Premium Essay

Hi Prahalad

In:

Submitted By abhishek
Words 816
Pages 4
Democratizing Commerce:
The Challenge for the 21st Century

C.K. Prahalad
Paul and Ruth McCracken Distinguished University Professor The Ross School of Business at the University of Michigan

© C.K. Prahalad

1

The Critical Question: Is Globalization “Good” or “Bad” for the Poor? vs. How to Make Globalization Work for the Benefit of All?
© C.K. Prahalad 2

Democratizing Commerce:
Every Person to have Access to the Benefits of the Global Economy.

© C.K. Prahalad

3

Democratizing Commerce:
Every Person to have Access to the Benefits of the Global Economy.
Every Person as a Consumer: Afford world class products and services, Shape their own experiences.

+
Every Person as a Producer: Have Access to Global Markets
© C.K. Prahalad 4

Democratizing Commerce:
Inclusion of 4 billion underserved in the Market Economy
Micro Consumers & Micro Producers BOP as a Market The Fortune at the Bottom of the Pyramid

Consumers Shape their own Experiences
Consumers ~ Firm Co Creation of Value The Future of Competition
5

© C.K. Prahalad

BOP: A Contested Ideological Market?
Public Sector, AID, Multilaterals Universal Solutions CSOs Social Justice Personal Philanthropy Agendas

New Business Opportunities Private Sector: Large Firms, including MNCs

?

© C.K. Prahalad

6

What You See is not What it is………..

Source: FT, April 20, 2004

© C.K. Prahalad

7

Source: Mr. Subrato Bhowmik

© C.K. Prahalad

8

The Cell Phone Industry:
1. Great growth Story in BOP markets around the world Sub Saharan Africa, S. Africa China, India Thailand, Philippines, Indonesia Latin America 2.5 billion connected around the world 2. The industry has Cracked the BOP Code 3. India is one of the fastest growing Markets: 7 million/month 4. Cost of service: Lowest in the world 5. Market Cap of 4 firms in India: $ 75 billion + 6. Cell phone is

Similar Documents

Premium Essay

The Instrumentalist

...1. 14, CHS, band hi hih ih idoajofija pa p p p oo , instrumentaly talented and a great swimmer, I have two dogs, a fish, and a parrot, I am broadly expanded in a languages hfaihsih wieh iaowei hhihih hih ihih hih hih ih ihih ihi hih hi hi hi hi h I hi hi hi hi hi hi I hi hi h I hi hi hi hi hi hi hi hi hi h ihi hi hi hi hi hi hi hi hi hBibliography (from Greek βιβλιογραφία bibliographia, literally "book writing"), as a discipline, is traditionally the academic study of books as physical, cultural objects; in this sense, it is also known as bibliology (from Greek -λογία, -logia). Bibliography (from Greek βιβλιογραφία bibliographia, literally "book writing"), as a discipline, is traditionally the academic study of books as physical, cultural objects; in this sense, it is also known as bibliology (from Greek -λογία, -logia). 14, CHS, band hi hih ih idoajofija pa p p p oo , instrumentaly talented and a great swimmer, I have two dogs, a fish, and a parrot, I am broadly expanded in a languages hfaihsih wieh iaowei hhihih hih ihih hih hih ih ihih ihi hih hi hi hi hi h I hi hi hi hi hi hi I hi hi h I hi hi hi hi hi hi hi hi hi h ihi hi hi hi hi hi hi hi hi hBibliography (from Greek βιβλιογραφία bibliographia, literally "book writing"), as a discipline, is traditionally the academic study of books as physical, cultural objects; in this sense, it is also known as bibliology (from Greek -λογία, -logia). Bibliography (from Greek βιβλιογραφία bibliographia, literally "book writing"), as...

Words: 307 - Pages: 2

Free Essay

Segmentaion Target Positioning of Luxuary Cars

...life Prahalad was the ninth of eleven children born in 1941 in to a Kannada speaking family in Coimbatore, Tamil Nadu. His father was a well-known Sanskrit scholar and judge in Chennai[citation needed]. At 19, he joined Union Carbide, he was recruited by the manager of the local Union Carbide battery plant after completing his B.Sc degree in Physics from Loyola College, Chennai, part of the University of Madras. He worked there for four years. Prahalad called his Union Carbide experience a major inflection point in his life. Four years later, he did his post graduate work in management at the Indian Institute of Management Ahmedabad. At Harvard Business School, Prahalad wrote a doctoral thesis on multinational management in just two and a half years, graduating with a D.B.A. degree in 1975.[4] [edit] Professorship and teaching After graduating from Harvard, Prahalad returned to his master's degree alma mater, the Indian Institute of Management Ahmedabad. But he soon returned to the United States, when in 1977, he was hired by the Stephen M. Ross School of Business at the University of Michigan, where he advanced to the top tenured appointment as a full professor. In 2005, Prahalad earned the university's highest distinction, Distinguished University Professor. On April 16, 2010, Prahalad died of a previously undiagnosed lung illness in San Diego, California.[2] He was sixty nine years old when he passed away but he left a large body of work behind. C.K. Prahalad passes...

Words: 2220 - Pages: 9

Premium Essay

Internation Business

...1 Executive Summary This report is regarding How a foreign company; Uniqlo institution which is subsidiary company of Uniqlo Ltd, can approach to poverty in China on the basis of a Prahalad’s approach. First of all, to cover all of the rural area in order to provide the services as much poverty as possible for the reason of the effectiveness, efficiency and economics of scale to maximaize the benefit and reduce the cost. In order to accomplish it, small and medium size of schools and factories need to be established and teacher are appointed from the factory workers who have a certification of education so that effectively and efficiently and also affordable for rural people to join school. The local government help would be required for the facility of the infrastructure such as the transportation. Its tuition fee would set about $5 per month which occupied only 8% of their income. After their graduation, there is a opportunity to work Uniqlo factory even as team leader or manager. Final goal of this business is to collaborate with major companies to foster the future superior employees who are specialized in the specific and collaborated companies only. 2 Introduction 2.1 Background of company Uniqlo Ltd is a Japanese leading casual wear designer, manufacturer and retailer which is now operating all over the world as Multinational corporation. Their business strategy is known as “SPA”; stands for Speciality-store/retailer of Private-label Apparel, means that...

Words: 3058 - Pages: 13

Free Essay

Bottom of the Pyramid

...referred to as BOPs include countries like Niger which has a GNI per capita of $701 http://hdrstats.undp.org/en/countries/profiles/NER.html or Afghanistan with a GNI per capita of $1000 http://hdrstats.undp.org/en/countries/profiles/AFG.html. There is a high correlation between countries with low GNIs http://hdrstats.undp.org/en/indicators/103606.html and Third world countries http://www.nationsonline.org/oneworld/third_world.htm therefore we are able to identify similarities amongst them whether cultural, environmental or economic. The Bottom of the pyramid strategy is a modern strategy introduced by Coimbatore Krishnarao Prahalad. He believes that that multinational companies not only can make money selling to the world’s poorest, but also that undertaking such efforts is necessary as a way to close the growing gap between rich and poor countries. Key to his argument for targeting the world’s poorest is the sheer size of that market — an estimated four billion people. http://knowledge.wharton.upenn.edu/article/how-bottom-of-the-pyramid-strategies-are-paying-off-in-the-battle-to-end-poverty/...

Words: 965 - Pages: 4

Free Essay

Pop Literture

...fraternity brothers at the University of Missouri. Beetle was a college student at Rock view University, he quit school in the first year and enlisted in the U.S Army on March 13, 1951 and has remained there ever since. Beetle Bailey is a sort of lazy private who just think he can sleep his way through the army, he always wears his headgear below his forehead so you never get to see his eyes, in the rare instance he is without headgear his eyes are covered by his hair he a misfit and suffers through constant physical and verbal abuse from his company sergeant and nemesis sergeant first class Orville P. Snorkel. Beetle Bailey was circulated in the stars and stripes newspaper which is a military paper to boost military morale but it was banned from the japan issue because it was said be disrespectful to officers. The civilian papers thought it was funny and it continues to run today. The stories change to fit the times but beetle is still a private and still wears the same uniform. Beetle is one of the funniest comics strips that is still running to date and the only one to have family with their own comic series, Beetle’s sister Lois Flagston and her husband Hiram “HI” are the star characters of HI and Lois another famous comic strip created by Mort Walker Although beetle goes through such scrutiny, K.P duty, being beat up by Sgt. Snorkel all the time....

Words: 494 - Pages: 2

Free Essay

What Would I Do If I Would Have to Die in a Year?

...If I Would Have to Die in a Year? Mortality is something that binds us all. We may have different personalities, different colors, different accents, but we all are human. Sometimes death sneaks up on someone and takes him by surprise. Sometimes it lingers until the person he's visiting knows the friendship will go on a deeper level soon. First I would take a lovely first class cruise around the world for one entire year, or, maybe just use the ships as a constant base from which to explore other worlds, until the fateful day. I would try and travel to every place on Earth, and have as many deep and spiritual conversations as possible, meet the great spiritual and influential philosophical thinkers in the world today, starting with His Holiness the Dali Lama. Then, when the time of passing to the next existence comes, have those that love me, who know me, all around me, for a peaceful, calming, soul releasing experience, and to let them know, it is not a moment of emotional disaster, but one of triumph and transition, for the human spirit. However, life is beautiful and amazing, and probably for us its too early to think about death, because we have so much unfinished work to do and make our families happier,Mortality is something that binds us all. We may have different personalities, different colors, different accents, but we all are human. Sometimes death sneaks up on someone and takes him by surprise. Sometimes it lingers until the person he's visiting knows the...

Words: 430 - Pages: 2

Free Essay

The Paradox of Our Time

...inner space. We've cleaned up the air, but polluted our soul. We've split the atom, but not our prejudice. We've higher incomes, but lower morals. We've become long on quantity but short on quality. These are the times of tall men, and short character; Steep profits, and shallow relationships. These are the times of world peace, but domestic warfare, More leisure, but less fun; more kinds of food, but less nutrition. These are the days of two incomes, but more divorces; Of fancier houses, but broken homes. It is a time when there is much in the show window, and nothing in the stockroom. A time when technology can bring this letter to you, And a time when you can choose, Either to make a difference .... or just hit, delete. - His Holiness the Dalai...

Words: 266 - Pages: 2

Free Essay

Museu

...The Predynastic Period in Egypt was broken up into 6 different cultures. The Bardarian people of the Bardarian culture lived in Upper Egypt and they were semi-nomadic people. They buried their dead on the outskirts of their small settlements and also conducted ceremonial burials. The deceased were sometimes buried with finely crafted jewelry, cloth, fur and the usually included a crafted figurine of a female fertility idol. Female Figure is a Predynastic Egyptian sculpture from 3600-3200 B.C. made of ivory. The color of this sculpture is gray and it is held up by a platform and wire. It looks as if the figure is standing on its own. The figure has very few lines and looks very smooth. Although this sculpture is a female, she is not wearing clothes. You can tell that she is not wearing clothes because you can see what appears to be a belly button in the abdominal region and very small abnormal breasts, the body also has small curves. The figure was also sculpted with no arms, legs, ears or a mouth. The eyes are very big and close together. The limited use of color and the use of ivory to sculpt this figure shows the lack of resources during this time. Survival of the fittest was what the people in during this period focused on and also reproduction, hence the female figure of fertility. The figure being only sculpted of the just the body was probably important during this time. They didn’t care about women being beautiful but about their bodies and the wellbeing of them because...

Words: 789 - Pages: 4

Premium Essay

Competing for the Future

...a successful company. The core competencies are not product specific but some exceeding resources and patience of single business unit create more options in the market. Business needs involving continuous leverage of core competencies with major contribution at all level of management for building and nurturing sophisticated, and more positive, and strategic architecture as a high-level blueprint for the reconfiguring of the interface with customers. As strategic intent is strategic architecture’s capstone but it’s an ambitious and compelling strategic intent that provides the emotional and intellectual energy for the journey. They are trying to create ambitious aspiration for the future and all in its importance. Gary Hamel and CK Prahalad emphasize that companies are focusing now and not concerned about the future companies to come. Companies were in risky situation if they do not change their ways and adapt to popular ways of the industry. Strategizing is the key to keeping customers and staying loyal to their needs. Industries are in need of breakthrough leaders and workers who will put in the work to drive a company to expand. * By reading this book one can think about information applications and strategic implications...

Words: 305 - Pages: 2

Premium Essay

Hotel Industry 5 Porter

...oligarchy. Next are the rule takers, the companies that pay homage to the industrial "lords." Fujitsu, ABC, U.S. Air, Smith Barney, J.C. Penney, and numerous others are those peasants. Their life is hard. Imagine working at Fujitsu for 30 years trying to eatch IBM in the mainframe business, or being McDonnell Douglas to Boeing, or Avis to Hertz. We Try Harder may be a great advertising slogan, but it's depressingly futile as a strategy. What good will it do to work harder to follow the rules when some eomGary Hamel is a visiting professor of strategy and international management at the London Business School in London, England, and chairman of Strategos. an international consulting firm based in Menlo Park, California. He is coauthor, with C.K. Prahalad, of "Competing for the Future" (HBR fuly-August 1994). Gary Hamel can be reached by F-mail at gh@strategosnet.com. PHOTOS BY TONY RINAIDOAOY SOLDIERS: WILLIAM HOCKER, BERKELEY, CALIFORNIA 69 STRATEGY AS REVOLUTION panies are rewriting tbem? IKEA, tbe Body Sbop, Cbarles Scbwab, Dell Computer, Swatcb, Soutbwest...

Words: 670 - Pages: 3

Premium Essay

Competing for the Future Book Review

...COMPETING FOR THE FUTURE BY GARY HAMEL AND C K PRAHALAD This book is providing tools and concepts need to focus on technically produced with strategic planning in order to achieve the future success for a company as it has described the method of reinvention to satisfy corporate needs to be achieved through experience and discovery in the critical situation where company’s were fallen flat by the lack of integration and to have a fresh change that make the employee to work. It also focuses on combining companies and corporate visions for function operations. This book was very insightful in the area of teaching senior and top management skills and qualities that need to be possessed to be a successful company. The core competencies are not product specific but some exceeding resources and patience of single business unit create more options in the market. Business needs involving continuous leverage of core competencies with major contribution at all level of management for building and nurturing sophisticated, and more positive, and strategic architecture as a high-level blueprint for the reconfiguring of the interface with customers. As strategic intent is strategic architecture’s capstone but it’s an ambitious and compelling strategic intent that provides the emotional and intellectual energy for the journey. They are trying to create ambitious aspiration for the future and all in its importance.  Gary Hamel and CK Prahalad emphasize that companies are focusing now and...

Words: 827 - Pages: 4

Premium Essay

Bottom of the Pyramid Essay

...The concept of the bottom of the pyramid (BoP) refers to the largest socio-economic group of individuals who are amongst the poorest in the world. Although those individuals living at the bottom live in severe poverty, the notion is that there is a fortune at the BoP for multinational organizations to exploit. There is a considerable amount of market potential that exists within these groups. An organization can make an effort to capitalize on this potential, changing or creating a sustainable business model for future operations. For a multinational organization to do so, there are various opportunities and challenges in which they must understand. Opportunities of reluctance from competitors, purchasing power of the BoP, progression of the BoP, and financial gain of the organization must be considered before investing. While challenges of ethical concerns involving the products produced and the vulnerability of the BoP market must be recognized as well. There have already been numerous multinational organizations that have invested their efforts into the BoP market and have attained immense success. The argument against tapping into this market is understandable, but with vast opportunities and avoidable challenges, it is apparent that a multinational organization can and should seek their fortune at the bottom of the pyramid (BoP). As the majority of the BoP market is untapped, there are various opportunities for a multinational organization to consider when determining...

Words: 1465 - Pages: 6

Free Essay

Harlem Literature

...“Harlem” * Of the six images, five are similes. Which is a metaphor? Comment on its position and its effectiveness. “Or crust and sugar over-“ The metaphor helps create the shift in the poen and also gives a deeper meaning of what the poet is trying to say with greater impact. * What specific denotation has the word “dream”? Since the poem does not reveal the contents of the dreams, the poem is general in its implication. What happens to your understanding of it on learning that its author was a black American? The specific meaning of “dream” is to be in pursuit of something, or a goal on e wants to accomplish. The understanding of the poem reveal some struggles and hopelessness because as a black American in the early 1900s it was difficult to do anything or even aspire to dreams. “The author to Her Book” * Vocabulary: haiting, feet, meet, vulgars. Line 3-4 refer to the fact that Bradstreet’s book The Tenth Muse was published in 1650 without her permission. * Haiting : feet or impoerfect * Meet: to become aquainted with * Feet : standing position * Vulgars: ignorance of or lack of good breeding or taste, crude * The poem is an extended personification addressing her book as a child. What are similarities does the speaker find between a child and a book of poem? What does she plan to do now that her child has ben put on public display? “ill-formed offspring” tells that something was wrong with the baby, but in different...

Words: 1134 - Pages: 5

Premium Essay

A Summary of "To His Coy Mistress" by Andrew Marvell

..."To His Coy Mistress" is divided into three stanzas or poetic paragraphs. It’s spoken by a nameless man, who doesn’t reveal any physical or biographical details about himself, to a nameless woman, who is also biography-less. During the first stanza, the speaker tells the mistress that if they had more time and space, her "coyness" (see our discussion on the word "coy" in "What’s Up With the Title?") wouldn’t be a "crime." He extends this discussion by describing how much he would compliment her and admire her, if only there was time. He would focus on "each part" of her body until he got to the heart (and "heart," here, is both a metaphor for sex, and a metaphor for love). In the second stanza he says, "BUT," we don’t have the time, we are about to die! He tells her that life is short, but death is forever. In a shocking moment, he warns her that, when she’s in the coffin, worms will try to take her "virginity" if she doesn’t have sex with him before they die. If she refuses to have sex with him, there will be repercussions for him, too. All his sexual desire will burn up, "ashes" for all time. In the third stanza he says, "NOW," I’ve told you what will happen when you die, so let’s have sex while we’re still young. Hey, look at those "birds of prey" mating. That’s how we should do it – but, before that, let’s have us a little wine and time (cheese is for sissies). Then, he wants to play a game – the turn ourselves into a "ball" game. (Hmmm.) He suggests, furthermore...

Words: 403 - Pages: 2

Free Essay

Jbhifi Evaluation

...25743 Corporate Financial Analysis – Assignment 1 Recommendation Report: JB Hi-FI (JBH.AX) – Consumer Discretionary Name | Student ID | Lecturer Name | Lecture Time | Question | Nathan (Fortunato) Foti | 11049614 | Lorenzo Casavecchia | 6PM | 1 | Agnes Ho | 10427514 | Lorenzo Casavecchia | 6PM | 2 | Carrie (Shuhan) Chen | 11624261 | Lorenzo Casavecchia | 6PM | 3 | Nhan Doan Chi | 11814668 | Lorenzo Casavecchia | 12PM | 4 | Han Han | 11862618 | Lorenzo Casavecchia | 6PM | 5 | Table of Contents 1. Executive Summary 3 2. Industry Analysis 4 2.1. Competitive Forces 4 2.2. Industry Life Cycle 5 2.3. Potential Investment Risks 5 3. Ratio Analysis 6 3.1. Profitability 6 3.2. Liquidity 6 4. Earnings Management 7 5. Relative Valuation Analysis 8 6. References 9 7. Appendix 10 7.1. Profitability Ratios 10 1. Executive Summary This report aims to provide insight into JB Hi-Fi and covers an analysis of the Industry, Ratios, Earnings Management and Market Pricing. JB Hi-Fi Pty Ltd (JB Hi-Fi) can be classified to operate in various industries including online video games, video game and recorded music retailing, domestic appliance retailing, computer software retailing, online camera and camcorders. Their main competitors are Harvey Norman, Good Guys, and EB Games. From the report, the key competitive forces are highlighted and the potential risks of investing in the company are listed. The ratios covered in this report...

Words: 3476 - Pages: 14