. The processes of the business are green from the beginning towards the end. It starts from sourcing of raw materials and ends with the disposal of the products. Eco-centric concept is applied in the entire process. Every business starts from getting the right resources for their products. For example, Pangea sourced the materials in sustainable farms that are planted with organics organisms. Ingredients such as bitter orange trees and basil are sourced from Egypt. The products of Pangea Organics are manufactured under low heat production in order to keep the natural quality of the ingredients. The processes of the company are carried out under consideration of its impact on the customers and the Mother Earth. In the process of packaging, they have been wisely reuse the wastes such as used pop bottles for decoration and post consumer papers for the packaging boxes. The packaging of the products whether bottled or packed in boxes are made of recycled and recyclable materials. Moreover, the firm has an official website that offers a platform for the customers to make online purchasing. This is a green marketing process as it reduces the need to build up outlets at every areas and it helps to expand the business at international stage faster. In addition, the firm also takes into consideration of the impact of improper disposal to the land. It implements the use of plantable paper and folds it into boxes to pack the products. This is to foster public to work towards the preservation of the ecosystem balance and encourage the public to take care of the earth. Most of the ingredients of the product are from one of the most natural city in United States, Boulder, Colorado. Pangea Organics always sources their raw materials or ingredients from organic and fair trade farms. They also outsource the material from other countries. For example, they source Ascrobic acid from China, Calendula flower from Egypt, Cocoa Butter from Ghana and Olive oil from Tunisia. The ingredients used in the production are the usually the extract from organic plants such as essential oils from rose that has a nice aroma and organic medial effects to humans. Pangea Organics’ products aim to effectively eliminate the users’ skin from any interaction with unnecessary chemical components or artificial fragrances and colours. The founder of the brand, Joshua Onysko put extra emphasize on the origin of the ingredients. As mentioned in an article, he had to make sure that all ingredients are extracted from organically grown plants that have medical usage. The raw materials are required to be green in nature, which means that the materials are free from synthetic preservative and artificial colours or fragrance. The company has been fully-committed with organic purity by carefully select and extract the highest quality fatty acids, essential oils and botanical extracts and avoid any petrochemical materials. For example, they use extracts from Australian wild plum and willow herb which have the ability to in producing the facial cleanser for combination to oily skin type. Olive squalane, which is a natural hydrocarbon derived from Oilve plant is also one of the materials used in producing eye cream and balancing oil. Certification from United States Department of Agriculture (USDA) and United States National Science Foundation (NSF) which certified that the products contain at least 70% of natural ingredients has further assured the consumers the nature quality proposed by the brand. The products of Pangea Organics are manufactured under green management. The production of Pangea Organics products is made in small volume and labor-made. They implement their concerns at the beginning of the plantation process. The company ensures that the plantation of the plants is organically planted from the beginning towards the harvest. Organically planted simply means that they do not use any chemical-based fertilizer or pesticide and stick to the used of non-genetically modified organisms (GMOs). They have a wide piece of land for the plantation in Boulder specifically for the production purposes. The herbs and plants used are hand-picked using labor force. The manufacturing facilities of the products in Boulder are 100% wind-powered to reduce the industrial harm to the lowest as possible. The eco-centric strategy makes the products to be recognized in the world as the skin care brand that operates greenly.
Pangea Organics always use recycled materials in packaging. The founder, Joshua Oynsko also concerns on the packaging of the products. He had requested IDEO, a designing company to design the packaging with green concept. His had specific requests on the colour of the bottles to protect the light-sensitive ingredients and the packaging must be made of consumers’ waste materials or being biodegradable. Disclosure of full ingredients and educating consumers about eco-centric concept was also under requirements of Onysko. The facts show that they are not only using the materials but they also carefully analyze the origin of the materials. Today, products of Pangea Organics are packed in bottled and boxed. Body wash and lotion which are in liquid form are packed in plastics bottles while skin care products are packed in the glass bottles. The bottles are chocolate brown in colour which is near to the colour of the earth. The bottles are produced in dark colour to protect the contents such as lotion or body wash from light sensitivity. All the bottles used are made No. 1 and No 2 biodegradable plastic or generally known as PET that can be recycled in the future. Besides that, the boxes used for the packing are made from recycled pulp. Organic seeds are mixed in manufacturing the boxes. Thus, it is plantable. Small paper-folded boxes are used to pack smaller sized products such as turkey Rose and White Tea Eye Cream. The boxes are not glued or stickered to maintain the neutrality of the products. The printing on the boxes and bottles are one of the special features in their products. The printing ink used is soy-based oil. The packaging teaches the users the concept of eco-centric in skin care and daily life.