...BRAND PERSONALITY Sincerity Dimension:-Realistic, sentimental, and down-to-earth—under the Sincerity dimension are more relevant for Colgate because the respondents feel that the brand is suitable for cleaning and maintaining teeth and the benefits highlighted by the brand such as white and strong teeth are based on facts. While sincere and wholesome—are not applicable to Colgate because the brand is not fair and just and its usage does not give physical and mental satisfaction. Exciting Dimension:-cool, contemporary, and imaginative—are not applicable to Colgate brand because the respondents believe that the advertisements, sales promotion programmes, POP displays, etc., are not very creative and are based on current events. Competence Dimension:-successful—under Competence dimension is not applicable to Colgate brand because the users do not believe that it is one of the successful brands Sophistication Dimension:-charming, smooth, and glamorous—under Sophistication dimension are more relevant for Colgate because the usage of this brand improves the physical attractiveness of the user and the brand arouses admiration of friends and relatives visiting the house. Ruggedness Dimension:-masculine—under the Ruggedness dimension is not applicable to the brand because Colgate users do not give any gender-specific characteristics to the toothpaste. Brand Portfolio When large businesses operate under multiple different brands, services and companies, a brand portfolio...
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...systems of the body functioned, as well as to hone their surgical skills. As long as animals have been used in experiments, people have expressed concerns about such research. Questions about the morality, necessity, and scientific validity of animal experiments have arisen since those ancient physicians first began to study bodily functions. Alternatives are methods, which refine existing tests by minimizing a! nimal distress, reduce the number of animals necessary for an experiment or replace whole animal use with vitro or other tests. While vivisection has received more attention and funding, clinical and epidemiological (studying the natural course of disease within human population) studies have had a much more profound impact on human health. In fact, clinical and epidemiological evidence linking smoking to lung cancer was established long before warnings of the dangers of smoking were released to the general public. Because animal experimentation failed to each the same conclusion, warning labels on cigarettes were delayed for years! During this time hundreds of people died from lung cancer because the results of animal experimentation were considered more valid than studies of human patients. Animal based research is the science of the past. There are a number of...
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...Injurious Adulterants/Contaminants in Foods and their Health Effects S.No Adulterant Foods Commonly Involved Diseases or Health Effects Adulterants in food 1 Argemone seeds Argemone oil Mustard seeds Edible oils and fats Epidemic dropsy, Glaucoma, Cardiac arrest 2 Artificially coloured foreign seeds As a substitute for cumin seed, Poppy seed, black pepper Injurious to health 3 Foreign leaves or exhausted tea leaves, saw dust artificially coloured Tea Injurious to health, cancer 4 TCP Oils Paralysis 5 Rancid oil Oils Destroys vitamin A and E 6 Sand, marble chips, stones, filth Food grains, pulses etc. Damage digestive tract 7 Lathyrus sativus Khesari dal alone or Mixed in other pulses Lathyrism (crippling spastic paraplegia) Chemical Contamination 8 Mineral oil (white oil, petroleum fractions) Edible oils and fats, Black pepper Cancer 9 Lead chromate Turmeric whole and powdered, mixed spices Anemia, abortion, paralysis, brain damage 10 Methanol Alcoholic liquors Blurred vision, blindness, death 11 Arsenic Fruits such as apples sprayed over with lead arsenate Dizziness, chills, cramps, paralysis, death 12 Barium Foods contaminated by rat poisons (Barium carbonate) Violent peristalisis...
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...Hazelle Anne M. Garces BSA 2-23 Nutritional Requirements Eating is one of life’s pleasures. However, there is more to eating than sensory gratification. Food is needed to provide the nutrients required for the maintenance of normal structure and function of the body. Digestion can never serve its purpose without the body absorbing the nutrients it needs to maintain life. These nutrients however come in various types and forms and that an ideal amount of each should be taken to achieve the body’s optimum functioning. Yes, we may eat whatever is available at any amount we want without undermining the results those foods shall give to our body, but eventually, our physical body will complain in the form of diseases. Although nutrients can work alone, each depends upon the others to be the most effective. The main nutrients are the macronutrients such as carbohydrates, proteins and fats; and the micronutrients: vitamins and minerals. . Macronutrients Macronutrients as its name implies are the molecules that are needed by the body in big amounts. They occupy the biggest portion of the nutrients absorbed by the body from the food that was eaten. 1. Carbohydrates Carbohydrates mean carbon with water. Plants use sunlight in the process of photosynthesis to convert water and carbon dioxide into carbohydrates and oxygen. When our body needs energy, it looks for carbohydrates first. Carbohydrates come in two forms: simple and complex. Both...
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...Occupational Health and Safety Act, 1993 Hazardous Chemical Substances Regulations, 1995 2. Scope of Application 2. Subject to the provisions of sub-regulation (2), these regulations shall apply to an employer or a self employed person who carries out work at a workplace which may expose any person to the intake of an HCS at the workplace. 3. The provisions of regulations 3(1), 6 and 7 shall not apply to: a. a self employed person; or b. a person who visits a workplace as contemplated in subregulation (1). 4. The provisions of these regulations shall not apply in the case where the Lead Regulations and Asbestos Regulations apply . 3. Information and training 1. An employer shall, before any employee is exposed or may be exposed, after consultation with the health and safety committee established for that section of the workplace, ensure that the employee is adequately and comprehensively informed and trained, as well as thereafter informed and trained at intervals as may be recommended by that health and safety committee, with regard to: a. the contents and scope of these regulations; b. the potential source exposure; c. the potential risks to health caused by exposure; d. the potential detrimental effect of exposure on his or her reproductive ability; e. the measures to be taken by the employers to protect an employee against any risk from exposure; ...
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...Thank you Water (2012) Brand Audit ------------------------------------------------- ------------------------------------------------- ADV 201-Brand Building ------------------------------------------------- Tim Beaty ------------------------------------------------- By ------------------------------------------------- Mark Bell ------------------------------------------------- 00051469T ------------------------------------------------- Executive summary Thankyou Water operates in the highly competitive, 600 million dollar bottled water market in Australia. This relatively new brand is seeking take advantage of changes in social attitudes and trends in Australia. Each dollar of profit that is spent on Thankyou Water products goes toward providing water to developing nations across the world. Social changes, have dictated that consumers are more conscious of business profit; this presents an opportunity to Thankyou Water. Additionally Thankyou Water has had to be wary of changes in legislation and any demographic shifts in the Australian population. Technological changes will allow Thankyou Water to become more efficient in the distribution of its product and packaging. Thankyou Water’s competitive advantage lies in the price of its product, and the need in which it meets as a socially enterprise. With each dollar of profit going to numerous water projects, Thankyou Water, appeal to this ‘socially conscious consumer’ in the Australian bottled water...
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...CORPORATE SOCIAL RESPONSIBILITIES AND GOOD GOVERNANCE MARY MAE N. MORFE LOMT 2-1 Pasig City ------------------------------------------------- Top of Form The City Hall of Pasig has undergone a number of iterations since 1967, when it was a mere four-storey structure with 1, 200 square meters of floor area. The renovation in 1999 brought the floor area to approximately 9,000 square meters. Finally in 2005, four more levels were added, bringing the total floor area to 16,000 square meters. The City Hall is a stunning vision coming onto Caruncho Avenue, with its ivory-and-emerald façade. The ground floor is almost entirely devoted to a parking area, with the exception of the Cooperative Development Office. The second floor is occupied by the Business Permit and Licensing Office and the Treasury Department. The third floor houses the Commission on Audit, National Statistics Office, Department of Interior and Local Government, Civil Registry, and Urban Poor Services Office. The Senior Citizens Office, Environment and Natural Resources office, and City Records constitute the fourth floor, while the fifth floor consists of the City Budget, Legal and Public Information offices. The Engineering and Housing offices are situated on the sixth floor, while the Vice Mayor and the City Councilors hold office on the seventh floor. The Session Hall where the members of the City Council convene every Thursday is located on this same level. The eighth floor welcomes...
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...values: Caring, Global Teamwork and Continuous Improvement. These values are reflected not only in the quality of our products and the reputation of our Company, but also in our dedication to serving the communities where we do business. As a leading consumer products company we are also deeply committed to advancing technology which can address changing consumer needs throughout the world. In fact, our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live. Colgate-Palmolive Colgate-Palmolive Company is an American multinational consumer products company focused on the production, distribution and provision of household, health care and personal products, such as soaps, detergents, and oral hygiene products (including toothpaste and toothbrushes). Under its "Hill's" brand, it is also a manufacturer of veterinary products. The company's corporate offices are on Park Avenue in Midtown Manhattan, New York City...
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...bahtc phelbotomy Study online at quizlet.com/_5d2h4 1. 1- blood enters the heart 1st order of draw 2- goes to 3- from there to 4 Functions of the Blood Superior & Inferior Vena Cava (V-C) Red topper tube Right Atrium Tricuspid Valve Provides nutrients, oxygen, chemical substances and waist removal Right Ventricle Pulmonary Artery - and lungs Pulmonary Veins Left Atrium Bicusped Valve Left Ventricle Aorta 18. ABG (Arterial Blood Gas) 2. 3. 4. 5. Analyses arterial blood for oxygen, carbon dioxide and bicarbonate content in addition to blood PH; * used to determine the effectiveness or respiration stem cells in the bone marrow Universal precautions 19. All blood cells originate from All specimens should be handled with caution, as if they were contaminated with a blood bourne pathogen. an embolism is Any object that can harbor infections agents and/or transmit infection. Aortic valve Arterial Blood Gas (ABG) sample must be run within Arterial blood is used to determine Aseptic 20. 6. 7. 4- then onto 5- and now out to the 6- back into the 7- then onto the 8- moves onto the 9- down to the 10- finally to your hot bod via the A group of test requested as one unit is called a: A Panel is A patient was rushed to the ER because of dehydration due to severe vomiting. The ER physician orders a test for STAT electrolytes. Which of the following tubes would the Phlebotomist use to do the collection? A Plug is 21. a clot that moves inside the vessel it...
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...University Shibpur Comprehensive Action Plan Communist Party of India—Marxist Civil Society Organisations Department for International Funding Government of West Bengal Gram Panchayat Information Education Communication International Monetary Fund Information Technology Knowledge Attitude Practice Litres per capita per day Millennium Development Goals Minimum Needs Programme Ministry of Water Resources Nongovernmental Organisation National Water Resource Council Operation and Maintenance Participatory Rural Appraisal Panchayati Raj Institutions Poverty Reduction Strategy Paper Rural Sanitation Programme Strength Weakness Opportunity Threat Training of Rural Youth for Self Employment United States of America Union Territory Volunteer Community Health Promoter Contents Section Title Introduction 1 1.1 1.2 1.3 1.4 2 2.1 2.2 3 3.1 3.2 3.3 3.4 4 4.1 4.2 4.3 4.4 4.5 5 5.1 5.2 5.2.1 5.2.2 5.2.3 5.2.4 5.2.5 5.2.6 5.2.7 5.3 6 6.1 6.2 7 7.1 7.2 Review of Water and Sanitation in India Demographic, Economic and Socio-political Situation Water Resources, Water and Sanitation Coverage and Challenges Government Agencies Policies and Working Methods Water For People Global Strategy History in India Review of Water and Sanitation in West Bengal Demographic, Economic and Socio-political Situation Sector Agencies Geographic Divisions of West Bengal Water Resources, Water and Sanitation Coverage and Challenges...
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...“HERBAL TOOTH POWDER” BILANG ALTERNATIBONG PANGLINIS AT PAMPATIBAY NG NGIPIN TAONG 2010-2011 _______________ Tisis na Iniharap sa Politeknikong Unibersidad ng Pilipinas Kampus ng Lungsod Quezon _______________ Bilang Bahagi ng Kahingian Sa Pagtatamo ng Digring Batsilyer ng Agham sa Pamamahalang Pangangalakal _______________ Nina Decelyn P. Gonzales Geneva M. Zinampan Mary Grace L. Esparas Rose Ann C. Alejandrino Ma. Celina Janine C. Garzo Marso 2011 PAHINA NG PAGPAPATIBAY Bilang bahagi ng kahingian sa pagtatamo ng Digring BATSILYER NG AGHAM SA PAMAMAHALANG PANGANGALAKAL - ang tisis na ito na may paksang “Herbal Tooth Powder” Bilang Alternatibong Panglinis at Pampatibay ng Ngipin Taong Aralang 2010-2011 ay naihanda at isinumite nina Decelyn P. Gonzales, Geneva M. Zinampan, Mary Grace L. Esparas ,Rose Ann C. Alejandrino, at Ma. Celina Janine C. Garzo ay iminumungkahing maiharap sa Oral na Pagsusulit. _________________________ JENNIFOR LOYOLA AGUILAR Tagapayo LUPON NG TAGAPAGSULIT Pinagtibay ng mga lupon sa Oral na Pagsusulit na may markang ______. Bejamin Jose Cada Jr. Lupon ng Tagapagsulit Tinanggap at pinagtibay bilang bahagi ng kahingian sa pagtatamo ng digring Batsilyer ng Agham sa Pamamahalang Pangangalakal. PROF. DORIS B. GATAN PROF. PASCUALITO B. GATAN Tagapangulong Pang-akademiko Direktor, PUP- Lungsod Quezon Marso 2011 PAGHAHANDOG...
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...The Prevention of Food Adulteration Act & Rules (as on 1.10.2004) CONTENTS PRELIMINARY SECTION 1. 2. 2-A Short title, extent and commencement Definitions Rule of construction PAGE 1 1 10 MISCELLANEOUS SECTION PAGE 14. Manufacturers, distributors and dealers to give warranty 35 14-A Vendor to disclose the name, etc, of the person from whom the article of food was purchased 36 15. Notification of food poisoning 36 16. Penalties 36 16-A Power of Court to try cases summarily 39 17. Offences by companies 43 18. Forfeiture of property 45 19. Defences which may or may not be allowed in prosecutions under this Act 46 20. Cognizance and trial of offences 47 20-A Power of Court to implead manufacturer, etc. 53 20-AA Application of the Probation of Offenders Act, 1958 and Section 360 of the Code of Criminal Procedure 1973. 54 21. Magistrates power to impose enhanced penalties 54 22. Protection of action taken in good faith 54 22-A Power of Central Government to give directions 54 23. Power of Central Government to make rules 55 24. Power of the State Government to make rules 58 25. Repeal and saving 59 THE PREVENTION OF FOOD ADULTERATION RULES, 1955 Part I PRELIMINARY RULE PAGE 1. Short title, extent and commencement 60 2. Definitions 60 vi CENTRAL COMMITTEE FOR FOOD STANDARDS AND CENTRAL FOOD LABORATORY 3. 3-A 4. 5. 6. 7. The Cental Committee for Food Standards Appointement of Secretary and other staff Central Food Laboratory GENERAL PROVISIONS AS TO FOOD Prohibition of import...
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