...7: Sara Garcia – (708) 770.8682 Garcia.sara59@gmail.com Jessica Gardeck – (847) 363.3389 jgarde4@uic.edu Lisa Elizabeta Komolova – (630) 857.8129 lisakomolova@gmail.com Krunali Sheth – (630) 903.8320 ksheth2@uic.edu February, 2012 The need for the project A large amount of the United State’s population is suffering from obesity. Throughout the years the well-being of the American population has shown a negative movement and a large number of people are experiencing a decline in their health. Obesity being a common health issue in United States is concerning to health care providers because it is progressing into a costly expense for those companies. The amount of fast food restaurants in United States is constantly increasing and to improve the reputation of junk food the restaurants have been trying to introduce reinvented products with a healthier approach. Unfortunately the new products lines and its menu alternatives are still not living up to the standard of a proper diet. The research will provide us with useful information about obesity, people’s attitudes towards fast food and their life-style choices. The information will determine if the fast food industry is responsible for obesity, which is a rapidly growing public health issue in United States, who should be held accountable for disease’s high cost. Define the problem and suspected causes The American way of life is suspected to be one of the major causes of the problem. In most households, both...
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...explores this battle as it relates to determining what is right and what is wrong for our dietary needs. Society has drastically changed over the years in the U.S. especially when it comes to our eating habits and the frequency in which we eat out at restaurants and fast food chains more regularly than ever before. The increased volume by which we eat out is not what has caused what many are calling an epidemic as it relates to our country’s obesity but rather it’s the decisions we make about what we eat when we eat out. The ability to eat out and still eat healthy is quite alive but it’s up to you. The act of eating out whether it be for a special occasion or simply because we can has become far more frequent than it ever was even ten or twenty years ago. In fact, at some point not too long ago, the notion that you were not sitting down at the dining room table and having dinner with the family was considered absurd. The evolution of our society and the need to always be on the go has drastically changed our way of thinking about what a “family dinner” means. In the 1950s a “family dinner” was considered to be when everyone in the household would sit down at the same time to enjoy a meal and talk about their day. Today the “family dinner” is often a result of whatever solves our hunger problem with the least amount of resistance. With the evolution of the “family dinner” the notion is that due to eating out much more frequently than we used to as a country, that that act has...
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...Does Fast Food Restaurants Contribute to Obesity? Business Research Methods 642 Donna Wall September 10, 2012 Abstract Within the scope of this research paper I will present the contributions that fast food restaurants have on obesity. The paper will identify some of the causal effect that were discovered through surveys and research of recent studies that were related to obesity. A definition of obesity will be present as well. Does Fast Food Restaurants Contribute to Obesity? Obesity has become an epidemic in America. Fast food restaurants are everywhere you look. We hear fast food restaurants advertisements on the radio, on billboards along the highways, in magazines and commercials on our televisions. Every child that is of age to talk can easily identify the arch and relate that to McDonald’s. Americans all over America have become consumed by these advertisements and have become over weight due to their food selection at such restaurants. Obesity is the second leading cause of preventable deaths in America. For that reason alone obesity has become a topic that has been recently researched and discussed more and more over the last few decades. Researchers have thrived to develop a cause to such an increase in Americans that struggle with the problem of obesity. Are there variations between Americans who most often have home cooked meals than those who eat at fast food restaurants more that are often affected with obesity? Are there other contributions to food...
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...THE FEASIBILITY OF A NEW SIT-DOWN RESTAURANT IN VENTURA Presented to the Faculty of the Agribusiness Department California Polytechnic State University In Partial Fulfillment Of the Requirements for the Degree Bachelor of Science by John Wassil Winter 2011 Chapter 1 INTRODUCTION Fast food chains have grown at an incredible rate over the past couple of decades. There seems to be a McDonald's or Burger King on every street corner. Fast food offers people in a rush an inexpensive way to grab food whenever they want. In the United States, fast food restaurants accounts for 46.7% of the total food service industry while sit-down restaurants have 39.3% (Bureau of Labor Statistics, 2009). This forces sit-down restaurants to target a different market, people that are looking for pleasure and a relaxing experience. The food services industry is considered to be the most known industry in the world. Sitdown restaurants typically offer full menus, which include appetizers, entrees, sides, desserts, and all types of beverages including alcohol. Most restaurants will have a host or hostess that will greet a person as they walk in and show them to the table that they will be sitting at for the duration of their meal. Sit-down restaurants typically will have trained chefs to cook and prepare the meals and servers that will completely take care of any needs that there will be while eating at the restaurant (Bureau of Labor Statistics, 2009). It is important to have honest and...
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...organism to sustain growth, repair, and vital processes and to furnish energy such food together with supplementary substances (as minerals, vitamins, and condiments) For our research we focus on a fast food restaurant, also known as a quick service restaurant (QSR) within the industry, is a specific type of restaurant characterized both by its fast food cuisine and by minimal table service. Food served in fast food restaurants typically caters to a "meat-sweet diet" and is offered from a limited menu; is cooked in bulk in advance and kept hot; is finished and packaged to order; and is usually available ready to take away, though seating may be provided. Fast food restaurants are typically part of a restaurant chain or franchise operation, which provisions standardized ingredients and/or partially prepared foods and supplies to each restaurant through controlled supply channels (UrbanDictionary.com.ph). The world economy has become fast-paced, and this has forced people to transform their lifestyle in order to adapt to the changing pace. Family structures have evolved drastically with modern mothers having outside careers rather than being housewives. Granted such mothers get out of work worn out with little strength to prepare a proper meal for the family. They often opt for an easier way of preparing a meal for their families. This is the foundation for the thriving of fast food industry. Fast food is relatively cheap, comparing with traditional food. It may...
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...Lintag Brief History of McDonalds McDonalds is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 million customers across 35,000 outlets. Head quartered in the United States. The company began in 1940 as a barbeque restaurant operated by Richard and Maurice McDonald. In 1948, they reorganized their business as a hamburger stand using production line principles. Businessman Ray Kroc joined the company as a franchise agent in 1955. He subsequently purchased the chain from the McDonald brothers and oversaw its worldwide growth. In 2012, the company had annual revenues of $27.5 billion and profits of $5.5 billion. According to a 2012 BBC report, McDonalds is the world’s second largest private employer – behind Walmart-with 1.9 million employees, 1.5 million whom work for franchises. McDonald’s primarily sells hamburgers, cheeseburgers, chicken, French fries, breakfast items, soft drinks, milkshakes, and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, fish, wraps, smoothies, fruit and seasoned fries. Brief History of KFC KFC (Kentucky Fried Chicken) was founded by Harland Sanders, an entrepreneur who began selling fried chicken from his roadside restaurant in Corbin, Kentucky during the Great Depression. Sanders identified the potential of restaurant franchising, and the first “Kentucky Fried Chicken” franchise opened in Salt Lake City, Utah in 1952...
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...the Reasons Not to Eat at McDonald’s Almost every American has probably at one time or another eaten at one of McDonald’s many restaurants or they have at least heard of the mega fast food chain. For decades, Americans have enjoyed their array of menu items. Recently, people have been looking deeper and deeper into if McDonald’s is really a healthy restaurant to eat at. I propose that customers who enjoy McDonald’s food should no longer consume it because it can make you obese, the portions are way too big, and the food at McDonald’s is practically phony. To start off, people all over the world that like the McDonald’s should not eat at the familiar restaurant because it could lead to serious weight problems. Hopefully, people who eat at McDonald’s will realize it is not doing them any good. Studies show that those who frequently eat at McDonald’s gained 10 pounds more than those who did so less often, and were more than twice as likely to develop an insulin disorder linked to diabetes. Clearly, fast food eaters could gain more pounds especially if the foods that are high in fat, like the food served at McDonald’s. Therefore, if you do not want to get fat, I might steer clear from McDonald’s. The second reason as to why you should not eat at McDonald’s is because the portions are becoming larger. As the year’s progresses, the portions at McDonald’s are getting bigger and bigger even though you might not even realize it. The problem is that people tend to eat or drink what's in...
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...CHAPTER I EXECUTIVE SUMMARY Dragon Noodles Restaurant came from Japan. The owner of the restaurant is Mr. Akihiro Agatsuma, a Japanese national. Mr. Akihiro wanted to share the culture of Japan by establishing a restaurant here in the Philippines. Dragon Noodles have four branches here in Pampanga. The main branch is located here in Angeles City and the other branches are in Subic, City of San Fernando and Seaside Clark. They have started their operations last 2010. The researchers have decided that there is a need to suggest strategies that will promote the existence of Dragon Noodles. Distribution of flyers and posters is considered the initial step in promoting Dragon Noodles to the people. Tarpaulins or other print advertisements must be place in peculiar locations to catch attention. During off peak hours, discounts on some food will be implemented to create demand. This will include customers with the modest budget including the students. Upon the implementation of the proposed strategies, the restaurant can expect for more customers to come and an improved service can contribute in creating loyal customers. This is what the researchers want to create because loyal customers are effective medium to market and promote the restaurants. Through word of mouth, satisfied customers speak a good experience and this is an inexpensive form of marketing strategies. CHAPTER II CORPORATE CONNECTION This chapter will state who are...
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...Student 1. Nutritional and energy balance What’s your nutritional energy balance? (a) Are you sedentary= 1,800 (b) Moderately active=2,000 (c) Active=2,400 Do you eat a lot of energy giving foods? Yes/No If yes, you will likely gain weight. Do you burn more calories than you eat? Yes/No If yes, you will lose weight. 2. Growth Charts 3. Weight for height and gender Gender: Female Weight: 72kg Height: 5’ft 6 4. Body Mass Index (BMI) 25.9 healthy weights 5. Recommended and actual food intake - How often do you base your meals on starchy foods? Everyday - Do you eat at least 5 different types of fruit and vegetables a day? No - Do you eat between 2-4 portions of oily fish a week? No - How often do you try to cut down on saturated fat and sugar? Everyday - Do you eat more than 6g of salt daily? No - Do you skip breakfast? No 6. Dietary reference values The human body needs a variety of nutrients and the amount of each nutrient needed is called the nutrient requirements for energy, protein, thiamine, niacin, vitamins B6, B12 and C, phosphorus, magnesium, potassium, copper and iodine all increase. I eat a lot of starchy foods and eat fruits once in a while, I also eat foods rich in protein in moderation, I eat less than 6g of salt a day, and I also take dairy products moderately. 7. Reference nutrient intakes and reference per portion and per 100g of food. How much of the following do you consume daily: •energy: 2,000 •saturated fat content: 40g •sugar content: less than 3g •salt...
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...Happy Meals: More than Just a Label Mornings were not always a struggle for Margaret James when it came to what she was going to eat. Throwing on whatever clothes were within reach, putting her hair back in a ponytail, slipping her feet into those over-used worn out sandals and driving two short blocks down to the local McDonalds to get a large number one. Yes, the one with the melted cheese that just oozes out of the side and those strips of bacon that if laid out on a paper towel they would leave long stretches of grease marks which would of course not be an appetizing picture considering her growling stomach and those hunger pains that have now overtaken her desire to eat right. That Sunday afternoon pizza has run its course and now something has to fill that void. Those were the days, the many days of speed and convenience over health and sensibility. That was ten years ago and now she doesn’t just have to worry about her own food needs, she now has the nutritional needs of her two young children to be concerned with. Margaret is a working mom and although she spends a great deal of that time on her feet at work at the Family Practice Clinic, she often thinks about getting a Happy Meal for the kids on her way home so she can begin letting Calgon take her away. However, she knows that she is ultimately responsible for what her young children eat. Working in health care has opened her eyes and made her discover a whole new world and that picture has certainly not been pretty...
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...Restaurant Demand Planning Questionnaire In order to learn more about our customer’s behavior and their preferences, we would appreciate your participation in this survey. After successful completion of the questionnaire, you have the possibility to sign up and win a $100 voucher for the restaurant [name]. 1. Range the following choices corresponding to your habits of eating lunch during weekdays (Monday – Thursday)? o cooking at home o eating out o take-out o delivery 2. Range the following choices corresponding to your habits of eating dinner during weekdays (Monday – Thursday)? o cooking at home o eating out o take-out o delivery 3. How do you consider the following aspects when eating out on weekdays (Monday – Thursday)? very important important less important does not matter Service Price Atmosphere Range of food Range of beverages Events Proximity to home 4. How do you consider the following aspects when eating out on weekends (Friday – Sunday)? very important important less important does not matter Service Price Atmosphere Range of food Range of beverages Events Proximity to home 5. Rank the following weekdays corresponding to your likelihood to eat out: o Monday o Tuesday o Wednesday o Thursday 6. Do you prefer to eat out on weekends compared to weekdays? o yes o no If yes, please tell us what would make you consider eating out on weekdays more often: ...
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...the concept Fast Food Restaurants 1 1.1 Define Fast Food Restaurants 1 1.2 Enumerate and discuss various Fast Food Restaurants available in Danang. Discuss how the government supports these restaurant chains. 2 2. Be able to use the concepts of Fast Food Restaurants 4 2.1 Evaluate the advantages and disadvantages of Fast Food Restaurants 4 Advantages 4 Disavantages 5 2.2 Propose different ways to improve Fast Food Restaurants to be healthier and safer to customers’ health 7 Bibliography 8 1. Understand the concept Fast Food Restaurants 1.1 Define Fast Food Restaurants * A fast food restaurant is understood as a quick service restaurant within the industry. It is common in the world and even in Vietnam. It is a specific type of restaurant is characterized by its fast foods and by minimal table service. The food at the restaurant is supplied from limited menu .The food is served quickly in a short time. Besides the Food can be pre-ordered at restaurant. * Fast food restaurant are often chains. Fast food restaurants are often developed from numerous locations operation under the same upper management. Some of the fast food restaurant in Vietnam's most successful. Such as Lotteria, KFC, Buger king and so on. In it, lotteria (South Korea) is considered the "big brother" with more than 200 stores, followed by KFC (USA) has opened 140 stores and No. 3 is Jollibee (Philippines) with over 30 stores. * Quick-service restaurants offer consistent food with...
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...are hurting from all that fast food in our systems. Some say that fast food has given American citizens many health complications in today’s society. They say that fast foods will contribute to obesity and diabetes. Many people also suggest that eating these fast foods like mcdonalds or subway ect can give you more of a chance of having a stroke and high blood pressure. I would like to know, what are the risks that you will face from eating all these fast food restaurants, and also I would like to know how those health risks can affect Americas daily life. And if people do truly know that fast food restaurants are bad for you why do people still continue to consume their product. Calories are the energy that comes from the foods that you eat. They are in every food we eat. From meat, to vegetables. Calories are the energy that helps keep are body running the way it is supposed to run. Too little of that energy basically robs yourself of life. But too much of that energy gets stored into fat around your body. The recommended calorie intake daily varies from person to person. Main factors are your weight and your daily activity level. The more you exercise the more you eat. The average recommended daily calorie intake is 2000 calories. Let’s start off with just the breakfast. We will use McDonalds as an example. There famous big breakfast with hotcakes. It has 1190 calories, 56 grams of fat, 111 grams of carbs, and 2150 milligrams of sodium (McDonalds food chart). Yes breakfast...
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...kfc Research Team KFC Final Research Plan Book Spring 2009 Stacey Ackerman, Tom Bass, Juliette Burguieres, Brian Cash Table of Contents 1. Overview of Research…………………………………………(3) 2. Situational Analysis Summary………………………………..(4) 3. Research I (Survey) a. Survey Plan……………………………………………....(9) b. Survey Sample………………………………………..…(11) c. Summary of Results…………………………………......(15) 4. Research II a. Research Work Order…………………………………..(19) b. Research Plan……………………………………………(21) c. Moderator’s Guide………………………………………(23) d. Concept Test Results………………………………….…(25) 5. Research III a. Research Work Order………………………………...…(30) b. Overview of Plan…………………………………….…...(32) c. Moderator’s Guide…………………………………….....(34) d. Copy Test Results…………………………………….…..(36) 6. Summary of Contribution To The Agency Team ………….....(46) 7. References………………………………………………………..(44) Overview of Research Beginning with the situation analysis, we analyzed the market situation that KFC is facing in terms of Company/Product, Competition, and Consumers. We provided our own insights as to why we saw certain trends or patterns. Then, we conducted a survey targeting college students to understand the market. We focused on the health perceptions for consumers of KFC, their products, their competition and competition’s products. We then conducted our first...
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...1. . Do you think it was a reasonable decision to open the store in Calumet City based on the information available at the time Yes, I think that it was a reasonable decision to open the store in Calumet City based on the information at the time. Calumet City has a good-sized population within a five-mile radius so there are people in which the restaurant can market to. Many of the families are blue-collar families and people of these families tend to have jobs that are more manual work in society this leaves room means that they might be more likely to grab things on the go rather than go out and find a place to sit and eat. Another reason why I think that it was a good idea to open up the store was because of the heavy traffic. With the traffic being so heavy slowed this creates an opportunity for people to notice it and then think about it. Last with there...
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