...the last 39 years and has grown through their technology and innovation. They have had some stumbles along the way but their success over the years has dominated the negativity. In the last 15 years, Apple has introduced the iPod, Macbook, and the iPhone which has brought Apple most of its success. The economy and the technology has enabled Apple to be one of the most successful phone and computer companies in recent history. In this paper, we will break down their economic state based on GDP, inflation, unemployment, interest rates, monetary and fiscal policies. We will also discuss the industrial analysis based factors such as life cycle, structure, competition, demographics, and technology. Based on information we found we will relate certain aspects of the economic state and industry analysis. Unemployment takes a toll on the country as a whole, but it has much more specific effects as well. Unemployment has been relatively high in the past few years, but have started to return to a more acceptable rate. Creating jobs and decreasing the unemployment rate has a great positive impact on the economy. When businesses are hurting for money, they do not hire as many employees, and are forced to lay-off people. Also, counterproductive as it may be, unemployment benefits are financed largely by businesses that are heavily taxed by the government. Of course, when this happens, businesses have even less money and can’t hire more employees. The production of unemployed workers...
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...Modern technology these days is widening dynamically and it is ultimately causing the introduction of different areas of your financial system. In recent years the mushrooming functionality and ubiquity of computers and the Internet have outstripped early forecasts about technology’s rate of advancement and usefulness in everyday life. Products of advanced technology are generating everyday life amazingly less difficult and also have began overtaking distinctive steps performed by human beings.Especially the highly amazing gadgets that are getting smarter than humans. First and foremost,based on my article we must mark that the year 2029 in our diary that the day at it is when the artificial intelligence will finally be smarter than humans,...
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...Contents Page Purpose 4 1. External Analysis 5 2.1 Industry Life Cycle............................................................5 2.2 Market Analysis....................................................................6 2.3 PESTEL.................................................................................7 2.4 Porters 5 Force ....................................................................8 2. Internal Analysis 9 2.1 Microsoft Competency Framework....................................9 2.2 Microsoft VRIN Framework.................................................10 2.3 Microsoft Strengths and Weaknesses ..............................10 2.4 Nokia Competency Framework...........................................11 2.5 Nokia VRIN Framework........................................................12 2.6 Nokia Strengths and Weaknesses......................................12 3. Issues and Challenges ...
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...concerning plagiarism and collusion. No substantial part(s) of the work submitted here has also been submitted by me in other assessments for accredited courses of study, and I acknowledge that if this has been done an appropriate reduction in the mark I might otherwise have received will be made.” 1 Nokia shifting from a “Leader” to a “Challenger” – Marketing Strategy of Nokia Lumia 1020 1. Executive summary Nokia was one of the most recognized and well-loved brands in the world. It was trampled and nearly destroyed by the disruptive innovation of Apple’s iPhone and the massive success of Android OS in the smartphone sector. Nokia holds many of the key technologies for mobile devices, but lacked the foresight and leadership to seize the massive opportunity in the shift from feature phones to smartphones. (Patric, 2013) In order to regain its lost market share and return to the leadership position, Nokia created series smartphone called Nokia Lumia. In June of 2013, Nokia launched its flagship Lumia 1020 – the best shot at making a real impact in smartphone, according to Nokia. However the smartphone market becomes super competitive than ever before. Especially in China, the world’s largest smartphone market, Nokia is facing increased competition from both international and domestic rivals. In this essay, I will...
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...Environmental Stewardship After scanning the headlines, obituaries, and world news sections, a wife tosses her Sunday newspaper into the wastebasket. Moments later, when her husband sees the discarded newspaper and inquires about the scores from last night’s ball game, she quickly pulls up The New York Times application on her smartphone to recite the information he is looking for. In another home, a young boy squeals with delight as he discovers Styrofoam peanuts were used to package the birthday gift that his grandmother had shipped to him. A group of teens toss their soda cans into the garbage after the high school football game. Scenes similar to these play out around the world every day, and un-necessary waste is being created. When creating the earth, God provided for human beings a beautiful dwelling place equipped with all the resources needed for survival. In Genesis 2:15, God’s intention for man to care for the earth is revealed when He puts Adam “…in the Garden of Eden to work it and take care of it” (NIV). The condition of the earth today and the declining availability of natural resources speaks of the careless ways of past and present generations in regards to the environment. In being a good steward of God’s creation, Christians bear the responsibility of working to reduce waste and educating others about the importance of environmental preservation. The Environmental Protection Agency defines waste as, “Any garbage or refuse, sludge from a wastewater treatment...
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...people in our world have access to the Internet; needless to say we live in a very technically inclined society. Almost every task that is preformed is done by using some sort of technological medium, whether that be a computer, smartphone, tablet, etc. We have the ability to access multitudes of information by the push of a button in something so small that it fits into the palm of our hands. I personally believe that technology is a great way to expand our knowledge, especially since we live in a climate that is centralized around such things. Like much of everything else in our world, the way we read has been technologically transformed. It used to be that if you wanted to read a novel you would have to go to a library or a book store and buy the ones that you were interest in reading. If you wanted more than one you had your satchel that you could put three of your 500 page novels into, which was kind of a hassle. Today there is a way to store millions of books on something no bigger than a sheet of printer paper. The integration of eBooks into our libraries, schools, and personal libraries is crucial to keep future generations reading. Technology is and will continue to be a very large part of our lives and if we are going to keep people interested in written words we must allow innovation to take place. Society and the way we do things drastically change from each passing decade. The very first computer took up a whole entire classroom and now I have one that doubles as...
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...Aleixo Maria Osório | Pedro Castro STRATEGIC MANAGEMENT SMARTPHONES Professor Francesco Castellaneta FIND INSIDE Table of Contents I. INTRODUCTION 2 o II. Mission, Vision, Core Values 2 INDUSTRY ANALYSIS 3 o o o o Pest analysis 3 Porter’s Five Forces of Competition Framework 4 Market Segmentation 5 Key success factors 8 III. COMPETITVE ADVANTAGE ANALYSIS 9 o o o Emergence of Competitive Advantage 9 Porter’s Value Chain 12 Porter’s Generic Strategies 15 IV. CORPORATE STRATEGY 16 o o o The scope of the firm 16 Vertical and Horizontal Diversification 20 Managing the corporate portfolio 23 V. GLOBAL STRATEGY AND THE MULTINATIONAL CORPORATIONS 25 o o o o o Patterns of internationalization 25 Analyzing competitive advantage in an international context 25 International Location of Production 27 Global integration vs. National differentiation 27 Strategy and organization within the multinational corporation 28 VI. VII. VIII. CONCLUSION 28 APPENDIX 29 BIBLIOGRAPHY 30 I. Introduction COMPANY PROFILE Nokia is a Multinational communications and information technology Corporation, with headquarters in Finland. Even though, their product portfolio is quite diverse, their main products are mobile phones and IT devices. Nokia occupied the leadership position in the mobile phones’ industry for more than a decade; however in 2011 this position was lost. The introduction of the smartphones in the market, the scandal related with Stephen Elop’s memo...
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...By AppleInsider Staff Yet another rumor claims Apple is planning to launch a new iPhone with an even larger display late next year, and that the company may promote the so-called "iPhone 6" as the first big-screen phone able to be operated with just one hand. The details come from Japanese magazine Mac Fan, which were summarized on Tuesday by Macotakara. The report claims Apple's next-generation iPhone may sport a 1,920-by-1,080-pixel 5-inch display packing in 440 pixels per inch. It was claimed that Apple plans to make both sides of the screen as "thin as possible." That could allow the company to promote the "iPhone 6" as the first "phablet" able to be operated with one hand. The appeal of one-hand operation was already something Apple already focused on when it released the iPhone 5, sporting a larger 4-inch display, in 2012. That was an increase from the 3.5-inch display size found on all previous iPhone models. The magazine that serves as the source of the latest rumor isn't known for leaking information about Apple products, and thus does not have an established track record. But there have been multiple claims that Apple may be planning to release a larger screened version of the iPhone in 2014. Most notably, well-connected analyst Ming-Chi Kuo of...
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...Introduction . what are the potential health issues associated with cellular telephone use? Whether it’s the increased use of cell phones by children, or the overall increase in cell phone use by adults, human exposure to electromagnetic radiation is happening in ways never dreamed of before. Very young children are using them, teenagers live on them—and some even sleep with them on their pillows, as cell phones are often used as alarm clocks. What do these exposures consist of and what do they mean for human health? Whether cell phone use affects the human nervous system and reproduction, causes DNA damage and behavioral changes, or creates addictive behavior, cell phones are now ubiquitous in our lives. Cell phone technology has changed quickly over time and continues to develop, which means that human exposures also change over time. This report explores what we know about cell phone use, exposures, and human health. Impact of mobile phone technology in environment: The Cell Phone Problem Electromagnetic Radiation _ All cell phones emit a type of radiation called an electromagnetic field (EMF), composed of waves of electric and magnetic energy moving together through space. Different types of electromagnetic energy are categorized by their wavelengths and frequencies and comprise the electromagnetic “spectrum” (see next page). _ Different radiation frequencies are used by different...
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...Sanna Hakala 1121118728 Varpu Mäkinen 1121118727 Mohammad Javad Kolahdouzan 1081107407 Hammam Saleh 1051108881 Aboualfazl Sharifi 1092701200 Tarig Mohamed 1091106023 Sanna Hakala 1121118728 Varpu Mäkinen 1121118727 Mohammad Javad Kolahdouzan 1081107407 Hammam Saleh 1051108881 Aboualfazl Sharifi 1092701200 Tarig Mohamed 1091106023 ------------------------------------------------- Group Assignment: Pomaly ------------------------------------------------- Marketing and Multimedia BMK3144 Table of contents Executive summary 4 Company description 5 Company history 5 Vision 6 Core competitors 6 Product description 6 CRM 7 Situational Analysis 8 Environmental analysis 8 Legal 8 Technological 9 Market related 10 SWOT Analysis 10 E-marketing strategic planning 12 Market opportunity analysis (MAO) 12 Segmentation 12 Targeting 12 Differentiation 13 Positioning 13 Objectives 13 E-Marketing for Pomaly 14 The Basic Offer and Value 14 Distribution 14 Market Relationship Management 15 The 4p's of Marketing 16 Product 16 Placement 16 Promotion 16 Pricing Strategy 16 IMPLEMENTATION PLAN 17 Marketing Mix (4Ps) 17 Product 17 Place 17 Price 17 Promotion 18 Relationship Management Strategies 18 Marketing Organization (Staff & Department Structure) 19 Program Plans 20 Evaluating and control 22 Evaluation of reaching the customers 22 Selling the application to 25 % of new suitable clients...
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...Australian Mobile Telecommunications Association Annual Report 2013 AMTA Contacts Membership For information about AMTA or membership inquiries phone (02) 6239 6555 or see the website: www.amta.org.au MobileMuster To contact MobileMuster phone 1300 730 070 or email mobilemuster@amta.org.au. For more information about MobileMuster go to www.mobilemuster.com.au Mobile Carriers Forum To contact the Mobile Carriers Forum phone (02) 6295 8191 or see the website: www.mcf.amta.org.au AMTA Members Carriage Service Providers Dodo Australia, Lebara Mobile, Lycamobile, Optus, Telstra, VHA Pty Ltd AMTA Vision The Australian Mobile Telecommunications Association is the peak national body representing Australia’s mobile telecommunications industry. AMTA’s vision is to promote an environmentally, socially and economically responsible, successful and sustainable mobile telecommunications industry in Australia. AMTA aims to achieve its vision by: ■ effective industry representation and leadership ■ generating consensus on whole-of-industry issues ■ improving the level of trust between the industry, related industries, key stakeholders and the wider community ■ promoting an improved understanding of the mobile telecommunications industry and its contribution to the Australian community. Handset Manufacturers LG Electronics Australia, HTC ( Aust & NZ), Nokia Australia, Motorola Mobility Australia, Research in Motion, Samsung Australia, Sony Ericsson, ZTE Australia ...
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...employees, malicious attacks to system, and theft of intellectual property by employees (National Institute of Standards and Technology, 2014). The accidental disruption to systems are caused by employees who input mistakes or leave out important data during input; these mistakes and omissions are typically caused by data entry clerks that input a lot data every day or other system users who create and edit system data. WInt would need to implement applications that use quality control protocols, as well as requiring all users with system access to be trained to help reduce this type problems (National Institute of Standards and Technology, 2014). Loss or theft of sensitive data by employees can be described as computer crimes by people who have or get access to the system and steal or destroy sensitive information on the system. The majority of these crimes are committed by disgruntled, current employees, although some are committed by former employees who keep all their system log-in information, who use their access to commit fraud, theft or destruction of system data (National Institute of Standards and Technology, 2014). Malicious attacks to the system are caused by malicious software like viruses, worms, Trojan horses, spyware, adware, etc and human attacks that involve spoofing, phishing, sniffing, Denial of service, to name just a few and these attacks are effective on all computer platforms (Ramakić, & Bundalo, 2014). Hackers, the human attackers are also called crackers...
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...INTERNATIONAL BUSINESS ENVIRONMENT Question 4: Compare and contrast the activities of two companies of your choice in the same industrial sector in developing new technology to try to maintain competitive advantage. CONTENTS INTRODUCTION 3 TECHNOLOGICAL DEVELOPMENT 4 (i)PRINCIPAL STAGES OF TECH DEVELOPMENT 4 (ii)BASIC INDEXES OF TECHNOLOGY 4 ROLE OF R&D 5 TECHNOLOGICAL INNOVATION 7 ANALYSIS 10 (i)SAMSUNG 10 (ii)APPLE 12 PORTER’S 5 FORCE MODEL COMPARISON 15 SWOT ANALYSIS 17 CONCLUSION & RECOMMENDATION 19 REFERENCES 21 INTRODUCTION This paper seeks to compare core and enabling technologies of two organizations in the consumer electronics industry. Apple is currently first in the brand value while Samsung is sitting in the second position. Whereas Samsung has the maximum market share in the mobile industry. Apple leads the line in the tablet segment. Both the companies compete fiercely in almost all the segments such as Laptops, mobiles. Apple’s is preparing the next innovative product called the Apple Tv. Apple and Samsung both generate huge profits but it is the latter which returns huge revenues each year and Apple is slightly losing its charm since Samsung is coming up with innovative and high tech products every year.. This paper further analyzes contrasting strategies of core and enabling technologies between two...
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...Android vs iPhone Junyao Zhang April 12, 2010 This is a complete analysis and comparison between Android and iPhone OS. The rest of this report is organized as follows. Section ?? outlines the system architecture, history and detail management configuration. Section ?? discusses the iPhone system. In Section ??, a comparison between these two systems is presented. 1 Android Android, originally meaning “robot”, is a mobile operating system using a modified version of the Linux kernel. It was initially developed by Android Inc., a firm later purchased by Google,[?]and lately by the Open Handset Alliance[?]. It allows developers to write managed code in the Java language, controlling the device via Google-developed Java libraries.[8] It empolys the software stack architecture, as shown in Figure 1. • Android relies on Linux version 2.6 for core system services such as security, memory management, process management, network stack, and driver model. The kernel also acts as an abstraction layer between the hardware and the rest of the software stack. It is implemented by programming language C. • The middleware level includes Runtime and Libraries. The Runtime includes core libraries, providing most of the functionality available in the core libraries of the Java programming language, and Dalvik virtual machine which allows every Android application runs in its own process. The Libraries is used by various components of the Android system, such as Media Libraries, 3D libraries...
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...recently invented, developed scientific knowledge applied in our everyday life. They offer fresh and a new ways of communication, something different what was used by previous generations or perhaps just a few years earlier. These new communication technologies certainly influence and change the way we live and manage our communication, social and business activities. One of these new communication technologies is the so-called “smart-phones”, which are the combination of cellular phones and computer based technology. “The growing capabilities of handheld devices and transmission protocols have enabled a growing number of inventive and fanciful applications—for instance, augmented reality” (Hosch Encyclopaedia Britannica2012) They incorporate a whole list of features, example touchscreen (which is almost a standard application these days) internet browser, high resolution camera, capable to take High Definition Videos apart from HD still shots, navigator, Mp3 music player, document viewer, Bluetooth, USB, alarm clock, calculator, calendar. It brilliantly works with Wi-Fi and after all, it is also capable to make phone calls too. Reference: smartphone 2012. Encyclopædia Britannica Online. Retrieved 25 February 2012, from http://www.britannica.com/EBchecked/topic/1498102/smartphone 2. Definition of technology & relevance - Posted: 28 FEB 2012 The definition of “Technology” by the Oxford...
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