http://www.hotel-online.com/News/PR2012_3rd/Aug12_RevPARForecasts.html http://www.qfinance.com/sector-profiles/tourism-and-hotels http://www.hostelworld.com/press/2009-Budget-Travel-Trends http://www.hotelmarketing.com/index.php/content/article/three_significant_trends_driving_the_hotel_industry Economic trends:
-Positive outlook : August 29, 2012, Atlanta, Ga. – Despite tepid economic indicators, record numbers of guests continue to occupy U.S. hotel rooms. According to the recently released September 2012 edition ofHotel Horizons®, PKF Hospitality Research, LLC (PKF-HR), is forecasting that on any given night in 2012, nearly 3.0 million of the nation’s 4.8 million hotel rooms will be occupied. This is 5.6 percent greater than the levels of lodging demand accommodated in 2007, the year prior to the great industry recession.
RevPar: Revenue per available room

* Shift from high-end and branded hotels to more economical options: Countries in or highly connected to the Eurozone face an uncertain short-term outlook and are likely to see stagnant or negative GDP growth, depending on the outcome of the sovereign debt crisis. Many other developed and major emerging markets are expected to experience modest growth. => tourists from Europe and emrgeing markets look for cheaper accomodation while traveling.
-Long term growth: The industry is expected to continue to grow rapidly in the long term. The WTTC anticipates that, by 2019, travel and tourism will generate 276 million jobs, or 8.4% of total employment, and will account for 9.5% of global GDP. * * The U.S. ranks fourth in the world for hotels with the best business outlook, while Greece ranks last, according to respondents' answers to a number of questions gauging the perceived health of their business. * Most Positive Outlook:
1. Indonesia
2. Brazil
3. Russia
4. United States
5.