...hi For other uses, see Hello (disambiguation). "Hallo" redirects here. For other uses, see Hallo (disambiguation). Hello is a salutation or greeting in the English language. It is attested in writing as early as the 1860s.[1] Contents [hide] * 1 First use * 2 Etymology * 2.1 Telephone * 2.2 Hullo * 2.3 Hallo and hollo * 2.4 Cognates * 3 "Hello, World" computer program * 4 The Apple DOS HELLO program * 5 Perception of "Hello" in other nations * 6 See also * 7 References * 8 External links ------------------------------------------------- First use Hello, with that spelling, was used in publications as early as 1833. These include an 1833 American book called The Sketches and Eccentricities of Col. David Crockett, of West Tennessee,[2] which was reprinted that same year in The London Literary Gazette.[3] The word was extensively used in literature by the 1860s.[4] ------------------------------------------------- Etymology According to the Oxford English Dictionary, hello is an alteration of hallo, hollo,[5] which came from Old High German "halâ, holâ, emphatic imperative of halôn, holôn to fetch, used especially in hailing a ferryman."[6] It also connects the development of hello to the influence of an earlier form, holla, whose origin is in the French holà (roughly, 'whoa there!', from French là 'there').[7] As in addition to hello,halloo,[8] hallo, hollo, hullo and (rarely) hillo also exist as variants...
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...meep blah blooop meep meep merrp merp hello hello hello hello heloo heloo hello hello hello hello hello hello hello my name I hello my name is hello my name is hello my name s hello my name is hello Helen erin jack fan fran san fran sisco Italy new york las angeles hello I hate English this is not fun yes it is not fun this sucks a lot yes it does I do not like this at all this smells like farts yes it does cuz English is a piece of poo and I hate it so much I would rather do math than this is hate this thank god im almost done with English this year meep blah blooop meep meep merrp merp hello hello hello hello heloo heloo hello hello hello hello hello hello hello my name I hello my name is hello my name is hello my name s hello my name is hello Helen erin jack fan fran san fran sisco Italy new york las angeles hello I hate English this is not fun yes it is not fun this sucks a lot yes it does I do not like this at all this smells like farts yes it does cuz English is a piece of poo and I hate it so much I would rather do math than this is hate this thank god im almost done with English this year meep blah blooop meep meep merrp merp hello hello hello hello heloo heloo hello hello hello hello hello hello hello my name I hello my name is hello my name is hello my name s hello my name is hello Helen erin jack fan fran san fran sisco Italy new york las angeles hello I hate English this is not fun yes it is not fun this sucks a lot yes it does I do not like this at all...
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...franchisee’s stores with licensing or wholesale, we can say that the power of supplier brand its low inside the Sanrio factories around the world but high for the different stores that sell Sanrio Inc. products. The company is not limited to character promotion through their products but also through publishing and movie productions. The company also partners with various food establishments of which it also shares franchises. Sanrio has rights to Peanuts characters in Japan and owns an animatronics establishment known as the Kokoro Company, Ltd. whose most popular android is known as Actroid. Taiwan's second largest airlines, Eva Air, decided in October 2005 to use the Hello Kitty brand on flight routes between Taipei, Tokyo and Fukuoka. By paying Sanrio a franchisee fee, Eva Air has dedicated an entire Airbus A300-200 to the Hello Kitty brand and its cutie-like universe. The Power of Buyers The power of buyers is high. Since Sanrio Inc. produces its owns products, the potential buyers are franchisee stores. Inside these ones the main buyers are women from all ages and also men that buy items for women or for...
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...MAN105- Principles of Marketing Final Marketing Plan December 12, 2010 Company: Sanrio Co. Ltd. I. Executive summary Hello Kitty was the name of a cartoon cat developed in 1974 by Sanrio Co. Ltd. (Sanrio), a Japanese company that sold character-branded goods in Japan and other parts of the world. Sanrio initially used the character to adorn petty merchandise like coin purses and pencil boxes targeted at small girls. However, after Hello Kitty became hugely popular, Sanrio extended the brand to a variety of other products. Sanrio Company, Ltd., based in Tokyo and with distribution throughout Japan and Southeast Asia, the Americas and Europe. In the Americas today, over 4,000 stores to sell Sanrio character merchandise. This includes Sanrio boutique stores Sanrio merchandise has many different kinds of categories including stationery, school supplies, bags, accessories, room décor, candy, and plush characters. The global toys and games market grew by 2.7% in 2008 to reach a value of $60.8 billion. In 2013, the global toys and games market is forecast to have a value of $69.1 billion, an increase of 13.7% since 2008. Sanrio’s marketing strategy is to raise the sale revenues in the increasing market condition as well as to maintain our loyal customers and attract more male customers; Sanrio will create different kinds of images of products to fit into different range of age, and repackage the old neutral characters such as Badtz-Maru (a male penguin), Keroppi(a frog), Shinkansen...
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...Japanese popular culture has been around for many years and is the leading wave of Asian popular culture. It includes a variety of media such as manga, anime, film and music. Japanese popular culture is also portrayed through physical forms such as products, celebrities, personalities, maid cafes and may others. SMAP is a Jpop boy band with immense popularity from Japan and is one form of Japanese popular culture. Darling-Wolf suggests that SMAP's popularity is due to its careful construction of appeal and masculinity. SMAP is not well-known for their talents in singing, but rather for depicting Japanese personalities. Darling-Wolf refers to SMAP members as 'life-sized' pop idols (Aoyagi) who personifies a typical Japanese boy or girl which allows audiences to relate to them well. This is supported by Yano's research which highlights that fans form emotional bonds and connections with celebrities due to their charisma and personalities. Darling-Wolf that SMAP is popular is due to its intertextuality from appearing in TV shows, movies, talk shows and many more media forms which allows fans to feel a proximity or closeness. Intertextuality allows SMAP to be able to portray their personalities better and reach out to more audiences, which enables them to connect with their audience. Darling-Wolf argues that SMAP's fame is highly due to its constructed appeal of masculinity, which creates the 'perfect female fantasy'. SMAP members portray pluralities of masculinities which involve...
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...Ned Kelly is an infamous bushranger from Australia who is considered by some to be merely a cold-blooded killer and thief, while others consider him to be a hero. What is Ned Kelly is he a villain or hero? This interview will give young Ned another shot to prove himself right. Interviewer: Hello and welcome to news at when, when 1879.we are joined by the famous Ned Kelly himself. How are you Ned? Ned Kelly: Fine, thank you Interviewer: So please tell us Ned where and when you born? Ned Kelly: I was born in a shrub not far off Melbourne. Interviewer: How did you feel when your father died? Ned Kelly: It was a real sad moment knowing that there is absolutely no one to give you money to support the family with seven children and losing a member of the family. Interviewer: What were your emotions when returning from jail in 1874? Ned Kelly: Well there was mixed emotions rushing inside me first I was shocked then scared then sad. I realized that my dear sister had passed away ,my other sister married and my mum on the verge of getting married to some strange man I haven’t met .My world had gone up side down but I had to adapt to the new changes Interviewer: What were your intentions when saving the drowning boy? Ned Kelly: I wasn’t just doing so I would get a good name anyone would do that if they so someone dying. Interviewer: Why did you love horses so much? Ned Kelly: I loved my horses dearly because there were pretty my only friends growing up. Riding them made all...
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...Happy Meal promotion by McDonalds in Singapore in 2000 where McD’s customers could buy a Hello Kitty or Dear Daniel doll for $2.60 Singapore dollars caused such a frenzy (and a ruckus too) that it has caught the interest of both the media, global marketers and academics alike. In the end, this Hello Kitty McToy promotion increased the interest and sales for McDonalds; but with a different consumer; and not the intended target group - the prepubescent girls and boys! The reasons for this unexpected and overwhelming appeal for this McToy campaign in Singapore and the rest of Asia can be postulated to the following. They are however divided into two categories – the first covering the Asiatic region in general; and secondly, specifically to the Singapore market only: A) Across Asia: i. The Growth, Charge and Impact of the Kawaii Concept: Kawaii is a key concept that characterizes the modern Japanese culture. Literary translated as “cute” in English or figuratively as “things that are desired”, this culture originated with the 15 to 18 year old girls in Japan. Soon, marketers and advertisers in the fashion, publishing and the cute-little-gadgets industries recognizing the wide potential and appeal of this niche segment began to leverage on it. As this market segment is typified by the characteristic “not how much they spend” but “it’s that they all buy the same things”, hot items (like Hello Kitty) when caught by the wave can easily reach 100% market penetration in weeks! In...
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...number. I knock with force three times, and wait patiently. After about ten quick seconds, the door flies open and startles me a little. “Hey! Sorry my room is a little bit messy, I was gone all weekend, and I got back not too long ago” Jennah says. I explain to her that I totally understand, as I was gone all weekend too. I look past her a little bit as I am entering her dorm room. It is a little bit plain, and not equipped with much. As I look to my left at her bed, I do notice something that catches my interest: a Hello Kitty bed comforter. “No way! Jennah, I adore your comforter” I say excitedly. “Hello Kitty is the bomb” she agrees. I am not surprised at the fact that she has a comforter with a character popular among young elementary-aged girls. For the week that I’ve known her, she seemed very free-spirited, and young at heart. I observe her outfit and see something I, for some reason, did not notice when I first entered. She was wearing a Hello Kitty t-shirt. Accommodating her shirt was a pair of black cut-off shorts that looked like she may have chopped them into shorts herself. She was also wearing a necklace with a small metal skull, and few black and white rubber bracelets. The two most prominent things about her, however, were the two lip piercings (known as snake bites), and the blue shoulder-length hair. “So yeah, this is my dorm!” she exclaims in a uniquely...
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...1. Introduction In 2014, Hello Kitty will be celebrating its 40th birthday. And to celebrate this milestone, on 18th April 2014, McDonald’s Singapore announced that they will once again collaborate with Sanrio to launch a set of six Hello Kitty dolls named as Hello Kitty Bubbly World. In this latest series of collaboration, Hello Kitty will be dressed up as six of her friends. And they are, ‘Pompompurin’, ‘Osaru No Monichi’, ‘My Melody’, ‘Kerokerokeroppi’, ‘Bad Badtz-Maru’, and ‘Tuxedo Sam’. And furthermore, it is also announced that Singapore will be the first in the world to launch the Hello Kitty Bubbly World. 1.1 Target Audience In this new collaboration, the target audiences are, the toy collectors and fans of Hello Kitty. 1.2 Main Objective The main objective of this new collaboration is not only to celebrate Hello Kitty’s 40th Anniversary, but it is also aim to push the sales of McDonald’s Singapore. In doing so, both Sanrio and McDonald’s have employed the co-branding strategy. However, unlike previous years, where the plush toys are made available over the counter and delivery, for the first time, McDonald’s Singapore will introduce the online order system, partnering Singpost. In doing so, McDonald’s Singapore aim to decrease the amount of people queuing overnight for the plush toys and also the fracas that happened in the previous collaboration. The aim of this essay is to analyze the marketing communication effort of McDonald’s Singapore. 2. Pre-Launch...
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...of the Nation Address on Monday, July 25, 2015, at Batasan Complex, Quezon City, in front of senators, congressmen, his Cabinet, members of the press, business leaders, diplomats and other very important personalities. The President's final SONA, which marked the opening of the Congress, started at exactly 4:00PM and ended after 2 hours. It earned several rounds of applause from an audience composed lawmakers, government officials, local and international media, dignitaries and other important personalites. PNoy started his speech by showcasing the disparity of his administration to that of Pampanga Representative and former President Gloria Macapagal-Arroyo, whereas he mentioned the fertilizer fund scam, the NBN-ZTE anomalous deal, and "Hello Garci" scandal which happened in the previous administration. He then highlighted the major achievements of his 5-year administration under the "Daang Matuwid" thrust, which includes the improved economy and outlook, increased collection of revenues and benefits of his social service programs, including the Pantawid Pamilyang Pilipino Program (4Ps) and PhilHealth.. One of the more interesting part of his SONA, however, was his veiled swipes at Vice President Jejomar Binay, the standard-bearer of the United Nationalist Alliance (UNA) for next year elections.He answered Binay's previous tirades that his administration is 'manhid' and 'palpak' by highlighting the performance of the PhilHealth under his term. He then questioned UNA’s slogan “Gaganda...
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...Nation Address on Monday, July 25, 2015, at Batasan Complex, Quezon City, in front of senators, congressmen, his Cabinet, members of the press, business leaders, diplomats and other very important personalities. The President's final SONA, which marked the opening of the Congress, started at exactly 4:00PM and ended after 2 hours. It earned several rounds of applause from an audience composed lawmakers, government officials, local and international media, dignitaries and other important personalites. PNoy started his speech by showcasing the disparity of his administration to that of Pampanga Representative and former President Gloria Macapagal-Arroyo, whereas he mentioned the fertilizer fund scam, the NBN-ZTE anomalous deal, and "Hello Garci" scandal which happened in the previous administration. He then highlighted the major achievements of his 5-year administration under the "Daang Matuwid" thrust, which includes the improved economy and outlook, increased collection of revenues and benefits of his social service programs, including the Pantawid Pamilyang Pilipino Program (4Ps) and PhilHealth. One of the more interesting part of his SONA, however, was his veiled swipes at Vice President Jejomar Binay, the standard-bearer of the United Nationalist Alliance (UNA) for next year elections. He answered Binay's previous tirades that his administration is 'manhid' and 'palpak' by highlighting the performance of the PhilHealth under his term. He then questioned UNA’s...
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...Council. Specifically, the research draws attention to Keller’s Brand equity model and the brand-positioning concept that identifies the points of parity and points of difference of a brand in relation to its competitors. Manly council is located eight kilometers from Sydney’s Central Business District and has a population of approximately 40,000. The Council uses a wide variety of marketing strategies to create brand awareness, two of which will be discussed in this report: Brand Positioning through marketing to distinct demographics and Manly Council developing an online presence through social media. The report evaluates the brand theories along side Manly Councils Marketing Strategies and concludes that the brand marketing is consistent and relevant towards attracting people into its district. It is recommended that: * To gain a larger cliental, Manly Council must continue creating awareness of the upgrades and developments being made. * Advertisements should be addressing the needs of more subgroups/demographics. * Combining the social media Facebook forums of Manly council and Hello Manly will form a larger market to create brand awareness. * Updating and monitoring the pages weekly to enhance social activity * Finding ways to form discussions among customers to gain market research Table of Contents Page Number Title Page 1 Executive Summary 2 Table of Contents 3 Introduction 4 Theories and Concepts ...
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...Marketing is a part of a business that is concerned with the way a product, service or idea is sold. For instance, the marketing department of a business thinks of and develops a product, and then decides the way the product should be advertised and promoted. Overtime, marketing techniques have changed, the same as the needs and desires of consumers. An example of this is company Coca-Cola, which has used many creative marketing techniques to increase their sales all over the world. This essay is going to examine 2 successful and unique concepts of Coca-Cola. “Hello Happiness” was one of the projects in series “Open Happiness” campaign which aimed at marketing Coca-cola product widely in different countries. In May 2014, Coca-cola started the project by a video called “hello Happiness” released on Youtube. It took place in South Asia, where thousands of labors arrive to Dubai for a better future of their families. With an average income of $6 per day, they had to pay up to $0.91 a minute to call home. The fee made it nearly impossible for them to connect with families regularly. To solve the problem, Coca-cola created the idea of building public phone booths and turning their bottle caps to International calls. Via the video, Coca-cola conveys a meaningful message for not only the labors there has a chance to hear the voice of loves from their hometown. The video also reminded people values of family. Some audiences wrote on the comment section that they made a call immediately...
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...Hello Caroline, This is Shepal from the FP&A group. How are you doing today? Hello Shepal, I am doing well. How can I help you? Well Caroline, I wanted to discuss with you the results of your Dept 1880 Retail Marketing, budget variance vs. actual for Jun 2011. Sure, Let me get my notes out that I had submitted to your group. I emailed you a copy as well with your comments for this review. Did you receive it? Yes, I did Ok, there were 3 main categories where the variance between actual and budget were the highest. Those categories are Compensation, Marketing, IT, and then we put everything else from your department into other. Correct. I have my notes here when we put the budget together last year, that the decision was made that for your dept 1880 there would be no increase in salary due to the shortfall in revenue that is forecasted for this year, however dept 1883 would receive a 2% increase. As well as the initial plan was to payout a 100% of bonus and then was reduced back to 50% due to the market condition. In compensation for the month your budget was $44,110 and your actual was $39,256 for a MTD variance of favorable $4,854. Yes, that is correct. Actuals were lower than forecast due to Bonus (payouts were 50% vs 100% expected at the time of the forecast in recognition of a more challenging economic environment). Ok, so that matches with what we had forecasted, however it is still $4854 less than the projected forecast at 50%. We had to let go of...
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...is astonished that she has gotten such a luscious hair. Her wide eyes and a little open lip would signify that she is awed with the product effectiveness. This full page advertisement will highlight her luscious hair which is the need for many young women. This advertisement with the sachet attached will be placed in the centre page of the ‘Her World ‘magazine, the reason as to why it is being placed in the centre is that it would attract even browsers of the magazine as the centre page will stop when flipped in a rush. This would catch the attention of people who do not even purchase the ‘Her World’ magazine but also the browsers who are keen to know what are the contents inside the magazine. The key shape sample of Herbal essences ‘’Hello Hydration’’ shampoo will be glued to the centre of her long luscious hair as a symbolic message to consumers. The need for a key shape of the Herbal Essence Shampoo illustrates that women have the independence, freedom to choose the shampoo of their choice, to unlock the secret of the luscious hair is in the hands to make use by embracing the brand, it creates self-confidence, self-esteem where the it makes a statement that everyone has right to own a beautiful luscious hair. The Unique Selling Proposition (USP) will be the...
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