...Ghost writer Instructional Design Z. Saxon Applying task analysis to curb drug abuse Hello Readers, Today we will be discussing the hypothetical application of a task analysis to curb drug abuse in middle school students. The problem is the students haven’t defined the community group that they wish to focus on. Being that it is a middle school play and they wish to notify the public of this play, it is essential that we target the preferred demographic in this advertisement. So what I suggest is targeting the primary group which would be the middle school students since they are performing the play. Then we would need to focus on the secondary group which would be the parents and the community leaders. So after we conduct the task analysis to determine the primary and secondary groups, we now have to put this plan in to action. Since social networks are all the craze right now, we can post a survey online to gauge the knowledge base of students in this age range. We ask them questions like do they think it’s cool to get high? Is marijuana a bad drug? Are prescription drugs safer than street drugs? Based off of the results from the online survey we can tailor a more streamlined version to distribute to the students and the community. Once we gather all the data from the surveys we can them focus on the advertising. Instead of performing a large scale survey like the knowledge base, we would random chose individuals to answer these questions. When you chose to buy a...
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...balance between the right security measures to the right threat. I would like to at first give my interpretation of 'Security Management' by discussing each word on their own merits before moving onto the latter. What is Security? The Oxford dictionary defines Security as the state of being free from danger or threat. You don’t have to work within the Industry to realize that danger or threat can come in many forms, for all of us, I am confident to say that this is a life skill which we learn from and early age either by our own mistakes or from others. So it goes without saying that as we progress through life we develop our own methods of being free from danger or threat. However, there is only so far we can go before we look towards further support or additional security measures to be put in place to protect our accomplishments whether this is life, money, property or assets whether tangible or not. Nevertheless, whatever measures you put in place, through any of the current industry specialists available it is still down to you to follow any advise or instructions given as it doesn’t detract from the 'back to basics' personal safety you have always followed such as sanitizing any personal information you distribute or destroying such documents using the correct methods, creating the term "Security always starts at home". If you find yourself now...
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...Case Analysis Blockbuster vs. Netflix 1. Mission/External Analysis 2. Industrial Analysis 3. Internal Analysis 4. Financial Analysis 5. Assumptions/Challenge/Objectives 6. Alternative Analysis 7. Resolution For years Blockbuster dominated the movie rental scene crushing the local competition with its wide selection, huge inventories and longer rental periods. Over the years though, Blockbuster has lost it strangle hold over the competition and filed for Chapter 11 bankruptcy protection in September 2010. Blockbuster competition won because they evolved to meet the demands of the current customer. The biggest rival that Blockbuster competed with was Netflix, which was started in 1997 and established its subscription service in 1999. The competitive forces in the movie rental marketplace expanded in the early 90’s with the creation of the DVD movies. Like pervious attempts to move away from VHS tapes, DVDs players were very costly at first. As time went on, DVD’s players became cheaper to produce and many of them where incorporated with home theater systems due to the demand of people who wanted to watch movies on their own big screen. With this boom in DVDs’ it created a demand in the movie rental marketplace. Since Blockbuster was apart of Viacom, which was a multimedia conglomerate, they were able to provide them with supplier power and buyer power. Blockbuster was able to outspend the competition, which in...
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...discrimination in the workplace comes with many different faces. In its most basic form, it involves outright exclusion of women, solely by reason of their gender. However, even where women have gained access to the workplace, sex discrimination may persist in other ways. Examples include identification of particular jobs as “man–only” or “woman–only” or through the existence of a “glass ceiling” that ensures women will only go so far on the corporate ladder (Brayton Purcell 2010). Reasonable basis for discriminating Based on the case study I believe that the company was discriminating against the women with regards to pay. The analysis stated that all women performing the same functions as men were paid about $3.68 less than their counterparts. I know that this study was based back in the 1980’s were it was common for men to make more than women doing the same jobs and discrimination was shun upon at that time and if the employee felt like that there was the door. Also in the office jobs (secretaries) the company had a labor grade system and the office staff which by the way were all women where listed under the labor grade 1 which paid an average wage of $7.05-$10.50 per hour but the women were paid $7.15-$7.35 per hour well below the labor grade. Discrimination is clearly seen here because the organization didn’t pay their women employees the labor grade they had listed. The company needed to understand that yes they were paying women workers far less than the male counterparts...
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...Alpha Women, Beta Men I have chosen to analyze and interpret the article Alpha Women, Beta Men, which we read in connection with our “Modern Love” -theme The text is a feature article written by columnist, Ralph Gardner Jr. It was printed in New York Magazine on the 17th of November 2003. In my analysis I will focus on his use of rhetorical methods, such as ethos and logos, and how he convinces us of his claim. I’m also going to focus a lot on how and why this topic is still so pertinent, maybe more now than ever. The article tackles the subject of women out-earning their husbands as Gardner puts it. He speaks to four different women, who all are the breadwinners of their families. The text is written to inform us about this upcoming trend, you can call it. More and more women are earning more that their husbands, and it reportedly, usually has unhappy consequences in the home. The women talk about their different situations In his quest to inform us, Gardner appeals to both logos and ethos. He appeals to logos in the way that he refers to facts from previous studies, such as “In 2001, for example, wives earned more than their spouses in almost a third of married households where the wife worked.” Of course, he doesn’t tell us where he has this information from, so we should still be critical, but since we, after looking at his career, can see that he has written for many big newspapers and magazines, we can assume that he has his facts straight. The way that...
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...center, and finally all of my arrangements are in place. I’ve been assigned to the VERY BEST young adult housing unit (unit 5, the one with a POOL), I was chosen to receive agricultural training, and I even had my first nutrient analysis! I was so tired of that generic slop they feed the minors, but not any more! They...
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...vision, with a finer spirit of hope and achievement. You are here to enrich the world, and you impoverish yourself if you forget the errand.” Woodrow “I'm a student of world religion, so to me, it's hugely important to have knowledge and to understand what people are doing.”- Will smith Throughout my time in the Communication department I have learned many things. However, I feel that one of the biggest impacts I have had within my ungraduated career is the certificate program Conflict Analysis and Resolution. I chose the first quote due to the skills we acquired throughout the program. When I first heard about the program I thought to myself its only 12 credits how hard can this be? Little did I know then, just how much these twelve credits would change my view of life? I feel like my purpose in life is to help others, and how you ask I do not know that quite yet but I am hoping to get that situated before I embark on my next journey in life. The second quote applies to my journey in many ways as well. But all in all I owe it to our great professor Dr. Shailor who as times slips in a little politics and catholic faith. I see how open he is and...
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...XBOX 360 Marketing Plan Marketing February 20th, 2010 Mark Lundberg Table of Contents: Part 1: Executive Summary Part 2: Company Description * I: History of the Company * II: Current Objectives Part 3: Situation Analysis * Internal Analysis * Environmental Analysis * Customer Analysis * Competitive analysis Part 4: SWOT Analysis * SWOT Analysis * Porter’s Five Forces Model Part 5: Marketing Objectives & Strategies Part 6: Marketing Strategies * Primary target market & Marketing Mix * Secondary markets Part 7: Marketing Implementation Part 8: Summary & Conclusions Part 1: Executive Summary: The Xbox 360 is a gaming console made by Microsoft, Inc. It is in the middle of its product life, being 4 ½ years old at the time of this marketing plan. The success of the original Xbox made the Xbox 360 a likely success for Microsoft, and it has paid off. With millions of units sold around the world, it has become a huge success. This marketing plan will go over where Microsoft currently is in its marketing efforts with the Xbox 360, and what they plan to do to conquer new markets, reach out to new customers, and expand their product line. Part 2: Company Description I: Brief history of the Company Microsoft was founded in 1975 by Bill Gates and Paul Allen. They started off with selling BASIC, which was one of the first computer language programs. Their first customer was MITS Computer. From there...
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...writing in financial field Abstract As far as we are known, writing plays an important role in our daily life and is essential to all people from all walks of lives. Writing can prompt the fast development of the individual progress as well as their professional capacity as well. I am willing to come true this aim in the way of writing, so I do my best to interview a person, her name is Doris. We have the opportunity to pick up some techniques and significant skills in the way of giving question-- how to write in an appropriate way in some degree. Now, Doris is working in financial field. There is no doubt that we can learn some key points of how to write something in this field from her useful and important experiences. This assignment which is an informational report aims to give a brief introduction about the different genres of writings, then provide some useful instructions to her expected audience, what’s more, making those audience known that writing can convey unexpected reflection of our daily life in reality. The importance of writing in financial I have acquire that writing could promote her to achieve a lot of things during the process of her career such as data analysis, strategy decision making, and more about the international business. Moreover, Doris has spent 3 more years working in this field. And everyday, she takes one and a half to write. Meanwhile, she will try her best to finish her tasks, no matter how difficult the tasks are, she could overcome...
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...of education at Dominican University comparing 1970’s to today, focusing on how Dominican has been through changes such as name and diversity as well as the overall education during the latest 1970’s. This analysis is based off of an interview and has comparisons to today’s schooling system based off of historical events. Keywords: Education Education in the late 1970’s For my oral history interview I chose to interview my soon to be father in-law about his experience in the late 70’s. The reason I decided to interview him was because he had attended Dominican University back when it was Rosary College and I figured it would be great to see how different the school is now vs back then. During my interview I got to know a lot more about the person I was interviewing as well as their experience in school and the overall experience to education in the 70s’. Throughout this interview I’ve come to notice a couple of things that really stood out to me and one of those would the diversity of students in the 70’s was lacking, although segregation ended it was like there was still and unwritten form of one. Another thing that caught my attention was the advanced in technology from the 70’s to today, it may not seem like much but when compared to how that applies and effects the education systems it’s a big deal. And lastly, I’ll be talking about is the differences in education and how drastic events have changed our education system. Diversity 1 When I started my interview I couldn’t...
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...Technical analysis involves identifying crowd behavior in order to join the crowd and take advantage of its momentum and direction. This is called the bandwagon effect. Here’s how a bandwagon works: A fresh piece of news comes out, a majority of traders interpret it as favorable to a security, and buying overwhelms selling so that the price rises. You profit by going with the flow. Then when everyone is jumping off the bandwagon, you jump, too. As market participants get excited about a security, they become increasingly bullish and either buy for the first time or add to positions, a phase namedenamed accumulation. When traders become disillusioned about the prospect of their security price rising, they sell, in a phase named distribution. To buy 100 shares of a stock is to enter a position. To buy another 100 shares for a total of 200 is toadd to your position. If you have 500 shares and sell half, you would be reducing your position. To sell all the shares you own is to square your position. When you’re square (also called flat), you have no position in the security. All your money is in cash. You’re neutral. After traders have been accumulating the security on rising prices, eventually the price goes too far.Too far is a relative term and can be defined in any number of equally valid ways, but basically it means any price extreme that’s wildly abnormal, statistically speaking. When a price has reached or surpassed a normal limit, it’s at an extreme....
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...increased for the space program. Introduction “That’s one small step for man, one giant leap for mankind!” These words of Neil Armstrong as he took his first steps onto the moon signified one of the greatest achievements of the modern world, and the American space program. The National Aeronautics and Space Administration have been responsible for many stupendous achievements not only for the U.S., but for humans abroad. As of February 2006, their mission statement has been to, “pioneer the future in space exploration, scientific discovery and aeronautics research.” What is the ultimate goal of NASA’s work? Do all of the discoveries we make benefit the general population? Will exploring the universe and searching for life on other planets help us gain the big picture of where we fit in? From the time it was created in 1958 up to the present age, NASA has made numerous breakthroughs in the fields mentioned, as well as science and technology. The human interaction is by far the most astounding when it comes to these discoveries. The Mercury, Gemini, and Apollo programs, as well as the International Space Station were some of the greatest accomplishments by man ever. In...
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...people. Even though humans have gotten so numerous and expanded so far, we are lucky to have gotten to this point at all. Earth is threatened all the time by events that could end the human race as we know it. Things like global war, famine, natural disasters, manmade disasters, asteroid hits, hostile extraterrestrial life, or other countless things that could bring an end to humans. Currently the entire population is on one planet, this means if one of these events come to pass humans could become extinct. With the threat of mass extinction imminent, the human race needs to expand past Earth and colonize other earth like planets in the Milky Way. With this expansion humanity is not just on one world and could survive after a disaster on earth. In order to expand scientists will have to solve three main problems: finding a planet suitable for colonization, the technology needed in this undertaking, and the political red tape. The first main problem in colonizing space is finding a suitable planet to colonize. According to (Villard, 2011) in “Hunting for Earthlike Planets,” there are several steps that scientists use to look for a planet with the possibility of supporting human life. The first and most important step is finding a planet within the goldilocks zone or habitable zone, this zone is the correct distance from a planet’s sun to allow liquid water on the surface. Once a planet is found in that zone, scientists then need to run a spectroscopic analysis on the atmosphere, this...
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...IMPOSSIBLE IS NOTHING In the summer of 2004, in the occasion of Olympic Games in Athens, Adidas, world famous brand in the field of sport clothing has made one of the most inspiring campaigns I have ever seen. With claim “Impossible is nothing” they have placed focus on the values they wanted their products to transmit and represent. This international company adapted itself to a trend that, in an occasion such as Olympic Games are, inevitably, sees in competition not only the athletes but also the brand they wear; it is a battle led through campaigns in various mass media. Focus of my analysis is placed on three TV commercials, videos each of which lasts 30 seconds. I find it necessary to describe them before proceeding with my analysis in order to provide a better insight in the material I will discuss and to present the way I saw and understood this campaign. Each of the videos has famous athletes as its protagonists and they are all made in the way that with digital trickery present day athletes are matched with champions from the past. First of them is Olympic champion Haile Geberlassie. In the video we find this Ethiopian athlete preparing himself for a surreal, 10 000 meters long race. He is surrounded with his clones, all dressed slightly different but all in Adidas. In the background we hear his voice talking in first person saying that despite all medals won and the records broken it is necessary and possible to always improve yourself and beat yourself one more time. The...
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...imbalances amongst countries in a Globalized economy * The first half of the essay * How this fits in a globalized economy? * Close reading of the Nayyar article (If you make this clear you don’t have to reference all the time) * Clearly introduce Nayyar’s framework to understanding Globalisation (What is his framework for understanding globalisation?) * Once you introduced that, then what ever your saying is not what you are making up but what you are considering within what he has established, so explicitly say this is what Nayyar says, so you know what you are discussing. * While you doing that you can say I think he is wrong in this and that, be critical – Critical Analysis – Give you own perspective * Once you have identified the main elements driving the globalisation process – You need to consider than: * How far there has been a process of deglobalisation? * What trends have existed in the past several years? * Have things gone into reverse? (Just because we have Financial Crisis, does that mean that Globalisation has gone into reverse? * If so * Is it a short term/medium term/temporary/ * Are they going to learn from this? Is this part of growing up? Once we come in join the Globalisation process, is this part of growing up and part of maturity? * We learning from our mistakes? * Have the 2008 Financial Crisis and resulting Financial Instability, has this undermined Globalisation...
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