...Marketing Research Project Modern retails in India - Trends, issues and future GROUP - 4 Divya Katoch Gaurav Bhola Hanuman Sharan Hemant Meena HimaSindhu Karthik Junnuri F - 099 F 101 F 102 F 103 F 105 F 108 Page 1 Marketing Research Project ACKNOWLEDGEMENT We sincerely express our gratitude to Mr. Hemang Dangi for his constant guidance throughout the project. We also want to thank all the respondents of our survey for spending their valuable time in filling out the survey. Yours sincerely, Group 4 MBA- 1st Year Section B Page 2 Marketing Research Project Table of Contents 1.Title page ................................................................................................................................1 2.Acknowledgement ..................................................................................................................2 3.Index/ Table of content ..........................................................................................................3 4.Abstract ..................................................................................................................................4 5.Introduction ............................................................................................................................5 6.Review of literature .............................................................................................................. 10 7. Research methodology ...................................
Words: 5113 - Pages: 21
... on Retailing Challenges in INDIA Submitted By: Sudev Rajdarshan (2011198) Shriram Tarawade (2011204) Valluru Naveen (2011218) Varun Luthra (2011221) Vasundhara Singh (2011222) INTRODUCTION The recent time has been observed as growth of Indian organized retail market with many folds. Numerous business groups are attracted in the past few years, including some renowned business groups like Bharti, Future, Reliance, and Aditya Birla to establish hold, showing the future growth in times to come. In addition, organized retail sector has also grabbed the attention of foreign companies, showing their interest to enter India, Retailing in India is witnessing a radical transformation. The increase in the number of retail chains across the country is an indication that retailing is emerging as an industry and will boom in a big way in the near future. Retailing like any product does follow a life cycle. India is currently at a stage where customers needed variety in products and retail formats. At present, the contribution of retailing is just about two percentages to total size of $180 billion. Almost every major Indian business house are either getting into the retail space or are consolidating...
Words: 4016 - Pages: 17
...INDIAN RETAIL INDUSTRY MANAGEMENT AND ITS EFFECTS ON THE ECONOMY SUBJECT: MANAGEMENT 360 RAHUL S MADAVA RAO NAVNEET SINGH RAWAT UDAI SAI NALAM MOUNIKA APARNA GUPTA - 131407 131431 131332 INDIAN RETAIL INDUSTRY MANAGEMENT AND ITS EFFECTS ON THE ECONOMY Contents INTRODUCTION ............................................................................................................................................. 2 Study plan ................................................................................................................................................. 2 Study objective.......................................................................................................................................... 2 LITERATURE REVIEW ..................................................................................................................................... 3 RETAIL INDUSTRY – INDIAN SCENARIO ......................................................................................................... 4 Segmentation ............................................................................................................................................ 4 IMPORTANCE OF MANAGEMENT IN RETAIL INDUSTRY ............................................................................... 6 Place .......................................................................................................................................................... 6 Supply chain...
Words: 2351 - Pages: 10
... Why is the Indian retail industry so inviting? Indian retail industry is so inviting because it is a developing site for global retailers and the profitability is declining in developed countries. Because of the indulgence of many small organizations, its existing retail system has been divided into various parts and this division is beneficial such as it is leading to lower prices of farmers and higher prices of the consumers. Furthermore, in order to maximize return on investment, the new rules of India for international trade are attractive for FDI across nations(Dey, 2007). 2. From a resource-based view, what are the unique resources and capabilities that multinational retailers such as Wal-Mart can bring to India? In India FDI on multi brand stores has been forbidden in 2011. But by considering today, multinational retailers can bring small trade stores, modern technology, new opportunities for labor, supermarkets of food service and global sourcing stores in order to enhance the size of economy. 3. From an institution-based view, why is the opening of this industry to FDI such a political issue? In India, a large of small organizations are working and surviving currently even with political issues and potential organizations who want to work there are losing in order to prevent them from influence of politics because they do not know what could be unfavorable for them. 4. ON ETHICS: If you were an elected government official in India, would you recommend...
Words: 2653 - Pages: 11
...CONSUMER BEHAVIOUR IN THE INDIAN RETAIL SECTOR CONSUMER BEHAVIOUR IN THE INDIAN RETAIL SECTOR PROJECT REPORT ON Submitted By PATHAN SHAHID KHAN UNDER THE GUIDANCE OF Prof. Rafana Kazi in partial fulfilment for the award of the degree of MMS Anjuman-I-Islam’s Allana Institute of Management Studies Mumbai 400 001 2014-15 APPENDIX 1 Anjuman-I-Islam’s Allana Institute of Management Studies Badruddin Tyabji Marg, OFF. 92, Dr. D.N. Road, Opp. CST, Mumbai 400 001 Certificate This is to certify that Pathan Shahid Zuber Khan, a student of Anjuman-I-Islam’s Allana Institute of Management Studies (AIAIMS) pursuing final year in MMS has completed the dissertation report on Market analysis of LG consumer durables in the 2014-15 Date:__________________ Place:__________________ _____________________Prof. Rafana KaziProject GuideAIAIMS | ________________________Dr. Lukman PatelDirectorAIAIMS | DECLARATION Project Title: Market analysis of LG consumer durables Submitted on: Under the Guidance of: Prof. Rafana Kazi College: Allana Institute of Management Studies (AIAIMS) This is to declare that I, Pathan Shahid Khan, student of Allana Institute of Management Studies (AIAIMS) IVth semester (Marketing) hereby declare that I have completed the project on Market analysis of LG consumer durables in the Academic year 2015 The information submitted is true and original to the best of my knowledge. Date: <Date of Submission> Place: Mumbai (SIGNATURE) Pathan Shahid...
Words: 14895 - Pages: 60
...OPPORTUNITIES FOR INVESTMENT IN RETAIL SECTOR IN EMERGING ECONOMIES Ashish Deshpande MMS ashish.deshpande@simsree.net 9769138482 Sufiyan Sarguroh MMS sufiyan.sarguroh@simsree.net 7208850965 Sydenham Institute of Management Studies, Research and Entrepreneurship Education (SIMSREE), Churchgate Abstract: This paper presents the investment opportunities in the retail sector in the emerging economies through retrospective tracking of their past experiences and opportunities in the future. The paper analyses the reforms and trends that drove growth in the emerging nations' retail markets and the ones that need to be embraced to sustain and accelerate the growth in the future. The focus of the paper would be the BRICS economies with a brief outlook of other economies like Singapore, Indonesia inter alia. Allowance of foreign investment in the retail sector boosted its volume tremendously in Russia and China and triggered a development of sorts that led to flourishing of foreign as well as local players in the same, providing impetus to the rise in the retail market volume. Brazil developed its retail market by taming inflation and making credit easily available. South Africa improved its distribution networks efficiently causing an improved supply chain management and also cashed in on its demography by catering to the needs of its predominantly young population. Indian retail sector thrives mainly on the unorganized sector with organized sector forming a minor chunk of...
Words: 4644 - Pages: 19
...ICT in Retail Sector – India ICT in Retail Sector India July 2011 Executive Summary Retail sector is estimated to reach INR x tr in 20‐‐ and is expected to witness a growth CAGR of a% to reach INR y tr in 20‐‐ IT / ICT adoption in India is fast gaining popularity, wherein growing retail and trade activity is p p p y g expected to push the adoption rate by a large extent Cuurrently, retail sector in India spend about b% ‐ c % of the overall yearly sales on IT services Market Availability of better and faster IT / ICT solutions with maximum accuracy is pushing the industry forward significantly Technology Adoption in Retail Currently, adoption of IT / ICT in retail sector is estimated at INR z bn of the overall IT / ICT Currently, adoption of IT / ICT in retail sector is estimated at INR z bn of the overall IT / ICT industry in India Growing trade and retail activities is resulting in the need for line of business specific applications aimed at catering to the specific needs of the sector p y pp y Cost component, flexibility and customization of applications are the key selection criteria amongst retailers for the selection of IT / ICT tools and services Cloud computing plays a major role in the enhancement of operational procedures of retailing wherein data and information are transmitted on a real time basis thereby facilitating faster decision making It is predominantly implemented in the fields of supply chain management, inventory ...
Words: 1576 - Pages: 7
...PORTER’S NATIONAL DIAMOND ANALYSIS 3 2.1 THEORETICAL FRAMEWORK 4 2.2 FACTOR CONDITIONS 5 2.3 DEMAND CONDITIONS 6 2.4 RELATED & SUPPORTING INDUSTRIES 7 2.5 FIRM STRATEGY, STRUCTURE & RIVALRY 7 3.0CONTEMPORARY MANAGEMENT ISSUES 8 3.1 CORPORATE SOCIAL RESPONSIBILITY 8 3.2 CORPORATE GOVERNANCE 10 4.0 MARKET ENTRY STRATEGIES 11 4.1 JOINT-VENTURE 11 4.2 DISTRIBUTION SYSTEM 12 5.0 CONCLUSIONS 13 6.0 REFERENCES 14 1.0 INTRODUCTION The purpose of this paper is to discuss and evaluate the attractiveness of the food retail industry in India. Research on the Indian food retail industry will be executed to construct an analysis of the overall competitiveness and investment attractiveness. In Part 1, the researcher will apply the extended version of Porter’s National Diamond (PND) model to the Indian food retail industry. In Part 2, two key management issues will be taken into account and analysed before developing any further operations into the Indian food retail industry. In Part 3, two market entry strategies will be selected, compared, and discuss the advantages and limitations of each to determine the optimal strategy to be implemented in regards to the Indian food retail industry. 2.0 Part 1: PORTER’S NATIONAL DIAMOND ANALYSIS India has experienced significant social and economic change as of late, enabling a solid consumer market for foreign retailers. According to UNICEF, the Indian economy has been booming, with an average GDP growth rate of 4.5% from 1997...
Words: 3769 - Pages: 16
...Organized Retail Industry in India (Hypermarkets) Marketing Management Project Under the guidance of Prof. Ritu Mehta A study on Group 1 Goutham Kandregula (0159/50) K B Partha Sarathy (0170/50) Maladi Srinivas Pavan (0181/50) Meenakshi Garg(0192/50) Naga Phanindra (0203/50) Neela Mohan (0214/50) Nishant Somya (0225/50) Pawar Nikhilesh R. (0236/50) Contents I. II. Introduction- Organized Retail in India ........................................................................................... 3 Marketing Strategy of Major Players .............................................................................................. 5 Porters’ 5 forces analysis ........................................................................................................................ 7 III. IV. Consumer Behavior ..................................................................................................................... 7 BIG BAZAAR –The largest hypermarket store of India ................................................................ 8 Key Facts about the company ................................................................................................................. 8 SWOT Analysis of the Company .............................................................................................................. 9 V. VI. VII. VIII. A. B. C. D. IX. Declining Profits of Big Bazaar .................................................................................
Words: 3101 - Pages: 13
...of Strategy&, the retail trends has been changing until today in the year 2015. By using online channels, there is a three-quarters of growth in retail sales since 2000. The online channel today has taken up about 8 percent of total retail sales. Traditional retails also known as the physical stores today are bringing in e-commerce into their business, resulting the steady growth of online sales (Strategy&, 2015). In Asia, the Asian market is known as the home to some of the world’s fastest-growing and biggest online retailing companies according to ‘Internet Retailer’s newly published 2015 Asia 500’. Many of the uncovered trends in the research are steered by the younger generation, giving suggestions that the progress towards online shopping in general, the shift to shopping on mobile devices, and a preference to be personally addressed by marketers are likely to intensify. Between the age of 18 to 29 year olds, 53% of them prefers to shop online rather than offline(West, 2014). Technology is growing day by day and people, include people in Asia rely on electronic devices due to it’s convenience, almost everything an individual does needs a computerized object for assistance. Asia has a small impact on the declining of hypermarkets, it is seen that the move towards e-commerce and the increasing the trend of small-located outlets shows the move towards convenience(Writer, 2015), just how the people like it. According to the articles of Strategy&, the retail companies understands...
Words: 1183 - Pages: 5
...Praxis Business School Retail Business Plan On Snack Bar A report Submitted to Prof. K. Dashrathraman In partial fulfilment of the requirements of the course Retail Management On 7th August 2011 By Ashwin Agarwal (B10004) Deepika Agrawal (B10007) Nishant Khattwani (B10013) Sushmita Agrawal (B10035) SUBMISSION: - 1 1. Environment Scan a. Retail Scenario In India Retail word comes from the French word retailer, which refers “cutting off, clip and device”. Retailing is the interface between the producer and the individual consumer buying for personal consumption. This excludes direct interface between the manufacturer and institutional buyers such as the government and other bulk customers. A retailer is one who stocks the producer’s goods and is involved in the act of selling it to the individual consumer, at a margin of profit. As such, retailing is the last link that connects the individual consumer with the manufacturing and distribution chain. Indian retail sector comprises of organized and unorganized sector. Organised retailing refers to trading activities undertaken by licensed retailers, that is, those who are registered for sales tax, income tax, etc. These include the corporate-backed hypermarkets and retail chains, and also the privately owned large retail businesses. Unorganised retailing, on the other hand, refers to the traditional formats of low-cost retailing, for example, the local kirana...
Words: 6010 - Pages: 25
...E-commerce Abstract – The online retail service is growing in the emerging market such as India. The online retail companies launched Cashon-Delivery (COD) to create trust of e-commerce in India. This helped many companies to penetrate in Indian Market. However, to the online retail company COD service has added additional burden such as direct and indirect cost of the transaction, high working capital requirement, efficiency management of COD ecosystem and payment hassles. According to Ernst & Young (E&Y), COD accounts for 50 to 60 per cent of online transactions in India. To reduce the contribution of COD in the online transactions without affecting the number of sales the online retail service providers need to understand why does the customer use COD as a mode of payment. The purpose of this research is to understand the factors influencing the customers to use COD as a mode of payment. Keywords – E-commerce in India, Cash on Delivery, Challenges in cash on delivery, COD users, but is still below world averages. This shows the immense potential that the retail category holds in India with online retail filling the distribution and convenience gap. The e-Commerce and allied companies have also turbocharged the e-Commerce growth engine by introducing innovative business models, by introducing technological innovations and by offering convenient payment options most popular being the COD. Cash-on-delivery has been one of the key growth drivers and is touted to have accounted...
Words: 3764 - Pages: 16
...Globalisation of the food retail industry – forecasts to 2013 2008 edition Page i Globalisation of the food retail industry – forecasts to 2013 2008 edition By Helen Lewis June 2008 Published by Aroq Limited Seneca House Buntsford Park Road Bromsgrove Worcestershire B60 3DX United Kingdom Tel: Fax: Web: +44 (0)1527 573 600 +44 (0)1527 577 423 www.just-food.com Registered in England no: 4307068 © 2008 All content copyright Aroq Ltd. All rights reserved. Page ii Single-user licence edition This report is provided for individual use only. If you would like to share this report with your colleagues, please order additional copies or sign up for a multi-user licence by contacting: Kathryn Wedgbury Research manager, just-food.com Tel: +44 (0)1527 573 604 Email: kathryn.wedgbury@just-food.com Copyright statement © 2008 All content copyright Aroq Limited. All rights reserved. This publication, or any part of it, may not be copied, reproduced, stored in a retrieval system, or be transmitted in any form by any means electronic, mechanical, photocopying, recording or otherwise without the prior written permission of Aroq Limited. This report is the product of extensive research work. It is protected by copyright under the Copyright, Designs and Patents Act 1988. The authors of Aroq Limited’s research reports are drawn from a wide range of professional and academic disciplines. The facts within this report are believed to be correct at the time of publication...
Words: 3625 - Pages: 15
...June 2014, Available at: www.paperpublications.org An Analysis of Indian Banking Industry with Special Reference to ICICI Bank Sana Samreen Abstract: The last decade has seen many positive developments in the Indian banking sector. The policy makers, which comprise the Reserve Bank of India (RBI), Ministry of Finance and related government and financial sector regulatory entities, have made several notable efforts to improve regulation in the sector. The sector now compares favorably with banking sectors in the region on metrics like growth, profitability and non-performing assets (NPAs). However, improved regulations, innovation, growth and value creation in the sector remains limited to a small part of it. The cost of banking intermediation in India is higher and bank penetration is far lower than in other markets. India’s banking industry needs to strengthen itself significantly In this paper, I have mainly focused on the overall analysis of the banking industry through framework like Porter’s five forces model. I have also concentrated upon the various developments being done in the industry along with recognizing the upcoming challenges as well as the opportunities to reap the profits even in troubled waters. Keywords: Indian banking industry, Porters five force model, market regulation. I. Introduction The Indian banking industry, which is governed by the Banking Regulation Act of India, 1949 can be broadly classified into two major categories...
Words: 5454 - Pages: 22
...Foreign Direct Investment in Indian Retail Sector * Dr. A. Vinayagamoorthy,Ph.D., ** C. Sankar * Associate Professor, Department of Commerce, Periyar University, Salem-11. Tamil Nadu.E-Mail: avm_2007@yahoo.com ** Ph.D. Research Scholar, Department of Commerce, Periyar University, Salem-11. Tamil Nadu. E-Mail: sankar_4577@yahoo.com; sankarzee.c@gmail.com; Mobile No. (0)9566997631 Abstract FDI is a tool for economic growth through its strengthening of domestic capital, productivity and employment. FDI also plays a vital role in the up gradation of technology, skills and managerial capabilities in various sectors of the economy. The present paper attempts to analyze significance of the FDI Inflows in Indian retail sector since 1991 and relating the growth of retail sector FDI in generation of employment in terms of skilled and unskilled. Supporters of FDI in retail trade talk of how ultimately the consumer is benefited by both price reductions and improved selection, brought about by the technology and know-how of foreign players in the market. This in turn can lead to greater output and domestic consumption. Introduction The retail industry in India is of late often being hailed as one of the sunrise sectors in the economy. AT Kearney, the well-known international management consultancy, recently identified India as the ‘second most attractive retail destination’ globally from among thirty emergent markets. It has made India the cause of a good deal of excitement...
Words: 3800 - Pages: 16
