...Introduction Rhetorical Analysis (RA) is an examination of how the author uses rhetorical elements to present strong arguments and effective communication with the audience. Rhetorical analysis is one of the best ways to learn persuasive writing strategies that I will use to improve my writing. In an article “Cognitive computing capabilities can help member firm clients make smarter, faster choices,” the author uses a variety of writing works to deliver his/her messages about Deloitte’s professionalism and clients’ benefit. I have analyzed the article into three parts: rhetorical situations, rhetorical appeals, and rhetorical strategies. By identifying elements of the rhetorical situation, I can learn how to set up the circumstances that...
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...International Business Machines, abbreviated IBM and nicknamed "Big Blue" (for its official corporate color) was incorporated in the State of New York on June 16, 1911, is a multinational computer technology and IT consulting corporation headquartered in Armonk, New York, United States. Now, the chairman and CEO of IBM Company is Samuel J Palmisano. IBM manufactures and sells computer hardware and software, and offers infrastructure services, hosting services, and consulting services in areas ranging from mainframe computers to nanotechnology. IBM has been well known as one of the world's largest computer companies and systems integrators. With over 388,000 employees worldwide, IBM is one of the largest and most profitable information technology employers in the world. IBM holds more patents than any other U.S. based Technology Company and has eight research laboratories worldwide. The company has scientists, engineers, consultants, and sales professionals in over 170 countries. IBM employees have earned Five Nobel Prizes, four Turing Awards, five National Medals of Technology, and five National Medals of Science. IBM competitors IBM's main competitors are Hewlett-Packard Company (HPQ) and Dell (DELL) but each of these companies has a different focus area. Dell makes most of its money on PC and server hardware, while Hewlett-Packard is more diversified as the leader in PCs and Imaging & Printing as well as offering IT services. Since IBM relies heavily on its Software and Services...
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...Competitor analysis: Website & Thought leadership Report by Rashmi Singh (PGDM No: 10098) Work carried out at Tata Consultancy Services, Bangalore, Karnataka Submitted in partial fulfilment of the requirement of Summer Internship Programme Under the Supervision of Mr. Ashish Shetty, Marketing Lead, Insurance ISU, TCS, Bangalore SDM Institute for Management Development Mysore, Karnataka, India (June 2011) SDM IMD INSTITUTE CERTIFICATE This is to certify that Ms. Rashmi Singh, undergoing PGDM program 2010-12 at this institute has successfully completed the Summer Internship Programme on the project titled ―Competitor Analysis: Website and Thought Leadership‖ at TCS, Bangalore, from April 01, 2011 to May 31, 2011 as a partial requirement for completion of his PGDM curriculum. Prof. Govinda Sharma Internal Faculty Guide SDM IMD, Mysore. Date: 24/06/2011 Place: Mysore Summer Internship Project Page 2 SDM IMD Acknowledgement I take this opportunity to extend my sincere gratitude to our guides at Tata Consultancy Services, Mr. Ashish Shetty and Ms. Varsha Nair who spent a lot of time mentoring and guiding us. The insurance ISU was a completely new arena for us. We stumbled a few times, yet they have been very patient and supportive with us, always encouraging us to give our best. I also thank the Academic relationship manager, TCS, Mr. Chandra Koduru, for helping us with the joining formalities and induction program. I would also like to thank Prof. N. R. Govinda Sharma...
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...Outsourcing Teresa McGlown BUS 630 Wendy Achilles 08/27/2012 Table of Contents Introduction 1 Forms of business aspects covered by outsourcing 1 Outsourcing with reference to Hechlinger, J. Article 2 Other articles highlighting the application of new learning with respect to outsourcing 3 Dean Meyer’s Article highlighting the advantages of outsourcing 3 Sholstica’s Article highlighting the disadvantages of outsourcing 6 Present and future application of outsourcing within workplace 6 Conclusion 7 References 8 Outsourcing Introduction In the present dynamic environment, one way the companies can gain competitive edge over their competitors is by taking full advantage of all the business aspects. One of such possible aspect of performing organizational activities in an efficient manner is through the platform of outsourcing that provides a company an opportunity to hire an outside firm having proficiency in a particular field and then getting some of the organizational tasks completed through this hired firm either at a reduced cost or an increased productivity rate. A number of factors (both related to internal and external environment) are considered that helps to decide that whether outsourcing is a right answer for a particular company. The process of outsourcing facilitates learning of a number of aspects that if properly applied within an organization can serve as a competitive element for the company, enabling them to remain a competitive force within...
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...On June 16, 1911, in Endicott, New York, the company International Business Machines came into existence. Today the company known as IBM, is on the Public Limited Company that is listed on the New York Stock Exchange. IBM has proved opportunity to many by proving about 400,000 people with worldwide opportunity in sales. This employment has helped the company to generate at least 100 billion dollars in sales. IBM has many subsidiaries such as ADSTAR, Lotus Software, ILOG, Saudi Business Machines, and Science Research Associates. IBM has been offering new businesses with opportunities to develop fresh new business designs that will help them to come out in full force. The company also offers technical architectures that allow their businesses the flexibility required to compete in the global business landscape. IBM has continued in expansion in adjusting its footprint toward emerging geographies, tapping their double-digit growth, providing the technology infrastructure they need, and taking advantage of the talent pools they provide to better service the company’s clients. The analysis for the return on equity was slightly higher in 2008 than it was for 2007. The global financing after the income taxes was $1049 in 2008 and $877 in 2007. The global financing after the income taxes was $877 in 2007 and $914 in 2006. The global financing after taxes fell $37 in 2007. The price rose again by $172. The average global financing equity was $3572 in 2008 and $3365 in 2007. The...
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...The article focuses on the main aspects of Value chain analysis. The activities entailed in the framework are discussed in detail, with respect to competitive strategies and value to the customer. The article includes tips for students and analysts on how to write a good Value chain analysis for a firm. Moreover, sources of findings information for value chain analysis have been discussed. The limitations of Value Chain analysis as a model have also been discussed. Introduction The value chain approach was developed by Michael Porter in the 1980s in his book “Competitive Advantage: Creating and Sustaining Superior Performance” (Porter, 1985). The concept of value added, in the form of the value chain, can be utilised to develop an organisation’s sustainable competitive advantage in the business arena of the 21st C. All organisations consist of activities that link together to develop the value of the business, and together these activities form the organisation’s value chain. Such activities may include purchasing activities, manufacturing the products, distribution and marketing of the company’s products and activities (Lynch, 2003). The value chain framework has been used as a powerful analysis tool for the strategic planning of an organisation for nearly two decades. The aim of the value chain framework is to maximise value creation while minimising costs (www.wikipedia.org). Main aspects of Value Chain AnalysisValue chain analysis is a powerful tool for managers to identify...
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...Value chain analysis; Reports on Different Companies The article focuses on the main aspects of Value chain analysis. The activities entailed in the framework are discussed in detail, with respect to competitive strategies and value to the customer. The article includes tips for students and analysts on how to write a good Value chain analysis for a firm. Moreover, sources of findings information for value chain analysis have been discussed. The limitations of Value Chain analysis as a model have also been discussed. Introduction The value chain approach was developed by Michael Porter in the 1980s in his book “Competitive Advantage: Creating and Sustaining Superior Performance” (Porter, 1985). The concept of value added, in the form of the value chain, can be utilised to develop an organisation’s sustainable competitive advantage in the business arena of the 21st C. All organisations consist of activities that link together to develop the value of the business, and together these activities form the organisation’s value chain. Such activities may include purchasing activities, manufacturing the products, distribution and marketing of the company’s products and activities (Lynch, 2003). The value chain framework has been used as a powerful analysis tool for the strategic planning of an organisation for nearly two decades. The aim of the value chain framework is to maximise value creation while minimising costs (www.wikipedia.org). Main aspects of Value Chain Analysis Value chain...
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...In January 2001 Human Relations invited me to write a response to an article by Brendan McSweeney which was a critical examination of my 1980 book Culture’s consequences, to coincide with the forthcoming publication of the books’ second edition. I reacted enthusiastically, but my enthusiasm quickly faded away when I saw McSweeney’s diatribe. I pointed out that the appearance of a re-written and updated edition of my 1980 book would make many of McSweeney’s comments obsolete. Also, I reacted to his style, which I found unnecessarily abrasive. Human Relations decided to publish McSweeney’s article anyway, in a somewhat mollified version. My response to his comments follow below. The second edition of Culture’s consequences contains a section: ‘Support and Criticisms of the Approach Followed’ which reads as follows (endnotes omitted): The first edition of this book’s disrespect for academic borderlines paid off in a multidisciplinary readership. It also caused very mixed reviews: Some enthusiastic (e.g. Eysenck, 1981; Triandis, 1982; Sorge, 1983), some irritated, condescending, or ridiculing (e.g. Cooper, 1982; Roberts & Boyacigiller, 1984). I had made a paradigm shift in crosscultural studies, and as Kuhn (1970) has shown, paradigm shifts in any science meet with strong initial resistance. Editor’s Note This exchange has been prompted by interest in and response to the original McSweeney article in Vol. 55, No. 1 (January 2002) of the journal. The Editors regard...
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...Table of Contents 1. Abstract…..……………………………………………....………………..…...…. 4 2. Introduction……………………………………………....………………..…...…. 4 3. Analysis…………………………………………………....…………………...…. 5 4.1 Research and innovation in the ICT environment ……………....………. 5 4.2 Human capital development in the ICT environment.……..…....……….. 7 4.3 Level of advancement of ICT networks and services.…………………… 8 4.4 Level of advancement of the IT and software industry sectors……….… 11 3.5 The role of CIOs in promoting digital economy evolution……………….. 14 4. Conclusion………………………………………………...…………………...…. 17 5. References……………………………………………....…..………………...…. 19 1. 1. Abstract This report is an analysis of digital economy evolution and the role of the CIO in the South African ICT sector, looking at the following five points: (i) Research and innovation in the ICT environment. (ii) Human capital development in the ICT environment. (iii) The level of advancement of ICT networks and services. (iv) The level of advancement of the IT and software industry sectors. (v) The role of CIOs in promoting digital economy evolution. 2. Introduction This report is an analysis of the digital economy evolution and the CIO’s in the South African ICT sector. The CIO does not have much influence in the areas of ICT such as, the ICT sector itself, research, ICT sector innovation, human capital development, ICT networks, services and software...
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...Ethics, Values and Attitudes, Manners, Customs, Social Structures and Organizations, and Education”. In the late 1960s and early 1970s an IBM sociologist named, Geert Hofstede, studying the diversity of his company, concluded that aside from individuals, a country can have a culture or personality that can be scored and compared with other countries. His theory of cultural dimensions includes only five categories: Power distance, Individualism, Masculinity, Uncertainty Avoidance and Long Term Orientation (Dimensions of national cultures, 2015). MAJOR ARTICLE SUMMARY The article I selected is from the December, 2011, issue of the journal Online Reading in Psychology and Culture: International association of Cross-Cultural Psychology. The article is titled, ‘Dimensionalizing Cultures: The Hofstede Model in Context’ by Geert Hofstede. The article begins with Mr. Hofstede describing his work at IBM. In the 1967 to 1973 time period, Mr. Hofstede was given access to a large database of 100,000 surveys from IBM and IBM contractors. Since IBM and its subsidiaries were multinational, this information gave Mr. Hofstede a unique picture of how people from ~50 different countries characterized themselves, their country, and their employer. His analysis led him to develop the five categories of his theory of cultural dimensions. The article details the five categories...
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...Industry Analysis Project IT Consulting in the US Industry Overview The IBISWorld Industry Report 54151 defines the IT Consulting industry as including “firms that provide the following services to client companies: writing, testing and supporting custom software; planning and designing integrated hardware, software and communication infrastructure; and on-site management of computer systems and data processing facilities. This industry excludes packaged software publishers and off-site data processing and hosting services.” (Yucel) The IT Consulting industry is expected to grow at a high rate, bolstered by rapid technology and process advancements in services such a cloud-based storage and big data analytics. The industry is projected to grow an annualized 2.4% to $431.8 billion by 2021. (Yucel) The rebounding economy and increasing corporate profits have created an environment of investment in IT Strategy and services. This investment is benefiting the industry as increased technology spend tends to open the consumers to cyberattacks and IT Consulting is increasingly being looked to for strategic guidance. The IT Consulting industry has low barriers to entry and, in part due to low capital requirements, has a large number of independent contractors and small firms operating in the space. Boutique firms notwithstanding, the market has its fair share of large multi-national corporations such as International Business Machines Corporation (IBM) and Accenture. However...
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...8A1 This assignment lets you explore a quasi-experimental model using ANCOVA data analytical approach. By doing this data analysis project, you will understand a new quantitative research model when randomized sampling is not a choice. Specifically, you will develop analytical skills to use covariate to control for or partial out effects of pre-existing differences carried by sampling. To complete the assessment, answer each question, providing IBM SPSS analysis when necessary to support your answer. For this assignment, use the small batch of data provided by Warner's textbook on page 724. These are hypothetical data. We will imagine that a three-group quasi-experimental study was done to compare the effects of three treatments on the aggressive behavior of male children. Xc, the covariate, is a pretest measure of aggressiveness: the number of aggressive behaviors emitted by each child when the child is first placed in a neutral playroom situation. This measure was done prior to exposure to the treatment. Children could not be randomly assigned to treatment groups, so the groups did not start out exactly equivalent on aggressiveness. The dependent variable, Y, is a posttest measure: the number of aggressive behaviors emitted by each child after exposure to one of the three treatments. Treatment A consisted of three different films. The A1 group saw a cartoon animal behaving aggressively. The A2 group saw a human female model behaving aggressively. The A3group saw a human male...
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...The article focuses on the main aspects of Ansoff analysis. The four strategic options entailed in the Ansoff matrix are discussed along with the risks inherent with each option. The article includes tips for students and analysts on how to write a good Ansoff analysis for a firm. Moreover, sources of findings information for Ansoff analysis have been discussed. The limitations of Ansoff analysis as a strategic model have also been discussed. Introduction The Ansoff matrix presents the product and market choices available to an organisation. Herein markets may be defined as customers, and products as items sold to customers (Lynch, 2003). The Ansoff matrix is also referred to as the market/product matrix in some texts. Some texts refer to the market options matrix, which involves examining the options available to the organisation from a broader perspective. The market options matrix is different from Ansoff matrix in the sense that it not only presents the options of launching new products and moving into new markets, but also involves exploration of possibilities of withdrawing from certain markets and moving into unrelated markets (Lynch, 2003). Ansoff matrix is a useful framework for looking at possible strategies to reduce the gap between where the company may be without a change in strategy and where the company aspires to be (Proctor, 1997). Main aspects of Ansoff Analysis The well known tool of Ansoff matrix was published first in the Harvard Business Review (Ansoff...
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...BI Norwegian School of Management – Thesis Master of Science in Innovation and Entrepreneurship GRA 19002 Convergence, Complementarity or Disruption: Enterprise Search and Business Intelligence By Vedrana Jez Hand-in date: 01.09.2009 Supervisor: Dr. Espen Andersen This thesis is a part of the MSc programme at BI Norwegian School of Management. The school takes no responsibility for the methods used, results found and conclusions drawn. Acknowledgments I would like to thank my supervisor, Dr. Espen Andersen, for his support and guidance throughout the project. I am also grateful to all participants in this research for their contribution and time. Finally, I thank my family for their understanding, encouragement and patience. Thesis 01.09.2009 Content Content ..................................................................................................................... i Abstract .................................................................................................................. iv Introduction ............................................................................................................ 1 Research Methodology ........................................................................................... 2 Research Question .........................................................................................................2 Method Used ..................................................................
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...Rothaermel Exercise 1 Perry Blankenship Liberty University Chapter 1 1. How is strategy different from a business model? A) Rothaermel (2013) defines a strategy as: “The goal-directed actions a firm intends to take in its quest to gain and sustain a competitive advantage,” (p.6). Rothaermel also defined a business model as: “An organizational plan that details the firm’s competitive tactics and initiatives, or how the firm intends to make money,” (p.11). The strategy is the theory the organization plans to utilize in achieving their goals while the model is their actions of implementing their strategy. Casadesus-Masanell and Ricart (2010) explained in their research that the strategy of a business is implemented by the leaders in choosing the business model they will follow. When organizations are looking for what customers they will reach and what the customer values, they are utilizing a business model. When they want to achieve the goal of reaching these customers they must develop a strategy for achieving that goal. B) How is it similar? Both the strategy and the business model strive to achieve the organizational goals and give the organization a competitive advantage. “The business model is the reflections of the realized strategy,” (Casadesus-Masanell and Ricart, 2010, p.204). 2. Why do you think Dell is keen on offering this service? A) The new crowdsourcing allows the consumer to have more control of the design and development of their product...
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