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Heinz: Estimating the Cost of Capital

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H.J. Heinz Company Case:
Cost of Capital in Times of Uncertainty

Group 10

Alan Ho 20349978

Saraniya Paramanathan 20332829

Christopher Abeleda 20335744

Nathanael Cheung 20345672

Reuban Nadesan 20346511

To: Board of Directors Committee, H.J. Heinz Company
From: Group 10 Consulting
Date: July 7, 2011
-------------------------------------------------
Subject: Weighted Average Cost of Capital Recommendation
-------------------------------------------------

Heinz has reached an unstable point in its business cycle and must calculate an appropriate cost of capital during these uncertain times. The cost of capital is an essential measure in determining the cost of a company’s capital structure. It is the required rate of return for potential investments for the firm. Therefore, assumptions for the cost of capital components must be analyzed carefully. We have provided guidelines and calculations regarding how we derived an appropriate cost of capital.
1.0 Weighted Average Cost of Capital (WACC) Components & Recommendations
The cost of capital is a crucial measure used in the capital budgeting process and determining what projects are profitable for the firm. The most common method of estimating the cost of capital in firms is the WACC, as it accounts for both debt and equity as sources of financing. This measure focuses on current financial market conditions and hence, ignores irrelevant historical costs. There are two major components to estimating the WACC for a company – the cost of debt and the cost of equity. Refer to Appendix 1 for a full breakdown of the WACC formula.
The cost of debt is straightforward to measure. It consists of the yield to maturity on long-term debt for the company. This rate is multiplied by the difference of 1 minus the marginal tax rate to reflect the tax benefit received from interest paid. Interest

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