...Program : Part time MBA Course : DMS Module : Managing and Leading Strategically (MLS) Cohort : G2 Name : Jacqueline Joseph & David Kadzirange Lecturer : Mr. Kayekera Word Count : 3877 Due Date : 19th November 2012 AFFIRMATION OF OWN WORK Both, Jacqueline Joseph and David Kadzirange affirm that:- The submission of this assignment on Managing and Leading Strategically module is the result of our own work. Primary and secondary sources of information and any contributions to this work by third parties other than the tutor’s have been fully and properly attributed. Should this declaration prove to be untrue, We recognise the right and the duty of the Board of Examiners to take appropriate action in line with the University of Gloucestershire regulations upon assessment. Signed....................................................... On the ..................day of........................... 2012 Executive Summary The following report is an analysis of the contribution that Jim Collins has made to the literature and field of leadership. It has been written by the two authors in response to assignment requirements for the Managing and Leading Strategically module which is a partial fulfilment for a Masters in Business Administration degree with the University of Gloucestershire. Olivine Industries is a wholly owned Zimbabwean company, that is a key...
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...TABLE OF CONTENTS: 1.0 Introduction and Background Of The Study 4 1.1 Statement Of The Problem 6 1.2 Main Objectives 7 1.2.1Specific Objectives: 7 1.3 Research Questions 7 1.4 Significance Of The Study: 7 1.5 Limitation Of The Study: 7 2.0 Literature Review Of Succession Planning 8 2.1 Theoretical reveiw 8 2.1.1 Key Steps Towards Effective Succession Planning 9 2.1.2 Measures For Effective Succession Planning 13 2.1.2.1 Part A Measures: Group 1 -- Basic Plan Usage Factors. 13 2.1.2.2 Part A Measures: Group 2 -- Assessing Whether Your Plan Contains Key Design Features 14 2.1.2.3 Part B Measures: Group 3 -- Operational Indications Of Plan Success. 15 2.1.2.4 Part B Measures: Group 4 -- Measures Of Direct Business Impacts 16 2.1.2.5 Part B Measures: Group 5 -- Indications Of Plan Failure 17 2.2 Empirical Studies Of Succession Planning 18 3.0 Research Methodology 20 3.1 Introduction: 20 3.2 Research Design: 20 3.3 Area Of The Study: 20 3.4 Unit Of Enquiry: 20 3.5 Sample Size And Sampling Procedure: 21 3.5.1 Sample Size. 21 3.5.2 Sampling Technique 21 3.6 Data Collection Methods: 22 3.6.1 Questionnaires: 22 3.6.2 Interview: 22 3.6.3 Participant Observation: 22 3.6.4 Documentation: 22 3.7 Work Plan and Research Budget...............................................................................22 3.7.1 Research Activities & Work Plan.....................................................................22 3.7.2 Budget………………………………………………………………………...
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...Meetings 39 Variance Reports 40 Program Reviews 41 Technical Reviews 42 Project Forecasting 43 Problem Solving 45 2.6.1 Project Management Information System 46 Management Reviews 47 Project Dashboards 48 Change Management Log 50 3.0 Computer Incident Response Team Plan 51 3.1 Have an incident response plan. 52 3.2 Pre-define your incident response team 53 3.3 Define your approach: watch and learn or contain and recover. 54 3.4 Pre-distribute call cards. 55 3.5 Forensic and incident response data capture. 56 3.6 Get your users on-side. 56 3.7 Know how to report crimes and engage law enforcement. 57 3.8 Practice makes perfect. 58 4.0 Disaster Recovery versus Business Continuity Planning 59 4.1 Define Key Assets, Threats and Scenarios 61 4.2 Determine the Recovery Window 66 4.3. Define Recovery Solutions 67 4.4. Draft A Disaster Recovery Plan 68 4.5. Establish A Communications Plan and Assign Roles 69 4.6 Disaster Recovery Site Planning 71 4.7 Accessing Data and Applications 73 4.8 Document the Disaster Recovery Plan, In Detail 74 4.9. Test the Disaster Recovery Plan 75 4.10. Refine...
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...Bachelor Thesis Degree programme International Business 2013 Benjamin Ach THE CURRENT DEVELOPMENT AND TRENDS OF SOCIAL MEDIA MARKETING STRATEGIES FOR BUSINESSES – CASE STUDY ON AN INTERNET MARKETING COMPANY: LEAD CREATION BACHELOR´S THESIS | ABSTRACT TURKU UNIVERSITY OF APPLIED SCIENCES Degree programme | International Business Completion of the thesis| 59 + 18 Instructor: Emmanuel Querrec Benjamin Ach THE CURRENT DEVELOPMENT AND TRENDS OF SOCIAL MEDIA MARKETING STRATEGIES FOR BUSINESSES The purpose of this thesis is to highlight the evolution of the marketing strategies of businesses and more specifically of their communication strategies, with the important rise of social media influence, which is changing the way people get informed as well as their purchasing decision process. Indeed, this research is about underlining the fact that businesses, small or big sized, have to get online and to use social media and to adapt their business models if they want to stay on top of the competition on their markets. The research is supported by a case study of an Australian internet marketing company, in order to get valuable insights from internet marketing experts, which will strengthen the points explained by the different authors in the literature review. KEYWORDS: Marketing strategies, communication strategies, social media, community, online presence, brand image 2 TURKU UNIVERSITY OF APPLIED SCIENCES THESIS | Benjamin Ach TABLE OF CONTENT List of abbreviations...
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