... n.d.). Our culture defines who you are as a person; it contours ones judgment to a certain approach. In other words, it is our identity. Every nation has its own set of morals and is defined by its own distinct cultures; which gives rise to cultural differences between each and every country in this world. In this vast world, no two cultures are exactly identical. Taking into account India and Spain, needless to mention, both the cultures have an enormous amount of differences between them. Spain being a part of Europe is largely influenced by the European culture furthermore the Rome culture; on the other hand India’s culture is more multifaceted and has been influenced by colonialism over the past century- both collaterally and vernacularly (Sen Amartya, 2005). India is a home to a variety of different cultures; it is known to be the most diverse country in the world in every aspect. Looking into a major aspect of any culture that has existed, religion plays a major role in the upbringing. It influences the framework of a particular culture and individual human behavior too. India being a secular state has no official religion; it has equal tolerance for every religion. Secularism was adopted in the country in the late 1800s keeping in view the multi religious nature of the Indian society. (Engineer. A., 2003). However Spain adapted Roman Catholicism as its official religion, as it’s the largest group of Christianity practiced...
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...“PayPal is the safer, easier way to pay online, and get paid online around the world.” However, this system does not have facilities for online transactions in Indian Rupees. Therefore, study needs to be done to identify an Indian equivalent of Pay Pal for effecting Consumer-to-Consumer financial transactions in India. Indian Scene IAMAI 2006 report states the following about online payments in India , “Online bill payment is still in its infancy, but the potential is staggering. According to research, the number of Indians paying bills online is expected to increase from the current 0.3 million in 2005-06 to 1.8 million by 2007-2008. Netizens will increasingly adopt online bill payment for factors such as convenience, control, trust, privacy, and improved record-keeping .” Present Players 'Wallet 365' is an online payment portal, a recent concept in India. The Times of India group has launched Wallet365, an online payment system that is almost completely on the lines of PayPal; It is being marketed as an “ E-Wallet™ ", which enables individuals and businesses to make payments to one another in an easy, secure and affordable manner in real time & completely online. All you need is an email id. Individuals can send/receive money electronically, make online purchases, pay utility bills online or store money electronically for future purchases. Study Plan The team proposes to study the penetration and usage of online transactions, between two individuals...
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...Bisleri International was looking for expansion and that the Company wanted to make a strong foothold in North India, especially in the regions of Gorakhpur, Varanasi, Allahabad and other parts of Northern India. The Company was planning to set up new plants and that wanted to add more franchisees in their list. Strategy - The Strategy was to make probable associates aware about the plans of Bisleri International expansion in Northern India through focused communication strategies and enhance the level of Market Penetration in mentioned locations. Communication – Expansion plans were highlighted in all the communications wherein locations as well as future plans were highlighted which could further attract probable associates. Key Messages – Product Specific New Products (Face spray, Flavored water etc.) in the Portfolio Make bottled water available in every corner of Northern India To invite more associates for Product distribution Strengthen its product reach in Northern India Industry Specific Increasing demand of bottled water has led to rising demand of Bisleri Products To Compete in the market Bisleri now need more Market Penetration Brand Recall in terms of Corporate tieups Target Audience – Investors, Corporate, Associates, Franchisee Owners Proposed PR Plan to Bisleri International PR Tools One-on-one interviews Press Releases Stories Online Media Media Mix Business dailies Vernacular media Wire agencies Target Activities for initial 60 Days...
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...Professor – Marketing Indian Institute of Management (IIM) Old Dhamtari Road, Sejbahar Raipur-492015, Chhattisgarh (India) Ph: +91-9039039499 E-mail: dr.sanjeev.prashar@gmail.com Author 2: Raghu Vara Teja Thudi Student, Post-Graduate Program Indian Institute of Management (IIM) Old Dhamtari Road, Sejbahar Raipur-492015, Chhattisgarh (India) Ph: +91-8349501045 E-mail: teja.raghuvara@gmail.com Author 3: Abhishek Reddy K Student, Post-Graduate Program Indian Institute of Management (IIM) Old Dhamtari Road, Sejbahar Raipur-492015, Chhattisgarh (India) Ph: +91-8349501005 E-mail: abhishek.koleri@gmail.com Author 4: Abhishek Mukherjee Student, Post-Graduate Program Indian Institute of Management (IIM) Old Dhamtari Road, Sejbahar Raipur-492015, Chhattisgarh (India) Ph: +91-8349501004 E-mail: abhishek.mukherjee.one@gmail.com Political Marketing and Social Media: A Case Story of Aam Aadmi Party Dr. Sanjeev Prashar Professor Marketing, IIM Raipur Raghu Vara Teja Thudi Student, Post Graduate Program, IIM Raipur Abhishek Reddy Student, Post Graduate Program, IIM Raipur Abhishek Mukherjee Student, Post Graduate Program, IIM Raipur Abstract For the world’s largest democracy India, elections fit as the greatest religion. Political marketing is treading in at a fast pace with every party bringing...
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...Health care services in India are facing different challenges from inadequate finance and poor management to inequity in terms of quality and access (Ramani-Mavalankar, 2006). However, corruption is that underlying problem, which if not tackled, would prevent from resolving all other kinds of difficulties (Potter, 2003). Therefore, in this essay I have endeavoured to understand the forms in which corruption is prevalent in Indian Healthcare Services. Along with this, I have also tried to suggest certain measures which would help tackle corruption. The former president of Medical Council of India, Mr.Ketan Desai has been charged with corruption both the times he has been elected for the post. Despite his removal in 2001 following the charges, he was re-elected by the Government of India in 2009 (Pandya 2009). Thereafter in 2011 Mr Desai was arrested by the CBI for accepting a highly culpable amount of bribe from two medical colleges seeking recognition. (Chauhan, 2011). Mr Desai justifies the definition of corruption by Transparency International, as the result of misused powers to benefit personally instead of doing public welfare (Vian, 2007). Moreover, this definition would be appropriate for the Government of India who elected a person with history of fraud to be the president of the central health governing body of the nation. Health sector, in any nation, is a vast network involving different participants at each stage ( Hussmann,2011). Therefore it becomes difficult...
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...PRINA REPORT ON MEDIA (PRINT AND DIGITAL) AT INSTITUTE OF MANAGEMENT TECHNOLOGY – HYDERABAD PREPARED FOR SUBMISSION AS A PART OF BUSINESS ORIENTATION PROGRAMME BY SUSRI SANGEETA ANUJ GUPTA 1 ACKNOWLEDGEMENT I would like to express my gratitude and appreciation to all those who gave me the possibility to complete this report. A special thanks to our BOP coordinator, Dr. Siva Gyanasundaram , whose help, stimulating suggestions and encouragement, helped me to coordinate my project especially in writing this report. A special thanks goes to my team mate, who help me to assemble the parts and gave suggestion about the Differential Rig Last but not least, many thanks go to the head of the project, Dr. Archana Pillai who have given her full effort in guiding the team in achieving the goal as well as his encouragement to maintain our progress in track. I would to appreciate the guidance given by other supervisor as well as the panels especially in our project presentation that has improved our presentation skills by their comment and tip. 2 INDEX SL NO. 1 2 CONTENT INTRODUCTION KEY PLAYERS OF THE INDUSTRY 3 GROWTH OF THE INDUSTRY 4 5 6 SWOT ANALYSIS CONCLUSION BIBLIOGRAPHY 16 19 22 12 PAGE 4 6 3 INTRODUCTION Overview Of The Industry Printing is a process for reproducing text and image, typically with ink on paper using a printing press. It is often carried out as a large-scale industrial process, and is an essential part of publishing and transaction printing...
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...INTRODUCTION This following report is used to justify the proposed country, India, as the potential country for Global Business Solutions’ client, Rein Wess (RW), to produce and sell their books. Therefore, this report highlights and debates on both aspects presented within the economic environment of India. ECONOMIC ANALYSIS Opportunities • Sustained Economic Growth According to various sources such as FTSE, MSCI (Morgan Stanley Capital International), The Economist and Standard & Poor, India is believed to be a huge emerging market. India’s annual real GDP3 estimated growth is approximately 8% yearly in 2000 to 2008. This suggests that the current economic conditions are largely favourable as the economy is growing strongly and positively despite the GFC4. This provides RW’s business a stable economic foundation to start their business steadily in India. [pic] Figure 1, Source: (World Bank, 2011) & (ET Bureau, 2011) • Large Population Market India’s current 1.21 billion population (Census India, 2011) is expected to grow at 1.3% in 2010. (World Bank, 2011) Of which, 672 million people are in the age-group 15 to 64 years which falls under the "working age population". 50% of India's population is under 25 years of age and there is a higher male to female ratio (Census India, 2011). This is highly favourable for RW because there might be an increase in demand for educational books as both new entrants (mainly males) of the workforce along with...
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...clutches of the devil of corruption. It is true that corruption has become a global phenomenon, found in one shape or the other whether the country is a democratic, kingship, Socialist or Communist, developing or a developed but the common man is not so hardly affected by it as in India. In India, corruption has become a way of life. Corruption in India leads to promotion not prison. Corruption in India has wings not wheels. Corruption is a very big problem. This is also a reason for the poverty of the countries. People are becoming greedy because they want money and for this they are crossing their limits of bad works. At one time, bribe was paid for getting wrong things done but now bribe is paid for getting right things done at right time. In recent Centuries India has earned a place among the THREE most corrupt countries in the world so we all need to stop talking about Corruption and ourself take the initiative and be Brave. There are various ways in which we can stop corruption for e.g. with the help of education we can reduce corruption. According to a survey conducted by India today the least corrupt state is Kerala, the reason being that in Kerala literacy rate is highest in India. So we can see how education helps in reducing corruption. In most of the states, normally a fairly large number of people are uneducated. Those who are uneducated do not know about the process, provisions and procedures through which they can get justice. Corrupt public servants try...
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...Campus 100s of PhD Faculty, Apply Now! BUSINESS PLAN COMPANIES INDIA INSURANCE INDIA STOCKS FINANCE BANKS IN INDIA TOP BRANDS INDIA B-SCHOOLS Search Overall Rating: Rate this page: [2/5]Total Votes [ 4 ] Hom e » Top-brands-India» Top Namkeen Brands in India ► In Home Business ► Mumbai India ► Brands in India Top-Brands-India Educational Food Products Kitchen Appliances Life Insurance Mutual Fund Consumer Durables DTH Laptop Retail Matress Brands AC Brands Beer Brands Bi Cycle Brands Biscuit Brands Desktop Computer Brands Basmati Rice Brands Namkeen Brands Shampoo Brands Tea Brands Baby Food Brands Jew elry Brands Perfume Brands Apparel Brands Chocolate Brands Digital Camera Brands Lipstick Brands hotel Brands Shirt Brands Men Clothing Brands Milk Brands New spaper Brands Restaurant Chain Brands Car Brands Coffee Brands ice Cream Brands Mobile Brands Detergent Brands Face Wash Brands Baby Toy Brands Skin Care Cream Brands Soap Brands Tooth Paste Brands Bathroom Fittings Brands Top Namkeen Brands in India Buy Sell Rent Properties Initially Namkeen in India was usually made at home but with the increasing number of companies coming up with cheap and good quality salted snacks the home made namkeens were replaced by packaged ones available in markets and shops. Since Namkeens form an integral part of the evening snacks of Indians they are constitute an important part of the Indian packaged food market. India is home to numerous top namkeen brands like Kurkure, cheese...
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...2/18/2014 NEWS CJ INTERIM BUDGET 2014 388 IIM Bangalore students get placed with high salaries within 4 days LATEST SOUTH ELECTIONS INDIA Karnataka SOUTH Kerala MOVIES SPORTS Video CRICKETNEXT FOOTBALL TECH BUZZ MORE Andhra Pradesh Tamil Nadu Show: Southern Stars Bihar Special status for Bihar: JD(U) plans dharna in Parliament today IBNLIVE » SOUTH » KARNATAKA 388 IIM Bangalore students get placed with high salaries within 4 days Deepa Balakrishnan, CNN-IBN Feb 18, 2014 at 09:17am IST Follow #indian institute of management bangalore #iim bangalore #iimb #placements #employment #management student Latest All | Filter SPORTS Americans Querrey, Sock lose at Delray Beach 5 minutes ago POLITICS Live: Lok Sabha, Rajya Sabha adjourned over Telangana 6 minutes ago INDIA Veer: Differently-abled Deepa Malik a record breaking swimmer 21 minutes ago POLITICS SC commutes death penalty of Rajiv Gandhi killers to life imprisonment 22 minutes ago TECH Bharti Airtel agrees to acquire smaller rival Loop Mobile 31 PREVIOUS Education sector gets about 9 per cent hike POLITICS minutes ago Bangalore: Amidst all the economic gloom, there is some news one can be merry We support Telangana, but Tw eet 2 0 Seemandhra concerns must about as recruitments seem to be picking up. The Indian Institute of Management Like 2 be met: BJP 37 minutes ago Bangalore is leading the way with all its students getting placed with...
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...SOCIO CULTURAL BARRIERS FACED BY COCA-COLA IN INDIA AND SOLUTIONS TO OVERCOME THE ISSUES CONTENTS 1. EXECUTIVE SUMMARY 3 2. TERMS OF REFERENCE 3 3. CURRENT SCENARIO 3 4. ANALYSIS OF THE SITUATION 4 4.1. STRENGTH 5 4.2. WEEKNESS 5 4.3. OPPORTUNITIES 5 4.4. THREATS 5 5. SOLUTIONS AND RECOMMENDATIONS 6 5.1. PUBLIC RELATIONS 6 5.2. ENHANCE RELATIONSHIP WITH GOVERNMENT 6 5.3. LAUNCH MARKETING CAMPAIGNS 7 5.4. LISTEN TO THE CUSTOMERS 7 5.5. MANAGING STYLE 7 5.6. PULL BACK PRICE- QUALITY TRADE –OFF PLANS 7 6. SUGGESTIONS 8 7. FORECASTS AND PREDICTIONS 9 8. CONCLUSION 9 9. REFERENCES 10 EXECUTIVE SUMMARY Coca – cola, the world’s largest selling soft drink company had established its strong presence in the world since 1886. Coca-Cola is the first international soft drink brand to enter the Indian market in the early 1970’s. Till 1977 Coca-Cola was the leading brand in India; later, due to FERA (Foreign Exchange Regulation Act), they left India and didn’t return till 1993. Coca-Cola had to face many issues regarding its quality, resource exploitation and market exploitation along with price-quality trade-offs. People all over India are challenging Coca-Cola for its abuse of water resource. Coca-Cola had affected both quality and quantity of ground water. Due to its waste extracts, Coca-Cola was criticized for polluting the nearby fresh water and ground water and soil; because of this issue, farmers...
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...Tracing Papon’s Fandom- An Autobiographical Sketch -Amlan J. Das M2015MC008 School of Media and Cultural Studies Wikipedia describes him as the founder and the lead singer of the folk fusion band Papon and the East India Company. He has around 37,500 followers on Twitter and 536,434 likes on his Facebook page. Born to legendary Assamese folk singer couple Khagen and Archana Mahanta, the world knows him as Papon while parents named him Angaraag Mahanta. Born on 24th November 1975, Papon crafted himself as one of the finest Assamese singers not just in the state but also across the country. His distinct voice and his selection of alternative Electronic fusion and folk fusion genre made his one of the popular names in the Indian music industry today. Assam has been a land of singer. From the likes of Dr. Bhupen Hazarika to Zubeen Garg, singers from the state have made a very distinct mark in the Indian music industry. But Papon managed to do is differently is that apart from conditioning him to industry conditions, he managed to bring out the Assamese folk culture out of the state. Call it the new age information order, boom of the internet or just chance, but other singers from the state haven’t been successful in doing what this Papon did. Before going deep into the bibliography of Papon, let move tangentially to my first association or my first introduction to this singer. Must have been the summer vacations of 2005, as a fifth grader student ...
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...TEACHING THE GOD OF SMALL THINGS IN WISCONSIN: BACKGROUND AND CONTEXTS INTRODUCTION AND OVERVIEW Vinay Dharwadker Kerala and India are woven into the fabric of Arundhati Roy’s The God of Small Things. The novel assumes that its reader is familiar with many basic facts about these two places, especially their history and geography, society and culture, economy and politics. Roy grew up in Kerala, where her mother’s family had a home in the village of Aymanam, located on the outskirts of the town of Kottayam, on the other side of the River Minachil. Most of the action of The God of Small Things takes place in a village called “Ayemenem,” set near a river called “Meenachal.” Roy’s fictionalized village and river strongly resemble the real-life Aymanam and Minachil, and her narrative contains numerous references to the actual landscape of south-central Kerala, its people and their common customs, their music and dance, their religions and social organization, and their economic and political activities. The narrative also mixes its fictional elements with factual elements on a larger scale. Some of the novel’s “imaginary” episodes occur in the real town of Kottayam (about 2 miles from Ayemenem/ Aymanam, across the river) and in the historic port-city of Cochin (now Kochi, about 50 miles away to the northwest). The novel’s political discussion frequently blends fictional characters and organizations with real politicians and political parties: Comrade Pillai, for example, is an...
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...ABOUT KURTAS FOR MEN BEING INDIAN: KURTAS FOR MEN ONLINE Kurtas have undergone several reinventions in the past and define how men sport their ethnic wear. If you think they do not have a lot to choose from when it comes to clothes, the collection of kurtas for men in India will change your opinion. Choose from a wide range of kurtas that offer you variety in terms of design, style and material. Kurtas for men are one of the most elegant attires, especially during festivals and other cultural events. TRENDING: KURTAS FOR MEN Keep your kurtas lean (in terms of their cut) because one that is too oversized will end up looking shabby. Like the trend with Jeansand other Clothing for Men, kurtas for men too have becomes increasingly structured and the cuts are much neater. The patterns and embellishments on the surface are subtle yet evident. No matter what your Body structure, kurtas for men that are leaner will make sure you look trim and Fit. Focus has now shifted to the fabric the kurta is made from as opposed to the design on it. The amount of bling on kurtas for men in India is minimal and fabrics like brocade, suede, velvet and silk are lending a more royal look to this humble creation. people have also started seeking simpler kurtas for men that do have a hint of festivity, through additions likeCufflinks, a patch of embroidery or a stylish Brooch. buy Kurtas for Men online from Shree and Fabindia in blends of cotton that are comfy, cool and easy to maintain. KURTAS...
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... 9 7. References 10 1. Introduction India is one of the largest countries in the world. It is becoming a lucrative market for processed food imports, popular because of a growing population of 1.2billon. New Zealand exporters have found the biggest market potential is for processed foods such as milk and dairy, coffee and carbonated drinks, and seafood. Fonterra have invested in India and want to keep sustainable development. India is also the one of the world's largest agricultural producers with a large farming industry. Its GDP was calculated to be US $2,010 billion in 2012 and to grow at 7 to 8percent per annum. There has been a specific increase in purchasing power among the cities. Indian packaged food trade was US$25.4 billion in 2011 and it was hoped to reach US$35 billion by 2016, with the highest value segments (dairy, bakery and oil) (India Online, 2013). India’s consumers have become more health conscious, more and more people are concerned with heart disease and diabetes. This influences their purchasing decisions. The New Zealand-India Free Trade Agreement currently being negotiated to reduce tariffs (India Online, 2013). India’s importance is growing for New Zealand. New Zealand export for food and beverages to India was NZ$178 million in 2010, and had a 106 percent increase from 2009. The dominant export product was Dairy products, including butter, milk and cream (India Online, 2013). According to compound average growth rates, the fastest...
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